ImPRessions - Crenshaw Communications

JUNE 5, 2019

A high-impact PR program can be a technology company’s greatest asset – provided it’s well conceived and skillfully executed. Mark Cuban famously advised against it for most early-stage companies, and for some it’s simply premature. Here’s how any tech company can benefit from the right PR campaign.

Company 120

Company Banking Education B2C 120

5W PR

OCTOBER 11, 2023

million in 2022, and companies need to be aware of the latest technological and regulatory trends to ensure a baseline organizational readiness to keep the company on strong footing and assuage the concerns of their many stakeholders, namely investors. These companies will have to file an 8-K form with the SEC.

Report 78

Report Company Publicity Banking 78

Wadds Inc.

APRIL 26, 2023

We’re not sure which companies are zombies (start-ups whose funding is running out), explained one agency founder. The fundamentals are well understood and the Bank of England intervention is working, but not as quickly as we would like. May has three Bank Holidays, with two back-to-back.

Agency 98

Agency Publicity Marketing Banking 98

Reputation Us

JANUARY 7, 2019

Brand (n) /brand/: A type of product manufactured by a particular company under a particular name. This year, credit unions should also attempt to balance their overall efforts to both strengthen their individual brand, while focusing on enhancing, protecting and defending their valuable reputations. Reputation is what others (e.g.,

Reputation 60

Reputation Nonprofit Policies Financial 60

Deirdre Breakenridge

MAY 8, 2017

Almost four in 10 respondents to a survey of corporate communications, marketing and industry leaders for CommunicationsMatch’s new PR and Communications Agency Search Report said they were looking to hire new agencies in 2017. The answers to a question about what is important to companies when it comes to engaging agencies is also telling.

Agency 223

Agency Survey SEO Social Media 223

Reputation Us

APRIL 17, 2019

Before forming ReputationUs, Casey was president of LT Public Relations, directing the strategic communications efforts for corporations, financial institutions and public sector clients. Prior to LTPR, Boggs served as public relations director at AIG, leading the public relations efforts of six affiliated companies. Content Manager.

Nonprofit 68

Nonprofit Banking Financial Crisis Communications 68

ImPRessions - Crenshaw Communications

NOVEMBER 15, 2016

Ryan Lochte swims into murky reputation waters. Where was solid PR and reputation advice when this was going down? Drug company CEO suffers public outrage. What was her corporate communications team thinking? Bresch has yet to offer free face-punches, as her company continues to take a beating after the kerfuffle.

Pharmaceuticals 120

Pharmaceuticals Banking Reputation Hotels 120

Communications Conversations

OCTOBER 13, 2015

When it comes to corporate volunteerism and social media, isn’t this what we normally see from brands? Posts like these are all too common when it comes to corporate volunteerism and social media for big brands. Enhanced brand reputation? Good story. Great, model employee. Driving traffic to the web site. All good things.

Corporate 60

Corporate Creativity Employee Instagram 60

PRSay

AUGUST 30, 2022

I arrived in Dallas in the mid-1980s, just as the city’s three biggest industries — real estate, banking, and oil and gas — were entering historic downturns. As someone who’s spent 35 years helping companies manage layoffs, downsizing, right sizing, re-engineering, re-organization and bankruptcies, I’ve seen what works and what doesn’t.

Employee 87

Employee Real Estate Video Internal 87

Contently - Strategy

JANUARY 26, 2023

The good news is that many companies have already cracked the thought leadership code using strategies that content marketers can emulate. Companies Doing Thought Leadership Content Well Thought leadership content comes in many shapes, sizes, and formats. Those ideas can really move the needle. Many of them offer COVID-19 vaccinations.

Leadership 145

Leadership Content Marketing Healthcare Google 145

Communications Conversations

JUNE 8, 2017

I just wrote about this last week , but Susan is one of those rare corporate-side folks who gets the power of networking. I always tell people that I have one of the best roles within the Corporate Communications team at U.S. Bank and that I get to do all the “fun stuff.” Bank Stadium). Bank Stadium was a family day.

Banking 113

Banking Sports Financial Corporate 113

Sword and the Script

DECEMBER 21, 2021

Companies who attempt to ride roughshod over their employees – whether it be forcing them back into the office after extended period away due the pandemic or those who choose to pay less – are going to have all sorts of issues which are going to be publicly known in very short order. Reputation management is crucial.

Marketing 215

Marketing Content Marketing Social Media Employee 215

ImPRessions - Crenshaw Communications

SEPTEMBER 22, 2016

It helps to hire a top PR firm , but even the best advice may not salvage a reputation. What can PR and reputation experts take away from the resulting media coverage? Even When A Company Is Right, Optics Matter. And in any other year they might have worked to quell controversy and recover its reputation. Optics matter.

Pharmaceuticals 120

Pharmaceuticals Ethics Reputation Insurance 120

Reputation Us

MAY 12, 2020

As the president of ReputationUs and with 28 years of experience behind me, I have been striving to refine the art of managing corporate reputations during a crisis into a well-honed specialty. Since then, I’ve been advising banks and credit unions on issues ranging from hurricane relief efforts to active shooters and cyberattacks.

Crisis 78

Crisis Financial Banking Crisis Management 78

PRSay

OCTOBER 25, 2017

“If you’re not paying for your social media campaigns, then no one is seeing them,” said Haworth, who recalled her childhood in small-town Indiana as one of eating “government cheese” from food banks and spending the Christmas season with her parents who couldn’t afford presents. pictured above ), during an Oct.

Social Media 119

Social Media Conference Media Corporate 119

NewsWhip

OCTOBER 13, 2022

Top brands like Canadian Tire, Nike, Imperial Oil, Sobey’s national grocery chain, TELUS telecommunications company, Skip the Dishes food delivery app, Chevrolet Canada, Pepsi, Scotia Bank, and most significantly, the iconic Canadian coffee brand started by a hockey player, Tim Hortons, did not hesitate to drop the organization.

Brand 148

Brand Branding Sports Crisis 148

Cision

FEBRUARY 25, 2016

What are some of the biggest PR challenges financial companies face? For the largest banks, the reputational damage from the financial crisis could take a generation to repair. When I started at GE in 1995, I was one of a handful of people at corporate headquarters who had ever used the Internet.

Newspapers 120

Newspapers Financial Crisis System 120

Polaris

FEBRUARY 16, 2015

We’ve all seen the power of media coverage to change attitudes, build businesses and bring corporations to their knees. A few years ago, a media frenzy surrounded Royal Bank of Canada’s (RBC) plans to use foreign workers to replace 45 people in their IT department. Many companies use surveys and research to interest the media.

Banking 100

Banking Media Local Survey 100

ImPRessions - Crenshaw Communications

JUNE 15, 2023

In today’s highly connected world, a positive brand reputation is an asset for nearly any business. Here are three significant steps to building brand reputation through earned media: Earned media helps a brand stand out Media relations and earned media can significantly increase brand visibility and awareness.

Reputation 156

Reputation Brand Branding Media 156

Victorious PR

JULY 25, 2022

On the other hand – and less relevant to startups in the short term but essential as growth proceeds – is that large corporations need to make sure the entire public feels specific ways towards them on a national level. By reading about it in reputable publications such as Forbes and Entrepreneur, of course!

Real Estate 52

Real Estate How To B2C Banking 52

Stuart Bruce

FEBRUARY 19, 2015

Since columnist Peter Oborne sensationally resigned from The Telegraph with a devastating public critique of what he believed to be its declining ethical and editorial standards I’ve read very little about the role and implications for PR, corporate communications and business. ” Thereafter no fresh reports appeared.

Ethics 60

Ethics Journalism Banking Media 60

Solo PR Pro

APRIL 5, 2022

Michael Ares, MDA Corporate Marketing, LLC. The strategies and tactics I may propose to help a given client meet their promotional and reputational needs typically aren’t that different from a professional communications perspective. Jessica Lawlor, Jessica Lawlor & Company.

How To 104

How To Fashion Banking Industry 104

Prohibition

AUGUST 4, 2021

Your reputation is the most critical aspect of your business. That means online business reputation management isn’t an optional extra anymore—it’s essential. The Internet and social media have changed the game for all businesses, from large corporations to Mom-and-Pop shops. What is online reputation management?

Reputation 62

Reputation Company Engineering Banking 62

Sword and the Script

NOVEMBER 4, 2014

Corporate crisis communications provides a demonstration because there are very clear constraints: Unknown unknowns – the effort to understand what is happening. As a corporate sponsor this was Chevy’s big moment to showcase some of the finer points about the vehicle they were about to handover to the World Series MVP.

Crisis Communications 116

Crisis Communications Creativity Crisis Communications 116

Communications Conversations

MARCH 29, 2019

Courtney landed her permanent role off a 6-month social media internship in the Corporate Communications department at UnitedHealth Group. She quickly demonstrated a willingness to ask questions in what can be large, intimidating corporate meetings, and she eagerly sought opportunities to get in front of C-suite executives.

Social Media 128

Social Media Agriculture Marketing Media 128

PR in High Definition

MAY 26, 2021

So, when everyone could do with a little hug, how can comms and marketing teams help show their company cares and give a little something back? In any case, it may mean there is not much spare money floating around in company coffers to be sending the usual corporate gift baskets or organising a large exclusive event for your customers.

B2B 62

B2B Banking Corporate Internal 62

Ethical Voices

MAY 8, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. What are the top ethics issues facing companies? And we look at your leadership and reputation.

Ethics 70

Ethics Training Financial Survey 70

PRSay

JANUARY 16, 2020

For organizations of all sizes, the ability to identify, understand and manage an increasingly complex array of reputational threats will be integral to success in the years ahead. With that reality in mind, here are four emerging reputation risks to consider: Targeted online attacks. Controversial statements.

Reputation 182

Reputation Privacy Banking Ethics 182

Ethical Voices

MAY 6, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. What are the top ethics issues facing companies? And we look at your leadership and reputation.

Ethics 52

Ethics Training Financial Survey 52

Waxing UnLyrical

JULY 15, 2017

Once installed, any time you get an email from someone (or send one), it will pull up their company info and – get this – LinkedIn + social info as well. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™.

LinkedIn 82

LinkedIn Reddit Banking Community 82

Communications Conversations

OCTOBER 24, 2019

It wouldn’t have been impossible to do this if I had a job at an agency or a corporation, but it would have been much more difficult. General Mills, Sleep Number, Cargill, Andersen Windows & Doors, Patterson Companies, Toro, Trane, Thermo King, UCare, Allina Health and Starkey have all been clients over the last 10 years.

Social Media 79

Social Media Media Groups Blogging 79

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2020

This is particularly true for marketing, and the same applies to brand and corporate communications. corporate communications will be challenged to involve and engage employees, with an emphasis on mental health and wellness, team-building, and creativity. Marketing and corporate communications will overlap.

Trends 407

Trends Communications Employee Corporate 407

ImPRessions - Crenshaw Communications

DECEMBER 28, 2018

At a time when Big Tech’s reputation has plummeted, Facebook is a convenient scapegoat for an entire industry, but many of its problems are of its own making. There have been too many apologies that later rang hollow, and its bank of good will is nearly empty. The NRA retrenches. Scandal engulfs McKinsey. Tesla hits a wall.

Banking 257

Banking Facebook Reputation Crisis 257

Reputation Us

AUGUST 16, 2023

Mann – Managing editor, Louisville Business First Aug 14, 2023 Two firms working in reputation management, one of which is based in Louisville, are pairing up through a partnership. In today’s fast-paced interconnected and polarizing world, a company’s reputation is more important than ever.

Technology 78

Technology Reputation Crisis Financial 78

Karen Freberg

JUNE 6, 2017

Carlos has established himself in the field as well with corporate jobs at LinkedIn and now BMCSoftware while doing speaking engagements around the world. ” Same goes with research as well – in order to get a reputation in the academic field, you have to be published and get interviewed for your work by the press.

Social Media 40

Social Media Brand Branding Media 40

Sword and the Script

DECEMBER 26, 2023

Smart SaaS has renewed focus on customer marketing “As we are currently in an extended macroeconomic downtown, companies will need to continue to focus more on the customer to ensure long-term retention to help bear the weight of new sales slowing down. There’s no point in building a reputation if the startup is facing an existential threat.

Writing 194

Writing Communications Marketing B2B 194

Norton's Notes

JULY 29, 2015

I provide strategic digital and social media advice on behalf of corporate, media and political communication clients. Despite by my age, I’m lucky enough to have worked with over 30 organisations including a number of banks, DuPont, Adobe UK, and even the Falkland Islands Tourist Board. Without a doubt it’s online reputation.

Interviews 28

Interviews SEO Banking Radio 28