The Resolution Blog

JANUARY 8, 2018

Tip of the month: “Take someone in finance to lunch and learn how you make money ” This is just one of the amazing tips from the Queen of metrics Katie Paine in this interview on PR News. She always explains clearly how to demonstrate organisational impact from your PR work. It’s a daunting first task in PR. It’s gold-dust.

Tools 136

Tools Publicity SEO Measurement 136

MaccaPR

AUGUST 18, 2020

Has anything changed with how PR pros and corporate communicators should approach TV and radio producers during this COVID-19 pandemic and economic meltdown? cell service, Skype, Zoom) may drop due to technical issues. It’s your (PR) job to provide more visuals. For any PR people watching, we’d love to recreate that!”

Interviews 71

Interviews Skype Radio Pitching 71

Communications Conversations

OCTOBER 14, 2014

But the marketers are often busy planning and managing agency resources. Yes, these companies have great PR people. But again, the PR people are busy in meetings and planning out quarterly and annual plans. But, it’s one of many, many things on their plate. They may not be the best writers.

Agency 133

Agency Resources Employee Internal 133

Sword and the Script

DECEMBER 4, 2018

As we close in on the year’s end, I looked back over these marketing and PR statistics in an effort to surface those points that in some way, shape or form, help to summarize 2018 as a year. Each statistic links to the blog post that covered that particular study or survey and links to the underlying source.

Survey 104

Survey Marketing B2B Content Marketing 104

ZudePR

JANUARY 21, 2016

You want to find a more time-efficient way to curate content. You’re bored of reading the same old content and want some new authors. You want to learn more about digital marketing and SEO. You want to learn. I Don’t Want To Know About Your Time-Saving Content Curation System, Or You, For That Matter.

Digg 104

Digg SEO System Reddit 104

Communications Conversations

DECEMBER 5, 2019

Paul Power PR couple with Matt Lechner who’s now over at HealthPartners. She’s spent time at the largest PR agency in Minneapolis (Weber Shandwick). So, I thought, why not feature her here today as a PR Rock Star? So, I thought, why not feature her here today as a PR Rock Star? You have a new job!

LinkedIn 88

LinkedIn Social Media Storytelling Agency 88

Sword and the Script

MAY 21, 2019

My employer launched a print magazine, website and social presence telling stories about health and community to business audiences, which is still going, BetterTennessee.com. When you think enterprise sales, it’s probably not Disney that comes to mind. In my previous experiences, I had not been exposed to women in positions of leadership.

B2B 81

B2B Social Media Company Marketing 81

Communications Conversations

NOVEMBER 11, 2022

And that’s what I want to spend the bulk of the time talking about today. Other times, it meant being a guest on my blog or the podcast. Then that person may hire me or refer me. In others, it may take years. Lesson #6 – Learned that most people want to know what other people are doing.

Meeting 68

Meeting Social Media LinkedIn Groups 68

Communications Conversations

DECEMBER 19, 2017

A few weeks ago, I made a pledge to support #HeForShe and my female colleagues by blogging about ideas relevant to this issue on a monthly basis. And, while Natalie is one of the best PR leaders you’ll find in town, what I admire most about her has nothing to do with her day job and everything to do with Natalie the person.

Agency 68

Agency Creativity Leadership Industry 68

Shift Communications

NOVEMBER 24, 2015

Fortunately for all, the event went off without incident and from a PR perspective I was pleased with how the sports entertainment machine handled the situation from a communication standpoint. Here are a few that came to mind: Your Success May Mean Cutting a promo. PR is not much different. You need to take risks.

Sports 60

Sports Pitching Agency Conference 60

Shift Communications

NOVEMBER 24, 2015

Fortunately for all, the event went off without incident and from a PR perspective I was pleased with how the sports entertainment machine handled the situation from a communication standpoint. Here are a few that came to mind: Your Success May Mean Cutting a promo. PR is not much different. You need to take risks.

Sports 60

Sports Pitching Agency Conference 60

Shift Communications

SEPTEMBER 25, 2015

One of the first things we think of when we hear the term ‘SEO’ is, well, search. Fortunately, Google Analytics makes this extremely easy and will provide a breakdown that looks just like this: If the focus of your audit is to look at organic SEO, the main area you want to pay attention to is Organic Search. Amanda Grinavich.

SEO 60

SEO eBook Analytics Google 60

ZudePR

SEPTEMBER 8, 2015

The God of Small Things, Arundhati Roy. I get so little time to read that I may as well let the experts dictate my perusing pleasures. For most of my 18-year career as a PR consultant the blogosphere had passed me by. And my primary sources of information, advice, enjoyment, and inspiration have been blogs (and bloggers).

Blogging 75

Blogging Print System Sports 75

ZudePR

MARCH 22, 2018

I’d been business blogging since early 2014, and diligently sending out helpful stuff to my email list subscribers since early 2015. (I I never sell anything through my list: I feel humbled enough that people want to hear from my every week, I couldn’t imagine hitting them up for money or the like.). Table of Contents. #1

Writing 83

Writing Google Blogging Exercises 83

Communications Conversations

OCTOBER 18, 2016

You know, the people holding the PR world together! (OK, Older workers have already “made it” and don’t need (and in many cases, don’t want) the spotlight. She’s a former PRSA board member and has run a thriving solo PR business now for 14 years. EVP at one of the biggest agencies in town.

Agency 60

Agency Groups Public Affairs B2B 60

Waxing UnLyrical

APRIL 6, 2011

by a recent PR Daily post, “ Advertising vs. PR: How to measure the value of editorial coverage (thank you, Heather Whaling , for pointing me to it). though I’ll be amazed if there’s a PR pro worth her pink boots who hasn’t read it yet, and men , don’t even try to get cute with me on that —. Interested?

Measurement 78

Measurement Writing Advertising Advertising 78

PR Conversations

OCTOBER 2, 2015

Those who feel compelled to comment and criticise their fellow PR practitioners commonly rely on speculation and extrapolation, quickly escalating a reasonable reflection into a full blown attack, based on their own righteousness. I’m exaggerating but that’s my point.

Publicity 40

Publicity Crisis Management Crisis Handbook 40

MaccaPR

AUGUST 26, 2015

Those feelings of nostalgia and a shared past bring our history to life, which allow us to collectively reminisce on social media about the way things were (or the way we’d like to remember them!). Produced by Danish agency Lani Pixels, the animated film was lauded by Contently for surpassing more than one million views in less than a week.

Corporate 48

Corporate Examples Storytelling Brand 48

Cision

JUNE 1, 2017

There have been countless studies and think pieces published recently about the number of women in PR and their role in the field. This can be found from the smallest agencies to the largest corporations. KD: The most memorable milestone in my career was taking a leap of faith and starting my own agency, Powerhouse Communications.

Sports 245

Sports Agency Industry Creativity 245

The Stalwart Blog

APRIL 26, 2020

If there’s things that you like and things you know some of your colleagues might benefit from, share it with them, share it with them, post things, put some tags in for the Lake Forest Chamber because we’re really trying to get the word out. He is a crisis PR expert, a friend of mine for many years.

Crisis 78

Crisis Local Facebook Social Media 78

Buzzstream

FEBRUARY 1, 2024

With Google’s new email requirements to reduce spam starting Feb 2024, cold outreach may take a critical blow if you aren’t personalizing. PR Outreach Templates In the fast-moving world of PR, getting placements depends on many things going right. I look forward to hearing from you soon.

Pitching 87

Pitching Infographics Survey Resources 87

Beyond PR

JUNE 1, 2017

There have been countless studies and think pieces published recently about the number of women in PR and their role in the field. This can be found from the smallest agencies to the largest corporations. KD: The most memorable milestone in my career was taking a leap of faith and starting my own agency, Powerhouse Communications.

Sports 81

Sports Agency Industry Creativity 81

Waxing UnLyrical

JANUARY 27, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali 15 Reasons Your PR Pitches Suck January 27th, 2011 Tweet In the genes? I don’t know if we PR pros have a faulty gene or what, but we make it so easy for other professionals to beat up on us.

Pitching 111

Pitching Facebook Interviews Twitter 111

Cision

MARCH 1, 2016

With more and more people pitching reporters every day, your pitches may be falling under the radar. ” At his recent webinar, media pitching coach Michael Smart shared his tips for creating newsworthy pitches, engaging with reporters on social and identifying the outlets your media list may be missing. .” Definitely not.

Pitching 120

Pitching Twitter Report Analytics 120

ZudePR

MAY 31, 2015

You should read this article if: You’re interested in hearing the exclusive thoughts of 36 of the world’s leading communications experts. You own a business and want to increase sales. You have ever wondered if there is such a thing as a selfless act. Your blog is just not working and you’re wondering why.

Communications 81

Communications How To Blogging Content Marketing 81

ZudePR

APRIL 8, 2018

C: Know you well enough to tell you if part of what you’ve written is a bit rubbish. Finding Alphas: 11 Things to Bear in Mind #1 Pick the right people This boils down to two factors: can you trust them and what do they bring to the party. #2 ii:) I wanted at least six first (another term for alpha ) readers. B: Be honest.

Google 101

Google Writing Skype Technology 101

Buzzstream

FEBRUARY 9, 2024

In short: White hat: completely safe Gray hat: moderately safe to risky Black hat: definite penalties If you want to play it safe, stick with these white hat link building methods we list below. Depending on how you visualize your data studies and survey results, you may choose to use an infographic, which is the next tactic on this list.)

Google 71

Google Infographics Pitching Resources 71

Sword and the Script

AUGUST 6, 2019

There’s a lot that’s happened over the last month among vendors that make technology for public relations (PR) professionals – and I can’t wait to show you this month’s summary of news from the PR technology community. It’s going to be a fantastic professional development opportunity for you or your PR team – so check it out.

Marketing 63

Marketing Pitching Corporate Tools 63

Journalistics

MARCH 18, 2016

Nearly 400 attendees fought back food comas (and the urge to skip the session to visit one of the Disney Parks) to hear each of our five experienced social media professionals share a quick one-minute tip on six different timely social media topics (in case you were wondering where the 30 ideas in 30 minutes came from).

Social Media 45

Social Media Media Storytelling Local 45

Journalistics

MARCH 18, 2016

Nearly 400 attendees fought back food comas (and the urge to skip the session to visit one of the Disney Parks) to hear each of our five experienced social media professionals share a quick one-minute tip on six different timely social media topics (in case you were wondering where the 30 ideas in 30 minutes came from).

Social Media 40

Social Media Media Storytelling Local 40

PR 20/20

SEPTEMBER 21, 2017

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. The Marketing AI Institute was created and is powered by PR 20/20. More specifically, can we use machines to write blog posts at scale?”. Can we automate content creation using artificial intelligence? It was only a matter of time.

Marketing 53

Marketing Software eBook Technology 53

MaccaPR

MAY 3, 2019

Until recently, our getting a Maccabee PR client interviewed on a podcast was seen as a peripheral “nice to have,” built upon “must-have” interviews with traditional media such as "USA Today" or the "Wall Street Journal." I wish PR professionals understood what our show was about,” laments Gabe Howard of "The Psych Central Show" podcast. “We

Company 113

Company Interviews Print Pitching 113

MaccaPR

FEBRUARY 10, 2015

And yes, her skill with traditional PR – as the singer dominated the covers of Rolling Stone, Vogue and People , along with broadcast interviews from “Ellen” to “Good Morning America” – plays a part in her volcanic success. You can do that too, even if your BFFs are not Lorde, Selena Gomez, Justin Timberlake and Karlie Kloss.

Social Media 48

Social Media Marketing Media YouTube 48

Bad Pitch Blog

MAY 20, 2010

And for this she’s getting a good pitch seal of approval from the Bad Pitch Blog (we used to call it Glinda the Good Pitch, but how cool is that, really?) Relevance: Jennifer has targeted my blog with research she knows I’ll find of interest based on the topics I already cover. Has it been successful? Do Right By The Reporter.

Pitching 49

Pitching Fashion Report Twitter 49

Remote PR Jobs

SEPTEMBER 25, 2023

Our PR firm just doesn’t ‘get’ our message.” “We As a journalist who writes about pretty much everything for pretty much everyone (most recently The Wall Street Journal, Fast Company, and Smithsonian Magazine), all of the above are things I hear on a pretty regular basis. Okay yes, I say this as a freelancer, but hear me out.

Print 100

Print Media Pitching Writing 100

Stephen Waddington

NOVEMBER 19, 2017

I’ve also included a call to action that may be helpful in your planning for 2018. I shared a first draft of this article as a Google Document via Twitter; with MA PR students at Newcastle University; and with colleagues at Ketchum on an international webinar. The quarterly data published by social media platforms tells the story.

Publicity 164

Publicity Ethics Data Community 164