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Nonprofit Local News Gains Steam

PRSay

It was refreshing to hear Todd’s optimistic vision for a future in which a more independent news media will regain the public’s trust and return to covering local communities with a sense of shared values. For PR professionals, being able to work with trustworthy, engaged and ethical journalists to tell our clients’ stories is crucial.

Nonprofit 174
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Sometimes, the Ethical Choice Means Caring When Others Don’t

PRSay

Each September, PRSA celebrates Ethics Month, featuring programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). Please join the discussion via #PRSAChat and #EthicsMonth, and follow along with our ethics-related blog posts, webinars and Twitter chats throughout the month.

Ethics 158
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The Power of Local Knowledge: Why Product Development Should Start with Listening to Your Community

Stern + Associates

Our methodologies ­– which center and privilege culture, context and inclusion in machine learning and computer vision analysis – create non-biased and culturally nuanced algorithms to give tech companies a holistic perspective on various business and social issues.

Local 101
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How to Build Trust Ethically and Effectively – Roy Reid

Ethical Voices

He discusses a number of important ethics issues, including: What to do when your client asks you to besmirch the competition How to effectively and ethically build trust What to do when employees, clients and partners break your trust Why don’t you tell us a little bit more about yourself and your career?

Ethics 78
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2022 Brands in Motion: Global Ethics Insights – Rebecca Wilson

Ethical Voices

While I was a bit under the weather from a cold, Rebecca provided ethics insights on a number of topics, including: . How many companies are delivering on their value-led commitments. The two things every ethical communicator must embrace. Companies are faced with a delicate balancing act. For me, it’s a real flag.

Ethics 74
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Too many beers: ethics and client conflicts – Ken Kerrigan

Ethical Voices

Ken discusses a number of important ethics issues, including: Too many beers – Ethics and client conflicts. Can corporations really be ethical media enterprises? We get into a little bit about ethical dilemmas that we might face in the profession, including in today’s stakeholder driven world. That situation arose.

Ethics 72
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The New Era of Global: What Marketers Need To Know

Deirdre Breakenridge

For many companies today, being global describes far more than the geographies in which they operate. Today, companies are compelled by their consumers to do more for society’s common good. As the face of the company, marketers see their roles changing to fit this new environment. Pay attention to ethics.

Marketing 164