Reputation Us

FEBRUARY 13, 2024

Thank you, Indiana Technology Institute of Technology for inviting ReputationUs’s President Casey Boggs to the Indianapolis Business Journal “Power Breakfast” on Monday, February 12, 2024. The post POWER From The Indianapolis Business Journal POWER BREAKFAST – February 12, 2024 appeared first on ReputationUs.

Journalism 109

Journalism Technology Construction Financial 109

ImPRessions - Crenshaw Communications

OCTOBER 31, 2023

billion by 2024. Content marketing Creating high-quality, informative content that answers common voice search queries can position a company or their leader as an industry expert and increase its chances of being featured in voice search results. This includes maintaining a strong brand reputation that is accurate and positive.

SEO 339

SEO Reputation Local Consumer 339

Institute for Public Relations

APRIL 18, 2024

Download the News Release (PDF): MAHA & IPR Research Announcement Download Social Graphics (PDF): MAHA Global – Report Social Graphics New York, NY – April 25, 2024 – MAHA Global, a leading evolutionary AI SaaS company, and the Institute for Public Relations (IPR), a … Continue reading MAHA Global and the Institute for Public Relations (..)

Financial 52

Financial Corporate Reputation Publicity 52

Burrelles Fresh Ideas

FEBRUARY 13, 2024

Every interaction, purchase, and share contributes to growing your brand’s reputation. What are the Top Social Media Trends in 2024 In this digitally-driven business landscape, where businesses are quick to embrace new tools, it’s no surprise that 77% of businesses harness social media to engage with customers. It is about being real.

Social Media 87

Social Media Media Mobile SEO 87

PRSay

MAY 15, 2024

For more articles on crisis management, please check out the May 2024 issue of Strategies & Tactics. And as businesses and organizations seek to achieve greater transparency and to mitigate the impact of a crisis on overall trust and reputation, it’s proven successful. Reach Hinda at Hinda@InspirePRGroup.com.

Crisis 137

Crisis Crisis Management Crisis Communications Journalism 137

Wadds Inc.

MAY 14, 2024

Reputation, Risk and Resilience 2024 is a literature review unlike any other that asks important questions about the future of the planet, society and life itself. Cartwright shared a prepublication draft of the Reputation, Risk and Resilience 2024 with me last week. The next two years are going to be tough.

Corporate 52

Corporate Communications Crisis Reputation 52

Sword and the Script

APRIL 2, 2024

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one. in order to access HARO queries.

Reddit 178

Reddit Software B2B Technology 178

Buzzstream

MAY 16, 2024

To succeed with guest blogging in 2024, you need to think of yourself as a content creator instead of a link builder. Site Provides Helpful Content In March 2024, Google rolled out a massive algorithm update, solidifying Helpful Content into their ranking systems. Search for the company and choose the “People” tab.

Blogging 62

Blogging Google SEO Writing 62

PRSay

JANUARY 9, 2024

I’m excited about the New Year because it’s a busy season for the sci/tech fields, and I work as a communications consultant to science and technology companies. At these events, companies will debut new products and get the chance to tell their stories. April will see the Experimental Biology, AACR and Hanover Messe conferences.

Training 100

Training Conference Technology Meeting 100

PRSay

NOVEMBER 27, 2023

16, she shared her international perspective to students in a session titled “Diverse Roots, Universal Impact: Humanizing Reputation and Crisis Communications.” Here, she offers advice for maintaining composure during a crisis : As we approach 2024, what communications-related topics are you thinking about the most?

Crisis Communications 125

Crisis Communications Crisis Communications Crisis Management 125

Sword and the Script

DECEMBER 26, 2023

In addition, this same disruption – led by the 2024 election, the speed of misinformation and continued economic uncertainty – will require a strong measure of GRIT. While traditionally companies have put more focus on customer acquisition, there is a dire need to no longer neglect retention.

Writing 198

Writing Communications Marketing B2B 198

PRSay

JULY 10, 2023

Just a few months ago, companies could stay above the political fray. As recent controversies surrounding Bud Light and Target have demonstrated, gone are the days when a company could get by with issuing a belated, carefully neutral statement in response to a political issue. Now, that is no longer true.

Brand 145

Brand Branding Nonprofit Government 145

Wadds Inc.

NOVEMBER 11, 2023

As part of our work we help creative agencies to set company direction and provide support with strategic growth plans. Good NEDs bring useful contacts, expertise and knowledge, reduce the threat of group think and act as powerful ambassadors for the company because of their reputation and standing.

Government 52

Government Policies Corporate Analysis 52

NewsWhip

FEBRUARY 15, 2024

When 25% of your brand’s value is tied to its reputation with the public, how can you make sure you’re being proactive when it comes to your brand and media monitoring efforts? Whether you’re managing live issues, monitoring the media landscape for context, or trying to keep stakeholders informed, that’s simply not good enough in 2024.

How To 78

How To Reputation Analysis Technology 78

The Hoffman Agency

MARCH 21, 2024

Companies looking to capitalize must ride the wave of policy and regulation changes, develop adaptable communications programs and make strategic investments. New leadership in Indonesia offers fresh opportunities for technology companies, but businesses must understand the policy and regulation changes that are coming.

Leadership 69

Leadership Biotechnology Policies Local 69

Sword and the Script

JANUARY 9, 2024

In this edition: Cision silently rebrands HARO; Meltwater’s dealmaking continues; PR tech briefs and mentions content picks There have been so many private equity (PE) deals among PR technology companies, that it’s easy to lose track of who owns what. Innovation tends to grind to a halt as acquiring companies try to figure out integration.

Brand 155

Brand Branding Reddit Pitching 155

Bianchi Biz Blog

AUGUST 3, 2023

Defining the scope of permitted use and outlining guidelines should align with the approach taken for other company-provided IT tools and communication platforms. Some companies will want to limit the use of AI tools to conducting research or analyzing data.

Automotive 79

Automotive Policies Employee Corporate 79

PR in High Definition

NOVEMBER 30, 2023

No longer are they the cryptic gatekeepers to the human behind the screen; companies are working on making virtual assistants more humanised. Perhaps as 2024 continues, and AI’s rebrand becomes more streamlined, the lines will blur between how we treat other humans and how we speak to chatbots. Yes, chatbots are undergoing a rebrand.

Banking 71

Banking Software Employee Study 71

Contently - Strategy

MAY 11, 2024

Here’s what to know in 2024. In 2022, the company updated its Search Quality Rater Guidelines to prioritize content that contains expert insights, firsthand experiences, and “genuinely helpful” advice. Partnering with other companies that complement your offerings can be another fruitful tactic.

Local 97

Local SEO Strategy How To 97

Newsfile

JANUARY 30, 2024

Understanding what to prioritize can be daunting and 2024’s top 5 PR trends sift through the constant advancements and shifts in the industry. This article highlights the top five PR trends for 2024, offering insights to refine and modernize your PR strategies. 74% of PR pros report an increase in work quality when using AI.

Trends 105

Trends YouTube Video Social Media 105

Landis PR

DECEMBER 11, 2023

A well-orchestrated communications strategy is pivotal for fostering company growth in today’s competitive business landscape. Now is the time to plan for 2024. Here’s a comprehensive guide on how to construct a communications strategy that seamlessly dovetails with your company’s growth plans.

Strategy 59

Strategy Company Communications Construction 59

Buzzstream

JANUARY 5, 2024

Find the Email Format Many websites and companies use the same format for their email addresses. Sending emails to too many inactive or incorrect addresses will hurt your sender reputation and get your emails directly into spam inboxes. You will typically find individual addresses from companies with smaller teams or solo bloggers.

How To 83

How To LinkedIn Tools Google 83

Buzzstream

DECEMBER 13, 2023

Prezly is somewhere between a full-fledged PR tool and a digital PR tool, as they don’t provide a paid media database but provide many of the same tools as the larger companies. Comprehensive Reporting: Buzzstream also creates helpful reports per project, agency, or company-wide metrics. Their tool is $50/mo per user.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Prezly is somewhere between a full-fledged PR tool and a digital PR tool, as they don’t provide a paid media database but provide many of the same tools as the larger companies. Comprehensive Reporting: Buzzstream also creates helpful reports per project, agency, or company-wide metrics. Their tool is $50/mo per user.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

FEBRUARY 9, 2024

A template would look something like this: Hi [First Name], I read your recent [Research Page Title] on [Website Name], and since you regularly cover [Topic], I thought you might be interested in the [Topic/Title] report that was just released by [Your Site/Company]. This works best for start-ups or large companies with major news.

Google 71

Google Infographics Pitching Resources 71

PRSay

APRIL 12, 2024

As companies face pressure to engage with social issues beyond their immediate business interests, communicators must anticipate how every word an organization says and every topic it raises will be received by different stakeholders, a new study finds. Now companies might be shifting away from purpose, the report says.

Report 86

Report Corporate Employee Policies 86

Sword and the Script

NOVEMBER 7, 2023

According to the announcement, the Media War Room “uses the company’s proprietary AI to enable these communicators to quickly understand the media landscape, create accurate responses, and come up with a strategy that keeps their organizations ahead of the headlines and in control of the narrative.”

Employee 141

Employee Software Survey Tools 141

Maxim Behar

JANUARY 31, 2024

PR has become a strategic function, enabling proactive communication, reputation management, and the cultivation of positive relationships with various stakeholders. Behar has steered the company to numerous awards and significant milestones. Each accomplishment served as a stepping stone, propelling the organization to new heights.

Publicity 59

Publicity Crisis Management Leadership Hotels 59

Sword and the Script

DECEMBER 22, 2020

Effect of thought leadership on reputation and sales. PwC doesn’t see this market recovering to last year’s size until some time after 2024.”. A poll of 1,000 marketers by digital asset management company Bynder asked about the top ways to distinguish a brand. Source: Fend Off Reactionary Cuts ). Source: US B2B Tradeshows ).

Survey 178

Survey Marketing B2B Study 178

Buzzstream

MARCH 21, 2024

According to Muck Rack’s 2024 State of Journalism Report , the top reason for rejecting a pitch (73%) is the lack of relevance to their coverage area. Reddit users echo this in the space as well: MuckRack found in its State of Journalism 2024 that an irrelevant pitch to a journalist is the top reason they won’t cover a post.

Construction 62

Construction How To Media Google 62

Buzzstream

MARCH 13, 2024

As Google continues to tighten the noose on borderline link building tactics with March 2024 Helpful Content updates , building backlinks is more important than ever. But, where SEO focuses mainly on quantitative metrics, digital PR can push more qualitative goals like brand reputation, which overlaps with traditional PR.

Digital PR 71

Digital PR Construction Case Study SEO 71

Contently - Strategy

MAY 10, 2024

It hardly comes as a surprise, then, that 89% of customers want to see more videos from brands in 2024. An executive could create a short video explaining the nuances of a new industry regulation or demonstrating how to navigate a specific tool or process your company offers.

Leadership 98

Leadership Video B2C Interviews 98

Bianchi Biz Blog

MARCH 7, 2024

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. Israeli media, critically probing, seeks hidden aspects in stories, challenging for companies and individuals. Strategic media relations are essential.

Print 106

Print Marketing Real Estate Automotive 106

ImPRessions - Crenshaw Communications

NOVEMBER 30, 2023

For companies that see the expression of corporate values as a strategic advantage, there is a way to go about it that maximizes the upside potential and minimizes risk. A business with ties to Israel will naturally have stakeholders who expect the company to address a catastrophic event. But other studies contradict that premise.

Publicity 212

Publicity Corporate Employee Sports 212