wiredPRworks

FEBRUARY 14, 2022

On February 22, 2022, American Marketing Association [AMA] Chicago will present a program on 2022 social media trends at Morningstar. Barbara Rozgonyi, CEO of CoryWest Media and host of the podcast “Growing Social Now,” will moderate an expert panel with four intrepid social media marketers representing B2B, B2C, NFP, and Startups.

Social Media 52

Social Media Trends B2C Media 52

5W PR

APRIL 22, 2019

Business to Business (B2B) and Business to Consumer (B2C) marketing are the two most prominent types of marketing relationships. Conversely, a freelance graphic designer may focus on B2C at first, and perhaps utilizing some B2B efforts later. Marketing to other businesses presents a unique set of challenges.

Consumer 60

Consumer B2C Brand Branding 60

Contently - Strategy

APRIL 19, 2021

The platform isn’t saturated with advertising, but many B2C companies are already active. Based on what I’ve seen, TikTok may not be right for every B2B brand, but if they’re looking for some new and creative opportunities that just make sense , here’s how they can join the platform without ruining it.

B2B 111

B2B Brand Branding B2C 111

ImPRessions - Crenshaw Communications

SEPTEMBER 27, 2016

We’ve been fortunate to have created several third-party collaborations with a goal of moving high-profile B2B and B2C PR campaigns from merely good to best-in-class. Her charge was to present the app during seasonal broadcast appearances for back-to-school and Black Friday segments and interviews.

How To 120

How To Wireless Retail B2C 120

Cision

OCTOBER 26, 2015

Presenting our products in a fun and sexy way sometimes doesn’t come as easily as it does to B2C products and services. Image: Yuma Hori ( Creative Commons ). For B2B marketers, the struggle is real. Those Snapchat and Instagram tactics look fun, but they often don’t make sense for B2B companies.

B2B 120

B2B Marketing B2C Employee 120

Prohibition

JUNE 27, 2023

By showcasing behind-the-scenes footage, product launches, and creative storytelling, luxury brands can captivate their followers and build brand loyalty. At Prohibition, we work with a range of B2B and B2C brands across all sectors to create engaging social media marketing strategies.

Brand 71

Brand Branding Marketing Fashion 71

Beyond PR

MARCH 6, 2018

Practiced by virtually all B2B and B2C organizations, content has quickly evolved into one of marketing’s staples. Every year, the Content Marketing Institute publishes research surrounding the state of content marketing for B2B and B2C organizations. 88 percent value creativity and craft in content creation. Furthermore, 96.5

Strategy 67

Strategy How To B2C Content Marketing 67

Shift Communications

OCTOBER 12, 2016

Make sure to craft messages in a way that media will understand, but be creative to help them see why your company or client fits into their story pipeline. Where are they physically present? Senior leaders at the company must buy into the messaging framework so there aren’t any surprises or plan derailments down the road.

Publicity 60

Publicity Apparel B2C Fashion 60

Prohibition

JUNE 25, 2020

This is a great question, and one that comes up more and more in our workplace, at social events and at our presentations. At Prohibition, we work with a range of brands in B2B and B2C sectors to deliver strategic, considered and creative media relations campaigns that deliver real ROI. And it’s no surprise!

Media Relations 62

Media Relations Pitching Media B2C 62

PR 20/20

JULY 11, 2019

In this presentation, we'll walk you through seven ways combining customer data with artificial intelligence can forge insights that can be used to create better, more targeted content that will connect and engage readers and deliver on conversion goals. Our expectation for B2C consumption is permeating our B2B buying behaviors.

Storytelling 63

Storytelling B2B Content Marketing Data 63

PR 20/20

JUNE 25, 2019

And it’s not just B2C. With intelligent resources focused on operations and a personalized customer journey and operations, brands will be able to dedicate greater resources to creativity, listening, relationship building, culture, and community. Video and creative media. Here’s what it means to you. Offsite company retreats.

Marketing 52

Marketing Storytelling Technology Community 52

Sword and the Script

DECEMBER 26, 2023

Second, there is no order of merit to the presentation of these predictions. Tactically, we feel data storytelling is going to be a key pillar in 2024 – so now is a good time to build the infrastructure to be able to pull that data, analyze and present it on a regular and timely basis.” There are some caveats to note.

Writing 190

Writing Communications Marketing B2B 190

MaccaPR

AUGUST 26, 2015

Brands of all kinds, whether B2B or B2C, have made the ultimate investment in telling their corporate stories by erecting museums, temples paying tribute to their past. After a century of producing delicious dairy products, Kemps sought to creatively brings its past into the future. Source: Unzipped ). Branded History Museums.

Corporate 48

Corporate Examples Storytelling Brand 48

Prohibition

FEBRUARY 1, 2024

AI is injecting itself into the creative process, reshaping how we express ourselves online. Striking a balance is key and AI should be used as a powerful tool to amplify human creativity, not replace it. In today’s hyper digital era, tools have been designed to generate copy, social content, images and even videos too!

Social Media 62

Social Media Trends Media Guidelines 62

5W PR

MARCH 24, 2022

However, to create content that stands out and that engages audiences, companies have to get creative with their digital storytelling. There’s no need for storytelling to exist just in a single digital format, as these days, companies have plenty of opportunities to present and share their stories across different platforms.

Storytelling 88

Storytelling B2B Brand Branding 88

Prohibition

NOVEMBER 7, 2023

Canva – Your Creative Hub Best for: Visual content creation Canva is an easy-to-use content creation tool that’s super popular with marketers. Having various marketing strategies across multiple platforms can be hard to keep on top of – so having the right tools at your disposal can be a game-changer.

Content Marketing 62

Content Marketing Tools Strategy Marketing 62

Sword and the Script

DECEMBER 20, 2022

There are several platforms out there to simplify and manage B2C influencer marketing, such as Paladin, Heepsy, HypeAuditor, and InBeat. With more content being created than ever before, companies will have to ensure their ‘one source of truth’ is always present, no what story they tell. Single source of truth.

Marketing 187

Marketing Content Marketing Data Social Media 187

NewsWhip

JUNE 10, 2021

So obviously you work for a big electronics company, does that present different risks than an everyday B2C company or an everyday B2B company? So it’s I guess that opportunity stuff that we’re going to talk about later in the piece that I think is super interesting.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

Prohibition

AUGUST 23, 2022

The campaign was launched in conjunction with Major League’s opening day and featured four all-stars who are presented endorsing the environmental benefits of carpooling, whilst they admire the cars plush interior. A great example of a strong stunt leading a campaign. How to pitch to journalists .

Hotels 62

Hotels B2C Trends Fashion 62

Contently - Strategy

OCTOBER 15, 2020

Interactive Tools Give Brands a Creative Edge—and Empower Buyers. Presentation styles that have worked well for centuries in traditional in-person lectures do not necessarily make for effective online educational videos,” the researchers wrote. .” Here are the five biggest trends you need to know. After evaluating over 6.9

B2B 130

B2B Trends Video Course 130

Contently - Strategy

OCTOBER 15, 2021

Interactive Tools Give Brands a Creative Edge—and Empower Buyers. Presentation styles that have worked well for centuries in traditional in-person lectures do not necessarily make for effective online educational videos,” the researchers wrote. .” B2B Tech Leaders Are Reimagining the Product Story in New, Creative Ways.

B2B 57

B2B Content Marketing Trends Marketing 57

Contently - Strategy

AUGUST 22, 2019

It’s just that flashier B2C brands often muscle their way center stage, showing off the products and services that people genuinely love shopping for: sneakers, beauty products, vacation packages. Believe it or not, the caution with which consumers approach money actually makes finance content into fertile ground for creativity.

Banking 93

Banking Content Marketing Examples Industry 93

PR 20/20

JULY 9, 2020

It’s not because you lack creativity, it’s because with millions of ads, blogs, and emails sent and shared across the Internet every minute, it’s hard to push past the clutter. You can also track past and present search rankings to see your progression or regression on Google over a period of time. How often do you create content?

Google 90

Google SEO Trends Content Marketing 90

Waxing UnLyrical

MAY 27, 2016

Allow me to present a case study, and you decide if my theory is valid. That is where we started to get creative and blended what we do with our local media and how we can expand the reach using social media. That said, my team came away from this with a new understanding about social media and media relations.

Media Relations 50

Media Relations Social Media Media Real Estate 50

MaccaPR

DECEMBER 19, 2016

In that rush of adrenaline to immediately promote your new e-book or video ASAP, content marketers risk the opportunity to be creative with promotion. For business-to-consumer (B2C) brands, Facebook and Instagram tend to be the most powerful channels. You're done! It's ready for primetime!

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Cision

DECEMBER 5, 2017

Keep in mind, if you need something more professional or interactive, MultiVu , our in-house creative team can help you out. Despite the bandwidth and budget challenges video present, more than half of marketers worldwide rate video as the type of content with the best ROI. Similarly, B2C marketers report similar success.

Infographics 235

Infographics Case Study Content Marketing Video 235

Beyond PR

DECEMBER 5, 2017

Keep in mind, if you need something more professional or interactive, MultiVu , our in-house creative team can help you out. Despite the bandwidth and budget challenges video present, more than half of marketers worldwide rate video as the type of content with the best ROI. Similarly, B2C marketers report similar success.

Infographics 72

Infographics Case Study Video Survey 72

Beyond PR

AUGUST 4, 2016

Though there are new social channels being launched regularly, these are among the most popular with B2C and B2B brands. At PR Newswire (and especially for our senior creative manager Jamie Heckler!), Don’t think of SlideShare as just a repository for used presentation slides. With more than 1.65 BONUS CHANNEL! Be strategic.

Social Media 40

Social Media Pinterest Media Marketing 40

Marketwired

FEBRUARY 23, 2016

To grab the attention of your target audience (which could be B2B or B2C, and in any industry) you need to make your message super compelling in order to stand out from the noise and clutter. Iris PR Software presents a solution to this challenge. Canva does an incredible job empowering everyone to be creative. Iris PR Software.

Tools 125

Tools Analytics Software B2C 125