Cision

JULY 14, 2016

For as long as I can remember, I have loved art, writing and being creative. While I excelled at all my classes, I would always rather write an essay than take a multiple choice test. In this interview, Lauren discusses how to multitask effectively, her exciting plans for the Harley-Davidson Museum and the challenges brands face today.

Travel 120

Travel Agriculture Tourism Internal 120

Masters in Communications

OCTOBER 30, 2018

As Harrison Monarth writes in The Harvard Business Review : Storytelling evokes a strong neurological response. Over two-thirds of marketing professionals responded that branded content is better than press releases, direct mail, or print advertising. Stories are emotional, experiential, and creative. In short, they matter.

Storytelling 61

Storytelling Chemicals Advertising Advertising 61

MaccaPR

DECEMBER 10, 2014

based Internet marketing agency that caught our eye with its savvy pay-per-click advertising management, Web development and digital design services. Our agency’s been helping clients with search engine optimization (SEO) and pay-per-click (PPC) online advertising for seven years. Clint is co-founder of ThinkSEM , a Roseville, Minn.-based

SEO 98

SEO Interviews Blogging Engineering 98

The Resolution Blog

OCTOBER 15, 2019

We were inspired to write this post after hearing about Hectare’s brilliant B2B Tinder for cows campaign mentioned in our recent podcast. Playing off of it’s Made In, Made For New York event , Facebook aimed to work alongside the chosen marketers to help bring to life engaging advertising campaigns. just a bit boring.

B2B 120

B2B B2C Facebook Storytelling 120

wiredPRworks

FEBRUARY 11, 2016

Print and Digital Advertising. Writing tips to help you make the most of the only thing people really read. Visualizing social media strategies through Pinterest, Instagram, and YouTube, SnapChat and Meerkat. Visualizing social media strategies through Pinterest, Instagram, and YouTube, SnapChat and Meerkat.

Training 45

Training LinkedIn Marketing Pinterest 45

Stuart Bruce

JUNE 24, 2015

The reality (as I see it and experience it) is that PR has always been more in the truth business than advertising has. Advertising makes stories up and shares them.” ” The problem is that advertising is often better at telling stories, but that today people prefer the truth so PR needs to tell its true stories better.

Advertising 60

Advertising Advertising Content Marketing Case Study 60

PR Conversations

JULY 20, 2015

Plus many Fringe play print programs had a volunteer-specific thank you in the show notes. From an industry perspective, my most-valued confidences were artist disclosures about how much they valued (or not) various print and online theatre publications.

Community 40

Community Print Twitter Creativity 40

Maxim Behar

APRIL 2, 2024

The media in its classical form — already long known as traditional media, which continues to linger on today — existed long before PR, particularly in print media. Yes, we can still write press releases and use communication channels to send our messages. Their messages might have even been different, but they were all one-way.

Print 64

Print Social Media Web Television 64

Sword and the Script

FEBRUARY 2, 2021

As I write this, I can’t recall a single announcement from an incumbent vendor that included AI in the last twelve months. This may not seem obvious if you are accustomed to monitoring online or print coverage. For the most part, they still are silent. What does that mean? In those mediums, you can spot a mention in a story.

Software 122

Software Technology Advertising Advertising 122

5W PR

JULY 15, 2020

Throughout the years, one thing has remained the same: the purpose of a media kit is to act as a one-stop shop of information for a journalist or media source to write a feature on the company. There’s no reason to stress about typos that were printed on 100 physical copies of materials. What to Include in a Media Kit?

How To 176

How To Media Guidelines Pitching 176

Critical Mention

SEPTEMBER 21, 2018

As social media and search advertising have become integrated into our everyday lives, many believe that direct mail is an outdated way to reach consumers as smartphones allow millennials to access information, products and services instantly. “Ninety percent of millennials think direct mail advertising is reliable.”

Advertising 84

Advertising Advertising Privacy Analytics 84

Doctor Spin

JANUARY 27, 2021

How To Write an Easy Street PR Strategy. ” How To Write an Easy Street PR Strategy. Inspired by Richard Rumelt , here’s how to write your strategy on one single page: How to Write a 1-Page Strategy. David should leverage the element of surprise and don’t advertise his advantage beforehand.

Strategy 52

Strategy Energy Writing Print 52

Doctor Spin

JANUARY 27, 2021

” How To Write an Easy Street Strategy. Inspired by Richard Rumelt , here’s how to write your strategy on one single page: How to Write a 1-Page Strategy. My inspiration for writing no- b t strategies comes from the classic Good Strategy, Bad Strategy by Richard Rumelt.

Strategy 52

Strategy Energy Writing Print 52

Cision

AUGUST 26, 2015

You know there’s at least one person saying “Damn Twitter, I can’t write a Direct Message in under 10k characters.” Social is branding, but unlike traditional advertising—it’s more human. Want to make Instagram your most effective channel? Click here for your free Instagram tip sheet! XuswAAsGAo.

Social Media 120

Social Media Twitter Media Nonprofit 120

Doctor Spin

JANUARY 5, 2021

Every once in a while I’ll sit down with a jug of Jack Daniels and a bottle of Advil and dig through old press releases to see if PR agencies have learned how to write.” — Mark Ragan. “It If a young man tells his date how handsome, smart and successful he is – that’s advertising. Get the writing skills down first.” — Ronn Torossian.

Print 52

Print Writing Creativity Ethics 52

Maxim Behar

SEPTEMBER 4, 2023

They think that anything goes, that they can write and say whatever they want, tell bits of stories, even make them up, and in doing so have a frantic fight for more likes and shares. There you can write longer, share, and argue easier, illustrate with photos. We all need to learn how and what we speak, write, look like.

Social Media 52

Social Media Media Writing Web 52

ImPRessions - Crenshaw Communications

SEPTEMBER 28, 2017

This person is also well-versed on the inner workings of broadcast, print and online media and on how to sell a brand’s story to an outlet. These individuals may be behind-the-scenes, the better for them to tackle topics from multimedia advertising sales tools to cutting-edge email marketing. A graphic design talent.

Agency 136

Agency Analytics Creativity Social Media 136

Cision

NOVEMBER 3, 2016

With the reveal of highly sensitive and supposedly ‘private’ emails, Twitter posts, direct instant messages via Facebook and Gmail, not to mention Instagram images and hashtags, reputations have been made and lost. The Digital Etiquette Imperative.

Social Media 120

Social Media Media Reputation Training 120

Maxim Behar

MARCH 6, 2022

So, I started off with a so-called advertising agency at the very beginning and then turned step by step. I also started producing some small ads or souvenirs or business cards or brochures, printing calendars, small business souvenirs, or presents. And this is the advertising, public relations, and digital.

B2B 52

B2B Communications Media Newspapers 52

NewsWhip

APRIL 28, 2021

So we talk about circulation of a magazine, let’s say, so the circulation is how many are printed and put into newsagents. If that age group is still reading your Arabian Business or your Forbes Magazine, then we’ll still continue to write a press release. 14: What happens when influence outshines advertising?

Consumer 78

Consumer Measurement Local Data 78

Buzzstream

DECEMBER 13, 2023

Or a food journalist for print media. Tools for Content Writing and Editing Writing pitches and content all day can leave you drained. If you have a small team or just want to polish up your writing before sending it off to an editor, there are some helpful tools for you. At the time of writing, AI is in its infancy.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Or a food journalist for print media. Tools for Content Writing and Editing Writing pitches and content all day can leave you drained. If you have a small team or just want to polish up your writing before sending it off to an editor, there are some helpful tools for you. At the time of writing, AI is in its infancy.

Digital PR 62

Digital PR Tools Google Pitching 62

Journalistics

JULY 3, 2013

Most magazines (print and online) publish an editorial calendar – a detailed summary of the cover story, feature stories, or overall focus of each issue. website resources section, newsroom, blog, Twitter, Facebook, YouTube, Vine, Instagram, Pinterest, etc.). Determine Themes for Your Content. Assign the Work With Deadlines.

How To 52

How To Pinterest Resources Writing 52

MaccaPR

DECEMBER 19, 2016

In 2017, let's all agree to maximize the ROI of our writing efforts by focusing equal efforts on distribution. We recommend that our clients advertise on at least one of their social channels to their target market. For business-to-consumer (B2C) brands, Facebook and Instagram tend to be the most powerful channels.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Cision

MAY 21, 2015

Jaffe Juice is an industry thought leader and author of Life after the 30-second spot, Joseph Jaffe’s unshackled, uncensored and uninhibited dialogue on the subjects of new marketing, advertising and creativity. High Income Business Writing. 13) Mike Stelzner. 29) John Dennis. Smart Time Online. 38) Ed Gandia.

Social Media 120

Social Media Marketing Pinterest Media 120

Stephen Waddington

DECEMBER 15, 2021

These companies have a stranglehold on advertising and have effectively become a tax on small and medium-sized business. A whistleblower revealed that its Instagram service has been proven to promote poor mental health amongst teens. Instagram’s web app makes it easier to upload and manipulate images and add accessibility information.

Publicity 128

Publicity Government Guidelines Facebook 128

Masters in Communications

FEBRUARY 12, 2022

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. The printing press emerged around 600 years ago, but printed media technically existed for thousands of years.

Ethics 52

Ethics Communications Print Television 52