Solo PR Pro

FEBRUARY 1, 2022

When he arrived on campus, however, he was amazed by the student-run broadcast stations, including radio and TV stations that would actually compete in the local market for ratings. “I When he graduated from the University of Florida, Stu was in the market for a full-time position in radio. Crossing over from broadcast media to PR.

Meeting 131

Meeting Radio Sports Telecommunications 131

Burrelles Fresh Ideas

DECEMBER 19, 2023

The post 2023 Season’s Greetings from Burrelles first appeared on Burrelles.

Radio 105

Radio Analysis Agency Communications 105

Critical Mention

OCTOBER 25, 2021

Trying to track all the relevant media and public sentiment for a brand is impossible, as Greg demonstrated. But even a solution like Google Alerts, or a platform that does not provide access to all media types, is not enough in the most critical moments for a brand.

Media 162

Media Fashion Television Radio 162

Prohibition

NOVEMBER 16, 2022

Over the past few years, digital PR has become significantly more important for brands and now goes way beyond ‘building links’ It includes increased brand awareness, brand positioning, SEO ranking, marketing share, share of voice, social media performance, organic traffic, sales and more – all encompassed in one.

Digital PR 62

Digital PR Brand Branding SEO 62

Ronn Torossian

MARCH 9, 2015

In the 1920s, headlines for press releases were in the style of radio broadcasts. Brand PR Ronn Torossian 5WPR CEO PR Agency' Press Releases Then and Now Here’s a headline from October 1929 from a Brooklyn Daily Eagle NY newspaper: “Wall Street In Panic [.].

Radio 150

Radio Newspapers Agency Blogging 150

Victorious PR

FEBRUARY 4, 2023

With a great public relations team, you can strengthen your personal brand to ensure complete visibility that is specialized to you and reach a larger clientele. Public Relations is Vital to a Strong Personal Brand Public relations can help with your personal brand by increasing your visibility and credibility.

Real Estate 52

Real Estate Brand Branding Local 52

5W PR

JANUARY 3, 2024

Public relations Public relations is centered around building and managing the reputation of individuals, organizations, or brands. Organizing events to enhance brand visibility and strengthen relationships. Marketing focuses on creating awareness and positive perceptions of a brand to attract and retain customers.

Marketing 78

Marketing Engineering Reputation Product Launch 78

Burrelles Fresh Ideas

MARCH 5, 2024

On the creative side, 57% of PR firms report that earned media has become more important in the current economic climate , but more than half (53%) think that their agencies aren’t viewed as the best option by clients to lead earned-first creative ideas. Earned media is a PR tool for reaching additional audiences and building brand awareness.

Media 97

Media Nonprofit Pitching Analytics 97

Cision

JANUARY 11, 2018

Earned media has become increasingly important with 89 percent of marketing/communications professionals saying they use it to support the demand generation goal of driving brand awareness. The growth of influencer marketing was explosive with the number of platforms and agencies in the space increasing by 220 percent in the last two years.

Communications 225

Communications Marketing Radio Airlines 225

PRSay

JANUARY 14, 2022

Agencies must reevaluate success measurement with clients to better show value. Springsteen’s 1987 Brilliant Disguise offers some stark realities for brands and nonprofits. This is radio nowhere. Your brand and nonprofit can be that solution, but there’s a catch. Trolls will find you. Bad things are possible.

Communications 165

Communications Trends Nonprofit Radio 165

Critical Mention

OCTOBER 11, 2019

Today’s organizations can help build their brand by garnering and distributing earned media, because earned media can have significant influence on brand reputation. The more positively covered your brand is – and the more you share and distribute that coverage – the better your organization’s public perception will be.

Brand 81

Brand Branding Media Case Study 81

Onclusive

FEBRUARY 22, 2018

AirPR sat down with Mika and discussed unique communications strategies, moving from journalism to PR: AirPR: Tell us about TMI and how you help brands and organizations gain visibility and manage reputation. AirPR: With PR as a focus, you have included marketing and advertising into your agency. Mika: Nail the elevator pitch.

Interviews 284

Interviews Radio Small Business Pitching 284

Deirdre Breakenridge

MARCH 8, 2017

What role does content play in building relationships and a community around your brand? Nicole is the host of PRfect Pitch, a PR-focused radio show that’s geared towards helping PR, marketing, and media professionals step up their game by incorporating best practices and developing better relationships. News & World Report.

Radio 170

Radio How To Community Storytelling 170

PRSay

FEBRUARY 20, 2020

If you use this tool wisely, then it can earn increased exposure for your brand. When used properly, an embargo can help your brand’s story reach the widest audience possible. Just ask Reed Pence, host and producer of the award-winning national radio magazine Radio Health Journal. “An

Radio 198

Radio Tools Journalism Interviews 198

Doctor Spin

OCTOBER 16, 2023

Some “digital PR” agencies have focused on practices like link-building, DA (domain authority) mapping, and webmaster outreach. Unfortunately, some agencies began equating digital PR with basic SEO practices to pursue tangible results, which many thought would be “easy wins.” Digital PR is not link-building for SEO.

Digital PR 83

Digital PR SEO Engineering eBook 83

Critical Mention

FEBRUARY 4, 2020

Powell Tate partners with organizations across sectors — global corporations, advocacy groups, nonprofits and foundations, coalitions, national trade associations and government agencies. Golin provides effective solutions and reaches diverse global markets to best represent brands. GOLINglobal. With no boundaries, everyone wins.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

PR Insiders

APRIL 13, 2021

I often talk to people who know they need publicity and want professional help to get it but find hiring PR agencies to be a confusing and daunting task. I shared some practical tips for doing just that in my book, Gaining the Publicity Edge: An Entrepreneur’s Guide to Growing Your Brand Through National Media Coverage.

Radio 78

Radio How To Public Affairs Print 78

Victorious PR

FEBRUARY 4, 2023

With a great public relations team, you can strengthen your personal brand to ensure complete visibility that is specialized to you and reach a larger clientele. Public Relations is Vital to a Strong Personal Brand Public relations can help with your personal brand by increasing your visibility and credibility.

Real Estate 52

Real Estate Publicity Brand Branding 52

PRSay

NOVEMBER 19, 2020

I wrote stories for a radio show about a new kind of business people, whose goal wasn’t just to make money but also to improve society. consumers to name a brand that has stood out for having done something especially well during the coronavirus pandemic. However, 27 percent of people surveyed weren’t able to name a brand at all.

Communications 170

Communications Survey Enterprise Radio 170

5W PR

APRIL 11, 2023

Exclusivity of solutions Luxury marketing aims to create a unique brand image that reflects exclusivity and prestige. Luxury brands like Gucci, Chanel, and Louis Vuitton use these strategies to appeal to their target audience and build their luxurious and exclusive brand image.

Marketing 78

Marketing Radio Print Consumer 78

Prohibition

JUNE 26, 2023

As an expert in the field, working with many food and drink brands, including Primula, Cartwright & Butler, Sponge and Fentimans, we can guide you through the importance and benefits of PR tailored specifically to the food and drink industry. One way companies can distinguish themselves is through strategic food and drink PR.

Company 62

Company Radio Social Media Pitching 62

5W PR

SEPTEMBER 28, 2023

The goal is to effectively deliver a brand’s message to its target audience. Whether it’s increasing brand awareness, driving website traffic, or boosting sales, well-defined goals provide a roadmap for the entire process. Negotiation skills are crucial to ensure that the brand gets the most value for its investment.

Media 78

Media Advertising Advertising Analysis 78

PRSay

MARCH 18, 2020

Whether you’re a health-care organization wondering about messaging or a brand trying to find a home for an unrelated story during this time, here are some tips for PR pros to successfully navigate this current news cycle: Know that this isn’t pitching as usual. Another said coronavirus stories are all she is working on.

Resources 214

Resources Pitching Television Radio 214

Polaris

NOVEMBER 17, 2015

And while the degree of difficulty varies from brand to brand, the secret to securing editorial is NOT a media release. Yet sometimes these elements are difficult to find in brand marketing—or even non-existent. Local TV, radio, newspapers, and trade magazines all conducted interviews and ran stories in response to our ideas. #2

Agency 100

Agency Newspapers Radio Interviews 100

5W PR

AUGUST 27, 2020

Delivering stores to radio, television, and online audiences through live coverage, SMT has become an important public relations strategy that helps an audience to have a behind-the-scenes understanding of a brand. Therefore, brands should watch-out for hooks that’ll maximize their media reach. Limit Branding On-Set.

Media 68

Media Travel Radio Interviews 68

Critical Mention

AUGUST 29, 2019

Already in 2019, Critical Mention has added new television and radio channels to its capture network across the globe. Critical Mention offers real-time media monitoring, intelligence and analytics for broadcast television, radio, online news and social media. The company also enhanced the platform’s search and alert functionality.

Television 60

Television Radio Analytics Government 60

5W PR

AUGUST 19, 2019

In the world of public relations, digital PR refers to the online marketing strategy utilized by businesses to increase their online presence and boost their brand. Better yet, by connecting directly with their target audience, brands can use digital PR to clarify their focus and spread news faster than they have ever done before.

Digital PR 76

Digital PR Print Construction Television 76

Prohibition

JULY 13, 2021

Over the last month we’ve seen ‘likes’ disappear (but only partially), radio stations launch and platforms giving users the autonomy to choose the way in which they consume content on social media. TikTok is set to launch a radio station. TikTok is set to explore new territory with its new TikTok radio station.

Social Media 62

Social Media Trends Pinterest Radio 62

Critical Mention

APRIL 9, 2020

The 2019 novel coronavirus has directly impacted public relations and communication strategies for agencies, schools, healthcare organizations, government entities and businesses of all sizes. This has increased the importance of successful brand messages across online websites, publications and so on. Clarity in your Brand Voice.

Healthcare 89

Healthcare Radio Sports Video 89

Victorious PR

FEBRUARY 6, 2023

They help businesses build their credibility and their brand, making their image stronger, more accessible, and reputable. Even if your small business is struggling or you don’t have the income to spend on a long-term contract with an agency, PR can help your business in the following ways. Brand awareness and promotion.

Real Estate 52

Real Estate Small Business Local Reputation 52

5W PR

FEBRUARY 17, 2020

In public relations, media refers to any messaging channel or platform the brand might use to connect with customers. While the ultimate goal – building a positive brand reputation – is the same in all cases, the strategy to leverage each kind of media is distinct. Earned media is all about getting people talking about the brand.

Media 103

Media Print Advertising Advertising 103

Deirdre Breakenridge

FEBRUARY 2, 2015

A Guest Post by Jeremy Miller, President, Sticky Branding. The idea was sparked from a conversation I had with Gini Dietrich as we were developing the launch strategy for my new book, Sticky Branding. It was an interesting question, because I run one of the largest branding groups on LinkedIn with almost 40,000 members.

YouTube 150

YouTube Groups LinkedIn Social Media 150

Victorious PR

JANUARY 13, 2023

That is one of the top things we hear as a public relations agency. You have print, television, radio, AND online. Between startups, entrepreneurs, and real estate professionals, we are confident in saying we are your go-to PR agency. We are proud members of the Rolling Stone Cultural Council and the Forbes Agency Council.

Real Estate 52

Real Estate Publicity Television Radio 52

MaccaPR

AUGUST 18, 2020

Has anything changed with how PR pros and corporate communicators should approach TV and radio producers during this COVID-19 pandemic and economic meltdown? Roshini Rajkumar, WCCO Radio. Rajkumar encourages guests to think about what they can do on social media to augment their segment on WCCO Radio. Ohhh—heavens, yes!

Interviews 71

Interviews Skype Radio Pitching 71

Cision

FEBRUARY 2, 2016

The PR landscape is constantly changing, which means agencies and communicators need to adapt and stay flexible to keep up. Bibi Hilton, managing director of PR agency Golin in London, embraces change and aims to constantly evolve. I understand Golin was recently chosen to handle consumer PR for Kraft Heinz Company’s UK brands.

Hotels 120

Hotels Agency Radio Measurement 120

5W PR

MARCH 8, 2019

There were lots of innovations in the laser and Radio Frequency (RF)-assisted technology space with new treatments from head to toe. Titanium and Zinc Oxide-packed formulations in the category were of no short supply with brands such as COOLA, IMAGE Skincare, and Johnson & Johnson all touting new innovations in the space.

Conference 68

Conference Trends Radio Technology 68

Ethical Voices

SEPTEMBER 19, 2022

I was working for a digital marketing agency, and then I moved over to an events company, until the pandemic. So, I moved into a creative agency. The junta, the military, have a lot of affiliations with lots of companies in Myanmar and they always have, and all the agencies would work with these companies. Let’s leave.”

Ethics 83

Ethics Radio Sports Facebook 83