PRSay

AUGUST 31, 2016

To paraphrase a friend of mine “Ethics should not just be a policy. Ethics is central to effective public relations. I wrote a few years ago about training your ethical mind and the lessons still hold true today. It’s why we have ethics month every year and why we created the PRSA ethics app. 15, time TBD.

Ethics 113

Ethics Policies Healthcare Journalism 113

Stephen Waddington

AUGUST 12, 2020

Nine entrepreneurs talk about the agencies they’ve launched during the pandemic. COVID-19 is creating a wave of disruption and opportunity in the media, marketing and public relations. If you’ve started an agency during the COVID-19 crisis please get in touch. Why start an agency in 2020, during lockdown? Adam Driver.

Agency 161

Agency Meeting Crisis Energy 161

Shift Communications

MAY 17, 2023

By Leslie Clavin, VP, Editorial Services For two decades, SHIFT has guided clients through communications challenges as automation and artificial intelligence entered, disrupted and transformed their markets, from healthcare to manufacturing to transportation and beyond. Now, it has finally come for us: AI in public relations is here.

Publicity 78

Publicity Guidelines Training Transportation 78

Stephen Waddington

MAY 3, 2022

Public relations practice operates along a spectrum of theoretical ideologies from defensive to organisational conscience. There is no universal theory of public relations. Organisations is used throughout this blog post as a catch all phrase for charitable, corporate, public sector entities. Seven ideologies are set out below.

Publicity 112

Publicity Construction Corporate Study 112

Ethical Voices

OCTOBER 17, 2022

Joining me on this week’s episode is Ethan McCarty , the founder and CEO of Integral , an award-winning employee activation agency serving leaders of communications, HR, marketing, and technology. He shares some great public relations ethics insights including: The ongoing ethical challenge of creating shared beliefs.

Ethics 78

Ethics Employee Communications System 78

Shift Communications

MAY 17, 2023

By Leslie Clavin, VP, Editorial Services For two decades, SHIFT has guided clients through communications challenges as automation and artificial intelligence entered, disrupted and transformed their markets, from healthcare to manufacturing to transportation and beyond. Now, it has finally come for us: AI in public relations is here.

Publicity 78

Publicity Guidelines Training Transportation 78

Ethical Voices

JUNE 12, 2023

I’ve brought that lens to the agency space and as a consultant. What is the most difficult ethical challenge you ever confronted? I have been on the client and agency side of the relationship. The easiest way out is one of the two paths that a lot of agencies take. It lacks originality.

Ethics 69

Ethics Storytelling Communications Training 69

Stephen Waddington

NOVEMBER 19, 2017

Here’s my analysis of the opportunities and challenges that I believe public relations faces in the next 12 months. This is an article and deck about the outlook for public relations and social media in 2018. I’ve also published a blog of key international events in the public relations calendar as part of the project.

Publicity 164

Publicity Ethics Data Community 164

5W PR

OCTOBER 18, 2023

Expert endorsements Collaborate with reputable healthcare professionals or experts who can provide credibility to the brand. Influencer partnerships Collaborate with influencers who align with the brand’s values and ethics. Science-based claims Ensure that all claims about product efficacy are backed by scientific evidence.

Brand 78

Brand Branding Crisis Communications Healthcare 78

Sword and the Script

AUGUST 29, 2020

Media relations isn’t the top PR service anymore A report by Talkwalker had some eyebrow-raising conclusions about the services provided by public relations. The study says media relations has been supplanted by other functions as the top services provided by public relations. What are the new services? Try our services. Perspective.

Media Relations 100

Media Relations Report Industry SEO 100

Landis PR

JANUARY 10, 2022

We work with a broad range of clients, including technology, healthcare, nonprofits, environment, hospitality and more. If you are a dedicated self-starter looking for a communications or public relations job, look no further. LCI is a strategic, disciplined and effective communications agency. Sean Dowdall, President and CEO.

Healthcare 98

Healthcare Policies Nonprofit Ethics 98

Victorious PR

JULY 11, 2022

You know it’s reputable because you personally vet and hire each employee; have strong company values that you live by; inspire your employees to live by them as well; and do your best to make sure your company is ethical, moral, and genuine. Reputation management, really, is just a fancy word for public relations.

Real Estate 52

Real Estate Reputation Company Employee 52

Ethical Voices

MARCH 28, 2022

She provides strategic public relations planning and execution to both companies and marketing and PR agencies. She specializes in a wide variety of industries, including healthcare, legal, real estate, education and nonprofits. And then after that, I really did a variety for the first part of my career of corporate and agency.

Ethics 52

Ethics Strategy Real Estate Local 52

Stephen Waddington

JUNE 5, 2020

Nonetheless, even at this stage, AI has already started making its impact on a lot of industries - such as financial services, law, healthcare - and PR is no exception. PR practitioners have gained an invaluable set of skills that allowed them to be key assets in organisations and agencies. You can connect with her on LinkedIn.

Healthcare 90

Healthcare Ethics Software SEO 90

PR Conversations

DECEMBER 11, 2014

Exploring the core elements needed and depth of analytical knowledge required to lead public relations-oriented research projects. The Twitterverse, for example, is not reliable as a litmus test for public sentiment. See, Twitter reaction to events often at odds with overall public opinion.). By Natalie Bovair, APR.

Publicity 108

Publicity Survey Analytics Pharmaceuticals 108

Solo PR Pro

NOVEMBER 10, 2020

Ahem, by the way, that's against our code of ethics.). Consider looking at your communications and public relations counselors this same way. The same comparison is true of a big PR/Communications agency vs a boutique or solo practitioner. So why ask your PR team to guarantee media results? In PR it’s the same.

Communications 99

Communications Comparison Exercises Interviews 99

Stuart Bruce

OCTOBER 30, 2014

My name is Stuart Bruce and I’ve been tasked with speaking to you about the future of social media and its impact on public relations. I’m a member of the elected council of the UK’s Chartered Institute of Public Relations and also a founder member of its social media panel. Public relations has always relied on relationships.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Sword and the Script

JANUARY 18, 2020

The concern here isn’t just for the ethics of data and psychology in business persuasion – but also the ability to recognize when it’s being used against you. promoting false information in healthcare that leads to mistrust of the medical community. Looking for an agency that can think big and execute?

Film 87

Film Ethics Employee Data 87

The Stalwart Blog

JANUARY 28, 2016

I admired the team at Stalwart for their work ethic and dedication they have to their clients. Interning with a small PR agency allowed me to learn how a PR agency functions and how client relationships are established and maintained. Current position - Stone Brewing, Public Relations Intern. What I learned at Stalwart?

Internal 60

Internal International Retail Ethics 60

Cision

JUNE 1, 2017

Across the board, public relations is a field dominated by women and they’re found at every level in the office — but the numbers dwindle as soon as you hit the top. This can be found from the smallest agencies to the largest corporations. The traditional agency model is failing.

Sports 245

Sports Agency Industry Creativity 245

Sword and the Script

AUGUST 12, 2014

On the upside, this would be my first real gig at a tech PR agency. It was my ticket into an industry where the perennial phrase “PR agency experience preferred” finds its way onto corporate public relations and PR agency job listings alike. How do I get a job at a PR Agency?

How To 116

How To Film Agency Corporate 116

PR Conversations

FEBRUARY 28, 2018

With PR bodies increasingly focused on the importance of raising standards in professionalism and ethics, why are some (or most?) I see agencies offering communication research and audit services when they appear to have no-one in their team with any qualifications in research. Dr Kevin Ruck. Co-founder, PR Academy.

Training 65

Training Ethics Data Analysis 65

Mark My Words

JANUARY 14, 2021

Prince Harry and Meghan Markle have featured their 19-month-old son Archie in their first Spotify podcast and got him to say his first four words in public – wishing people a ‘Happy New Year’ in his American accent and saying it was ‘fun’ to speak into a microphone.

Privacy 60

Privacy Healthcare Instagram Banking 60

NewsWhip

FEBRUARY 26, 2021

Earlier in the pandemic there was an initial rise in public trust but the bubble has burst. That ethical dimension is a little bit more complicated than what we’re summarizing it here, but that’s essentially what it comes down to. So it has both the competence and the ethics implied in that question. Read transcript.

Brand 78

Brand Branding Media Government 78

Communications Conversations

MAY 3, 2016

Courtney is the director of Allen Hall PR our student run public relations agency at the University of Oregon and the president of the American Women in Sports Media chapter. Aly is a young public relations professional who gives you new hope in the future of politics. Courtney Mains @courtneyamains. nominated by Dean Mundy).

Sports 0

Sports Leadership Internal International 0

Communications Conversations

MAY 13, 2015

She is editor-in-chief of The Winonan , WSU’s campus newspaper; she is president of the WSU Public Relations Student Society of America chapter; and she is executive director of the WSU St. She combines her Public Relations major and Psychology major well, working campus jobs that tap into both areas of expertise. Pete/Clearwater.

Groups 60

Groups Internal International Conference 60

Beyond PR

JUNE 1, 2017

Across the board, public relations is a field dominated by women and they’re found at every level in the office — but the numbers dwindle as soon as you hit the top. This can be found from the smallest agencies to the largest corporations. The traditional agency model is failing.

Sports 81

Sports Agency Industry Creativity 81