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Public Relations Skills

PR for Anyone

In today’s day and age of the internet and access to just about anyone, it’s easy to develop public relations skills and become your own publicist (or have someone on your team do it). As a real estate agent, it’s important to be the “famous” agent in your community. Getting local media coverage makes you a star in your community.

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How public relations responded to COVID-19

Stephen Waddington

A CIPR report tells the story of how public relations has been successfully used during the COVID-19 pandemic through a series of 21 case studies. A series of case studies published by the CIPR showcases how the public relations profession stepped up in the response to COVID-19. It’s an uplifting record of the profession’s work.

Publicity 131
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Travel PR Strategies to Connect with Travelers as Consumer Spending is On the Rise

5W PR

They’re craving connection, transparency, and value beyond just booking a flight and finding a bed. To win their hearts and bookings, brands need to shift gears. Give travelers a taste of your destination before they book the ticket. Support the communities that make the magic happen.

Travel 78
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Small Business Public Relations

5W PR

In today’s competitive brick and mortar and digital marketplaces, a strong public relations strategy has never been more important for small businesses. As a result, more and more small business owners are turning to public relations to help raise brand awareness and to achieve their growth objectives. PR Tips for Small Businesses.

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Navigating Media At High-Profile Events

ImPRessions - Crenshaw Communications

Prepare a Briefing Book. Set them up for success by prepping a comprehensive briefing book well before the event. A briefing book will break-down the appointment times, media attendee’s background and the key topics for discussion. Consider The Impact on Local Communities.

Media 294
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Education and Public Relations

Presspage

Their day-to-day activities also play a crucial role in the shaping of our communities and shouldn’t go unnoticed. For some teams a place to store their press releases and stories is enough, others take the brand journalism route, and some brands turn their newsrooms into publications of their own.

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Education and Public Relations

Presspage

Their day-to-day activities also play a crucial role in the shaping of our communities and shouldn’t go unnoticed. For some teams a place to store their press releases and stories is enough, others take the brand journalism route, and some brands turn their newsrooms into publications of their own.