Waxing UnLyrical

JUNE 26, 2012

Now, I know that as “PR people,” we’re never supposed to actually take vacation (‘cos then who would, you know, issue all those mind-numbingly boring press releases, since apparently that’s all we do). Top coat (though this is for nails, it’s a lifesaver if your pantyhose springs a ladder).

Travel 70

Travel Mobile Meeting Video 70

Waxing UnLyrical

DECEMBER 13, 2010

I’m going to be one of what I suspect will be at least 100 people singing Christmas carols and holiday songs as folks wend their way home after work. I’m sure at least some of us are going to be tweeting the fun, so follow #metrocarols if you can’t make it/are not in the area. Repair work? Station closures?

Media 89

Media Facebook Twitter Film 89

PR Fuel

AUGUST 7, 2018

You should do the following: Plan the release with a written outline. Write the release first, edit it later. It’s stressful and frustrating. So what do we do to compensate? All good things, right? But there’s something I left off the list that we all tend to do from time to time. Edit , edit, edit.

Writing 40

Writing How To Report Comparison 40

Waxing UnLyrical

MARCH 8, 2012

There’s something terrible about women when they get together. It can also mean something that causes awe, or is formidably great. And, in fact, if you read some of the literature that dates back as far as the Bible, that’s frequently the way the word was used (for example, when L. Like these pink high heels.

Internal 70

Internal International Energy Healthcare 70

Bad Pitch Blog

FEBRUARY 28, 2010

I''ve been remiss and spent the majority of February thinking about the business of PR, wondering about pitches bad and good (*mostly bad*) and haven''t written a darn thing in this box. I mean: think about it. You worded it "Dear Richard." How many Richards do you know! You mean, you don''t you know who I am?

Pitching 48

Pitching Interviews Blogging Groups 48

PR for Anyone

APRIL 6, 2022

Happy Spring!!! Although it’s still cold where I am, NOW is the time to start pitching the media all of your spring ideas. Spring is a rebirth, new beginnings, upgrades, repairs, taxes, days celebrating parents, and graduations. What do they need to know that you know about your industry and pitch that.

Pitching 130

Pitching Television Media Real Estate 130

5W PR

NOVEMBER 23, 2021

But one of the problems for businesses – and their PR people, Instagram continues to limit access to paid advertising on their site. But here’s the thing – you want to make sure the ones you use have a solid connection to your business or the photo, and you don’t necessarily want ones that are close to the top of the popularity list.

Instagram 158

Instagram Publicity How To Social Media 158

Waxing UnLyrical

JANUARY 9, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Finding Comfort January 9th, 2011 Tweet From start to finish As tends to happen, what one thinks one will do can be quite different from start and intent to finish and result.

Measurement 42

Measurement Writing Tourism Blogging 42

Deirdre Breakenridge

MAY 23, 2017

Fast forward almost ten years and blogging is so ubiquitous that not only are blogs supplanting traditional media channels as sources for breaking news, practically every single company I can think of has one. When you’re writing content for a client, you probably don’t pick up your pen on the day of deadline.

Blogging 282

Blogging Case Study Social Media Instagram 282

Cision

DECEMBER 28, 2017

Editor’s Note: This post was originally published on PR Newswire’s Beyond PR blog. Next year, don’t let it come to that. How do you entice subscribers to your email newsletter? February: Strategize Your Blog Content for the Future. February: Strategize Your Blog Content for the Future.

Content Marketing 0

Content Marketing Marketing eBook Trade Shows 0

ZudePR

MAY 22, 2018

I sincerely hope it will be useful to anyone who writes in British (as opposed to American) English. I was schooled in the 1970s and 1980s when grammar was considered passé by educators: it’s the quality of the argument (not the i’s and t’s) that matters, right? Remove as many as you can, unless doing so changes the meaning.

Writing 95

Writing Google Comparison Government 95

Stuart Bruce

SEPTEMBER 16, 2017

Quite a bit it turns out. We bought our first Amazon Echo just under a month ago and since then I’ve been having fun figuring out how we can use it for the family and thinking about the potential uses of voice interfaces for public relations and corporate communications. Then you’re ready to start chatting by saying the ‘wake’ word.

Google 111

Google Corporate Local Privacy 111

Buzzstream

DECEMBER 17, 2020

From pitches to landing coverage and everything in between, Digital PR can be done without a single tool. However, while I was very used to doing things a particular way during my time as a Digital PR, one thing that I’ve realised is that there are so many great methods you can utilise to achieve positive results by learning from others.

Digital PR 161

Digital PR Tools Pitching Film 161

Buzzstream

MAY 19, 2022

Here’s the thing: creating surveys is very expensive, and your success in pitching surveys for links is often heavily influenced by other news events of the day. Like a large firm doing their due diligence on a potential investment, your work starts before gathering survey data or pitching anything for coverage. Do they have backlinks?

Survey 91

Survey How To Reddit Pitching 91

Marketwired

FEBRUARY 16, 2016

This is post 1 of our 5-part #CreativePR blog series. Stay tuned for posts 2 – 5, which will look further into some of the tools, tactics, and strategies that innovative PR professionals are using today. It’s clear that thinking outside the box in PR is a requirement for today’s PR professionals who want to stay competitive.

Creativity 100

Creativity Pitching Writing Conference 100

ZudePR

DECEMBER 30, 2016

It’d been creeping up on me for years. No longer did it feel weird to take my smartphone to bed with me. Sticking it under my pillow. Always on, like many people nowadays, I wasn’t hitting the big goals. To be the best, you must be able to master hard things, quickly. It’s a revealing book.

Writing 84

Writing Google Meeting Airlines 84

PR Conversations

JULY 5, 2017

In this guest post, Anastasiya Shyrina, provides her perspective on the practicalities of PR management in Ukraine. What they frequently don’t know is what exactly I do every day. Ironically, PR as a sphere has certain reputational problems itself. Ironically, PR as a sphere has certain reputational problems itself.

Infographics 63

Infographics Corporate Policies Reputation 63

MaccaPR

MARCH 14, 2016

This is part one of our two-part 'Your Brands Can Save the World' blog post series. So our PR agency was delighted to host an event featuring former General Mills Chief Marketing Officer Mark Addicks (pictured above right), in partnership with the International Association of Business Communicators-Minnesota. You remember Robert F.

Brand 48

Brand Branding Advertising Advertising 48

MaccaPR

APRIL 14, 2015

With thousands of new college grads hitting the pavement looking for work in public relations, we thought this month would be a good time to share what our Minneapolis PR and online marketing agency considers to be the most critical components of a persuasive resume. Of course, it’s important to know how PR should work.

Agency 48

Agency Real Estate Social Media Writing 48

PR Conversations

MAY 17, 2018

Not being a binary sort of person, it seems to me that a more mindful approach is required to using social media as professional communicators, whether that’s as individuals or when making recommendations for the organisations we work with. But it told me that Twitter was out of touch. Its influence way overrated.

Social Media 53

Social Media Communications Media Twitter 53

PR Conversations

FEBRUARY 5, 2015

Whether it is a field of scientific endeavour, a corporate communications challenge or an attempt to communicate the position of a government or government department, a diverse talent pool will eventually do a better job than a single demographic. They are not by any means bad speakers or also-ran experts—so why does it matter?

Communications 40

Communications Conference Government Policies 40

PR Conversations

FEBRUARY 5, 2015

Whether it is a field of scientific endeavour, a corporate communications challenge or an attempt to communicate the position of a government or government department, a diverse talent pool will eventually do a better job than a single demographic. They are not by any means bad speakers or also-ran experts—so why does it matter?

Communications 40

Communications Conference Government Policies 40

Waxing UnLyrical

APRIL 2, 2016

If you work in Social PR today (and there’s a strong chance you do, if you’re reading this post), you might be hard-pressed to remember the “medieval times” of the PR world. You know… the “old” days, back when we didn’t have social media. And PR has changed along with it.

Strategy 40

Strategy Case Study Community Creativity 40

Communications Conversations

MAY 13, 2015

Last year, I published a list of future PR rock stars. Students (seniors or juniors) destined for PR greatness–as nominated by their PR professors. So, not just some ad-hoc list–but a list of students from across the country who have been hand-picked by the people who undoubtedly know them best. University.

Groups 60

Groups Internal International Conference 60

Sword and the Script

DECEMBER 15, 2020

Dozens of marketing and PR professionals express aspirations for 2020 along with educated guesses about the future . It’s not just what we think will happen, but also a reflection in some way, shape or form, of what we hope will happen. PR and communications predictions. Predictions from PR and martech providers; and.

Marketing 168

Marketing Employee Content Marketing Training 168