Mindful Marketing

JANUARY 25, 2020

So, the investigation turned to Farook’s locked iPhone: “Agents wanted Apple to write a new operating system that would bypass the 10-attempt limit on the security code and other security measures. The most likely answer is that the data encryption , which Apple improved significantly with the introduction of iOS 8, is that good.

Privacy 71

Privacy Banking Government Engineering 71

Sword and the Script

DECEMBER 26, 2023

Tactically, we feel data storytelling is going to be a key pillar in 2024 – so now is a good time to build the infrastructure to be able to pull that data, analyze and present it on a regular and timely basis.” The consumer is going to be more educated when it comes to editorial media, including bias and the use of AI.

Writing 198

Writing Communications Marketing B2B 198

Critical Mention

APRIL 17, 2019

With the data privacy scandal that rocked Facebook in 2018, transparency became a critical social media trend this year. For this reason, a lot of businesses started hiring professional writers or writing agencies to craft unique content strategies and deliver compelling social media posts. Transparency. Personalization.

Social Media 61

Social Media Trends Media Instagram 61

Critical Mention

JUNE 13, 2018

Just in this past year, it was revealed that dating back to 2015, Facebook was aware of consulting firm Cambridge Analytica, who worked on President Trump’s campaign, improperly accessing data from Facebook for 50 million of its users and selling it to the company. Since the company stayed silent, the incident spun out of control.

Company 87

Company Banking Crisis Facebook 87

PR 20/20

MAY 8, 2019

Artificial intelligence is accelerating change in the marketing industry, and your career: Consumers will demand greater personalization , while wanting to control their data and privacy. formulaic in style and/or data driven) we build templates in our NLG platform. Change is coming. See the full speaker list.).

Agency 84

Agency Enterprise Technology Analytics 84

Ethical Voices

APRIL 17, 2023

What to do when a reporter is writing a story that you know will quickly become inaccurate Why we need to confront the uncomfortable truths The ethical use of technology and AI Understanding the Page Principles Why don’t you tell us a little more about yourself and your career? ” It was not what I had in mind, but I said, yes.

Enterprise 69

Enterprise Ethics Engineering Technology 69

PR 20/20

JULY 30, 2019

Kanishka Bhattacharya, Senior Director of Data Science and Analytics at Publicis Sapient. Penn, Co-founder and Chief Data Scientist at Trust Insights. Grab a pen and paper and write down what you stand for. The data becomes the message and the humans become the medium.”. That’s okay, just don’t hide from it.

Case Study 50

Case Study Privacy Data Technology 50

Sword and the Script

OCTOBER 25, 2022

“Communications professionals are now responsible for producing videos and podcasts, hosting live stream events, playing photographer, designing graphics, learning the back end of websites and more to keep up with changes in the ways people consume information.”. Adherence to privacy regulations.”. Old and new tasks. Overwhelmed.

Communications 126

Communications Crisis Internal International 126

PR Conversations

AUGUST 7, 2014

I toyed with “61 ways to know if you’re ready for wearables,” tip-toed around “True Life: Why PR was disconnected from the Internet of Everything” and dallied with “Must watch: 17 corporate data disasters that killed the companies,” as my post title. How are organisations going to use it all?

Publicity 87

Publicity Ethics Technology Government 87

Shift Communications

JUNE 19, 2015

The underlying purpose was straight forward – that word-of-mouth advertising campaigns online should, in fairness to consumers, disclose when someone writing a review, talking about a product or otherwise promoting a product of business, was being paid or compensated for their services. Consumer Privacy Is Also an Issue.

Guidelines 60

Guidelines Agency Pinterest Privacy 60

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. They enable consumer brand marketers to connect with influencers who have large followings on Instagram, TikTok, and YouTube, in a straightforward transactional manner.

Marketing 196

Marketing Content Marketing Data Social Media 196

Contently - Strategy

APRIL 14, 2021

For consumers, this means those sneakers are less likely to stalk you around the internet just because you browsed Zappos one time. So, future sneaker shoppers may wind up in a cohort of runners—but their individual data won’t be isolated or easily identifiable (allegedly). For brands, however, it means a paradigm shift.

Privacy 124

Privacy Google Advertising Advertising 124

Sword and the Script

DECEMBER 10, 2019

Data and analytics capabilities will mature to allow companies to predict the best possible experience and communication touchpoints throughout the entire customer journey. 11) Privacy regs bring back the basics. The consumer privacy battle will rage on, and marketers will be affected by new data privacy regulations.

Marketing 105

Marketing Content Marketing Advertising Advertising 105

Where the Fishermen Ain't

FEBRUARY 1, 2016

Keep in mind that, as of this writing, one bitcoin is worth US$370 and the minimum transferable unit is a "satoshi" or US$0.00000370.). One would imagine that any social network endorsed by the hacktivist collective Anonymous would have to be open-source, encrypted end-to-end, and fully dedicated to privacy.

Reddit 20

Reddit Wikipedia Web Privacy 20

Where the Fishermen Ain't

FEBRUARY 1, 2016

Keep in mind that, as of this writing, one bitcoin is worth US$370 and the minimum transferable unit is a "satoshi" or US$0.00000370.). One would imagine that any social network endorsed by the hacktivist collective Anonymous would have to be open-source, encrypted end-to-end, and fully dedicated to privacy.

Reddit 20

Reddit Wikipedia Web Privacy 20

Bad Pitch Blog

NOVEMBER 6, 2009

Use the Net for everything (forget privacy concerns—they’re nonexistent and almost funny now, so go, click, and be merry),because at any given time you can follow the thoughts of approximately 1.5 Collect data on areas that interest you. Follow leaders — pay attention. million random, just-as-fascinated people.

Trends 61

Trends Privacy Fashion Newspapers 61

ImPRessions - Crenshaw Communications

AUGUST 30, 2018

If your company that just secured the $10m is about to unveil a new mobile application that alerts you when an ex-boyfriend is nearby, then you may have some interesting crossover of angles to pitch, from relationships and lifestyle to data privacy to mobile marketing. Good media lists improve relations.

Media 136

Media Mobile Telecommunications Pitching 136

Critical Mention

SEPTEMBER 21, 2018

As social media and search advertising have become integrated into our everyday lives, many believe that direct mail is an outdated way to reach consumers as smartphones allow millennials to access information, products and services instantly. You might find this annoying, distracting, or perhaps even an invasion of privacy.

Advertising 84

Advertising Advertising Privacy Analytics 84

Waxing UnLyrical

JANUARY 26, 2011

These “sponsored stories&# will only appear in the news feeds, and sidebar ads, of your Facebook friends, based on your privacy settings. We require applications to respect your privacy, and your agreement with that application will control how the application can use, store, and transfer that content and information. (To

Facebook 107

Facebook Privacy Twitter Social Media 107

PR 20/20

NOVEMBER 29, 2018

View data as an asset. A great starting point for thinking about the potential value of AI is to assess opportunities to get more out of your data. You can also look across your marketing and consider all the ways you use data, or should be using data, to make predictions. It makes predictions based on historical data.

Marketing 47

Marketing Technology Training Privacy 47

PR in High Definition

DECEMBER 17, 2018

FAANGs will keep being bitten : Governments will continue to see privacy and data handling infringements and continue to prosecute brands like Facebook, Apple, Amazon, Netflix and Google – but the megabrands will also throw their weight around. And we’re sure that 2019 will be no different; in fact, here’s how we think it’ll shape up.

Trends 48

Trends Privacy Ethics Government 48

5W PR

FEBRUARY 22, 2024

Digital media has become an integral part of people’s lives, shaping how they’re able to communicate, entertain themselves, consumer information, and more. Start with user-friendly tools and online tutorials to practice writing, editing, designing, and creating any sort of content consistently.

Media 78

Media YouTube Transportation eBook 78

Landis PR

DECEMBER 4, 2023

While we have only just scratched the surface when it comes to the potential of generative AI , this certainly does not mean that the human element of writing is dead. Instead of viewing AI as a replacement for content writers, we need to recognize its potential to act as a powerful writing aid that can help boost our efficiency.

Marketing 59

Marketing Content Marketing Storytelling B2B 59

ReimaginePR

SEPTEMBER 21, 2016

Consumers will have no choice but to comply and stay within the boundaries of the new police state that used to be known as the wide open web. The Lack of Private Data Protection. Criminal sanctions are now on the table for file sharing fair use data and other consumer-owned digital property. Lawmakers in the U.S.

Telecommunications 120

Telecommunications Privacy Software Data 120

Stuart Bruce

OCTOBER 30, 2014

I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. The importance of data. Mobile, data and wearable technology. Data is everywhere. It’s anonymised data, but it’s still our data that it is using. Data is great for PR people.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Sword and the Script

DECEMBER 11, 2018

“The cultural divide due to ‘fake news’ and distrust of media will deepen in 2019 forcing marketers and PR to push harder on content distribution with their own consumer channels as the most direct line of communication with the company or client. Consumers trust others of similar ilk.

Social Media 96

Social Media Marketing Media Creativity 96