ImPRessions - Crenshaw Communications

FEBRUARY 15, 2022

And a story in a publication with a high UVM (unique visitors per month) may not attract as engaged an audience as a more narrowly focused one. Those views can be parlayed into interviews, bylines articles, op-ed pieces, and other contributed content. Splashy national coverage is terrific, of course, and everyone loves a big name.

B2B 366

B2B Media Pitching Leadership 366

Wadds Inc.

NOVEMBER 11, 2023

The impact of AI on public relations is set to be transformative for public relations practice,­­­­ but it will demand updated practitioner capabilities. We have almost certainly underestimated the medium to long-term impact of AI on public relations. It was rapidly followed by Anthropic Claude 2 and Google Bard.

Report 119

Report Publicity Training Policies 119

ImPRessions - Crenshaw Communications

APRIL 13, 2023

Public relations is about building relationships between an organization and its audience. Its success hinges on a genuine understanding of diverse communities and cultures. When I was interviewing with Crenshaw, one of the first things I noticed was that the leader interviewing me was a man of color – someone who looked like me.

Employee 156

Employee Community Groups Interviews 156

ImPRessions - Crenshaw Communications

APRIL 10, 2019

Any expert will tell you that coming back from a public disgrace is a long haul. So far, only one – Huffman – has taken the first public steps toward recovery. For a public person charged with a crime, the smartest legal strategy may be in conflict with the best public relations advice.

Reputation 235

Reputation Publicity How To System 235

ImPRessions - Crenshaw Communications

JULY 13, 2022

Here are some tips to both landing media interviews and making sure they’re successful. If you’re tackling an industry event without a full PR team facilitating outreach, pitching and planning for press interviews can be daunting. As you schedule interviews, be sure to make adjustments to reporters or executives attending virtually.

Media 294

Media Trade Shows Travel Interviews 294

Stephen Waddington

OCTOBER 4, 2022

It’s an issue that strikes at the heart of the lack of diversity in public relations. Public relations agencies are expected to pitch for free, follow ambiguous processes, and contracts are frequently awarded on the basis of intangible metrics such as chemistry and creativity.

Pitching 117

Pitching Publicity System Energy 117

5W PR

JULY 15, 2023

In the beauty and wellness industry , corporate communications play a crucial role in shaping brand perception, establishing credibility, and fostering customer trust. Communicate openly and honestly about the brand, products, and business practices.

Corporate 78

Corporate Industry Communications Ethics 78

Critical Mention

MAY 15, 2019

From founding WordStream and having now moved on to his new venture, MobileMonkey, he’s been featured in countless publications including Inc., What’s your advice for aspiring influencers in marketing to build their communities? Building a community isn’t about gathering a crowd of people to cheer you on.

Interviews 123

Interviews Facebook Software Social Media 123

PRSay

AUGUST 23, 2021

Writing in The Atlantic , Dr. Christopher Martin, a professor at the West Virginia University School of Public Health and director of the Health Sciences Center Global Engagement Office, said some people feel the vaccine may be forced upon them and they won’t have an option to say no. Establishing trust through relationships.

Communications 128

Communications Local Survey Transportation 128

ImPRessions - Crenshaw Communications

MAY 25, 2023

Her newsletter has over a million subscribers, making her, as of December 2020, the most successful individual author of a paid publication on Substack. Also, Substack does feature some large and active communities and discussion threads that let readers interact with creators and with one another. politics and history.

Analysis 156

Analysis B2B Interviews Tools 156

ImPRessions - Crenshaw Communications

OCTOBER 7, 2016

In a public relations agency, there’s nothing we like better than working with a company whose marketing or comms leader picks up the phone regularly and says, “do you think there’s a story here?” Adopt a formal interview process. Tell Your Public Relations Firm appeared first on Crenshaw Communications.

Publicity 149

Publicity Insurance Insurance Interviews 149

Wadds Inc.

OCTOBER 4, 2022

It’s an issue that strikes at the heart of the lack of diversity in public relations. Public relations agencies are expected to pitch for free, follow ambiguous processes, and contracts are frequently awarded on the basis of intangible metrics such as chemistry and creativity.

Pitching 78

Pitching Publicity System Energy 78

PRSay

MAY 26, 2020

As hospitals and health care services gradually reopen in the coming weeks and months, communications and PR professionals will be helping patients, caregivers and staff adjust to the new normal after COVID-19. For communicators, the challenge is to help people feel comfortable about returning to their doctors and hospital services.

Communications 191

Communications Crisis System Healthcare 191

Melissa Agnes

JUNE 19, 2014

Since the podcast on “ doing crisis communications right “, with Captain Chris Hsiung and Shino Tanaka, aired last week, I’ve received some really great follow up questions from listeners. Your follow up questions answered: Doing crisis communications right.

Crisis Communications 197

Crisis Communications Crisis Communications Community 197

5W PR

JANUARY 3, 2024

Public relations in the beauty industry has always been dynamic, and it continues to evolve rapidly. Beauty brands need to integrate sustainability into their narratives, and PR plays a crucial role in communicating these efforts in an effective way to an audience.

Product Launch 78

Product Launch Consumer Community Interviews 78

5W PR

APRIL 29, 2024

This online revelation hasn’t just changed the way B2B tech businesses communicate with their audience, but it’s also given PR a whole new definition. Building a community Social media creates the perfect environment to nurture a community around a brand.

B2B 78

B2B Social Media Media Community 78

The Hoyt Organization

APRIL 23, 2024

With a robust PR strategy, your nonprofit can easily differentiate its messaging from the competition, and garner support from the community. Additionally, you can easily reach the right audiences and communicate your message effectively. Additionally, respond promptly and professionally to media inquiries and requests for interviews.

Strategy 98

Strategy Nonprofit Social Media Leadership 98

Deirdre Breakenridge

MARCH 7, 2016

On February 24th, IABC NJ, together with Rutgers University and the Rutgers PRSSA chapter, hosted a panel session on “Obtaining & Enhancing a Career in Communications.” When interviewing, a Google search uncovers everything on a candidate. Always prepare for the interview. Your work is “at the moment.”

Communications 120

Communications Interviews Social Media LinkedIn 120

PRSay

JULY 6, 2022

I threw myself into understanding mandarin and Chinese history and reveled in getting to know the community. My two-year assignment in Beijing extended to 11 years in China where I also led corporate communications for Ford Asia Pacific. We need to find the facts, understand the news and communicate compellingly.

Communications 95

Communications Internal International Travel 95

Landis PR

APRIL 29, 2024

According to the people of Finland, communications is the world’s most powerful tool for change. In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. For us, communications is the world’s most powerful tool for change.

Radio 64

Radio Pinterest Television Government 64

Wadds Inc.

JULY 6, 2022

Public relations practitioners fall short of the expectations of a profession. It’s a limiting factor for public relations to realise its potential as a management discipline. There is no barrier to entry to working in public relations. In the UK the public relations market employs 99,900 people and contributes £16.7

Publicity 72

Publicity Ethics Training Education 72

Waxing UnLyrical

NOVEMBER 22, 2010

Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. But I was curious to see how Maddie and Lindy perceived not just Open Community , but its juxtaposition with public relations.

Community 82

Community Publicity Web Social Media 82

wiredPRworks

MAY 13, 2022

Listen in as Allan Schoenberg, Chief Communications Officer at Vinson & Elkins, shares lessons from his job as a top communicator and his passion for running to help you enjoy your job more, stress less, and keep running in the race we call social media marketing. Does managing social media sometimes feel like running a marathon?

Social Media 52

Social Media Corporate Communications Media 52

Cision

SEPTEMBER 1, 2016

I recently spent a year interviewing senior public relations professionals in 31 countries about best practices in their cultures for my newly-published book, Pitch, Tweet, or Engage on the Street: How to Practice Global Public Relations and Strategic Communication. Make friends with local influencers.

Local 216

Local Government Community Corporate 216

ImPRessions - Crenshaw Communications

FEBRUARY 1, 2021

A strategic public relations campaign can build significant corporate and product brand value, especially over time. Earned media stories and interviews bring credibility to the more commercial ad and marketing messages. Corporations raced to tell their publics what they were prepared to do to support them. A milestone event.

Marketing 310

Marketing Product Launch Corporate Viral 310

Sword and the Script

JANUARY 2, 2024

An “Interview” with ChatGPT: What is Public Relations? 47] The largest PR and comms tech companies, along with many startups, are now controlled by PE firms; is this good for the PR community? How has PR Changed? Meltwater acquired as private equity tightens grip on PR software market [PR tech sum no.

Blogging 114

Blogging Software B2B Survey 114

Landis PR

MARCH 18, 2024

By Andie Davis Photo courtesy of Pixabay There are many great benefits that come from media training, and not just for media interviews. If you get media interview requests, you will want experienced media trainers to guide you through the ins and outs (and the dos and don’ts) of being a great interviewee.

Media Training 59

Media Training Training Media Interviews 59

5W PR

FEBRUARY 19, 2024

Consumer health is crucial for public and personal well-being. Clearly communicate ingredients, sourcing practices, and scientific backing behind any claims the company wants to make. Offer apps, guides, or online communities to support their progress. Let the community be a source of inspiration and motivation.

Consumer 78

Consumer Industry Brand Branding 78

NewsWhip

OCTOBER 28, 2022

Somewhere in Adidas headquarters in Herzogenaurach, Germany, there’s a team of PR and Communications professionals who have just been through the toughest week of their careers. The story began way back in September, when Kanye (now known by the name “Ye”) criticized the German footwear company in interviews and on social media.

Crisis Communications 148

Crisis Communications Crisis Writing Social Media 148

Stephen Waddington

SEPTEMBER 24, 2018

The CIPR has forged relationships with the Federation of Small Business and the Confederation of Business Industry in the past six months in a bid to assert the value of public relations. A new #PRpays campaign aims to highlight the strategic value of public relations to the business community.

Video 60

Video Publicity Travel Small Business 60

Flack's Revenge

DECEMBER 20, 2018

Today I share Deborah Weinstein’s answers to questions about the challenges confronting social media marketing and digital communications. It is the latest in my series of interviews with industry experts (see this post , which sets the stage). My good friend Judy Gombita introduced us, and I am glad that she did. Be Helpful.

Marketing 244

Marketing Facebook Social Media Community 244

5W PR

OCTOBER 4, 2023

Public relations shapes public perceptions and attitudes. By working together, PR professionals and mental health organizations can amplify messages and resources, reaching a larger audience and fostering a sense of community. PR professionals should be mindful of the language used in communication materials.

Strategy 88

Strategy Employee Education Resources 88

PRSay

SEPTEMBER 2, 2021

Each week, PRsay will interview one of the nominees for the 2022 PRSA Board of Directors. Current job title: Director of Marketing and Strategic Communication at Hillsborough Community College. John Elsasser is PRSA’s publications director and editor-in-chief of its award-winning publication, Strategies & Tactics.

Meeting 148

Meeting Leadership Groups Community 148

Deirdre Breakenridge

FEBRUARY 15, 2017

ET, the #PRStudChat community will gather to discuss the different opportunities in PR from owning your own business to agency PR and in-house communications for an organization. 4. What characteristics do professionals look for in an interview candidate? What is most gratifying about a career in communications?

Twitter 281

Twitter System Community Healthcare 281

Deirdre Breakenridge

JULY 22, 2019

They’re also reading online publications, blogs and curating stories through news apps. I’ve been speaking with Millennials for the last six months, conducting one-on-one interviews as a part of my FEEL First before you communicate , Millennial passion project. They’re listening to the radio and tuning into podcasts.

Social Media 177

Social Media Media Interviews Instagram 177

ImPRessions - Crenshaw Communications

MAY 4, 2018

I’ve offered advice in previous posts for those determined to build a career in PR or communications, and it holds up pretty well after 6 years. A job in the corporate communications group of a major company, a position at a nonprofit, or a PR post in a marketing or ad agency are the most common. Research specialist sectors.

How To 189

How To Nonprofit Interviews Privacy 189

Melissa Agnes

MARCH 21, 2018

I’m very blessed to work often with law enforcement and those serving in the public safety profession. So, it only makes sense that my book, Crisis Ready: Building an Invincible Brand in an Uncertain World was written with law enforcement and public safety professionals in mind. What Crisis Ready provides to public safety.

Crisis 55

Crisis Publicity Interviews Training 55