ImPRessions - Crenshaw Communications

SEPTEMBER 16, 2022

Because trade and business media typically cover the conferences and trade shows in their categories, a speaking slot can drive exposure to media and thus, interviews and features. Additionally, the PR team can write a news release about the speech or post it on the company site to garner clicks and exposure. .

Leadership 295

Leadership Industry Conference Trade Shows 295

PRSay

JUNE 19, 2018

But first I want to explore why this type of language is so common among communicators. In my writing workshops I’ll interact with gregarious, personable PR professionals who then turn into corporatized automatons when their fingers touch their keyboards. Instead, it stems from our mindset.

Writing 112

Writing Pitching Course Conference 112

Landis PR

MAY 31, 2022

We at Landis would like to welcome our new peers in communications, journalism and public relations. Whether you pursue a career in communications or ultimately something else, there’s no time like right now to make a positive difference in many people’s lives and even the world. By Landis Staff. Maybe consider it! Never stop learning.

Communications 52

Communications Software Interviews Journalism 52

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. It’s not a bad take. How is public relations defined?

Interviews 99

Interviews Publicity Technology Social Media 99

ImPRessions - Crenshaw Communications

JANUARY 3, 2023

Whether you’re writing a byline or preparing for a gig, it’s important to understand your audience. Sometimes, I find myself on the spot, when a client needs real-time advice, a course-correction during an interview, or a solution to strategy problem. Here’s what I’ve learned as a musician and PR professional. The post Showtime!

Pitching 193

Pitching B2B Examples Interviews 193

ImPRessions - Crenshaw Communications

SEPTEMBER 15, 2022

Because trade and business media typically cover the conferences and trade shows in their categories, a speaking slot can drive exposure to media and thus, interviews and features. Additionally, the PR team can write a news release about the speech or post it on the company site to garner clicks and exposure. .

Leadership 170

Leadership Industry Conference Trade Shows 170

PRSay

NOVEMBER 12, 2020

But one of the most important things for communicators to analyze right now is the way the pandemic has affected journalists, who are our most important relationships in the PR profession. Journalists want to do a great job and they want to write great stories. I’m based in San Francisco, and it’s a very different world.

Journalism 211

Journalism Report Interviews Meeting 211

Critical Mention

JANUARY 22, 2019

In this interview, she shares her insights into how marketing has changed over time, the most valuable social media channel for marketers and how to make more of an impact as a marketing professional in your community. I went into Marketing by way of writing. But I thought writing a diary was boring. And communicator.

Interviews 60

Interviews Content Marketing Writing Journalism 60

Bianchi Biz Blog

NOVEMBER 20, 2023

I also write for other publications and business clients as time allows. An important distinction is that these articles are presented from the perspective of a car enthusiast who understands the importance of environmental sustainability, rather than from the perspective of an environmentalist writing about cars. There’s a difference.

Journalism 114

Journalism Automotive Interviews Writing 114

Sword and the Script

JANUARY 2, 2024

That’s of course what I did. An “Interview” with ChatGPT: What is Public Relations? 47] The largest PR and comms tech companies, along with many startups, are now controlled by PE firms; is this good for the PR community? If you enjoyed this post, you might also like: Will humans have to re-write AI’s draft of history?

Blogging 114

Blogging Software B2B Survey 114

Shift Communications

SEPTEMBER 23, 2016

I graduated the month prior from Boston University where I studied PR and Communications. I was responsible for any and all reporting, keeping a close eye on the news, writing speaking and award submissions, and running social accounts for my clients. Really take advantage of as many opportunities to write as possible.

Interviews 60

Interviews Resources Writing Course 60

Katie Paine's Measurement Blog

JANUARY 27, 2023

Also, of course, I have measured a lot of comms programs over many years. Based on all that experience—and, yes, some data, too—I’ve put together a list of the techniques and tactics that I think will make you a more effective communicator in 2023. Welcome to your new year of communicating. Write once, use everywhere.

Communications 40

Communications Measurement Employee Course 40

PRSay

OCTOBER 25, 2023

As the host of National Public Radio’s “All Things Considered” and a thought-provoking role as a Washington Post Opinions columnist, Michelle Norris has emboldened audiences through candid discussions about race, culture and communication in America. As an interviewer, how do you manage those conversations? It’s surprising.

Interviews 137

Interviews Video Storytelling Measurement 137

Contently - Strategy

NOVEMBER 3, 2021

I also ensure I’m citing studies accurately and attributing quotes from interviews to the right people. Fact-checking becomes even more important when you’re writing about sensitive topics. Make sure you record the interview (let the source know you’re doing this first). But after that, it gets more nuanced.

Content Marketing 144

Content Marketing Marketing Viral Study 144

Sword and the Script

DECEMBER 26, 2023

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.

Writing 192

Writing Communications Marketing B2B 192

ImPRessions - Crenshaw Communications

APRIL 3, 2018

The iconic publication sends a 15 year-old reporter to travel with the band on tour in order to write an in-depth piece. Of course, the band wants the article to portray them as musical geniuses – great PR! Of course, the band wants the article to portray them as musical geniuses – great PR! Buena Vista Pictures (1995).

Tools 170

Tools Government Crisis Public Affairs 170

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. The key, of course, is for senior managers to model ethical behavior, and to cultivate an environment of full transparency. It’s a red flag.

Corporate 272

Corporate Reputation Policies Employee 272

Solo PR Pro

AUGUST 2, 2022

“Being an educator keeps me on my toes and forces me to know the latest trends, tips and techniques for working in communications,” says Kristie Aylett , APR, Fellow PRSA and agency principal with The KARD Group PR/Marketing. “In addition, instructors who can teach specialty courses are in high demand.

Education 107

Education Course Nonprofit Resources 107

ImPRessions - Crenshaw Communications

JUNE 13, 2017

Of course, employee turnover can happen at any company, but when it happens on the agency side, it should be a blip, not a breakdown. The best rule, of course, is to slightly underpromise and overdeliver — in writing. The post Avoid These 7 PR “Surprises” appeared first on Crenshaw Communications.

Media Training 249

Media Training Policies Agency Interviews 249

PRSay

MARCH 30, 2022

Chaloner and PRSA have teamed up to write a series of articles on how candidates and clients can best navigate the recruiting process. Even though reference checking typically comes in the final stage of an interview process, it is a crucial and significant step requiring considerable thought for candidates and hiring managers.

Interviews 139

Interviews Ethics Meeting Course 139

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. The key, of course, is for senior managers to model ethical behavior, and to cultivate an environment of full transparency. Anonymity helps, of course.

Corporate 156

Corporate Reputation Policies Employee 156

Ethical Voices

NOVEMBER 20, 2023

Joining me on this week’s episode is Marcia DiStaso , Associate Dean for Research in the College of Journalism and Communications and Professor of Public Relations at the University of Florida. (Go I’m the Associate Dean for Research in the College of Journalism and Communications at UF. And of course…someone stole it.

Ethics 91

Ethics How To Survey Interviews 91

Cision

MARCH 17, 2017

Crosby Noricks is the founder and director of PR Couture , the leading source for fashion and lifestyle communicators and the author of Ready to Launch: The PR Couture Guide to Breaking into Fashion PR. I discovered public relations while pursuing my master’s degree in Communication (spurred by my undergrad focus in Media Studies).

Fashion 227

Fashion Travel Interviews Instagram 227

5W PR

APRIL 8, 2021

Communication has been dramatically changed by social media. Furthermore, press releases are used as a tool for direct communication, where companies are easily able to deliver messages to the public and their target audience without going through other channels, and they’re also seen as a permanent piece of a company’s public record.

Engineering 128

Engineering Writing Social Media Report 128

Stern + Associates

MARCH 17, 2023

One of the reasons partners choose us as their communications agency is that we don’t mass pitch or spam reporters; we already have extensive personal contacts with journalists across topic areas and industries, and we leverage those personal connections to obtain media wins.

Media Relations 106

Media Relations Media Storytelling Report 106

Deirdre Breakenridge

JULY 9, 2018

These tips will also help you stand out in interview and applications. Check out these five things you can do to make your courses more life-like: Pick a client. If you have to write a research report, how could that research help your client’s business? Envision all your work supporting that client.

Social Media 150

Social Media Media Case Study Analytics 150

Cision

MARCH 22, 2016

In this interview, she discusses how she came to her success, what makes her choose to cover a story and how communication professionals can improve their pitching strategies. When you start to become blasé and complacent about your writing, that’s when you stop doing such a good job. Rapid Fire Round.

Newspapers 120

Newspapers Pitching Interviews Writing 120

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

Of course, the sectors that are relevant to the practice of public relations are unlimited, but for practical purposes we’ve divided our top selections into three categories. Better Writing Blogs. And it also features interviews with reporters to help readers gain a better understanding of how this kind of reporting impacts them.

Blogging 170

Blogging Writing Creativity Storytelling 170

Maxim Behar

JANUARY 28, 2024

Of course, it has its risks and concerns, I would say, not disadvantages, with which we need to get used to. First, always keep in mind that when you write something and you want an AI application or assistant to tell you about it, it may turn out that 80% of the information is not accurate. Host: What's the question?

Radio 59

Radio Ethics How To Writing 59

Cision

APRIL 18, 2017

Owned media is the most important element of your PESO communications strategy. If not, complete the following exercise: Write down all of the questions you are asked in new business—aka sales—meetings. Write down all of the questions your customer service department is asked. In that circle, write one of your keywords.

Exercises 198

Exercises Google Writing Blogging 198

ImPRessions - Crenshaw Communications

MAY 18, 2017

This is best accomplished by reading what they write – not just posted pieces, but their social feeds and personal blog as well. Media appreciate brevity, clarity and no wasted words, though not at the expense of sloppy writing. Know who you will offer up for interviews and make sure they’re prepared.

Media 212

Media Pitching Report Interviews 212

Deirdre Breakenridge

NOVEMBER 23, 2016

If you’re in PR and communications, here are five quick and easy ways to show your colleagues, peers and industry professionals that you’re thankful. Of course, mentoring is at the top of my list. You can show your appreciation. After 28 years, I know my time will be well spent giving back. Book Reviews / Journal Research.

Skype 150

Skype Industry Storytelling Interviews 150

Burrelles Fresh Ideas

NOVEMBER 7, 2023

I didn’t get into the public relations and communications industry through a traditional career route. This article aims to help you understand what to expect and the pros and cons of working for a PR agency or integrated communications firm. When I began, I had no idea what to expect.

Agency 88

Agency Energy Crisis Management Industry 88

Solo PR Pro

JULY 5, 2022

reviewing all the news alerts I have set up for my clients and their industry competitors and fielding urgent emails before devoting the rest of the morning to writing and other client work. Janet Falk, Falk Communications and Research. I write or pitch media in the mornings, so I am only available beginning at noon daily.

Meeting 98

Meeting Writing Pitching Case Study 98

PRSay

AUGUST 30, 2022

A mass Zoom assault was the wrong communications medium to deliver the intensely personal and disrupting news of job cuts. I generally advocate video as a communications tool, but 900 employees were not too many for the company to communicate with individually. But communicating on video requires practice and rehearsal.

Employee 87

Employee Real Estate Video Internal 87

ImPRessions - Crenshaw Communications

MAY 3, 2017

Write more and write better. Good, error-free writing is under threat today. It seems the need for speed in writing and editing is taking its toll. One of the best ways to improve your writing is to create the ideal environment in which to write. We constantly find horrid examples committed by journalists.

Writing 149

Writing Education Pinterest Creativity 149

Maxim Behar

NOVEMBER 22, 2023

However, I feel like it’s already becoming a predominant part of our work, especially when it comes to writing texts or doing graphic design. There are a few companies that do this of course, but in my opinion not so successfully yet. There is the war with tanks, missiles, and guns, the other is the communication war.

Ethics 64

Ethics Guidelines Comparison Creativity 64