Deirdre Breakenridge

MARCH 25, 2015

When I started out in PR, my focus was building relationships with the media who were mostly print journalists at newspapers and trade publications. As I found editorial success for my agency’s clients, I was able to branch out and pitch radio and television broadcast opportunities. In the late 1980s, the media was cut and dry.

Pitching 150

Pitching Radio Newspapers Print 150

Doctor Spin

OCTOBER 16, 2023

Social media, blogs, podcasts, and other online channels presented new opportunities for communication. But as the digital landscape evolved, so did PR. Digital PR emerged as an extension of traditional PR, incorporating new platforms and tactics.

Digital PR 83

Digital PR SEO Engineering eBook 83

Stephen Waddington

MAY 19, 2020

In the public sector, communicators have never been busier, as energy is directed to public education and information. PR as a strategic management function is an issue that lies of the core of the #FuturePRoof community. Invest in building communities, customer databases and influencer networks.

Crisis 151

Crisis Government Energy Community 151

Mindful Marketing

MAY 21, 2023

The need for such an initiative stems in part from the sobering statistic that the American Jewish community represents just 2.4% A church runs radio spots to promote its Christmas-themed musical. of the U.S. population, but Jews are victims in 55% of the country’s religious hate crimes.

Advertising 90

Advertising Advertising Television Radio 90

5W PR

AUGUST 19, 2019

In the world of public relations, digital PR refers to the online marketing strategy utilized by businesses to increase their online presence and boost their brand. PR in its traditional form refers to networking with journalists in a bid to get featured in print publications. Traditional. What Does Digital PR Involve?

Digital PR 76

Digital PR Print Construction Television 76

Cision

NOVEMBER 21, 2017

It is no longer enough to keep track of your brand’s mentions from big publications like the New York Times and the Wall Street Journal. Taking this new-found data into consideration, they can now expand their search to incorporate “Morning Joe’s” and “pumpkin spice latte” to see how the community is reacting to it. How to do that?

How To 149

How To Social Media B2C Television 149

Melissa Agnes

DECEMBER 11, 2014

For example you might analyse the communication benefits of a media release versus a press conference versus a one-on-one interview and the options of newspaper versus radio versus television versus social media. In a crisis the choices become fewer rather than more as the situation develops.

Crisis 249

Crisis Chemicals Crisis Management Television 249

Beyond PR

JUNE 30, 2016

The university radio or TV station. Community college newsletters or magazines. These are not trade journalists looking to cover the higher education industry; they have their place at other publications. The college newspaper. All of them contain content created and curated by students on that campus. It has gone digital.

Radio 69

Radio Newspapers Print Media 69

5W PR

APRIL 9, 2019

This may not be a good approach for every business, but it may also be worth exploring if a business finds they need a fresh way to connect with their customers and community. Make a Community Impact. A business that gets involved in its local community achieves multiple objectives.

Consumer 60

Consumer How To Advertising Advertising 60

Beyond PR

FEBRUARY 13, 2018

Communications professionals are aware of the importance of targeting, for example, the considerable number of Hispanics who prefer to consume media in Spanish. Is there a reason to specifically target this community? A Connected And Engaged Community. population , spending more time with television, magazines and radio.

Television 72

Television Education Groups Community 72

Mora Communications

OCTOBER 2, 2017

Although television, online and print ads can bring some new patients to your practice, the opportunities a well-planned public relations campaign can offer are organic and far reaching. A well-targeted public relations campaign offers several advantages that are not found with other promotional options.

Television 40

Television Print Radio Newspapers 40

Melissa Agnes

DECEMBER 11, 2014

For example you might analyse the communication benefits of a media release versus a press conference versus a one-on-one interview and the options of newspaper versus radio versus television versus social media. In a crisis the choices become fewer rather than more as the situation develops.

Crisis 133

Crisis Crisis Management Chemicals Television 133

Deirdre Breakenridge

NOVEMBER 8, 2015

As a Public Relations volunteer on the production team, I was ready to do what it takes to help reach our goal. That was a real success in the college community. As a full-time student, I had to prioritize my time! In the end, we raised the full $50K…with only hours remaining on the last day to bring in the final donations.

Film 150

Film Social Media Video Writing 150

Presspage

APRIL 24, 2018

Previously, it was the press covering their stories for the newspapers, radio and later, television. Twitter hashtags used to aggregate tweets about a specific event or show can be a great way of showing people who else is talking about something they're interested in, and building a mini-community around it.

Newspapers 79

Newspapers Technology Television Radio 79

Critical Mention

FEBRUARY 27, 2020

As owner of PR Media , a full-service public relations agency located in Philadelphia/New York area, Publicist Robyn Stevens has created innovative media and marketing strategies with her extensive industry knowledge and connections. We spoke to her about her views on public relations strategies and where she sees it heading in the future.

Journalism 78

Journalism Social Media Radio Fashion 78

PR Conversations

OCTOBER 27, 2023

As a PR practitioner, I’ve chosen to use this channel to invite your answers to questions about social media and public relations. I have long had an interest in the potential of cyber media (including discussion groups, listservs, web pages, blogs, and the new social media) for use in public relations. At the Arthur W.

Reputation 52

Reputation Social Media Internal International 52

Ethical Voices

OCTOBER 30, 2023

He’s a public affairs specialist at the US Department of the Treasury and a docent at the National Museum of the US Air Force. I’m one of those folks that you would never have imagined if you saw me growing up, ever being in public relations. Joining me on this week’s episode is Dave Honchul, APR Fellow, PRSA.

Public Affairs 82

Public Affairs Ethics Social Media Government 82

Critical Mention

APRIL 26, 2017

In this fascinating discussion, we chatted with Michael about his tips for breaking into sports marketing/PR, what it’s like to plan a national championship celebration in two days and the creative way he handled public outcry to a bold move he made. There was a public outcry. Newhouse School of Public Communications.

Sports 60

Sports Internal International Enterprise 60

Ethical Voices

SEPTEMBER 26, 2022

She is the Senior Director of Public Affairs and Media Relations at Orlando Health. The most important ethics priority for healthcare communicators. I started in radio as a reporter and made the jump to PR about 35 years ago. I started in cable television. The ethical challenges of online identity.

Healthcare 68

Healthcare Ethics Communications System 68

Prakkypedia

NOVEMBER 13, 2019

This is an honour in the public relations industry and means I join sixteen others who have been elevated to the status of Fellow in South Australia, six of them women. When working as a media monitor in the Premier’s office, he strolled into the radio room and asked me what the Opposition Leader had just said on-air.

Radio 24

Radio Tourism Government Hotels 24

Waxing UnLyrical

JANUARY 4, 2011

In the Indian context, the web has begun to move beyond a media genre that was no different in terms of interruption when compared to conventional media like television and radio. As privacy and choice gained momentum, permission-based Internet activity has led to what we now describe as the social web. Read it here.] [.]

Social Media 78

Social Media Web Media Measurement 78

PR Fuel

MARCH 17, 2020

Public relations , or PR, is the process of communicating with your public or audience. Public relations strategies and tactics center around different ways to connect with your audience. Most people focus on three main areas when trying to promote their business: advertising, content marketing , and public relations.

Publicity 67

Publicity Small Business Advertising Advertising 67

Bianchi Biz Blog

APRIL 29, 2024

Joanne Chan, founder and managing director at LBS Communications The information in this post originally appeared on Public Relations Global Network’s blog. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight.

Marketing 82

Marketing Local Crisis Management Internal 82

Waxing UnLyrical

AUGUST 12, 2015

Some of you might remember the transistor radio. The transistor radio made its debut on October 18, 1954 when Texas Instruments introduced the Regency TR-1 , the first commercially available version of the product. By inventing the transistor radio, Texas Instruments filled a need. Guest Post by Fay Shapiro. They owned cars.

Radio 40

Radio Mobile Media Sports 40

Bianchi Biz Blog

OCTOBER 15, 2020

COVID-19 has certainly changed the way business-to-business (B2B) public relations and media relations is now conducted. But even still, one thing has remained consistent for public relations professionals … we know that our media relationships will beat out our news releases … every single time. Author: Jessica Muzik.

Media Relations 75

Media Relations B2B Media Conference 75

The Stalwart Blog

APRIL 26, 2020

This show is basically focused on providing a voice to the small business community. I started actually as a Navy officer, turned Navy public affairs officer. Most of the time the negative publicity comes in the form of a bad online review, bad law, bad social media, and, oh, by the way, bad press. Dave Oates: Sure.

Crisis 78

Crisis Local Facebook Social Media 78

Sword and the Script

MARCH 3, 2020

This is your monthly summary of all the news out of the PR technology community. The company says the new code will allow it to address several public relations challenges. Burrelles integrated the TVEyes capabilities for capturing TV, radio and podcast mentions into its platform. Give our services a try.

Pitching 78

Pitching Instagram Survey Data 78

PR Conversations

APRIL 8, 2015

In serialising chapters from the 1948 book Your Public Relations since October 2013, I have been struck by the relevance of the authors’ thinking and practice, often in total contrast to arguments that PR today is more strategic than in the past. This body was formed in 1911 by 37 stores as founding members. McCargo, president of H.V.

Retail 40

Retail Radio Advertising Advertising 40

PR Conversations

APRIL 8, 2015

In serialising chapters from the 1948 book Your Public Relations since October 2013, I have been struck by the relevance of the authors’ thinking and practice, often in total contrast to arguments that PR today is more strategic than in the past. This body was formed in 1911 by 37 stores as founding members. McCargo, president of H.V.

Retail 40

Retail Radio Advertising Advertising 40

PRSay

NOVEMBER 18, 2021

Politicians, CEOs, television anchors, talk-radio hosts and prominent professionals “are the source and amplifiers of some of the worst, most harmful disinformation” in America, a new report says. According to “ The Commission on Information Disorder Final Report ,” released Nov. Healthy digital discourse. Workforce diversity.

Social Media 189

Social Media Report Media Government 189

Norton's Notes

SEPTEMBER 25, 2015

Growth hackers focus on low-cost and innovative alternatives to traditional marketing, e.g. utilizing social media and viral marketing instead of buying advertising through more traditional media such as radio , newspaper , and television. [3] From porn stars to fashion bloggers! 90% of apps that are downloaded are free not paid!

Marketing 28

Marketing Employee Wikipedia Data 28

Stuart Bruce

OCTOBER 30, 2014

My name is Stuart Bruce and I’ve been tasked with speaking to you about the future of social media and its impact on public relations. I’m a member of the elected council of the UK’s Chartered Institute of Public Relations and also a founder member of its social media panel. Public relations has always relied on relationships.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Stephen Waddington

DECEMBER 5, 2018

Media relations remains an important part of the execution of a public relations campaign alongside paid, shared and owned media. Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement. Media relations needs to be two-way.

Media Relations 115

Media Relations Media Print Newspapers 115

Sword and the Script

DECEMBER 11, 2018

In an era of ‘fake news,’ is more important than ever for organizations to be honest and transparent in direct everyday communications with employees, investors, customers, and communities, whether that communication is person to person, through social and PR content, or with traditional media.”. – Colleen Martell | Martell Communications.

Social Media 91

Social Media Marketing Media Creativity 91

Maxim Behar

JULY 9, 2023

He's the chairman of the World Communications Forum Council in Davos, chairman of the World Association of PR Agencies. He is a member of the American Public Relations Society and Vice President of the Atlantic Club in our country. Televisions, yours, national, radios. Here is part of Ivan Geshev's statement.

Communications 52

Communications Policies System Government 52

Maxim Behar

JULY 9, 2023

He's the chairman of the World Communications Forum Council in Davos, chairman of the World Association of PR Agencies. He is a member of the American Public Relations Society and Vice President of the Atlantic Club in our country. Televisions, yours, national, radios. Here is part of Ivan Geshev's statement.

Communications 52

Communications Policies System Government 52

Masters in Communications

FEBRUARY 12, 2022

Mass communication is a subarea of communications studies in the US, and social science with some elements of physical science - especially when designing systems and technology to transmit messages. Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising.

Ethics 52

Ethics Communications Print Television 52