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Generation Privacy: As security concerns amp up in the AI age, younger consumers are 7 times more likely to exercise their data rights

Agility PR Solutions

It’s no surprise to communicators that data privacy and security issues are reaching new heights as business operations become more technical and automated, but it seems to be eluding many consumers, and increasingly so the older they are.

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Do businesses prioritize profits over privacy rights? Despite increasing privacy legislation, more than 9 in 10 consumers think so

Agility PR Solutions

Privacy issues have become so rampant that 137 out of 194 countries put legislation in place to secure the protection of data and privacy in 2023. But even with those safeguards, consumers […] The post Do businesses prioritize profits over privacy rights?

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Navigating AI Privacy Concerns

Ronn Torossian

AI privacy issues are on the rise as AI technology becomes more common in our daily lives. However, these advancements bring up concerns about data privacy and security. It’s crucial for businesses to understand […] The post Navigating AI Privacy Concerns appeared first on.

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The price of privacy: Consumers feel cut out of their own data transactions

Agility PR Solutions

With the issue of consumer privacy remaining a key brand and business challenge, new research from consumer data management firm mePrism offers a new picture of an American population aware that its personal data is being sold for profit, but confused about what is being sold and for how much.

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Brand trust, purchase intent and AI: Privacy takes precedence as consumers say they will reward ethical data use in the age of AI

Agility PR Solutions

Even before AI gobbled up business leaders’ priority lists, data security and privacy were pressing problems for many brands and companies, and the wunderkind new tech has only made privacy shortfalls more dangerous—and consumers are paying attention.

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Data disconnect: New study finds 4 privacy disconnects between marketers and consumers

Agility PR Solutions

It’s harder than ever for marketers to maintain consumer trust around data privacy, especially as data regulations continue to rapidly evolve. The post Data disconnect: New study finds 4 privacy disconnects between marketers and consumers appeared first on Agility PR Solutions. This newly […].

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Sephora Data-Privacy Penalties Sound Alarm for Marketers

PRSay

Marketers are taking notice of California’s data-privacy laws after cosmetics retailer Sephora agreed last month to pay $1.2 As NBC News reports, California Attorney General Rob Bonta said Sephora sold its customers’ data without their consent. Similar laws will take effect in Virginia, Colorado, Connecticut and Utah next year.

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