ImPRessions - Crenshaw Communications

AUGUST 29, 2022

We look to secure an article or segment that not only hits priority message points, but appears in an influential publication relevant to the company’s business. When pitching a significant news announcement, perhaps about a new product or VC funding, securing a story ahead of the announcement date is critical to a smooth launch.

How To 321

How To Media Report Pitching 321

Remote PR Jobs

SEPTEMBER 25, 2023

Sally feels like her pitches are coming too late, and if they get accepted, it’s pure luck. She’s trying to crack the code to timing her pitches, but to no avail. You not only have to create mind-blowing pitches for publications, but you must also time them correctly. Pitching too early can have the same dangers.

Pitching 130

Pitching Media Print Publicity 130

ImPRessions - Crenshaw Communications

AUGUST 16, 2023

You want to make sure you’re allowing enough time to pitch in advance of a news event, whether it’s something you control or an independent event that offers some borrowed interest to your own story. By knowing and following these timelines (and deadlines), PR folks can pick the perfect time to pitch stories.

B2B 156

B2B How To Privacy Retail 156

The Hoyt Organization

DECEMBER 12, 2023

They know from a very young age how to genuinely display self assuredness while guarding against the lack of humility and an inartful ego. When making public relations pitches, you need to put across your point and make a connection with someone in less than a minute. Then, begin writing your pitch with the most important points first.

Pitching 96

Pitching Publicity Meeting Storytelling 96

PR for Anyone

SEPTEMBER 21, 2021

How do you get the yes when pitching the media? You pitch them in a way they want to be pitched. You can make their lives so much easier by providing them a pitch that is short and sweet, gets to the point, is easy to read and lets them do a quick scan and know exactly what your story idea is. PR FOR ANYONE.

Pitching 130

Pitching Television Media Interviews 130

Axia PR

OCTOBER 18, 2022

Jason explains how to start writing stories, what you should focus on in them, what they should include, how long you should write them, how to select news outlets to pitch to, and how to pitch to those news outlets. Tune in to learn how you can pitch a byline article to a news outlet!

How To 62

How To Pitching Publicity Writing 62

Business Wire

OCTOBER 28, 2021

A successful pitch to press is fundamental for a company's thought leadership status and brand awareness. In this article, our PR experts with decades of experience in the DACH media landscape will share some best practices when pitching to media in the DACH market.

Blogging 195

Blogging Marketing How To Pitching 195

Remote PR Jobs

SEPTEMBER 25, 2023

Here’s a little bit about how that works. WHAT WE LOOK FOR Articles submitted for consideration should be of interest to readers of Fast Company ‘s Leadership section , have a tone that is appropriate for Fast Company , and be written by a person, not a PR department. HOW TO SUBMIT Submitted articles must be 600–900 words.

Company 100

Company How To Leadership Pitching 100

ImPRessions - Crenshaw Communications

MAY 5, 2022

Asking a colleague to review an email before I send it or to make sure I’m on the right track when writing a pitch is a huge help. Since this is my first PR job, there are many things I didn’t know – from how to use Cision to how to prep for a client meeting. It gives me confidence and comfort with my daily tasks.

How To 301

How To Writing Tools Energy 301

Cision

OCTOBER 17, 2017

You probably won’t be surprised to learn that journalists continue to prefer email as the primary means of contact, with more than 90 percent indicating it as the best way to directly pitch a story idea. You also may not be surprised that there is a lot of conflicting advice about how to make your email pitches resonate.

Pitching 275

Pitching Public Affairs Report Guidelines 275

Flack's Revenge

NOVEMBER 26, 2019

Job requirements for those pitching consumer tech products may be more like general CPG. That was the point I made in the article I wrote for O’Dwyer’s November Technology issue: PR Challenges for Tech Startups. Please check out the full article on O’Dwyer’s , and feel free to comment and share.

How To 207

How To Enterprise Government Technology 207

OnePitch

SEPTEMBER 8, 2022

What’s the best pitch of yours that resulted in coverage and what elements made it successful? I think our obsession with brevity in a pitch often translates to that same obsession with brevity in a response, but those two are very different things. What information do you always make sure to include in a pitch?

Pitching 98

Pitching Consumer How To Education 98

PR for Anyone

OCTOBER 12, 2021

Remember that all of this content can be tweaked to create media pitches as well. Here’s a short video I did about how to set up an annual pitching calendar: Learn More at www.3StepstoPRSuccess.com. And read more articles at [link]. The post How to Create Great Content – FAST appeared first on Christina Daves.

Real Estate 130

Real Estate How To Local Interviews 130

Remote PR Jobs

SEPTEMBER 25, 2023

We generally suggest you pitch your expertise or story within an hour of the query going out, as that is the typical time frame journalists make up their minds about sources. However, if that is not feasible, you must still pitch within the published deadline. Be Brief HARO pitches should be short, at most 300 words.

How To 100

How To Media Pitching Reputation 100

ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

If the company name is seen in enough articles, people will become familiar with its offering and recognize it, or even bring it up as an option when making buying decisions. . Maybe a marketing executive bores a reporter to tears with brand-speak or hits him with a product sales pitch instead of telling a good story.

Publicity 334

Publicity How To Agency Product Launch 334

PR for Anyone

OCTOBER 14, 2021

Why not take the media you receive – an article, blog, or radio or television interview, and send that to a prospective client or customer. This week I want to talk to you about how you use the publicity that you get as a lead generation tool. So pitch, pitch, pitch, and let me know all of your success stories.

Tools 130

Tools How To Publicity Interviews 130

Remote PR Jobs

FEBRUARY 27, 2022

Did you pitch a specific story idea, or is this a “get to know you” call for potential future inclusion? If a reporter responded to a pitch, include specific pitch details and any special requests from the reporter. Aim for three to four recent articles. Looking for tips on how to land interviews?

Writing 130

Writing How To Interviews Pitching 130

Konnect Agency

AUGUST 22, 2019

I say unique because not everyone takes the time to personalize each and every pitch, and in a world where there are six publicists for every one reporter , a little personalization goes a long way to help you stand out. Below are a few tips and tricks to keep in mind for a perfectly personalized pitch.

Pitching 73

Pitching How To Instagram LinkedIn 73

OnePitch

JANUARY 11, 2024

Standing out from the crowd is vital in a consumer media landscape that is flooded with product pitches. To capture a journalist's attention, your pitch should have five elements: accuracy, relevancy, transparency, efficiency, and credibility. So even though it's surprising to me that I have to say this, know who you're pitching.

Pitching 93

Pitching Consumer Trends Viral 93

Buzzstream

JANUARY 24, 2024

Link insertions are a common link building tactic of adding a link to an existing article. This tactic typically involves contacting a site (author, webmaster, content creator) and requesting that they add your link to an already published article. is an example of an article link insertion target.

SEO 62

SEO How To Resources Pitching 62

OnePitch

JUNE 16, 2022

However, a typical day for me often consists of crafting content – from traditional media materials such as press releases and pitches, to sponsored articles, newsletters and even social media calendars. What’s the best pitch of yours that resulted in coverage and what elements made it successful?

Pitching 63

Pitching Consumer How To Meeting 63

Sword and the Script

MAY 2, 2023

Short PR pitches – 150 words or less – had a better response rate (5.89%) than long pitches (1.46%) – 500 pitches or more, according to data analyzed by Propel. Short pitches – 150 words or less – had a better response rate (5.89%) than long pitches (1.46%) – 500 pitches or more. We might be all AI-ed out.

Pitching 124

Pitching Study Technology Report 124

Ethical Voices

APRIL 22, 2024

I was pitching four reporters, three of which I knew pretty well. One of them I had actually already been pitching. You can listen to the full interview, with bonus content, here. The post How to Deal with Biased Reporters – Missy Hurley first appeared on EthicalVoices. I’ve had an exciting new title change.

Report 90

Report How To Ethics Nonprofit 90

ImPRessions - Crenshaw Communications

OCTOBER 26, 2022

Often brands are looking for strategic guidance on how the PR or comms plan fits into their marketing calendar. Or, they may want to discuss how to make the biggest splash possible with any upcoming announcements. Yet for some calls we’ve created an agenda section that includes a couple of relevant articles from the week.

How To 156

How To Meeting Case Study Survey 156

ImPRessions - Crenshaw Communications

OCTOBER 26, 2022

Often brands are looking for strategic guidance on how the PR or comms plan fits into their marketing calendar. Or, they may want to discuss how to make the biggest splash possible with any upcoming announcements. Yet for some calls we’ve created an agenda section that includes a couple of relevant articles from the week.

How To 156

How To Meeting Case Study Survey 156

Buzzstream

APRIL 25, 2024

I’ll walk you through how to turn your unlinked mentions into links. Option 1: How to Set Up Google Alerts Go to Google Alerts and type in your domain name. Option 2: How to Set Up Talkwalker Alerts I prefer Talkwalker to Google Alerts because it has more advanced filtering options. What Is an Unlinked Mention?

Brand 62

Brand Branding How To SEO 62

Flack's Revenge

MARCH 24, 2023

CMO Huddles The newsletter shared anecdotes in six areas: making news when you don’t have any, the importance of the finding the right agency partner, building media relationships, how to leverage customer advisory boards (CABs), and the key role of awareness in the B2B buyer journey. The pitch said: Using data from the U.S.

B2B 240

B2B Nonprofit Small Business SEO 240

Buzzstream

JUNE 15, 2020

But as more people are turning to social media for distractions and news articles for information, COVID-19 has brought Americans online like never before. Next, we looked at whether the pandemic is having an affect on the frequency of pitches PR professionals send out. Addressing COVID-19 When Pitching. Alice Good, Clearlink.

Pitching 93

Pitching Survey Ethics Report 93

Rock the Status Quo

DECEMBER 10, 2015

In Arizona, most business publications run their finance issues in November and December; therefore, I expected a frenzy of pitching immediately, followed by a lull. ” Sure enough, two solid weeks of pitching landed two byline articles, and a handful of interviews. Get Creative With WHO You Pitch. That dreaded lull.

Pitching 100

Pitching Real Estate Banking How To 100

PR Fuel

FEBRUARY 5, 2021

If you have an upcoming product announcement, interview opportunities with members of your company, or something you think is really captivating that you want the media to write about, a media pitch may be something you want to consider. Members of the media get countless pitches in their inbox every day. What Is a Media Pitch?

Pitching 101

Pitching Media Writing Interviews 101

Cision

DECEMBER 12, 2017

Media leads are a powerful tool, and the key to earning coverage is learning how to really capture people’s interest. By following the practices outlined in this article, you’ll learn how to better respond to media queries, and in turn, see an uptick in your earned media placements. The First Impression. It’s critical. .

How To 279

How To Media Pitching Creativity 279

Public Relations Sydney

OCTOBER 19, 2014

A media pitch effectively sells a story idea to a journalist and is often in the form of an email, though it can be pitched over the phone as well. The key is to know how to draft a winning media pitch. That’s why it is important for you to make the effort and follow your pitch up.

Pitching 91

Pitching How To Media eBook 91

Cision

NOVEMBER 11, 2015

You won’t get there unless you learn how to pitch journalists with your story. The kiss of death is sending a pitch to editor@yourfavoritepublication.com. Browse articles online and look at bylines. Now that you know who you want to pitch, slow your roll before you send an email. Get to Know the Players.

Pitching 120

Pitching Newspapers Writing Local 120

PR for Anyone

MARCH 10, 2022

I had no idea how important mindset was when pitching the media until I really dove deep with myself and now with my clients. I remember the first time I pitched, I was a nervous wreck! By helping them with mindset and confidence, their pitches were stronger and they started getting yeses. The pitches were unbelievable.

Media 130

Media Pitching Television Interviews 130

Sword and the Script

JULY 6, 2021

OnePitch recommends reporters to pitch; ResponseSource shuts down #journorequest curation; Meltwater acquires Owler; Critical Mention adds “cast & crew” TV data. OnePitch feature recommends reporters to pitch. In a video tutorial, the company says it will start making recommendations after you’ve sent three or more pitches.

Pitching 89

Pitching Report Software Survey 89

Bad Pitch Blog

AUGUST 13, 2012

Byline article pitches usually stink. This is because, even if the pitch is targeted, the article is usually included in the pitch. The recipient assumes the article has been sent to several other blogs or media outlets. And since most everyone likes to publish minty fresh content, the pitches are ignored.

Pitching 71

Pitching Digg Pinterest LinkedIn 71

Presspage

FEBRUARY 10, 2020

That means the journalists you’re contacting are overwhelmed with pitches; many of them poorly thought out or irrelevant. Here are some tips for how to make that happen: Get to the point. Long-winded PR pitches will lose a journalist’s interest almost immediately. Personalize your PR pitches.

Pitching 78

Pitching Advertising Advertising Product Launch 78