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Why Tech Is Important To PR

ImPRessions - Crenshaw Communications

Reach a Wider Audience In the past, PR was largely limited to traditional media outlets such as newspapers, magazines, television, and radio. Digital-first publications, online video, podcasts, and even company blogs provide additional avenues for brands to connect with niche audiences.

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Improve your writing style with help from a machine

Stephen Waddington

“Omit anything you want (as long as you know you’re doing it)” I often use a tool called Hemingway to edit my written work for my blog. It’s available as a desktop app or for free as a web app. You can see the comparison of two versions of a blog post. A first draft of a blog post incorporate mark up from the Hemingway app.

Writing 92
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Press Release Newswire Services – Worth The Cost?

ImPRessions - Crenshaw Communications

Is it enough to post it on your own website or blog ? For a fee, any organization can upload their press release to a newswire service that distributes it directly to news organizations, much like the original news agencies like Associated Press fed reports to newspapers in the early days of electronic journalism. They’re here to stay.

SEO 279
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What Responsive Web Design Means for You and Your Content

Beyond PR

This blog post has been formatted to fit your screen. Whether you are viewing this blog post on a laptop, tablet or mobile phone, you expect it to appear properly and specifically formatted for your device. This is where the power of Responsive Web Design (RWD) comes in.

Web 40
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Today, we say goodbye to HARO [PR Tech Sum 52]

Sword and the Script

The quality of queries changed too as the web evolved. Eight vacant positions will be left without replacement and 23 “new functions will be created”, according to the newspaper Libération. A spokesperson later contacted this blog to say the disruption of service was limited to European customers – that no U.S.-based

Reddit 174
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Newsjacking with David Meerman Scott

PR for Anyone

You may consider writing blogs that are relevant to worldwide happenings so that more people can find you online, or you can use social media platforms like Twitter. Create pieces of content somewhere else, a video, a blog post, a piece of content, your Web site, then share it on Twitter but use the appropriate hashtags.

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How the PESO Model Changes PR’s Conversation

Cision

It’s everything from becoming a regular contributor on a media website to having a newspaper or trade publication write about you to appearing on the noon news to talk about your company. Owned media, aka content, is content you produce that lives on your website or blog. Shared Media. Shared media is also known as social media.