Landis PR

SEPTEMBER 21, 2023

Landis Communications’ president Sean Dowdall appeared on the Public Relations Global Network (PRGN) podcast to discuss how he runs the agency as a values-aligned company. My dad ran a small-town bank where he ran a values-aligned company and served the entire community, including the tribes.

Company 64

Company Employee Community Healthcare 64

Stephen Waddington

MARCH 17, 2021

To make changes I needed to speak up, but the time of the BBC approach, last August, I was still employed by the company who run the site. An obvious question would be why anyone would want to rebuild a career with a company where the culture is so toxic. I was back at work and slowly recovering from a breakdown. Let me explain.

Storytelling 147

Storytelling Local Case Study Television 147

Ishmael's Corner

SEPTEMBER 23, 2014

I’m also convinced that it’s one of the most underutilized storytelling techniques in business communications. Journalists, the masters of industrial-grade storytelling in business, have honed the use of anecdotal content to an art form. CEO joined the internal kickball league. They bring realness to the storytelling.

Storytelling 136

Storytelling Communications Employee Engineering 136

Stern + Associates

MARCH 5, 2024

Your company may be a powerhouse of innovation, but getting that story told effectively requires a sound plan. Here’s a four-part, questions-based strategy for shaping and telling your company’s story in effective ways. What did they and the company learn along the way? Ask: Who contributed? What actions did they take?

How To 99

How To Corporate Storytelling Conference 99

ImPRessions - Crenshaw Communications

OCTOBER 4, 2023

It also means we should try to influence our companies and clients to get ahead of the mobile trend with innovations like a website that’s optimized for voice search, or – importantly – a mobile site that is accessible to those with disabilities.

Mobile 334

Mobile Advertising Advertising Trends 334

PRSay

DECEMBER 22, 2023

Florida International University is a proud sponsor of PRSA. Crisis and conflict exist for every company, organization or entity; no one is immune to it. Aileen Izquierdo is director of the School of Communication at Florida International University (FIU). Engage in active listening. Beyond FIU, she is a dedicated PRSA member.

Crisis Management 159

Crisis Management Crisis Crisis Communications Ethics 159

ImPRessions - Crenshaw Communications

FEBRUARY 7, 2023

While marketing is focused on driving sales, PR is designed to build trust in a brand or company and grow its reputation. A deep understanding of media and influence Experienced PR teams offer deep and varied relationships, from the companies they work with, to journalists and influencers.

Leadership 182

Leadership Reputation Internal International 182

Ishmael's Corner

OCTOBER 26, 2014

For consumer companies, Facebook offers one of the easiest platforms for brand storytelling. Take that photo of a customer smiling over the company’s product/service or that video of employees raising money for a worthy cause, publish on Facebook and voila! I think we can agree that this is not brand storytelling at its best.

Airlines 134

Airlines Storytelling Facebook Internal 134

Bianchi Biz Blog

JUNE 12, 2023

Guest Post by Jan Griffiths, president & founder of Gravitas Detroit In today’s fast-paced and digitally connected world, internal communication has become more critical than ever for automotive suppliers. Podcasts offer an effective platform to amplify and showcase your company’s culture. The possibilities are endless.

Employee 78

Employee Automotive Storytelling Internal 78

Onclusive

NOVEMBER 8, 2023

Corporate Communications As companies grow, corporate communications become more important. Companies often hire specialized agencies on a project basis to assist with specific repositioning or market research. Internal Communications Internal communications are crucial in determining how things are accomplished in any organization.

Training 195

Training Media Training Reputation Crisis Communications 195

Polaris

NOVEMBER 20, 2014

Stories—and storytelling—are powerful. He also addressed the Cannes Lions International Advertising Festival. Forbe s and Fast Company both wrote about Caine’s determination and creativity. Give credit to others in the company. Let me tell you about one such story. The Exploratorium in San Francisco displayed his arcade.

Storytelling 199

Storytelling Reddit Video Creativity 199

Onclusive

FEBRUARY 14, 2023

How do you achieve that?       Be ready to close the ‘say-do’ gap   More stringent ESG frameworks and vocal stakeholder groups are forcing companies to be transparent about their environmental sustainability goals and progress. Be detailed   Unsubstantiated storytelling leads to greenwashing accusations.

Reputation 195

Reputation Automotive Brand Branding 195

Presspage

JANUARY 23, 2024

Especially if your company operates multiple brands or locations across more than one country, well-organised communication is the key. It might sound odd coming from a tech company like us, but often we actually argue in favour of less tech and more contact.’ The company was founded with a mission to revolutionise online newsrooms.

Software 78

Software Internal International Digital PR 78

Onclusive

AUGUST 22, 2017

Depending on the stage of the business, communications professionals are often tasked with creating messaging cards and positioning statements for the companies they represent. Internal Communications. Internal communications, which also falls under corporate communications, is more nuanced than simply casting out an email.

Media Training 397

Media Training Crisis Communications Conference Training 397

Waxing UnLyrical

MAY 24, 2018

The great Brian Solis, who I had the pleasure of seeing live in 2013 as keynote speaker at the PRSA’s International Conference, recently published this article on LinkedIn about creative storytelling. Solis says that 550,000 LinkedIn members describe themselves as storytellers. Are you one of them?

Creativity 96

Creativity Storytelling LinkedIn System 96

wiredPRworks

FEBRUARY 11, 2019

Digital Marketing Storytelling Speaker. Are you looking for a digital marketing and storytelling speaker? Get to know digital marketing and storytelling. keynotespeaker #socialmediastrategy #socialmediamarketing #socialmedia #storyteller #storytelling #B2Bstorytelling #corporatetraining #digitalmarketing Keytodms.

Small Business 66

Small Business Nonprofit Storytelling Marketing 66

Onclusive

DECEMBER 6, 2019

It’s critical to keep up with the latest trends, technologies, and methodologies so that your company doesn’t miss opportunities and get left behind. . International Association of Business Communicators (IABC) World Conference . Public Relations Society of America (PRSA) International Conference. AMEC Global Summit.

Conference 329

Conference Marketing Case Study Measurement 329

Presspage

MAY 31, 2023

Today's landscape In today's fast-paced digital world, effective brand storytelling holds immense importance. With the advent of social media, instant communication and the scattered media landscape, companies face the challenge of maintaining control over their brand narrative.

Brand 78

Brand Branding Storytelling Software 78

Onclusive

AUGUST 9, 2021

As companies grow, corporate communications become more important. Internal Communications. The truth is that internal communications are really important to how things get done in any organization. Measuring the effectiveness of internal communications is an interesting PR problem that has often been debated by experts.

Training 370

Training Media Training Reputation Crisis Communications 370

Ishmael's Corner

APRIL 26, 2015

What storytelling techniques carry the narrative? Either that or Zhang Lei’s storytelling acuity scores in the Ira Glass quadrant. In breaking down the article, four storytelling techniques carry the narrative. Today, that shared-economy concept is the basis for Silicon Valley companies like Uber and Airbnb.”.

Storytelling 60

Storytelling Engineering Hotels Training 60

The Hoffman Agency

APRIL 26, 2024

Like a sort of self-actualization magpie, I’ve built up a treasure trove of ideas, storytelling skills, niche interests, good friends, hobbies, habits, artifacts and trinkets — an ever-growing collection of cool stuff. Culture at Hoffman is truly international; my client accounts involve collaborating with teams in Europe, the U.S.

Agency 36

Agency Internal International Energy 36

ImPRessions - Crenshaw Communications

JANUARY 12, 2018

Often company execs become very enthusiastic about adding PR to its marketing mix but then find they haven’t the resources or the staffing to maximize outcomes. A PR program operates best when the client has tasked an internal manager for the work, and all parties agree on what the agency needs to succeed.

Publicity 256

Publicity Brand Branding Storytelling 256

5W PR

OCTOBER 31, 2023

Public Relations Leadership Forum Co-sponsored by the Institute for Public Relations, PR Council, and Page Society, this intense two-day seminar is designed for mid-career communications managers at global companies and PR firms. It’s open to journalists of all levels and offers sessions in English or with translation.

Conference 78

Conference Nonprofit Education Healthcare 78

PRSay

OCTOBER 28, 2020

She also gave a presentation on storytelling at Tuesday morning’s General Session, with a peek behind the scenes of the country songwriting business in Nashville and an introduction to an a cappella performance by Nashville-based recording artist Alison Russell. Storytelling is an essential aspect of being human and becoming humane.

Storytelling 60

Storytelling Writing Conference Radio 60

Stephen Waddington

JULY 16, 2021

Organisational leaders turned to internal communication teams because they recognised the critical role of communication in engaging with staff. According to a poll by the IoIC two-thirds of internal communicators said that leaders looked to them for more guidance during the crisis.

Publicity 199

Publicity Government Crisis Employee 199

Onclusive

FEBRUARY 9, 2021

A successful communications strategy is the driving force behind building trust among all of your stakeholders, enhancing your corporate reputation and establishing your company as a leader in your industry. Why work with a PR agency, and is it right for your organization? That said, not every organization should hire a PR agency.

Agency 195

Agency Strategy Communications How To 195

ImPRessions - Crenshaw Communications

FEBRUARY 4, 2020

Companies who ignore or deprioritize customer experience (CX) do so at their peril. Each company has its own specific set of needs and preferences, so a “cloud only” or “on-premise only” approach may not work for many. There are real opportunities for hybrid providers to promote their advantages through creative storytelling.

Trends 182

Trends Privacy Technology Data 182

ImPRessions - Crenshaw Communications

JANUARY 3, 2019

If a company’s leadership isn’t willing to commit to a PR program, it may be challenged from the start. If a PR team or agency doesn’t work in collaboration with marketing, it may be spinning its wheels — or worse, working in opposition to company business objectives. There’s no buy-in at the top . Ignore SEO at your peril.

SEO 178

SEO Storytelling Product Launch Measurement 178

Onclusive

JANUARY 25, 2019

International Association of Business Communicators (IABC) World Conference. Public Relations Society of America (PRSA) International Conference. These events cover a wide array of specializations, from how to measure internal communications to effective brand journalism strategies. Dates: June 9-12, 2019. Hashtag: #IABC19.

Conference 256

Conference Content Marketing Marketing Internal 256

PRSay

JULY 6, 2022

My qualifications were that I knew the German/Mercedes and American/Chrysler sides of what was the world’s largest merged company. I was a PRSA member off and on during my time abroad, including serving as an international delegate at large in 2014. Our list grew, but included: We’re journalists and storytellers. We’re diverse.

Communications 97

Communications Internal International Travel 97

PRSay

AUGUST 12, 2016

The fusion of these groups truly mirrors the current state of the news making and storytelling industry as a whole. Story timelines have shifted from traditional long-lead or daily print opportunities to instantaneous news with the introduction of social as the go-to storytelling platform.

Storytelling 60

Storytelling Social Media Sports Strategy 60

PRSay

OCTOBER 22, 2019

Shaw, corporate vice president of communications at Microsoft, during the lunchtime keynote session Monday at the 2019 PRSA International Conference in San Diego. More than ever, companies will look to the communications function to help them thrive in this disinformation age,” he said. Storytelling. “In Synthesize the complex.

Conference 113

Conference Communications Storytelling Social Media 113

Presspage

JULY 11, 2023

In today's interconnected world, companies operating on a global scale face numerous challenges when it comes to effective communication. To address these challenges, MEPRA Academy organized a webinar titled 'Navigating Global Communications Challenges: Beyond Translation for Successful Storytelling.'

Strategy 60

Strategy Communications Local Technology 60

Remote PR Jobs

SEPTEMBER 25, 2023

Originally seen on Fast Company We’ve all been in that meeting where a coworker spends 10 minutes citing numbers and percentages to make his point but everyone stops listening long before he’s done speaking. While most people agree that it’s a good idea to use details to make your point in a meeting, not everyone is a good storyteller.

Reddit 100

Reddit Storytelling Meeting Case Study 100

Sword and the Script

JUNE 18, 2019

In the B2B technology world, which is the lenses through which I example things, I’ve found PR usually reports to marketing – but supports the whole business – when a company is small or young. 1) “Make sure that employees, customers and the market understand our company, its services and goals.”. 8) “Consult, coach, teach.”.

Employee 151

Employee Print Writing Survey 151

Flack's Revenge

APRIL 27, 2021

Thinking like a good journalist is critical for PR; it’s important to be inquisitive, a good storyteller, and yes, often skeptical. It can help to see things from the perspective of the audiences we target: the personas who use the company’s product or service, and those who influence the purchasing decision.

Storytelling 177

Storytelling Pitching Interviews Agency 177

Landis PR

AUGUST 22, 2022

It’s what drives good storytelling. This applies equally to a product launch, leadership announcement or any news moment at the company. Have I gotten the support of key internal and external stakeholders to support the tactic’s success? Why is “why” so important? Photo courtesy of Pexels.

Strategy 98

Strategy Product Launch Storytelling Agency 98