Deirdre Breakenridge

OCTOBER 21, 2019

And the same way Kevin studies his lines for television and film on the show, your hosts must know their material ! Mention any reference materials such as books or albums while discussing the topic? Kevin, the oldest of The Big Three and the actor of the family, brings the star power. Have special guests joined you for the show?

Social Media 268

Social Media Film Construction Television 268

PRSay

MARCH 29, 2021

Oprah Winfrey’s prime-time television interview with Prince Harry and Meghan Markle on March 7 provided a reminder of the principles PR professionals should follow to prepare clients for media interviews that create positive coverage and help manage crises. Prepare a briefing book with the facts, supporting evidence and FAQs.

Media Training 182

Media Training Training Interviews Media 182

Maxim Behar

JULY 5, 2023

His recent book "The Global PR Revolution" is currently one of the best-selling PR books in the world. The most influential independent book ranking organization ranked it among the top 5 PR books in the world. Maxim: Good afternoon, Radio “Focus”. But now, we have the opportunity, everyone can try and cook.

Radio 52

Radio Hotels Course Social Media 52

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

Although longer content like books, white papers, podcasts, eBooks, and video can take more time and effort than shorter bites, and it demands greater depth and creativity, it can prove very effective. Business books create long-term opportunity. It takes time for writing and filming — and a strong, informed point of view.

Case Study 178

Case Study SEO Film Video 178

Maxim Behar

APRIL 2, 2024

Radio and television, the electronic media that came after the press, were constituted in the same fashion as print media — they had different channels for delivering their messages. Dozens of leading global PR experts have contributed to this book by agreeing to be interviewed on the topic of a social media revolution.

Print 64

Print Social Media Web Television 64

Barokas

JUNE 14, 2019

Nothing in life is better at simultaneously sharpening the mind and nurturing the soul than a good book. I’m sure I was born with this knowledge, because books have called to me for as long as I can remember. Page by page, chapter by chapter, books transform us, teach us, mold us, improve us, entertain us, humble us and guide us.

Communications 101

Communications Transportation Television Writing 101

PR for Anyone

SEPTEMBER 30, 2022

I was watching Good Morning America last week and saw a story that just resonated with everything I share and write about related to newsjacking and “celebrity sells” when pitching the media. We are “watching” television so we need to “see” what you are talking about. TV should be visual.

Pitching 130

Pitching Television Trends YouTube 130

PR Breakfast Club

MAY 19, 2014

When I was given the opportunity to review the book, “ Spin Sucks: Communication and Reputation Management in the Digital Age ,” (Que Publishing) by Arment Dietrich founder and CEO, Gini Dietrich , I was excited. My only concern was that the book would be a collection of blog posts from her blog of the same name. It’s that good.

Case Study 49

Case Study Television Radio Resources 49

PR for Anyone

OCTOBER 18, 2021

It’s all in a new book and memory bank. Author Kay Bransford is here with her book. Why did you write this book? I wrote this book really out of personal necessity. So, everything I was doing people asked me for and I ended up putting it into a book because they kept asking me for copies. Good morning.

Financial 130

Financial Pitching Banking Retail 130

PRSay

JULY 31, 2019

Woodward, who is an associate editor at The Washington Post , a Pulitzer Prize-winning journalist and the best-selling author of 19 books, will deliver the opening keynote address at PRSA’s 2019 International Conference in San Diego on Oct. Do a comprehensive look at what you’re trying to write about. I certainly don’t know.

Journalism 121

Journalism Conference Internal International 121

Cision

JUNE 6, 2017

This post is an excerpt from the e-book, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. . In my book The Content Code, I refer to this group as the “Alpha Audience” and I contend that this elite group is the bedrock of your business. 19 percent were piloting a program. 32 percent planned to implement one. Not anymore.

Marketing 239

Marketing Television Handbook Web 239

Maxim Behar

JANUARY 28, 2024

First, always keep in mind that when you write something and you want an AI application or assistant to tell you about it, it may turn out that 80% of the information is not accurate. AI can take text from a scientific publication or an article by someone who holds the copyrights, and suddenly we write it as our own.

Radio 59

Radio Ethics How To Writing 59

Mindful Marketing

OCTOBER 9, 2022

by David Hagenbuch - professor of marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing Millions of baseball fans were recently watching televised games when they were unexpectedly hit by a pitch! Smile is a psychological horror movie featuring murders that begin and end with evil smirks.

Consumer 80

Consumer Marketing Television Viral 80

Maxim Behar

AUGUST 30, 2022

I was already falling asleep after a glass or two of wine when the only then National Television interrupted its program to broadcast a live event from Reykjavik. So many books have been written about Mikhail Gorbachev and so many films have been made that probably whatever someone writes, will be repeated.

Hotels 98

Hotels Film Television Course 98

ImPRessions - Crenshaw Communications

JULY 17, 2017

Internet ad spend surpasses television spend. So, don’t write off chatbot pitches just yet. The report also reminds us of something no one should lose sight of, at least in my book. Here are some of the most relevant trends for PR. The lines will cross in the coming months, which was inevitable, so the news is symbolic.

Trends 159

Trends Mobile Advertising Advertising 159

Maxim Behar

SEPTEMBER 13, 2022

Soon the first shots were fired in the very courtyard of the television station, and they started firing in the corridors. I waited for him, and when he returned, he told me: "Write about us, write about people, which will not be present tomorrow. This is your unique chance. Because we really won't be here.

Radio 52

Radio Television Comparison Newspapers 52

Cision

AUGUST 16, 2016

Erik Wheater, account executive at Burns360, details his transition from a five-year career in television news to the PR agency life. You recently transitioned from your role in television news to PR. I could write a book on this topic. Moving around effectively in the media industry can be daunting.

Television 120

Television Pitching Journalism Interviews 120

Sword and the Script

JUNE 26, 2018

It was cumbersome…but a vast improvement from books-on-tape. Whereas second screen devices distract from television shows or even conversations, listening is one of the few consumption activities we can do while engaged in another: commuting, exercising or doing chores. 9 Marketing Podcasts Worth a Listen. weekly | 30-40 minutes).

Marketing 85

Marketing B2B Interviews Content Marketing 85

Cision

MAY 2, 2017

Did you invent a revolutionary product, write a book, or win an award? Ask Google, “who writes about [your topic] at [name of publication].” Also, think about on television when they say, “Coming up next…” That is a hook. Make your business newsworthy. New” is the key word here.

Social Media 167

Social Media Media Local Pitching 167

PR Insiders

APRIL 13, 2021

I shared some practical tips for doing just that in my book, Gaining the Publicity Edge: An Entrepreneur’s Guide to Growing Your Brand Through National Media Coverage. If you’re also an author, find a firm that works as well with book reviewers and book bloggers. Hire a firm that specializes in the right media for you.

Radio 78

Radio How To Public Affairs Print 78

Polaris

JULY 2, 2014

For example, according to Wikipedia , content is “…information and experiences that provides value for an end-user/audience in specific contexts…something that is to be expressed through some medium, as speech, writing or any of various arts. The original series has been televised in 120 countries.

Wikipedia 100

Wikipedia Television Content Marketing Facebook 100

Sword and the Script

MARCH 29, 2016

A poor showing of Batman on television in 1966, would turn Michael Uslan into a generational hero of a different kind, according to the Marketplace story about a boy who saved Batman. Amid “cheesy graphics” and a sloppy effort to render the comic book exclamations – “Pow!” ” “Zap!” ” and “Wham!

Television 60

Television Course Newspapers Reputation 60

Maxim Behar

NOVEMBER 23, 2020

A month ago I published my new book The Morning After in Bulgaria and in it I focused not so much on the communication business, but on leadership. In fact, many of the things described in my book, The World PR Revolution, which first came out in the United States a year ago, are already coming true. Crisis PR has become commonplace.

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

Maxim Behar

FEBRUARY 20, 2024

Unless a television channel needs TV footage or some personal presence is essential, traditional media do not dispatch reporters to check out the situation on the ground anymore. My advice: if you know how to write it, tweet it. The book is available on Amazon.com and BeharBooks.com.

Social Media 59

Social Media Facebook Airlines Web 59

Bianchi Biz Blog

JUNE 21, 2021

I went on to write a breaking news story for the paper I was working for at the time, The Plain Dealer in Cleveland, for which I had to call my friends and former coworkers to interview them. At the end of a Friday in June 2019 the staff was informed that the paper would be closing after 150 years in business.

Meeting 95

Meeting Report Automotive Real Estate 95

Sword and the Script

JANUARY 3, 2023

This can include the number of times an article is shared on social media, or the number of people who see a television segment. ChatGPT seems to miss emerging themes if there isn’t a wide body of writing already on a topic. Some may see irony in an AI system that writes reasonably well suggesting writing is a top skill.

Interviews 99

Interviews Publicity Technology Social Media 99

Maxim Behar

JANUARY 22, 2022

Maxim Behar was a guest in the Bulgarian National TV 's studio and commented the most searched three words in 2021 in Bulgaria, according to a survey on the Internet platform "How to write", in which all Bulgarians could participate. Good morning to Dorothea Nikolova from the literacy platform "How to write?"

System 52

System Education Television Writing 52

Beyond PR

MARCH 22, 2018

“Don’t pay any attention to what they write about you. Once located, these articles would be clipped out like store coupons and added to books (yes – that’s why we still call them “clip books”!) Broadcast – television and radio. Just measure it in inches.” ” — Andy Warhol.

Media 75

Media Radio Newspapers Print 75

ReimaginePR

MAY 30, 2015

Television shows cut to a new angle on average every 3 seconds or so. This is shot as if done by a television station. It lets a television or video outlet run your answers cutting in their anchor asking the questions. It’s essential in television show launches and, in those cases, usually beautifully designed.

Media 120

Media Television Video Print 120

OnePitch

DECEMBER 13, 2022

[00:02:20] KM: If I look at it right now, it is a massive flood of everything from do you want to do a book review to here is a really good story about an organic brand on social media. That’s marketing on platforms, marketing on television. How She Writes Stories. [00:08:23] It runs the gamut. “We 00:08:23] BB: Wow.

Pitching 52

Pitching System Video Television 52

The Hoffman Agency

NOVEMBER 14, 2019

As cold weather settles in, my fellow Hoffmanites and I are cozying up with our favorite books. Here at Hoffman, we’re always digging out the most compelling stories, so I knew my colleagues would have the best book recommendations for my fall reading list. and finally, a dire Huxleyan warning to future generations.

Storytelling 28

Storytelling Education Television Government 28

Stephen Waddington

DECEMBER 5, 2018

In Two-Way Street , a short book about public relations published in 1948, Eric Goldman describes the three stages of the development of corporate communication from 1900. The rise of mass media, namely print newspapers, magazines, radio and television, provided a shortcut to large audiences and it enabled the business to operate at scale.

Media Relations 115

Media Relations Media Print Newspapers 115

Masters in Communications

FEBRUARY 12, 2022

The media can unite us, as exemplified in the days after 9/11 Diversion : Provided almost exclusively by entertainment media (television, movies, music, games), the diversion element helps us wind down, escape from our daily lives, and relax. Websites and digital television are technically broadcast media at the same time.

Ethics 52

Ethics Communications Print Television 52

Mark My Words

OCTOBER 23, 2015

He has spent the last thirty years speaking to the same cohort of academic lefties who nourish themselves on a diet of London Review of Books and New Left Review. The FT’s Gillian Tett writes that “silos” such as these blind us to what lies beyond the established boundaries of the thinkable.

YouTube 60

YouTube Television Video Interviews 60

Maxim Behar

NOVEMBER 8, 2023

I've booked a studio. She then replied to me that she was only involved in writing her lyrics. Host: Do you write in Bulgarian or in English? Then Lil Sha got his phone out and told me to dictate to him and he would write. Occasionally Big Sha would text me from Chicago to ask when we were going to do the song.

Radio 59

Radio YouTube Writing Interviews 59

The Stalwart Blog

JULY 7, 2015

If you haven’t heard of this huge convention, it’s considered the biggest show for the convergence of movies, television, gaming and comic books. One of the best pieces of advice I’ve ever gotten in this business is to “listen to the audience and they’ll write your copy for you.” Haters gonna hate.

Marketing 60

Marketing Television Crisis Communications Travel 60

ZudePR

JUNE 6, 2016

Five book recommendations. I'm writing a blog post on how the best communicators "go deep" and get stuff done. New habits were formed and reading Cal Newport's book Deep Work: Rules for Focused (sic) Success in a Distracted World (2016) crystallised my thinking. My favourite seven. My new deep work routine. Here's the email.

Writing 114

Writing Social Media SEO Blogging 114