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How Speaking Opportunities Support B2B Companies

ImPRessions - Crenshaw Communications

Some companies in the B2B tech space who have just begun to use strategic public relations may not be know the full value that conference speaking engagements and industry awards offer. In many cases they support a path to a market leadership position. Create a leadership positioning. Here’s how it works.

B2B 334
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Nonprofit Local News Gains Steam

PRSay

It was refreshing to hear Todd’s optimistic vision for a future in which a more independent news media will regain the public’s trust and return to covering local communities with a sense of shared values. At the same time, however, the advertising revenue that local news organizations have long counted on has continued to drop.

Nonprofit 172
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New leadership signals new — but unpredictable — opportunity for Indonesia’s tech sector 

The Hoffman Agency

Companies looking to capitalize must ride the wave of policy and regulation changes, develop adaptable communications programs and make strategic investments. New leadership in Indonesia offers fresh opportunities for technology companies, but businesses must understand the policy and regulation changes that are coming.

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Five Things PR Teams Should Know About Voice Search

ImPRessions - Crenshaw Communications

Voice searches also often have a strong local intent, such as finding nearby businesses or services. PR pros should prioritize local SEO efforts to ensure their clients’ businesses are discoverable through voice search. Simple, effective content will aid voice search queries and help with discoverability.

SEO 339
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5 Ways Your Company Can Make a Social Impact Today

PRSay

Or, if your company is a well-established iconic brand looking to give back as a team (with a bit of fun competition), then you can host a collection drive that engages groups to vie for the title of “making the greatest social impact.”. Does your company prefer to sponsor projects that focus on STEM, literacy, or food insecurity?

Company 156
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The Power of Local Knowledge: Why Product Development Should Start with Listening to Your Community

Stern + Associates

Our methodologies ­– which center and privilege culture, context and inclusion in machine learning and computer vision analysis – create non-biased and culturally nuanced algorithms to give tech companies a holistic perspective on various business and social issues.

Local 99
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The 22 Responsibilities of PR and What They Entail

Onclusive

Corporate Communications As companies grow, corporate communications become more important. Companies often hire specialized agencies on a project basis to assist with specific repositioning or market research. Executive Thought Leadership According to Forbes , thought leadership has never been more important.

Training 195