Communications Conversations

MAY 21, 2020

Last Saturday, there was a wonderful article in the Variety section of the Minneapolis Star Tribune about groups of kids who had started neighborhood newspapers during the pandemic. First, we need more local journalism–whether it’s professional or not. And, I fell into a career of writing, social media and blogging.

Newspapers 78

Newspapers Blogging Groups Print 78

Bianchi Biz Blog

FEBRUARY 22, 2021

I am the editorial director, Commercial Vehicle Group at Endeavor Business Media. The Endeavor Commercial Vehicle Group is comprised of six CV brands: FleetOwner, Fleet Maintenance, Trailer/Body Builders, Bulk Transporter, Refrigerated Transporter, and American Trucker. How long have you been in journalism and how did you get started?

Groups 55

Groups Meeting Transportation Media 55

ReimaginePR

SEPTEMBER 5, 2016

You have a blog, you have a potential audience, and now you need to connect the two, but you’re not sure how. But, that’s okay, because by creating a solid blog strategy, you can find your audience. Here’s a checklist for what you should do after writing every blog post. Create a Clear Reason for Your Blog.

Blogging 120

Blogging How To Infographics Writing 120

Deirdre Breakenridge

JULY 22, 2019

In November of 2018, the Hootsuite Blog stated that over 200 million people participated in Facebook Groups and there were about 150 million people who took advantage of Facebook Stories. They’re also reading online publications, blogs and curating stories through news apps. Can you imagine? workforce by 2020.

Social Media 177

Social Media Media Interviews Instagram 177

Critical Mention

JANUARY 3, 2019

My goal was to simply share my story and experience on-line through a blog, and to then re-share on social media. While I started engaging on social media channels, I realized that blogging and writing about my experiences would be central to sharing my story. The other unexpected surprise along the way was being asked to guest blog.

Interviews 105

Interviews Ethics Government Internal 105

PR for Anyone

JULY 28, 2022

I just interviewed someone on my PR Champions show and he summed it up so visually. Wall Street Journal – Reduce Stress at Work. There are tons of videos on my YouTube channel HERE or read the posts on my blog HERE You’ll see how easy it is to land in the media IF you follow a process that I have already created for you.

Pitching 130

Pitching Media YouTube Interviews 130

Remote PR Jobs

SEPTEMBER 25, 2023

The Spins Sucks Podcast Gini Dietrich , founder of the professional development platform and blog Spin Sucks , offers timely insights regarding modern communications with the underlying theme of changing the negative perception of the industry. Episodes of the information-packed podcast are released every Monday.

Pitching 100

Pitching Interviews Trends Journalism 100

Bianchi Biz Blog

OCTOBER 9, 2023

How long have you been in journalism and how did you get started? I decided to pursue a career in journalism toward the end of my freshman year at Miami University in Oxford, Ohio. That responsibility is always top of mind when I evaluate the news value of potential stories. That works both ways. Any pet peeves with PR people?

Transportation 100

Transportation Meeting Newspapers Media 100

Bianchi Biz Blog

APRIL 3, 2023

I never thought I’d write about mayflies or interview an entomologist (an insect scientist) as an auto reporter! My colleague, Pete Bigelow, and I interviewed about three dozen people who were involved with the EV1 and told the story in their words. How long have you been in journalism and how did you get started?

Automotive 78

Automotive Meeting Report Insurance 78

Sword and the Script

OCTOBER 21, 2014

This is a group that now seems comfortable and even excited with its newfound ability to engage its vendors, partners, customers and others in ways that could not have been imagined when most of their corporations began.”. I’ve read and blogged about previous reports produced by the UMASS Center for Marketing Research for several years now.

Social Media 118

Social Media Study Blogging Company 118

Bianchi Biz Blog

APRIL 25, 2024

MEDIA OPPORTUNITIES: Over 150 local and national press attend every year from the likes of CBS Austin, Reuters, Forbes, Bloomberg, The Wall Street Journal, The Houston Chronicle and even news broadcasting on KXAN. Opportunities for meetings and on-site interviews with press/journalists are available via our dedicated app.

Mobile 89

Mobile Transportation Automotive Policies 89

Stern + Associates

JANUARY 29, 2024

For the big business publications like the Financial Times or Wall Street Journal, industry- and topic-specific newsletters and sections (whether industry-focused or topical) have become more important, catering to those readers – typically business leaders or other professionals – with particular interests.

Strategy 98

Strategy Publicity Media Video 98

Bianchi Biz Blog

FEBRUARY 6, 2023

How long have you been in journalism and how did you get started? I have been in journalism all my life starting with interviewing soon-to-be President Jimmy Carter for my high school newspaper. I like to see depth and context, third party and expert voices, data to back up the issue and support the premise.

Automotive 75

Automotive Technology Meeting Transportation 75

Mindful Marketing

JANUARY 31, 2017

By Seedepth The media industry and journalism are experiencing significant change. This dynamic creates new and complicated challenges for journalists and PR pros, who may end up relying on each other now more than ever to save journalism. Ian Bruce, VP corporate marketing at MongoDB says “Journalism is dying.

Journalism 50

Journalism Report Enterprise Interviews 50

Bianchi Biz Blog

MAY 2, 2022

I am the senior editor at Charged – I write daily blog posts, as well as articles for the print magazines, and do copy editing. I’m also a contributing writer for EVannex – I write a weekly blog post. I do a lot of interviews with pros in the EV industry. How long have you been in journalism and how did you get started?

Meeting 81

Meeting Media Travel Interviews 81

Bianchi Biz Blog

NOVEMBER 19, 2020

This is part of the reason we created our Meet the Media blog series. If it’s a company anniversary story, perhaps there’s an employee who’s been with the company since the beginning that you can incorporate through quotes or interviews. I want to write stories that thoroughly explain what’s going on and how it impacts them.”.

Automotive 86

Automotive Journalism Interviews Engineering 86

Contently - Strategy

NOVEMBER 3, 2021

In traditional journalism, diligent fact-checking is a given. This type of work is not journalism, strictly speaking. Whether I’m penning a reported piece, ghostwriting, or composing a blog post for a brand, there are a few fact-checking measures I always take. But after that, it gets more nuanced. “The

Content Marketing 144

Content Marketing Marketing Viral Study 144

Bianchi Biz Blog

JUNE 5, 2023

I also cover equipment (tractors, trailers and used trucks) as well as the four major original equipment manufacturers (Daimler Truck, Volvo Group, Traton Group and Paccar Inc. Having worked in both journalism and PR, I have a very sensitive b.s. How long have you been in journalism and how did you get started?

Meeting 75

Meeting Automotive Media Transportation 75

Mindful Marketing

JUNE 15, 2015

Drew McLellan has worked in advertising for 25+ years and started his own agency, McLellan Marketing Group, in 1995 after a five-year stint at Y&R. Drew launched his agency’s blog in 2006 and it has been on the AdAge Top 150 since the list’s inception. Drew launched the AMI blog in 2012 as a resource to agency leaders.

Interviews 50

Interviews Marketing Financial Insurance 50

Bianchi Biz Blog

MAY 22, 2023

Out of journalism school, I worked at the Galveston County Daily News , near Houston. My journalism stops include S&P Global Market Intelligence, where I covered single-family housing, apartment, student housing, manufactured housing, office and industrial real estate investment trusts.

Automotive 75

Automotive Meeting Report Real Estate 75

Bianchi Biz Blog

SEPTEMBER 11, 2023

FleetOwner, part of Endeavor Business Media’s Commercial Vehicle Group, addresses topics such as fleet operations, vehicle maintenance, and industry regulations, and since being in this position I’ve also covered alternative fuels and cybersecurity risks to fleet owners and drivers.

Meeting 105

Meeting Media Travel Journalism 105

ImPRessions - Crenshaw Communications

APRIL 23, 2019

Key business outlets like The Wall Street Journal, Bloomberg and Forbes generally wont touch anything under $20 million. Per my colleague Richard Etchison, “an exclusive typically means offering a key tidbit, news item, or interview to a single journalist with the understanding that he or she will be first.

How To 149

How To B2B Pitching Storytelling 149

wiredPRworks

MAY 13, 2022

The ongoing battle of content thought leadership, and brand journalism and how to win more. During his career, he has also held leadership roles in communications with globally recognized brands such as Nasdaq, CME Group, Bloomberg, and Accenture. With future vision, Barbara began publishing her top-ranked blog, wiredPRworks, in 2006.

Social Media 52

Social Media Corporate Communications Media 52

Bianchi Biz Blog

APRIL 18, 2022

I was researching the story, and on a whim, I reached out to Alton Brown’s people and had a lengthy phone interview with him about chefs using induction systems on set for Iron Chef America, which was at the height of its popularity. I’ve interviewed a lot of famous people, but he was a real pleasure to talk to.

Meeting 78

Meeting Automotive Media Newspapers 78

Sword and the Script

AUGUST 17, 2019

Branded media, defined in this report as blogs, social media and video weren’t far behind with 27%. How often should you publish on your company blog? The answer may well depend on how much traffic you want to glean: “With data showing that B2B companies that publish 16+ blog posts per month receive 3.5

Study 61

Study Survey B2B Advertising 61

wiredPRworks

JANUARY 13, 2022

Scott Love, host of The Rainmaking Podcast, interviews Barbara Rozgonyi, host of Growing Social Now. Thanks so much to Scott for this interview about how to crush sales quotas in 2022. Scott is also the founder of The Attorney Search Group, a legal recruiting firm which places partners in global law firms. Sales is changing.

Strategy 52

Strategy Training Insurance Insurance 52

Cision

AUGUST 16, 2016

In this interview, Erik discusses moving from one media world to the next. He reveals how his background in journalism has shaped his view of the industry, his growing appreciation for PR professionals and gives insight into how journalists in the TV industry truly want to be pitched. What has been most helpful? N’Sync it is.

Television 120

Television Pitching Journalism Interviews 120

Bianchi Biz Blog

OCTOBER 24, 2022

FleetOwner , part of Endeavor Business Media’s Commercial Vehicle Group, which serves commercial truck fleet executives and operations managers. At the end of the day, we have a dedicated and talented team of editors at FleetOwner and in our company’s Commercial Vehicle Group. I am in constant awe of the stories these folks produce.

Meeting 60

Meeting Automotive Transportation Media 60

Journalistics

NOVEMBER 20, 2014

She dropped me a line to let me know she was happy to see I was blogging again because she thinks my posts are relevant for her students. Consider starting a blog where you can write about topics that interest you (this can separate you from the pack of applicants when you’re trying to get your first job too). I’ll take it.

Journalism 52

Journalism Sports Writing Meeting 52

Cision

JUNE 21, 2016

Join (and attend) networking groups and introduce yourself to important people. Being able to communicate your skills and goals right off the bat is one of the most effective ways to set the tone in an interview,” she said. “There are several good websites that will host your portfolio,” she said. “I Put yourself out there.

Brand 189

Brand Branding Real Estate Tourism 189

The Resolution Blog

JANUARY 31, 2019

I wanted to hear more so stopped by SWNS Media Group in New York to meet editor-at-large Jim Rich. I interviewed Jim for the latest episode of the PR Resolution podcast. Jim’s industry insights are golden nuggets of knowledge for anyone in Public Relations, which makes his new role at SWNS media group so interesting.

Industry 120

Industry Publicity Groups Interviews 120

Bianchi Biz Blog

JUNE 21, 2021

with a plaintiff in the Supreme Court case that led to the legalization of same-sex marriage, spending a week in Taiwan with a group of journalists from around the world for a feature story, and covering two presidential visits to auto plants in Michigan in the last year. How long have you been in journalism and how did you get started?

Meeting 95

Meeting Report Automotive Real Estate 95

Cision

JULY 7, 2016

In this interview, Daniel discusses the process of building your brand, why it’s important to continue asking questions and how PR skills translate to other areas of communication. There are so many opportunities to write now, whether it’s for your own blog or for the many smaller news outlets that need content.

Education 227

Education Writing Pitching Groups 227

PR Conversations

NOVEMBER 22, 2023

Publication of that collective interview was prompted by my piece called A radical view of PR , which generated 48 comments including, notably, a response from Jim Grunig – one of several in the resulting lively discussion. These developments also gave life to what was known at the time as ‘digital PR’ or ‘E-PR’.

Education 52

Education Reputation Leadership Technology 52

Bianchi Biz Blog

JULY 25, 2022

We are a business-to-business fleet publication and part of the Bobit group. I have a blog series called Chatty Chassis, and I try to focus on professional advocacy, building yourself up, setting achievable goals, and so much more. As noted I enjoy the educational side of journalism. What story or stories are you most proud of?

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Meeting Media Journalism Education 93

Bianchi Biz Blog

JUNE 19, 2023

How long have you been in journalism and how did you get started? I’ve been in journalism for 22 years. From there, I joined any school newspaper or group that allowed me to write, eventually found my passion for reading, pursued a career, and now, I’m a happy man. I handed it in and received an A.

Transportation 94

Transportation Meeting Media Newspapers 94

OnePitch

APRIL 14, 2022

On this month’s profile, we are talking with Cortney Williams , a Practice Group Director at ARPR. Today, she currently serves as ARPR’s HealthIT Practice Group Director, overseeing the management and strategy of her agency’s robust – and growing – healthcare technology client roster.

Healthcare 52

Healthcare How To Pitching Product Launch 52