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How to Deal With the Right Audiences in a Crisis

Melissa Agnes

By Patrice Cloutier, Strategic communications professional and member of the Agnes + Day Crisis Intelligence Team. A key part of any crisis communications plan is identifying key segments of your audience and prioritizing your response efforts. How news of a crisis travels is a critical reason why plans should be updated.

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PR And Communications Trends For 2021

ImPRessions - Crenshaw Communications

Remote work will be a permanent option for many employees, and all internal and externally focused campaigns must be fully digital. We’ll see lots of new ideas and platforms for customer and employee communications and a continued mainstreaming of tactics like live digital events, podcasting, and real-time chat for routine programs.

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3 Attributes of a Strong and Practical Crisis Management Governance Model

Melissa Agnes

Note: The following is an excerpt taken from my new book, Crisis Ready–Building an Invincible Brand in an Uncertain World , which is available for purchase on Amazon. The importance of solid and practical crisis management governance model. This is the team responsible for the organization’s crisis management and response.

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Your Guide for Data Breach Crisis Communication

Melissa Agnes

You have a responsibility to your customers, clients, members, employees and even to your organization to take this initiative. How to minimize the risk of a data breach crisis. If so, how secure it your email service provider and are your employees required to change their passwords regularly? Tweet this!). Until it does.

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Reputation Management: Making Employees Brand Ambassadors

Ronn Torossian

Take a look at industry leaders like Wal-Mart and Bank of America, versus smaller competitors like Target and SunTrust. The post Reputation Management: Making Employees Brand Ambassadors appeared first on 5WPR CEO Ronn Torossian Founder's Blog. The perception is not the same. These ambassadors are not … READ MORE ».

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The PR “Losers” of 2018

ImPRessions - Crenshaw Communications

There have been too many apologies that later rang hollow, and its bank of good will is nearly empty. The revelations that Moonves actively obstructed the investigation into claims that he sexually harassed and even assaulted employees came nearly a year after CBS fired Charlie Rose for sexual harassment. The NRA retrenches.

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Muddling through the COVID-19 crisis: celebrating human spirit and ingenuity

Stephen Waddington

I’m muddling through the COVID-19 crisis, just like you, but I am starting to think about what might come next. Is it possible to have a good crisis? It followed support from the Treasury for large employees a week ago. Demand for food banks is on the rise. The BBC and NHS have both stepped up to the crisis.

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