Community management lessons from the Guild Community Summit
Stuart Bruce
MAY 23, 2022
The global pandemic and work from home has seen an explosion in interest in community management and professional communities.
ICON 2023 Q&A: Talking Crisis Communications With Amazon’s Barbara Agrait
PRSay
NOVEMBER 27, 2023
16, she shared her international perspective to students in a session titled “Diverse Roots, Universal Impact: Humanizing Reputation and Crisis Communications.” ” Beforehand, Agrait talked with PRsay about crisis management. You should do trainings, mock [crisis situations] and exercises.
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Trending Sources
The Capitol Riots: A Crisis Communication Retrospect
PRSay
JANUARY 26, 2021
The concept of crisis communications can elicit images of Olivia Pope on the ABC series “ Scandal ” rattling off a monologue to a slew of reporters. While not quite as cinematic in reality, crisis communications is at the heart of any professional communication enterprise.
Why My College Crash Course in Crisis Communications Will Never End
PRSay
JUNE 21, 2022
My most important crisis communications test didn’t come through my PR work with PayPal, Snowflake or Tetris. ” For LGBTQIA people in public relations, that creates a unique challenge: How do you run your professional PR program with the personal one in your life? Photo of the author above right. It came in college.
McKinsey declares community to be the big idea in marketing for this decade
Stuart Bruce
OCTOBER 26, 2022
You might not be familiar with the term Community Based Marketing. I wasn’t when I first heard it.
Community 
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How Public Relations Impacts Finance Companies
5W PR
MARCH 28, 2024
Financial public relations isn’t just a fancy accessory here, but a vital tool for steering through this complex landscape. Financial public relations is the best tool for developing this trust, utilizing various strategies to whip up a positive and transparent image.
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Pride Tragedy Offers Lessons in Crisis Communications
PRSay
JUNE 30, 2021
Before witnesses had a moment to compose themselves, Fort Lauderdale Mayor Dean Trantalis, the city’s first openly gay leader and a witness to the incident, was quoted telling the already assembled media there had been a “terrorist attack” on the LGBTQ+ community. A comprehensive crisis communications plan is a necessity.
The Importance of Community Relations in Healthcare
Landis PR
FEBRUARY 20, 2024
You probably don’t think about sponsored support groups, school educational campaigns or recruiting efforts…but these are all community relations efforts that are vital components to any integrated communications program in healthcare. AND, they provide an important service to the community.
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Emory’s Excellent Crisis Communication on Facebook
Melissa Agnes
AUGUST 25, 2014
As we know, in a crisis it’s very easy to lose your narrative to rumors, speculation and to have your social media channels hijacked. When this happens, you need to focus on the right messaging and work hard to correct the rumors, educate the public and regain control of the story. Case Studies Crisis Communications'
Doing Crisis Communications Right – Your Follow Up Questions Answered
Melissa Agnes
JUNE 19, 2014
Since the podcast on “ doing crisis communications right “, with Captain Chris Hsiung and Shino Tanaka, aired last week, I’ve received some really great follow up questions from listeners. Your follow up questions answered: Doing crisis communications right.
Understanding the Defense Tech Industry and the Role of Public Relations
5W PR
JANUARY 29, 2024
In this high-stakes arena, public relations isn’t simply useful when it comes to crisis control. Effective public relations in the defense tech industry involves more than just dealing with the present. Their goal is to change how the public sees the defense tech industry. It also involves influencing the future.
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The Different Types of Public Relations: A Complete Guide
Stern + Associates
AUGUST 11, 2023
To find success in such highly competitive markets as those we see today, businesses must establish, carry out, and surveil different forms of public relations strategies. That’s because it’s important to properly communicate to customers, investors, and other stakeholders why they should remain interested in the company.
Small Business Public Relations
5W PR
SEPTEMBER 9, 2021
In today’s competitive brick and mortar and digital marketplaces, a strong public relations strategy has never been more important for small businesses. As a result, more and more small business owners are turning to public relations to help raise brand awareness and to achieve their growth objectives. PR Tips for Small Businesses.
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Community Management: Quit Herding Cats
Cision
SEPTEMBER 22, 2015
If media relations is an arm of public relations, community management is another. Publicity and press coverage are great, essential even, but it does little good without loyal, engaged followers to share the news. A community grows your reach and influence. But how do you manage that community? Where is it found?
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Public Relations Objectives
Doctor Spin
FEBRUARY 22, 2024
What are some typical public relations objectives? PR professionals craft compelling narratives and critical messages that resonate with stakeholders , influencers , and publics , and they disseminate these through various channels, including traditional media, social media , and direct communications.
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Public Relations vs Marketing
Doctor Spin
FEBRUARY 14, 2024
Public relations vs marketing—what are the differences? Public relations (PR) and marketing are closely related, but few know the differences. Some organisations have Communications Departments for their public relations needs and some have Marketing Departments for their promotional needs.
Publicity 52
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How to Use Threads For B2B PR
ImPRessions - Crenshaw Communications
SEPTEMBER 20, 2023
Threads initially captured public attention with a rapid growth surge and the promise of being a less divisive alternative to Twitter. Rapid response According to a recent Capterra study , more than three in four business leaders who have activated crisis communications plans in the past say they’d increase the tools used for communication.
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The 22 Responsibilities of PR and What They Entail
Onclusive
NOVEMBER 8, 2023
Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D.
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GoGo SqueeZ’s rotten crisis communication approach
The Stalwart Blog
AUGUST 15, 2014
However, it was 11 days later with an Update to Our Community post. This is a big no-no when it comes to crisis communication. You have to keep communication channels open when something goes awry and keep the public updated on what you’re doing to investigate and correct the situation.
Navigating the Media: Public Relations Strategies for Crypto Companies
Victorious PR
JANUARY 27, 2023
Navigating the media landscape as a crypto company can be a challenging task, and without the right public relations strategies in place, it can be easy to fall into common pitfalls and make costly mistakes. Communication Another strategy for managing media relations is to proactively share news and updates about your company.
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The 21 Responsibilities of PR and What They Entail
Onclusive
AUGUST 9, 2021
Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D.
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The 20 Responsibilities of PR and What They Entail
Onclusive
AUGUST 22, 2017
Our job descriptions tells us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D. Far from just managing a digital Rolodex, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. Crisis Communications.
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Bringing Open Community To Public Relations
Waxing UnLyrical
NOVEMBER 22, 2010
Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. But I was curious to see how Maddie and Lindy perceived not just Open Community , but its juxtaposition with public relations.
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How To Describe Public Relations
5W PR
SEPTEMBER 13, 2019
You reply, “I practice public relations.” Public relations means different things to different people, including the word “practice.”. The first is for your company and the second to its key publics. The intended result is a public that respects and trusts the organization. How do they prefer to be communicated with?
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State of Crisis Communications and Social Media from a Professor’s Perspective
Waxing UnLyrical
SEPTEMBER 16, 2015
Social media and crisis communications has become one of the fastest growing areas of both practice and research for today’s communication landscape. Additionally, “over half of respondents (52%) feel that the benefits of using social media as a crisis communications tool outweigh the risks” (page 4).
The Role of Food PR Agencies in Addressing Food Safety Concerns
Prohibition
AUGUST 24, 2023
Food PR agencies are specialised public relations firms that focus specifically on the food industry. Their expertise lies in managing communication and reputation for food-related businesses, including restaurants, food manufacturers, distributors, and retailers.
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Mastering B2B Tech PR: Strategies for Effective Communication
5W PR
MARCH 26, 2024
Old-school media Traditional industry publications and journalists still hold sway in reaching a broader audience. Industry participation Get actively involved with the B2B tech community. Crisis communication plan Be ready for the unexpected. Attend industry events, engage in online forums, and sponsor applicable events.
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Staying afloat in turbulent times with Dan Jasper | On Top of PR podcast
Axia PR
SEPTEMBER 21, 2021
Guest: Dan Jasper has served as the director of public relations at Mall of America for 17 years and has more than 20 years of PR and communications experience prior to that. Dan leads public relations, community relations, social media, storytelling, tourism, and the advanced service portal at the Mall of America.
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Three cardinal rules of PR that Adidas broke with Kanye West
NewsWhip
OCTOBER 28, 2022
In the days immediately following, West unleashed a torrent of anti-Semitic comments on social media, culminating in his appearance on Drink Champs, a hip-hop community podcast on October 16, where he said: “I can say anti-Semitic things, and Adidas can’t drop me. Rule 2: Study the Public. The Story in a Nutshell .
Digital Crisis Communications: When to Shut Up
Waxing UnLyrical
JULY 24, 2015
The moon must be in the seventh house, or something, because all of a sudden all I see and hear is about digital crisis communications. Among other storied clients, Andy worked with Tylenol during its 1982 crisis , now a classic case study for communicators of all ages and stages. . Image: Dingzeyu Li via Unsplash.
TCIP #026 – The Accidental PIO with Tom Iovino
Melissa Agnes
NOVEMBER 30, 2014
Public information officers and crisis communicators have critically important responsibilities in difficult times. They have (or should have) excellent communication skills, strategic minds and a unique ability to work well under pressure. .” – Tom Iovino. Running time: 1:15:11. Get connected!
5 Solos Share How They Deal With a Client Crisis
Solo PR Pro
MAY 11, 2021
There’s a whole community of like minded people you can lean on. 5 solo PR pros advise on crisis communications. This month, we asked our panel of solo PR pros to share how they deal with a client crisis. Being honest is vital – in my counsel to them, their information sharing with me, and their end-result communications.
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The Different Types of Public Relations
The Hoyt Organization
SEPTEMBER 22, 2022
Public relations is fundamental in today’s business world for companies and brands seeking strategic communication. Public relations enables businesses to maintain positive relationships with stakeholders, their target audience, and the public. Good PR promotes brand awareness and garners media attention.
Publicity 52
52 The Role PR Plays in Boosting Digital Visibility
5W PR
FEBRUARY 12, 2024
This is where public relations steps in, not as an amplifier that’s just screaming into the void, but as a skilled storyteller, carefully weaving narratives that capture hearts and minds. Instead, it involves precisely targeting specific platforms and communities where the target customers gather.
Digital PR 60
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How to Recover From a Brand Crisis
Cision
JULY 31, 2015
Verticals don’t matter; a B2B brand is just as likely as a B2C or nonprofit to face a crisis at some point. Establish a crisis communication plan now rather than later. Crisis management involves pre-crisis, mid-crisis and post-crisis phases. Do something that benefits the community.
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Importance of a PR Degree and How to Use a Public Relations Degree
5W PR
SEPTEMBER 11, 2019
In a recent article, we cited a study that estimated that public relations would grow about 6% between 2014 and 2024 and that U.S. News & World Report recently ranked public relations specialists #4 for Best Creative and Media Jobs in its 2019 ranking of best jobs. Most of the public relations programs have similar courses.
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PR Amidst Regulatory News: Why Crypto Projects Need PR Now
Victorious PR
JUNE 15, 2023
The recent news surrounding regulatory actions and the crypto industry’s key players has highlighted the essential role of public relations (PR) for crypto projects. PR becomes paramount during these times to provide clear and transparent communication to stakeholders, including investors, users, and the community.
Community 52
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What Does PR Stand For?
PR Fuel
SEPTEMBER 16, 2020
PR stands for Public Relations. It’s a broad term that refers to all the ways your company interacts with the public and with the news media. There are five key components to public relations that should all work together to build and improve your company’s reputation. Crisis Communications.
Applying the deep roots of rhizomatic learning to relationship strategies in public relations
PR Conversations
OCTOBER 1, 2020
The emergence of artificial intelligence (AI) technologies and systems in recent years has led to consideration of the role of the human in public relations. It is asserted that machine learning will enable more and more routine tasks to be automated, whilst practitioners will concentrate on strategic matters, such as building relationships.
Publicity 70
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Power of Crypto PR: Blockchain Projects with Strategic PR
Victorious PR
JUNE 8, 2023
In the fast-paced and ever-evolving world of cryptocurrencies and blockchain technology, a robust public relations (PR) strategy is essential for the success and growth of any project. Crisis Management and Reputation Protection In the volatile crypto industry, unforeseen challenges and crises can arise at any time.
Education 52
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PR Glossary: 30 Key Terms and Insights Every Professional Should Know
Newsfile
FEBRUARY 28, 2024
Melissa Strle Dive into the dynamic world of Public Relations with this essential PR glossary. It serves as a communication tool to reach journalists, media outlets, and the public. It helps PR professionals understand trends and public perception, engage with audiences, and address issues promptly.
Viral 52
52 
Manage Your Reputation After a Fraud or Scandal: Tips For Handling the Media and Public Backlash
Reputation Us
SEPTEMBER 25, 2019
Whether you are trying to manage a sensitive internal matter or a potential fraud situation, or navigating a public scandal, understanding what you can do before and after the incident can help protect your valuable reputation. Follow Your Crisis Communications Plan. Do you have a communication task force?
Reputation 60
60 TCIP #020 – Managing The Ebola Crisis With Bill Boyd
Melissa Agnes
OCTOBER 19, 2014
Welcome to episode #020 of The Crisis Intelligence Podcast, with Melissa Agnes and Bill Boyd. As the Ebola crisis continues to make waves in the United States and around the world, the CDC, government, hospitals and countless others are being looked to to lead the public through this epidemic. Who should listen to this podcast?
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Crisis Management Lessons From Boeing’s 737 Max Disasters
PRSay
DECEMBER 2, 2020
Gordon Johndroe , vice president of global media relations and public affairs for the Chicago-based aircraft manufacturer, spoke to members of PRSA’s Corporate Communications Section in the Nov. 5 webinar “Crisis Management on an International Stage: Takeaways from Boeing’s Biggest Crisis and Time Spent in the West Wing.”.
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