Onclusive

AUGUST 22, 2017

Corporate Communications. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Corporate communications regularly involves interaction with senior leaders and HR departments. . For more info, email info@airpr.com.

Media Training 397

Media Training Crisis Communications Conference Training 397

Doctor Spin

FEBRUARY 22, 2024

In an era where consumers are increasingly sceptical of advertising and corporate speak, PR offers a more authentic and credible way to communicate with the public. Coach and prepare corporate spokespeople. Corporate Communication as a Discipline. Educate the market and modify perceptions. Manage insider threats.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

PRSay

JUNE 15, 2021

For corporate communicators, Pride in 2021 can seem confusing and challenging. LGBTQ people are voters, employees, family members and consumers. It’s not your LGBTQ employees’ job to be the sole voice representing your company, and not all LGBTQ employees are able or interested in speaking out for you.

Employee 201

Employee Community Leadership Enterprise 201

PRSay

APRIL 15, 2021

Companies and organizations of all sizes today are increasingly under pressure — from activists to employees — to speak out on high-profile political and social issues. If CEOs act on what they say, they will be rewarded in terms of stronger bonds with their employees, customers, investors and communities.

Company 189

Company Employee Internal International 189

PRSay

SEPTEMBER 20, 2019

PoliteMail was a proud sponsor of Connect 19 — the PRSA Employee Communications Section’s annual conference. Customers will never love a company until the employees love it first” says author and organizational consultant, Simon Sinek. Fortunately, your corporate communications team can kindle that love.

Internal 138

Internal International Communications Strategy 138

Landis PR

NOVEMBER 15, 2021

Are you commenting on serious policy topics, taking a stand on social change or supporting a corporate social responsibility program? More of a consumer audience? Leave it to marketing/communications staff to edit what is consumed globally or shared only on a company intranet/at the weekly all-hands.

Leadership 98

Leadership How To Trade Shows Pinterest 98

The Hoffman Agency

FEBRUARY 14, 2024

The perception gap between local teams and global headquarters is deepening, influenced by factors such as historical legacy, the role of media and policies of other countries. Organizations are increasingly recognizing that impactful internal communications play a pivotal role in fostering a positive employee experience.

Local 36

Local Government Banking Policies 36

Bianchi Biz Blog

JUNE 15, 2023

With three months until the show opens, organizers report there are ample opportunities for suppliers of all sizes to engage with customers, automakers, media, analysts, investors and potential employees at one of the industry’s premier events. Technology Days/AutoMobili-D and the Mobility Global Forum are slated for Wednesday, Sept.

Automotive 78

Automotive Mobile Technology Transportation 78

Cision

DECEMBER 1, 2017

As much as any of the other press release building blocks — an eye-catching headline, dateline, clear source, specific media contact — a good boilerplate, or “About Us” statement, helps tell a full story to your media and consumer audience. But they kick it up a notch, too, by focusing on their value to consumers. The Social Butterfly.

Examples 225

Examples Insurance Insurance Fashion 225

PRSay

OCTOBER 25, 2017

Market research is vital to understanding how target audiences consume info,” said Haworth. 3 Ways to Maintain Control of Your Corporate Social Media. Don’t fire an employee and then leave them in control of the Twitter account,” said Regina Luttrell, Ph.D. Meet people where they are. pictured above ), during an Oct.

Social Media 119

Social Media Conference Media Corporate 119

Sword and the Script

JUNE 18, 2019

What is for sure is that a solid PR team is versatile and can expertly cover down on a broad number of functions: internal comms, external comms, executive comms, media relations, analyst relations, corporate social responsibility, thought leadership and marcom, and as I’ve long proposed, content marketing, among many others.

Employee 148

Employee Print Writing Survey 148

Cision

NOVEMBER 29, 2017

As much as any of the other press release building blocks — an eye-catching headline, dateline, clear source, specific media contact — a good boilerplate, or “About Us” statement, helps tell a full story to your media and consumer audience. But they kick it up a notch, too, by focusing on their value to consumers. The Social Butterfly.

Examples 167

Examples Insurance Insurance Fashion 167

Doctor Spin

FEBRUARY 14, 2024

The focus is on creating compelling messages that encourage consumers to purchase. Marketing: Marketing primarily involves one-way communication from the brand to the consumer, influencing purchasing decisions. You cannot “do marketing” towards these groups; their informational needs differ from those of potential consumers.

Publicity 52

Publicity Marketing eBook Public Affairs 52

MaccaPR

FEBRUARY 19, 2018

Here’s a question for PR and marketing pros: Which was the most significant corporate communications cri sis recently ? No matter what the intention, recognize that every rude Tweet or callous Facebook post from a misguided employee or manager is now as public as a news release fired out globally. Hard to select just one, eh?

Instagram 98

Instagram Crisis Local Privacy 98

Solo PR Pro

APRIL 13, 2021

You've got to consume their content,” advises Jason. “Do You have a wealth of influencers right in front of you, but you don’t tap into them: your employees. Don’t make the mistake of hindering this avenue with restrictive rules and policies. But before you reach out to anyone, you have to vet each algorithm-produced result.

Marketing 89

Marketing Employee Local Community 89

5W PR

DECEMBER 18, 2018

We sat down with Robert Ford, Senior Vice President of Corporate, to discuss why companies continue to struggle with crisis communications, and how they can keys to better prepare companies for it. Part of the challenge is that customers have greater and greater direct contact with brands, particularly direct-to-consumer brands.

Crisis 68

Crisis Company Crisis Communications Crisis Management 68

Mindful Marketing

AUGUST 23, 2019

based nonprofit comprised of “chief executive officers of America’s leading companies ,” issued a Statement on the Purpose of a Corporation. ” Similarly, Alex Gorsky, CEO and Chair of Johnson & Johnson added: “This new statement better reflects the way corporations can and should operate today.”

Corporate 50

Corporate Community Nonprofit Banking 50

Sword and the Script

OCTOBER 25, 2022

“Communications professionals are now responsible for producing videos and podcasts, hosting live stream events, playing photographer, designing graphics, learning the back end of websites and more to keep up with changes in the ways people consume information.”. Old and new tasks. Giving voice. So-called influencers. Virtual events.

Communications 122

Communications Crisis Internal International 122

Prohibition

JANUARY 14, 2022

Your employees and stakeholders could be made to look incompetent or immoral. What is Consumer Sentiment? What is the current perception of your brand among consumers? Make sure to observe the most up-to-date consumer sentiment towards your brand. What is a PR Crisis Plan? Your brand could be dragged through the mud.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Bianchi Biz Blog

AUGUST 17, 2023

You’re not only competing with the biggest names in your own industry but also with huge-name consumer electronic product announcements, which often create the loudest buzz. However, the reality is that CES is one of the, if not THE most, competitive events around.

Automotive 76

Automotive Mobile Technology Resources 76

Ethical Voices

MAY 8, 2023

We look at their culture of ethics – how are they supporting a strong culture where employees are comfortable using their voices? We also have Cow Corporation, which is a health and beauty company out of Japan that not everybody may have heard of that has made the list 17 times. It has a couple of component pieces.

Ethics 70

Ethics Training Financial Survey 70

Beyond PR

NOVEMBER 30, 2017

As much as any of the other press release building blocks — an eye-catching headline, dateline, clear source, specific media contact — a good boilerplate, or “About Us” statement, helps tell a full story to your media and consumer audience. But they kick it up a notch, too, by focusing on their value to consumers. The Social Butterfly.

Examples 65

Examples Insurance Insurance Fashion 65

Prohibition

DECEMBER 13, 2021

This crisis plan should be based on a comprehensive business risk assessment and should be aligned with the business strategy and other company policies. You can do this by publishing a newsletter, which will inform employees and everyone else about what’s going on. A crisis plan should be developed and implemented immediately.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

PR Conversations

JANUARY 29, 2015

His career also involved posts as former assistant to the president and public relations member of the Policy Committee at Ford Motor Company, and he was one of the creators and first director of The Dayton Plan of community and employee relations originated in the Dayton Divisions of General Motors Corporation.

Community 40

Community Employee Local Groups 40

PR Conversations

JANUARY 29, 2015

His career also involved posts as former assistant to the president and public relations member of the Policy Committee at Ford Motor Company, and he was one of the creators and first director of The Dayton Plan of community and employee relations originated in the Dayton Divisions of General Motors Corporation.

Community 40

Community Employee Local Groups 40

Cision

OCTOBER 16, 2017

If you look at social just from a corporate responsibility standpoint, it still stretches across a variety of different functions so comms is responsible for, sort of, what is the corporate official message on a lot of things. fake news, all that stuff notwithstanding — consumer trust in earned media remains very high.

Media 202

Media Storytelling Technology Data 202

Ethical Voices

MAY 6, 2023

We look at their culture of ethics – how are they supporting a strong culture where employees are comfortable using their voices? We also have Cow Corporation, which is a health and beauty company out of Japan that not everybody may have heard of that has made the list 17 times. It has a couple of component pieces.

Ethics 52

Ethics Training Financial Survey 52

PRSay

APRIL 12, 2024

For the annual Global Communication Report, researchers at the USC Center for Public Relations surveyed PR professionals, investors, large company employees and consumers to study stakeholder expectations in a polarized political climate. ” Since 2000, several factors have driven a dramatic increase in corporate activism.

Report 87

Report Corporate Employee Policies 87

PRSay

JUNE 15, 2022

Indeed, we’ve entered a new era of expectations for corporate and organizational LGBTQ engagement. Corporate social responsibility that is inclusive of LGBTQ advocacy is no longer just a buzzword; it’s an obligation and an expectation. We’re a growing electorate, consumer base and employee bloc.

Policies 165

Policies Community Corporate Enterprise 165

Prohibition

JANUARY 7, 2022

According to one study, 80 per cent of consumers said a product recall would affect their perceptions of a company. A personnel crisis is one in which the employment of an employee becomes intolerable because of negative work performance, a disruptive attitude, or problematic substance abuse. Personnel matters. Natural disasters.

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

Waxing UnLyrical

JULY 15, 2015

A few years back, there were communicators who were so focused on the present, they weren’t heeding those speaking about the importance of communications measurement, the impact of mobile communications and mobile marketing, or the value of creating content that consumers wished to upload and share. But it all starts with listening.

Communications 40

Communications Leadership Mobile Policies 40

Prohibition

JANUARY 17, 2022

Social Media has become a powerful tool for communicating directly with consumers and engaging them with targeted content and creative contests. Avoid using dry corporate remarks while replying to people’s comments or questions. What is your social media policy for when a crisis occurs? Keep the conversation fresh.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Sword and the Script

DECEMBER 26, 2023

PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024. To enhance empathy and connection with their teams and clients, organizations will foster employee brand ambassadors, highlight origin stories, show behind-the-scenes videos, and encourage user-generated content.

Writing 192

Writing Communications Marketing B2B 192

ImPRessions - Crenshaw Communications

DECEMBER 28, 2018

policy by infiltrating conservative groups, most notably the NRA, by posing as gun-rights activist in her own country. The revelations that Moonves actively obstructed the investigation into claims that he sexually harassed and even assaulted employees came nearly a year after CBS fired Charlie Rose for sexual harassment.

Banking 257

Banking Facebook Reputation Crisis 257

Where the Fishermen Ain't

JUNE 13, 2014

Today, Edelman joins other agencies — including Ogilvy & Mather , Burson-Marsteller , FleishmanHillard , Ketchum , PNConnect , Peppercomm and Allison + Partners — in affirming a commitment to abide by Wikipedia principles and ensuring that employees and clients do the same.

Wikipedia 44

Wikipedia Agency Ethics Reddit 44

Sword and the Script

JUNE 16, 2020

A way to engage audiences and communicate key message points through personal stories of customers or employees relating to their experience with the company, service or product.” Bridging the gap of human connection that goes beyond economic and corporate status.” Narrative that is easily relatable to the consumer.”

Storytelling 131

Storytelling Communications Survey Case Study 131

Prohibition

DECEMBER 17, 2021

It is the art of managing crises and communicating with relevant parties in a company such as customers, employees, the public, investors or the press. But just as every corporation doesn’t need the same crisis management plan, it is also true that not all corporations need the same messaging approach to their crisis communications.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62