Landis PR

APRIL 12, 2021

How is reporting different at newspapers, TV and wire services? Performance isn’t typically an issue in print — using prose to tell a compelling story is. There’s more time to report and (despite the shrinking news hole) more room in print/digital to provide detail and nuance.

Meeting 98

Meeting Media Print Enterprise 98

Sword and the Script

JUNE 18, 2019

For example, the 2019 JOTW Communications Survey posed this question to 223 PR and communications pros…and we received a wide variety of answers from respondents. When communications is too tied to marketing, it is more difficult to keep a pulse on the broader business,” wrote Tammy L. 8) “Consult, coach, teach.”.

Employee 148

Employee Print Writing Survey 148

Polaris

NOVEMBER 17, 2015

Initial interviews with their communications team revealed the Centre was up to some interesting things: • How researchers are making plants more tolerant to drought. • Local TV, radio, newspapers, and trade magazines all conducted interviews and ran stories in response to our ideas. #2 2 Use Seasonal Opportunities to Your Advantage.

Agency 100

Agency Newspapers Interviews Radio 100

Maxim Behar

NOVEMBER 23, 2020

The PR expert Maxim Behar shared his opinion for 24 Chasa newspaper about the rapidly changing communications and the application of modern media tools in business. Mr. Behar, only a few days ago you were re-elected President of the World Communication Forum in Davos. What are the global trends in communications?

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

PR Insiders

APRIL 13, 2021

I often talk to people who know they need publicity and want professional help to get it but find hiring PR agencies to be a confusing and daunting task. Firms also have a whole range of specialties, from crisis communications to public affairs to research and analysis. That’s understandable.

Radio 78

Radio How To Public Affairs Print 78

PR Fuel

NOVEMBER 11, 2021

A press release refers to written communication that reports news related to an organization. Advertising refers to marketing communication that employs openly sponsored and non-personal messages to promote products, services, or ideas. This guide highlights the key differences between a business press release and advertising.

Advertising 104

Advertising Advertising Writing Product Launch 104

Cision

MARCH 22, 2016

In this interview, she discusses how she came to her success, what makes her choose to cover a story and how communication professionals can improve their pitching strategies. What is the biggest pitching mistake that communication professionals make? How did you get your start in journalism? Rapid Fire Round.

Newspapers 120

Newspapers Pitching Interviews Writing 120

Solo PR Pro

APRIL 8, 2021

She began her career as an aspiring newspaper reporter, securing an internship at the Atlanta Journal Constitution before becoming a daily reporter in Greenville, South Carolina, not far from her hometown. When she first moved to Texas, Bernadette didn’t set out to create a PR agency right away. Starting as a solopreneur.

Meeting 97

Meeting Journalism Employee Storytelling 97

PRSay

MAY 8, 2018

Judy is mostly retired from a career in health-care communications, but still freelances for clients. I started out working for a small-town newspaper, and then for many years I was director of PR for Mount Sinai Medical Center in Miami. Judy: To create brochures, we used to have to go to a printing press.

Leadership 159

Leadership Conference Local Internal 159

Cision

DECEMBER 4, 2015

Nova Halliwell is a communications professional living in New York City. . At my first agency job in New York, I worked alongside a media relations specialist who wanted each of his annual coverage reports to be as thick as a phone book. Will it run in print?”. After all, there’s a certain cache to seeing one’s name in print.

Print 120

Print Interviews Pitching Conference 120

Cision

MAY 4, 2016

In this interview, Rich shares the similarities between journalists and communication professionals, the steps to developing a successful media strategy and how to build strong relationships with journalists. Both journalists and communication professionals tell stories. They must be truthful and factual. We have a lot in common.

Newspapers 120

Newspapers Journalism Pitching Report 120

Sword and the Script

SEPTEMBER 8, 2020

That’s according to an academic study by Julie O’Neil , a professor in strategic communication, and other researchers. is $100,000 in 2020; it’s higher for in-house PR and corporate communications roles at $145,500 and lower for PR agencies at $90,000. Blogs, including independent and corporate blogs, can be credible.

Survey 95

Survey Industry Leadership Study 95

Cision

MAY 3, 2016

For example, is this a wire or a print story or both? As a communication professional, you will be drafting media pitches, key messages and all sorts of copy. How can communication professionals increase the likelihood that a journalist will respond to their pitch? Strategy is the key word in that question. Rapid Fire Round.

Pitching 0

Pitching Training Media Relations Newspapers 0

Communications Conversations

DECEMBER 17, 2014

If you’re a regular reader of this blog, you know I’m a big devotee of reading the hard copy print edition of my local newspaper, the Minneapolis Star Tribune. That means a LOT of over-delivering–sometimes to the chagrin of our agency owner partners (and ourselves, as solo consultants!). But, it happens.

Corporate 148

Corporate Fashion Agency Travel 148

Waxing UnLyrical

DECEMBER 11, 2013

Apart from the usual layoffs, cost reduction, and restructuring, we have seen newspapers and magazines getting thinner, TV stations cutting back on programming, and several publications and channels are on the block. However, I believe that the PR agencies should take this as an opportunity rather than a challenge.

Digital PR 79

Digital PR Newspapers Advertising Advertising 79

Beyond PR

JULY 18, 2016

Communicators will be better served by understanding the Brazilian media landscape and investing in journalistic relationships to gain reputable coverage. With more than 5,000 newspapers, almost 800 dailies, Brazil is 4 th in the world for number of titles, according to the Brazilian Newspapers National Association.

Media Relations 40

Media Relations Print Media Newspapers 40

Mora Communications

OCTOBER 26, 2017

Print coverage is still crucial. Once you’re in magazines and newspapers, you can use social media and the internet to ramp up interest in your product. Beauty PR Agency Los Angeles | Copyright © Mora Communications Inc. Keep in mind that striking before-and-after shots can go a long way. .

Newspapers 40

Newspapers Print Storytelling Industry 40

Mora Communications

OCTOBER 2, 2017

Although television, online and print ads can bring some new patients to your practice, the opportunities a well-planned public relations campaign can offer are organic and far reaching. Copyright © Mora Communications Inc. Copyright © Mora Communications Inc. 2017 | Top PR Firm Los Angeles Blog.

Television 40

Television Print Radio Newspapers 40

Stephen Waddington

DECEMBER 30, 2019

Vuelio named this blog the best PR and communications blog in 2019. A study called the Velvet Ghetto commissioned by the International Association of Business Communicators (IABC) first called out the gender pay gap in the PR profession in 1986. In 2019 it has published papers on disinformation and influencer marketing. Happy New Year.

Government 103

Government Education Print Ethics 103

Communications Conversations

AUGUST 11, 2017

daily newspapers (print and digital) fell 8% in 2016–the 28th consecutive year of declines. And while it might not be a “fact”, here’s one more important point to consider: In the current state, Boomers and Gen Xers serve in leadership positions (for the most part) within large agencies and large companies.

Media Relations 87

Media Relations Media Local Leadership 87

ImPRessions - Crenshaw Communications

JUNE 7, 2019

PR intern’s guide to agency lingo. Earned media – Interns need to learn this term first, since it’s among the things clients bring on agencies for. Actually the term originates with metal printing plates of prepared text that were distributed to local newspapers. Let us know @CrenshawComm.

Agency 192

Agency Internal International Pitching 192

Mark My Words

SEPTEMBER 4, 2015

To use Robert Thompson’s words: “Rebekah will lead a great team at News UK into the digital future, while maximising the influence and reach of our newspapers, which remain the most informative and successful in Britain and beyond”…blah blah blah. Or does PR itself need to change to keep up with new ecologies of communication?

Newspapers 60

Newspapers Print Instagram Twitter 60

MaccaPR

JULY 8, 2015

If you're a Vice President of Corporate Communications, Chief Marketing Officer or PR Director in Minnesota, there are only a handful of local business media outlets that you. Jesse Ventura’s Communications Office. What’s your message to PR and corporate communications professionals? really care about - the monthly.

Interviews 48

Interviews Radio Journalism Newspapers 48

MaccaPR

AUGUST 26, 2015

But, it takes strategic insight and smart planning to communicate a brand’s history well. Although 17-minutes-long, the Lego brand video is a shining example of how engaging the medium of video can be in communicating a corporate history story that's true to its brand. Legos' Corporate History Video. Leverage relationships.

Corporate 48

Corporate Examples Storytelling Brand 48

Mindful Marketing

SEPTEMBER 11, 2015

Throughout his career, Jeff Drew has led communications programs for a variety of public and privately-held high-technology, healthcare and public policy organizations. Prior to joining fama, Jeff was an account manager at FitzGerald Communications (the same PR firm at which our Founder Christine worked early in her career!)

Marketing 50

Marketing Wireless Software Journalism 50

Sword and the Script

MAY 9, 2017

I seem to remember having both print and broadcast media in attendance. The following Sunday, with a full week of the circus performances to go, Ringling Brothers, graced the front page of the largest regional newspaper serving the dense suburbs of Fredericksburg and Northern Virginia. 8) A Serious Crisis Communications Plan.

Publicity 84

Publicity Radio Crisis Crisis Communications 84

Bianchi Biz Blog

APRIL 29, 2024

Joanne Chan, founder and managing director at LBS Communications The information in this post originally appeared on Public Relations Global Network’s blog. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight.

Marketing 92

Marketing Local Crisis Management Internal 92

Stephen Waddington

JULY 11, 2017

European researchers have spotlighted challenges facing public relations agencies and teams in the eleventh edition of the European Communications Monitor. The European Communication Monitor (ECM) is a rare example of excellence between communication theory and practice. 1 Visualisation in communication.

Communications 115

Communications Publicity Survey Newspapers 115

Stuart Bruce

JUNE 24, 2015

It gets more confusing when we consider that the best way to communicate with people (talking and listening) is emotionally, not just with facts. Getting a journalist to write a great case study that appears in a trade magazine (earned) and then buying re-prints of the article (paid) that can be used for direct mail to prospects (paid).

Advertising 60

Advertising Advertising Content Marketing Case Study 60

Cision

MARCH 24, 2017

Austin & Williams, the advertising, branding and digital marketing agency has recently tapped Jody Fisher, a NYC PR veteran, to head up its new in- house PR practice. Jody joins the agency with an extensive background in communications. How do you help brands create communication that inspires action?

Enterprise 227

Enterprise Agency Radio Fashion 227

Maxim Behar

MARCH 6, 2022

How does it feel to be the CEO & Chairman of the Board of M3 Communications Group now & how do you look back to your earlier days when you started as the Managing Editor at Standard Daily? Hello, my name is Maxim Behar and I am the Chairman & CEO of the board of MP3 Communications Group, Inc. And it took a couple of months.

B2B 52

B2B Communications Media Newspapers 52

PR Fuel

JANUARY 17, 2022

These agencies are knowledgeable in writing different types of press releases. Some agencies will also help PR distribution services in their package. Where your target audience is local, find a PR distribution service that targets distribution by location to local TV, radio, and print media houses.

Radio 105

Radio Local Writing Newspapers 105

NewsWhip

APRIL 28, 2021

Communications methods & measurement standards. She brings specialisms in social media, data and digital integration to the agency, and sits across H+K’s sector teams to support the continuous evolution of communications. Kirsty: One of the buzzwords in comms at the moment is data-driven communications.

Consumer 78

Consumer Measurement Local Data 78

Sword and the Script

DECEMBER 22, 2020

Some 67% of customers rely on email to communicate in the B2B space, but vendors are mucking up the channel with irrelevancy, according to a report. “Of Most respondents with communications or PR responsibilities report to the head of marketing (41%) according to the 3 rd annual JOTW Communications Survey for 2020.

Survey 176

Survey Marketing B2B Study 176

Shift Communications

DECEMBER 1, 2016

To do this, there’s no substitute for consuming – reading print newspapers/magazines, watching broadcast to figure out which shows cover what, etc. Both appeared in print, on the front page of USA Today’s Money section. Sarah Babbit. Account Director.

Strategy 60

Strategy Print Insurance Insurance 60

Journalistics

MARCH 2, 2013

Ideally, you majored in Journalism (or English) – or your PR or Communications program had a heavy concentration of writing-related courses. Ideally, with agencies or larger organizations. At the time, if you had a couple of internships and a strong writing portfolio, you were a shoo-in at most agencies.

Pinterest 52

Pinterest Writing Interviews Social Media 52

MaccaPR

DECEMBER 19, 2016

The latest content marketing trend our PR agency is seeing is the move toward less content creation and more content promotion. Each year, members of the communications team add the words, " Check out our Farm to Fork Report ," to their email signatures to help spread the word.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48