wiredPRworks

OCTOBER 16, 2018

Bold Personal Branding for Brave Women. Try on new ideas, new fashions and new perspectives. 7:00-7:30 “5 Ways to Enhance Your Image and Build Your Influence” 7:30-8:30 Socialize and try on new fashions. Her blog houses over 1100 marketing, social media and PR posts. Announcing a new program.

Brand 40

Brand Branding Fashion Social Media 40

Cision

JANUARY 11, 2018

Earned media has become increasingly important with 89 percent of marketing/communications professionals saying they use it to support the demand generation goal of driving brand awareness. Artifical intelligence made it easier for marketers to get better results in a number of different ways. Top 10 U.S. Radio Stations.

Communications 225

Communications Marketing Radio Airlines 225

Prohibition

FEBRUARY 2, 2024

High fashion? Some are enjoying the unserious and simple, yet well-crafted design, while others have critiqued the huge price tag and feel that ‘designer brands are running out of hand these days’. No matter what you think, it’s undeniably a product that markets itself with the discussion on social media. Is it luxurious?

Marketing 62

Marketing Film Creativity B2C 62

Cision

DECEMBER 29, 2017

If you’re looking for additional channels to market your brand, which of the following are you thinking of using? With 800 million monthly active users, Facebook’s Instagram has gone beyond flaunting fashion trends; now many different niches enjoy the potential engagement Instagram has to offer. Twitter, LinkedIn, or Pinterest?

Instagram 120

Instagram How To Guidelines Facebook 120

Prohibition

NOVEMBER 19, 2018

The campaign showcases the brand’s new ‘Christmas Gift Collection’ aimed at providing present inspiration both in-store and online from just £20. The video content , which features ‘ Secret Santa’ , ‘ Mummy’s Present ’ and a ‘ Festive Proposal ’ have already amassed more than 650,000 combined video views at the time of writing.

Video 63

Video Film Fashion Web 63

Sword and the Script

DECEMBER 30, 2017

Not long after that I started this blog and began writing. 2) 3 Studies that Challenge Marketing Assumptions [UML]. 3) Basic, Advanced and Bridge Building: Boldness in Content Marketing [UML]. 4) Context in Marketing Campaigns, Mediums and Measurements [UML]. 6) Can you Profit Directly from Content Marketing?

Blogging 73

Blogging B2B Content Marketing Trade Shows 73

Prohibition

APRIL 17, 2017

As you’ve probably figured out, we’re not old fashioned when it comes to PR. So that involves lots of exciting things like online community building, social media listening, brand audits, online crisis management, content marketing and video seeding. Demonstrate/develop excellent writing skills.

Agency 48

Agency Crisis Management Fashion Social Media 48

Critical Mention

AUGUST 5, 2018

Founder of West Levy PR , New York-based Heather West knows the fashion and and non-profit spheres as they relate to PR inside and out. With over 10 years of experience, she has an incredible track record of creating results-driven marketing campaigns for her many clients. Heather West. westlevyPR. Peter Shankman. petershankman.

Twitter 77

Twitter Radio Social Media Print 77

Journalistics

JANUARY 24, 2016

In this age of content marketing we’re living in, it seems like every organization is blogging in hopes of capturing some inbound marketing magic (you can thank HubSpot for that). These posts represent the types of things you might not want to write about again. Which posts received the most negative comments?

Blogging 69

Blogging Strategy How To Writing 69

ReimaginePR

JUNE 13, 2016

So you’ve got a brand new product that’s about to launch. You’ve done your market research, narrowed down the specs and features based on suggestions from your focus group, created a standout product, and pieced together a social media plan to help your product gain traction once it’s launched. With my help, you can too.

Product Launch 120

Product Launch Storytelling Social Media Comparison 120

Prohibition

SEPTEMBER 20, 2019

Working with influencers can be a really great way for brands to reach their target audiences, communicate their messages and gain brand awareness. When it goes well, it can be a successful mechanism in driving traffic to your website, increasing direct sales and making more people aware of your brand.

Marketing 48

Marketing Social Media Instagram Advertising 48

Sword and the Script

MAY 14, 2016

The face of a nearly brand new iPhone 6s looked like a spider web. That day, I became a lead and one that converted the old fashioned way: retail foot traffic. The PR pro’s ability to write compelling content, understand the buyer journey and remain close to the customer cements PR at the table for account-based marketing.”. * * *.

Marketing 60

Marketing B2B Local Customer Service 60

Beyond PR

JULY 29, 2016

Nordstrom did just that with an eye-catching and engaging marketing campaign promoting their annual Anniversary Sale. The leading fashion specialty retailer used three key tactics to boost engagement around their biggest event of the year. Influencer Marketing.

Marketing 40

Marketing Retail Instagram Social Media 40

Journalistics

JANUARY 24, 2016

In this age of content marketing we’re living in, it seems like every organization is blogging in hopes of capturing some inbound marketing magic (you can thank HubSpot for that). These posts represent the types of things you might not want to write about again. Which posts received the most negative comments?

Blogging 40

Blogging Strategy How To Writing 40

Norton's Notes

JULY 29, 2015

Hanson and a few weeks ago I interviewed Crosby Noricks the founder of PR Couture and co-presenter of the entry-level fashion PR workshop Fashion PR Confidential and author of Ready to Launch. One of my career defining roles was writing the social media strategy for a prominent central bank. My first interview was with Arik C.

Interviews 28

Interviews SEO Banking Radio 28

Sword and the Script

DECEMBER 10, 2019

3) Brands blur the lines between company and friend. We’re used to seeing communications and interactions with brands that are personalized. Similar to the algorithms which drive many of our online purchases, brands will begin to communicate with their customers as if they have personal connections with them.

Marketing 101

Marketing Content Marketing Advertising Advertising 101

Contently - Strategy

OCTOBER 11, 2023

In the blink of an eye, artificial intelligence tools have become an important part of content marketing strategies. New generative AI platforms designed for marketers seem to pop up every week, all pledging to enhance efficiency and boost productivity. Their perception of accuracy is an algorithmic one, not a qualitative one.

Writing 52

Writing Content Marketing Tools Data 52

Polaris

DECEMBER 6, 2014

If you’re stuck on the subway or in your car for 30 to 60 minutes (or more) on a regular basis, why not make good use of your time by staying up to date with the latest news in social media, digital communications, public relations and content marketing? It’s easy to do with all the good marketing podcasts available these days.

Marketing 147

Marketing Content Marketing Social Media Film 147

Buzzstream

DECEMBER 13, 2023

I joined BuzzStream as Director of Content Marketing in November of 2023. But before that, I worked for over ten years with three content marketing agencies and one in-house role. Tying your content ideas to search volume can help gain extra exposure and coverage. At the time of writing, AI is in its infancy.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

I joined BuzzStream as Director of Content Marketing in November of 2023. But before that, I worked for over ten years with three content marketing agencies and one in-house role. Tying your content ideas to search volume can help gain extra exposure and coverage. At the time of writing, AI is in its infancy.

Digital PR 62

Digital PR Tools Google Pitching 62

Rock the Status Quo

SEPTEMBER 3, 2014

It’s more fashionable. Companies are investing in social media advertising and sponsored content, true, but the bulk of their budget is now spent on content generation instead of ads. The most logical move to create revenue is adding content marketing to your repertoire. Not usually.

Agency 188

Agency SEO Advertising Advertising 188

Sword and the Script

MARCH 1, 2022

It’s doing this through a partnership with an adtech company called Nativo, which as the brand name suggests, is a native advertising platform. This is why Google requires links sent through these services to be marked “no-follow.” A sponsored content twist. The organization switched from Cision according to the write-up.

Software 121

Software Case Study Advertising Advertising 121

Marketwired

APRIL 6, 2016

Twitter has evolved a lot for brands and content creators in the last two years, but Twitter’s latest play might have you looking at the platform in an entirely different way. If you’re looking just to blog or put out long-form content you plan to share on Twitter, Curator is not for you. [By Karen Geier]. Why Curate?

How To 100

How To Sports Twitter Film 100

Sword and the Script

JUNE 18, 2016

In an introduction to the infographic, marketing director Jordon Ben writes: “Today’s dads are social, vocal and see their online world as a communal resource to help them make decisions. In light of Father’s Day this weekend, the social dad is the theme for this week’s very different Unscripted Marketing post. 82% family time.

Infographics 60

Infographics Social Media Media Survey 60

PRSay

APRIL 19, 2016

Linked tactics represent the destruction of silos within marketing communications, and the synergy that results when those silos are gone is what helps boost results. Linking tactics means that you’re scheduling your tasks in a sequential fashion designed to achieve the best results. Email Marketing and….Everything

Communications 79

Communications Pinterest Reddit Radio 79

Critical Mention

OCTOBER 24, 2019

Are you looking for good photos for your brand’s blog or social media posts? Their website is a business hub that spotlights brand-building tips, educational business webinars and blogs that help drive success. Building brand awareness is essential for businesses to succeed. PR Couture.

Blogging 68

Blogging Education Resources Creativity 68

Buzzstream

MAY 19, 2022

I set out trying to write a post about creating a successful survey campaign from start to finish. I worked at a content marketing agency, Siege Media , for six years, and with every successful and failed campaign, I learned a new lesson. And each time, I came away more prepared and excited for the next piece of content.

Survey 90

Survey How To Reddit Pitching 90

Beyond PR

MARCH 15, 2016

From Lois Lane’s Pulitzer-prize winning, hard-hitting storytelling to Spider-Man’s snappy wit and photojournalism skills, your marketing team must tap into a range of voices, expertise, and content formats to deliver a brand story that inspires. Find your brand’s Janet van Dyne.

Marketing 40

Marketing Storytelling Fashion Technology 40

Sword and the Script

DECEMBER 13, 2016

In this sense, the webinar doubles as something akin to an old-fashioned press conference. Every brand dreams of having its own hashtag, however, I generally think brands should be very cautious here. Are Facebook Ads Any Good for B2B Marketing? The Struggle is Real in B2B Content Marketing [UML].

B2B 60

B2B Infographics Interviews eBook 60

Norton's Notes

SEPTEMBER 25, 2015

For those of you that don’t know what Growth Hacking actually is, according to Wikipedia, this is the definition: Growth hacking is a marketing technique developed by technology startups which uses creativity, analytical thinking , and social metrics to sell products and gain exposure. [1] From porn stars to fashion bloggers!

Marketing 28

Marketing Employee Wikipedia Data 28

Beyond PR

APRIL 11, 2018

As the journalists and fashion bloggers arrived to see the pop-up store launching at the hotel that day, their rooms weren’t just ready — they were Instagram-ready. There were plush robes, slippers and other details that could wind up in photos, videos, or a mashup of content that could be featured in their Instagram Story later that day.

Instagram 74

Instagram Pitching Media Tourism 74

Sword and the Script

DECEMBER 11, 2018

This year, more than 20 professionals – real people that do real marketing and PR work every day – responded and with high-quality ideas that I found to be invigorating and thought-provoking. 9) Brands across the aisle. “I What this does to the customer experience and brand loyalty is significant. 4) New emphasis on trust.

Social Media 93

Social Media Marketing Media Creativity 93