Wadds Inc.

MARCH 15, 2023

Is the public relations industry good at proving its value? Apparently not, as “fewer than 10 per cent of public relations programmes can quantify a return on investment.” He says that public relations is often dismissed as a “soft” discipline, and sets out to give communicators the tools to provide hard evidence of its value.

Technology 98

Technology Data Analysis Internal 98

Wadds Inc.

FEBRUARY 15, 2023

The book is split into three sections. The first two, focusing on the digital realm, make the book stand out from other crisis management manuals. People are as crucial as plans throughout this book. She holds the CIPR Diploma in Internal Communications, the AMEC International Certificate in Measurement and Evaluation.

Crisis 98

Crisis Communications Crisis Management Analysis 98

Maxim Behar

MARCH 12, 2024

"The Global PR Revolution" by Maxim Behar , a globally renown PR professional, has reached the top of BookAuthority ’ s ranking for the " 20 Best PR Books of All Time." I am happy 'The Global PR Revolution' continues to receive such high international recognition and is helping experts worldwide.

Handbook 59

Handbook Internal International Social Media 59

ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

Public relations is known for being versatile, occasionally glamorous, and, yes, stressful. Yet corporate PR officers also fall victim to inflated or impractical expectations when their internal clients don’t understand what’s possible. The post How To Set Expectations In Public Relations appeared first on Crenshaw Communications.

Publicity 334

Publicity How To Agency Product Launch 334

Wadds Inc.

MAY 21, 2023

Strategic Communication Management is an enduring guide to understanding and enhancing the value of public relations in management. The book is still available as a re-print for around £10. It’s an excellent book that remains a standout text about the contribution of public relations to management.

Communications 52

Communications Case Study Print Study 52

Wadds Inc.

JANUARY 22, 2024

Julia Hobsbawm makes a convincing case that if you’re a knowledge worker with a laptop, that’s exactly where you are in her book The Nowhere Office: Reinventing Work and the Workplace of the Future. The book was first published in 2022 and reprinted in 2023. Usefully, Hobsbawm’s network is extensive.

Fashion 52

Fashion Knowledge Base Internal International 52

Stephen Waddington

JUNE 20, 2022

My study was originally motivated by observing how public relations contributed to organisational innovation and was elevated during COVID-19. Herein lies the challenge in studying public relations. A universal theory of public relations There is no universal definition or theory of public relations.

Publicity 190

Publicity Study Public Affairs System 190

Maxim Behar

JANUARY 3, 2021

The Global PR Revolution by the globally renowned PR expert Maxim Behar is among Top 50 Best-Selling Books of 2020 at the largest Bulgarian metropolitan bookstore Greenwich. The Global PR Revolution is also the best-selling book published by Enthusiast. The book also has many international achievements.

Internal 98

Internal International Trends Publicity 98

Maxim Behar

NOVEMBER 22, 2020

The Global PR Revolution by the globally renowned PR expert Maxim Behar made it to BookAuthority's top 10 best PR books of all time worldwide. The book was ranked No. 7 in the prestigious international ranking - 100 Best PR Books of All Time. was released on the Bulgarian market.

Internal 90

Internal International Print Leadership 90

Deirdre Breakenridge

DECEMBER 5, 2017

Page Society in preparation for the book, “ Public Relations Ethics: Senior PR Pros Tell Us How to Speak Up and Keep Your Job.”. We invite you to check out our book for more practical advice on building relationships and how to become more influential. She teaches courses in public relations and advertising.

Internal 208

Internal International Ethics Journalism 208

Wadds Inc.

MARCH 28, 2023

A fundamental challenge in defining the contribution of public relations to management is agreeing its role within an organisation. I’ve identified more than a dozen synonyms and descriptions for public relations practice through research literature over the past 120 years. Public relations is a relatively young profession.

Publicity 52

Publicity Corporate Reputation Internal 52

Maxim Behar

MAY 25, 2023

Maxim Behar has been named Global PR Professional of the Year by an international jury at the PR and Corporate Communications Awards - IPRCCA 2022. The award was presented at a special live ceremony in New Delhi at the international forum IPRCCC organized by the prestigious communications media exchange4media.

Internal 52

Internal International Groups Conference 52

Stephen Waddington

JULY 6, 2022

Public relations practitioners fall short of the expectations of a profession. It’s a limiting factor for public relations to realise its potential as a management discipline. There is no barrier to entry to working in public relations. In the UK the public relations market employs 99,900 people and contributes £16.7

Publicity 167

Publicity Ethics Training Education 167

PRSay

DECEMBER 7, 2017

We are pleased to report that our latest project has resulted in a book, “Public Relations Ethics: Senior PR Pros Tell Us How to Speak Up and Keep Your Job ,” published by Business Expert Press. All of these efforts are part of BEPS‘ commitment to providing thought leadership on ethics in public relations. Page Center.

Ethics 102

Ethics Journalism Conference Study 102

Stephen Waddington

FEBRUARY 21, 2022

A CIPR report tells the story of how public relations has been successfully used during the COVID-19 pandemic through a series of 21 case studies. A series of case studies published by the CIPR showcases how the public relations profession stepped up in the response to COVID-19. It’s an uplifting record of the profession’s work.

Publicity 131

Publicity Case Study Local Public Affairs 131

Deirdre Breakenridge

SEPTEMBER 26, 2016

Their study, “ Roles in Social Media: How the Practice of Public Relations is Evolving ” was published by PR Journal in Summer / Fall 2016. Many of these findings support and add to what you reported in your book, “ Social Media and Public Relations: Eight Practices for the PR Professional. – Marlene Neill.

Publicity 150

Publicity Policies Social Media Study 150

Wadds Inc.

APRIL 26, 2023

Some observations and suggestions for public relations agency managers from our wheelhouse. Public relations agencies have either narrowly hit Q1 business targets or missed them by a small margin. Agency order books are still moving, but clients are cautious. The first four months of the year have been a grind.

Agency 98

Agency Publicity Marketing Banking 98

Stephen Waddington

MAY 3, 2022

Public relations practice operates along a spectrum of theoretical ideologies from defensive to organisational conscience. There is no universal theory of public relations. Organisations is used throughout this blog post as a catch all phrase for charitable, corporate, public sector entities. Seven ideologies are set out below.

Publicity 112

Publicity Construction Corporate Study 112

Wadds Inc.

MARCH 22, 2023

Deloitte study identifies organisational listening, stakeholder mapping and relationship management as critical advisory roles The rise of the public relations function within organisations during COVID-19 is well reported. The term public relations itself is often rejected because of its association with publicity and spin.

Publicity 98

Publicity Corporate Employee Interviews 98

Stephen Waddington

JANUARY 15, 2020

There were some clear misses in my original essay: social media activism, internal communications, storytelling and professionalism in PR. Social media activism: brands don’t listen In 2012 Steve Earl and I wrote a book called Brand Anarchy. It told the story of the public using social media to fight back against organisations.

Storytelling 78

Storytelling Internal International Social Media 78

Wadds Inc.

JUNE 20, 2022

My study was originally motivated by observing how public relations contributed to organisational innovation and was elevated during COVID-19. Herein lies the challenge in studying public relations. A universal theory of public relations There is no universal definition or theory of public relations.

Publicity 96

Publicity Study Public Affairs System 96

Critical Mention

AUGUST 29, 2019

NEW YORK — Critical Mention, the leading earned media measurement and monitoring platform, today announced 10 consecutive months of record new bookings. Beginning in Q4 of FY2018 and continuing into Q3 of FY2019 the company surpassed a number of significant bookings milestones and is poised for further growth.

Television 60

Television Radio Analytics Government 60

Stephen Waddington

DECEMBER 17, 2020

A personal commitment as CIPR Past President in 2015 has led to the publication of the fifth edition of Exploring Public Relations and Management Communication. There’s a series of perennial issues in public relations. But public relations is seemingly the profession that never learns.

Case Study 201

Case Study Conference Exercises Print 201

Wadds Inc.

APRIL 17, 2024

A new book will explore the future of Britain through the perspective of corporate communications and public relations practitioners. The book will explore management viewpoints of the relationship perspective of Britain and its future role in the world. We’ll need essay submissions by Friday, 12 July for September publication.

Public Affairs 69

Public Affairs Policies eBook Healthcare 69

Stephen Waddington

MARCH 24, 2021

Artificial intelligence, paid influence, mental health and fake news are all issues identified by a group of international practitioners in a series of reflective essays published by the PRCA. Paid influence In France, a 1964 decree lays down the principle that the practice of public relations is incompatible with advertising.

Ethics 178

Ethics Publicity Enterprise Groups 178

Shift Communications

MAY 17, 2023

Now, it has finally come for us: AI in public relations is here. Generative AI (genAI) burst onto the scene in late 2022 with the public availability of OpenAI’s ChatGPT, one of many apps that create text, images, videos and audio content based on its learnings from massive data stores. You’ll have read the headlines.

Publicity 78

Publicity Guidelines Training Transportation 78

Stephen Waddington

MAY 2, 2018

Inbound PR is a new book about modernising marketing and public relations by Iliyana Stareva. Iliyana is a young woman who started her career working in public relations agencies in Germany and the UK before joining Hubspot in Dublin. Modernising public relations and marketing. Here's what I wrote.

Blogging 61

Blogging Agency Meeting Web 61

PRSay

OCTOBER 12, 2018

Austin, Texas, was the backdrop for PRSA’s International Conference this past week. If we think for a moment that we are in ‘just” a technology and social revolution, make no mistake that public relations and news are in the midst of a similar evolution and revolution. What’s on the mind of PR professionals these days?

Conference 98

Conference Internal International Storytelling 98

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. What is public relations?

Interviews 98

Interviews Publicity Technology Social Media 98

Shift Communications

MAY 17, 2023

Now, it has finally come for us: AI in public relations is here. Generative AI (genAI) burst onto the scene in late 2022 with the public availability of OpenAI’s ChatGPT, one of many apps that create text, images, videos and audio content based on its learnings from massive data stores. You’ll have read the headlines.

Publicity 78

Publicity Guidelines Training Transportation 78

PR Conversations

JULY 4, 2016

Martin Luther King’s call to be a “transformed nonconformist” (in the book From Strength to Love written in 1963) is history, but it is a call that remains valid in our modern world. On my wishlist of places to visit is The Museum of Public Relations (and Library) in New York. Becoming a book collector.

Advertising 71

Advertising Advertising Resources Print 71

Stephen Waddington

NOVEMBER 27, 2020

A new book describes the extraordinary achievements of NHS communication practitioners during the COVID-19 crisis. It’s the fifth book in the #FuturePRoof series curated and edited by my wife Sarah Waddington. He used the organisation’s 216-strong membership to share stories and intelligence with the public via the media.

Healthcare 131

Healthcare Privacy Print Community 131

Melissa Agnes

NOVEMBER 6, 2018

This presents risks to relationships with stakeholders–especially in regards to your internal teams and departments. Links mentioned in the episode: Pick up a copy of Nick’s new book, Can You Hear Me? Nick’s book that I referenced at the beginning of the podcast, Power Cues. Connect with Nick on LinkedIn.

Crisis Management 178

Crisis Management YouTube Internal International 178

Stephen Waddington

JUNE 3, 2021

The May edition of WaddsCon covered a range of topics from the COVID-19 impact on client/agency relations to the impact on print, and from measurement frameworks to professionalism in public relations. It is an innovative means of internal engagement that often spills out onto social media. You can catchup with the replay on YouTube.

Report 203

Report Energy Print Measurement 203

Deirdre Breakenridge

FEBRUARY 6, 2017

A Guest Post by Julien Perocheau, The Museum of Public Relations and Spector & Associates. This event, sponsored in partnership with National Black Public Relations Society, will bring together professionals, students, and professors to celebrate the lives of prominent black public relations pioneers. Edward Bernays.

Publicity 150

Publicity Education Community Writing 150

Presspage

DECEMBER 9, 2020

If you want to know what that would look like, Mohawk College created a Book of Experts and included that in their resources for reporters, linking to the contact details of experts in fields like Mental Health, Entrepreneurship, or Sustainability, and also to key spokespeople like the Dean of Applied Research.

Education 78

Education Publicity Community Healthcare 78

Presspage

DECEMBER 9, 2020

If you want to know what that would look like, Mohawk College created a Book of Experts and included that in their resources for reporters, linking to the contact details of experts in fields like Mental Health, Entrepreneurship, or Sustainability, and also to key spokespeople like the Dean of Applied Research.

Education 78

Education Publicity Community Healthcare 78