Remote PR Jobs

SEPTEMBER 25, 2023

The public values journalism, and people are moving to media channels they trust. PR practitioners understand that a brand or personal reputation built through bylined content, executive speeches, legitimate user reviews and media profiles will earn the credibility that comes from implied endorsement by recognized third parties.

Mobile 100

Mobile SEO Reputation Web 100

Contently - Strategy

NOVEMBER 3, 2021

In traditional journalism, diligent fact-checking is a given. This type of work is not journalism, strictly speaking. This type of work is not journalism, strictly speaking. When a brand is behind a story, there’s bias involved. This piece originally appeared on Contently’s The Freelance Creative.

Content Marketing 144

Content Marketing Marketing Viral Study 144

Critical Mention

JANUARY 22, 2019

In this interview, she shares her insights into how marketing has changed over time, the most valuable social media channel for marketers and how to make more of an impact as a marketing professional in your community. Getting beyond “brand awareness” is the best way to demonstrate ROI – even if that is the #1 action, still.

Interviews 60

Interviews Content Marketing Writing Journalism 60

Flack's Revenge

DECEMBER 4, 2018

If social media were a brand, it’s one that I think most would agree has been tarnished. Should brands hedge their bets? What about for personal interaction and brand building? interestingly, this Digiday articles says Facebook advertisers are staying the course ). The reputation hits come from many directions.

Social Media 174

Social Media Marketing Media Facebook 174

ImPRessions - Crenshaw Communications

JULY 22, 2019

The good news is that the public seems to value the role of journalism, and people are moving to media channels they trust. Anyone who has managed a content marketing program understands high-quality, “evergreen” content can live for years, pushing up page rank and attracting traffic for a brand or business.

Mobile 244

Mobile SEO Web Journalism 244

ImPRessions - Crenshaw Communications

MAY 22, 2018

Every B2B tech PR person dreams of the splashy feature that will help make their company brand instantly recognizable. Just as some celebrities are famous for being famous, big-media notoriety can build the ego without building the brand. Those hours, of course, include studying trade journals, reviews, and analyst reports.

Pitching 168

Pitching Real Estate B2B Journalism 168

ImPRessions - Crenshaw Communications

JANUARY 24, 2018

The public is increasingly skeptical of our institutions, but despite the disruption of traditional media business, journalism still matters. In fact, a new study on public trust in media shows that while trust in media platforms where we seek news is down over last year, trust in journalism is actually on the rise.

Journalism 185

Journalism Advertising Advertising SEO 185

Prohibition

DECEMBER 22, 2021

It certainly wasn’t a good move and after an influx of social media comments and press articles, it of course resulted in him resigning. The clarification did little to avert the massive backlash the brand received. A slight oversight from the brand and an example of how to not tap into an awareness day for your PR campaign!

Crisis 146

Crisis Crisis Management Instagram Social Media 146

Flack's Revenge

DECEMBER 20, 2018

It is the latest in my series of interviews with industry experts (see this post , which sets the stage). Of course, there are challenges, but in the ever-evolving business of social PR, fortune goes to the brave, and the smart. My good friend Judy Gombita introduced us, and I am glad that she did. Be Helpful.

Marketing 244

Marketing Facebook Social Media Community 244

ImPRessions - Crenshaw Communications

MAY 7, 2021

On Monday, January 7, the Enquirer emailed Bezos “to request an interview with you about your love affair.” In an interview granted to the Daily Beast, de Becker fingered Sanchez’s brother as the tipster, which only elicited sympathy for the couple. Of course it was picked up by every media outlet in the country.

Newspapers 296

Newspapers Media Relations Reputation Interviews 296

Deirdre Breakenridge

NOVEMBER 23, 2016

Of course, mentoring is at the top of my list. As we began to chat about brands being immersed in tech and attracting the best talent, I found myself jotting down some notes. She was sharing an interesting perspective on the brands getting it right on Snapchat and which ones were not. Book Reviews / Journal Research.

Skype 150

Skype Industry Storytelling Interviews 150

Mindful Marketing

JULY 28, 2015

We caught up with Paul to talk PR, journalism and branding – oh, and to find out what story crafting is. Several of our team members have experience in journalism and so we come at the idea of telling stories from the perspective of having done so in a very public way, thousands and thousands of times.

Interviews 50

Interviews Communications Storytelling Marketing 50

Cision

AUGUST 16, 2016

In this interview, Erik discusses moving from one media world to the next. He reveals how his background in journalism has shaped his view of the industry, his growing appreciation for PR professionals and gives insight into how journalists in the TV industry truly want to be pitched. What has been most helpful?

Television 120

Television Pitching Journalism Interviews 120

NewsWhip

MAY 12, 2021

How PepsiCo’s Creators League transforms trends into brand activations. Turning insights into brand content | 8:18-9:58. Currently Lauren Powell is the Analytics and Social Listening Lead in the Creators League Studio, which develops and implements the content strategy for PepsiCo brands. What are people saying about our brands?”

Trends 78

Trends Brand Branding Reddit 78

PR Conversations

JULY 8, 2016

My primary method of research was a series in-depth, oral history interviews with UK-based PR practitioners who have 10-20 years experience in the occupation. This begins the process of creating the interviewer-interviewee relationship. 406), which can be helpful in encouraging participation. Issue 2: Being a bricoleuse/bricoleur.

Interviews 51

Interviews Ethics Education LinkedIn 51

ImPRessions - Crenshaw Communications

APRIL 23, 2019

Funding announcements can offer instant credibility for a brand, validating the company’s strategy and vision. Key business outlets like The Wall Street Journal, Bloomberg and Forbes generally wont touch anything under $20 million. Relevant industry media, of course, should be pitched and local media are another option.

How To 149

How To B2B Pitching Storytelling 149

Flack's Revenge

DECEMBER 5, 2017

I was, of course, thrilled to be in it and eager to read Lin Pophal’s book. Is this a sign of the future of PR (and journalism)? Include a link in an online news piece, though, or pay an influencer to promote your brand in their blog post and it gets a bit murkier. Agreeing to an interview and then becoming a no-show.

Pitching 174

Pitching Journalism Video Advertising 174

Cision

MARCH 17, 2017

In my interviews with PR professionals in New York and Los Angeles I found the opposite to be true, and was inspired by how thoughtful and strategic many of the people I interviewed were about their jobs. I wanted a means to continue the relationships I had built while learning more about the profession by interviewing practitioners.

Fashion 227

Fashion Travel Interviews Instagram 227

PR Conversations

JULY 8, 2016

My primary method of research was a series in-depth, oral history interviews with UK-based PR practitioners who have 10-20 years experience in the occupation. 8) when conducting oral history interviews. This begins the process of creating the interviewer-interviewee relationship. Issue 2: Being a bricoleuse/bricoleur.

Interviews 40

Interviews Ethics Education LinkedIn 40

PR Conversations

JULY 8, 2016

My primary method of research was a series in-depth, oral history interviews with UK-based PR practitioners who have 10-20 years experience in the occupation. 8) when conducting oral history interviews. This begins the process of creating the interviewer-interviewee relationship. Issue 2: Being a bricoleuse/bricoleur.

Interviews 40

Interviews Ethics Education LinkedIn 40

Critical Mention

APRIL 13, 2020

Of course, as with any crisis, there are also plenty of stories about organizations who have mishandled it in one way or another. The brothers were interviewed for a number of news articles, TV shows and radio programs, demonstrating the power of a positive story during a difficult time.

Media 111

Media Analytics Healthcare Crisis 111

MaccaPR

MAY 3, 2019

How can marketers like you get your CEO or brand spokesperson interviewed on a podcast that’s heard by tens of thousands, or even millions, of listeners? And, just as challenging, how can you convince your CEO that securing a podcast interview could be as valuable for your company as an interview in "Bloomberg Businessweek?".

Company 113

Company Interviews Print Pitching 113

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

Of course, the sectors that are relevant to the practice of public relations are unlimited, but for practical purposes we’ve divided our top selections into three categories. This awesome blog is a how-to for brands looking to package and distribute the best stories from within their organizations. Industry or Workplace Blogs.

Blogging 170

Blogging Writing Creativity Storytelling 170

Prohibition

DECEMBER 22, 2021

It certainly wasn’t a good move and after an influx of social media comments and press articles, it of course resulted in him resigning. The clarification did little to avert the massive backlash the brand received. A slight oversight from the brand and an example of how to not tap into an awareness day for your PR campaign!

Crisis 62

Crisis Instagram Social Media Facebook 62

Maxim Behar

FEBRUARY 18, 2024

He said many things about many topics, including, "You can achieve a lot with journalism, but you need to know exactly when to give it up." The memories are distant, of course, but I remember waiting. Many people have done it, of course, millions of people, but we want to live with American families. And many others, of course.

Newspapers 59

Newspapers Travel Course Meeting 59

Sword and the Script

MAY 5, 2020

For example, you can find podcasters who have covered your industry, interviewed your competitor’s CEO, or produced an episode about a trend that relates to your company. That’s important because the producers are generally responsible for putting together stories and booking interviews.

Pitching 85

Pitching Survey System Technology 85

Flack's Revenge

JANUARY 10, 2019

Last month I interviewed top PR and social media experts about the challenges facing online marketing. Drew Neisser: What’s not safe is ignoring social conversations, especially those related to your brand and category. Neal Schaffer: I think it is getting more and more intrusive for brands to try to take part in the conversation.

How To 159

How To Facebook Social Media Advertising 159

The Awards Blog

FEBRUARY 7, 2020

Of course, not all awards programs are created equal. You wouldn’t expect Forbes, Fortune, or the Wall Street Journal to give you free advertising, would you? There should be a strong correlation between the money you pay to participate, sponsor, or license an award and the brand value of that organization. Did you win?

Course 87

Course Conference Journalism Writing 87

Lauri Pehar Borsh

AUGUST 18, 2015

Excellent advice from Pattie Lovett-Reid, chief financial commentator, CTV News – 5 ways to grow your personal brand on social media. Watch Pattie’s interview with BNN’s The Street. I found myself defending those of us who use social media to get a message out, build a brand, or purely for the entertainment value.

Social Media 60

Social Media Brand Branding Media 60

Lauri Pehar Borsh

AUGUST 18, 2015

Excellent advice from Pattie Lovett-Reid, chief financial commentator, CTV News – 5 ways to grow your personal brand on social media. Watch Pattie’s interview with BNN’s The Street. I found myself defending those of us who use social media to get a message out, build a brand, or purely for the entertainment value.

Social Media 60

Social Media Brand Branding Media 60

Cision

MARCH 22, 2016

Your brand may have a good story, but if you’re not catching journalists’ attention with your pitch, it won’t get covered. In this interview, she discusses how she came to her success, what makes her choose to cover a story and how communication professionals can improve their pitching strategies.

Newspapers 120

Newspapers Pitching Interviews Writing 120

Bianchi Biz Blog

FEBRUARY 22, 2021

The Endeavor Commercial Vehicle Group is comprised of six CV brands: FleetOwner, Fleet Maintenance, Trailer/Body Builders, Bulk Transporter, Refrigerated Transporter, and American Trucker. I work with the lead editors of each CVG brand to support implementation and continuation of consistent internal processes.

Groups 55

Groups Meeting Transportation Media 55

Beyond PR

AUGUST 11, 2016

The Wall Street Journal reported last month that 14 percent of U.S. But, this is good news for those in the PR, marketing and branding world who are looking for new ways to reach their audience. Or, it could be about your brand history/culture to give viewers a better look at who you are. Conduct quickie interviews. .

Storytelling 40

Storytelling Brand Branding Journalism 40

Critical Mention

JUNE 24, 2018

We had the opportunity to interview Deirdre Breakenridge , a renowned PR influencer. When brands want to work with influencers, they look at how they get people to act. But brands have to be careful. Of course, my day also includes catching up with my social media friends. PR will always be the eyes and ears of the brand.

Storytelling 106

Storytelling Technology Course Privacy 106

Communications Conversations

AUGUST 31, 2018

Paul Business Journal). You know you have skills but you don’t know how they will translate outside of journalism. The journalism world is much more fast-paced. Teaching people on the PR side about the journalism side. Journalism taught me a lot – including that life isn’t guaranteed to anyone.

Media 112

Media Journalism Report Video 112

Journalistics

APRIL 17, 2013

Like any good marketing catchphrases, this one has probably run its course. When I first started talking about earned, owned, and paid (and no, I was far from the first to start talking about it), I would describe the owned channel as brands owning the media channel and would use the example of Nike being its own ESPN.

Brand 52

Brand Branding Media Local 52

Sword and the Script

JANUARY 23, 2018

Relevance is king for if what a given brand sends to a given person is not germane to said person… game over. Many brands still need to ‘grow up’ when it comes to content marketing. See these related interviews: Startup Marketing? 5) What has changed the most about marketing over the course of your career?

Marketing 69

Marketing Content Marketing Sports B2C 69