PR Lessons From The Biggest Failures of 2023
ImPRessions - Crenshaw Communications
DECEMBER 19, 2023
By Monday, most of OpenAI’s rank-and-file employees were threatening to follow them. Target found itself in a somewhat similar situation when anti-LGBTQ customers criticized its Pride Month displays, in some cases trashing store merchandise and harassing employees. Even the smartest PR won’t prevent a backlash or a boycott.
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