The Dynamic Web: Pop-ups, Persistence and SERP [UML]
Sword and the Script
OCTOBER 22, 2016
There’s a tag I’ve kept on this blog over the years called “ dynamic web.” It’s a personal interest in just how much the web shifts and changes – and the impact that has on marketing and PR. From native advertising to content marketing , the dynamic web is about the blurry and blurring lines in marketing. More importantly, the dynamic web is fluid: What was true in digital marketing yesterday, is not necessarily true today.