Burrelles Fresh Ideas

DECEMBER 19, 2023

The post 2023 Season’s Greetings from Burrelles first appeared on Burrelles. As the year comes to a close, there is no greater delight than extending our warmest season’s greetings and best wishes to you. May your holidays and the upcoming New Year be brimming with joy and fulfillment.

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Radio Analysis Agency Communications 105

Bianchi Biz Blog

DECEMBER 7, 2023

It’s been seven years since we launched the Meet the Media blog series, and in that time, we have featured more than 160 journalists who cover the automotive, mobility, technology, Detroit and Silicon Valley business beats for national, Detroit, automotive, commercial vehicle, tech and business media outlets.

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Meeting Automotive Transportation Mobile 89

Sword and the Script

DECEMBER 19, 2023

ChatGPT dominates online discussions ChatGPT has accounted for 25% of the generative AI conversations online over the first six months in 2023, according to Signal AI. Just 28% of 1,034 PR professionals surveyed by Muck Rack in March and April 2023 say they are using generative AI.

B2B 106

B2B Survey Pitching Software 106

Buchanan PR

JANUARY 16, 2024

One of the strongest marketing tools at a law firm’s disposal is a strategic media relations program. Earned media remains one of the most highly valued components of the traditional PESO model and can be a powerful addition to a law firm’s new business efforts. That’s because law firms are virtual content creation machines.

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Media Relations Strategy Marketing Media 67

Agility PR Solutions

NOVEMBER 13, 2023

2023 has been one of those “best of times, worst of times” periods for PR. The arrival of generative AI has taken productivity to a new level for many, reinventing the role as one that engages in more high-level media relations and campaign focus, and less tedious administrative gruntwork.

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Agency Media Relations Media Publicity 106

Sword and the Script

FEBRUARY 20, 2024

I’ve taken some time to pour over these and summarize some of the more interesting and less publicized findings for you. PR earns a 45% open rate and 3% response rate on pitches Reporters opened about half of the pitches (45%) they received in Q4 2023 and responded to about 3%. So, says Propel, which provides PR software. Is that good?

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Report Publicity Marketing Pitching 106

Bianchi Biz Blog

JULY 21, 2022

CES 2023 will be one of the most competitive trade shows we’ve seen in our 30 years of doing business-to-business public relations. Opportunity: If you cannot secure the booth or product demonstration space you seek, there are still ways to leverage media relations at CES. in person and 40.1K digitally).

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Mobile Technology Automotive Interviews 113

Bianchi Biz Blog

JULY 24, 2023

Hannah Lutz, Reporter at Automotive News Ryan Gehm, Editor-in-chief at Truck & Off-Highway Engineering Molly Boigon, Tech and Innovation Reporter at Automotive News Karn Dhingra, Reporter at Automotive News Alan Adler, Midwest Bureau Chief for FreightWaves Michael Freeze, Features Editor at Transport Topics Patrick George, Freelance Reporter & (..)

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Meeting Automotive Transportation Media 80

Landis PR

JANUARY 8, 2024

Heidi Klum partners with Cirque du Soleil for her 2023 Halloween costume By Andie Davis Heidi Klum is the “Queen of Halloween,” and it’s become a guessing game each year as to what she’ll think up next. The term “Barbenheimer” was all over social media and catapulted both films to top spots on opening week.

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Film Twitter Viral Social Media 59

Scott Public Relations

JULY 13, 2023

Los Angeles / July, 2023: The impact of the dramatic events of 2022 – Russia’s attack on Ukraine and the ensuing energy crisis and global economic uncertainty – continues to reverberate worldwide. Media relations, strategic communication and content production are in particularly high demand in 2023.

Ethics 52

Ethics Survey Insurance Insurance 52

ImPRessions - Crenshaw Communications

JANUARY 3, 2024

Crenshaw Communications, a Mod Op company was recently recognized by the New York Chapter of the Public Relations Society of America (PRSA) and the Ragan PR Daily Awards for the agency’s work with sales tech provider Chili Piper.The campaign went beyond day-to-day product PR to recognize Chili Piper’s extraordinary work for Ukrainian refugees.

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Software Company B2B Agency 156

Stern + Associates

JANUARY 29, 2024

It seems like the story of “traditional media is dying” has been a meme ever since the beginning of the internet. Every time one would think media outlets can’t cut more staff they find a new bottom: 2023 saw massive layoffs which have continued into 2024. But it’s hard to deny that recently a lot has been changing.

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Strategy Publicity Media Video 96

Agility PR Solutions

MAY 8, 2023

To succeed, you’ll need to plan your event in a manner that makes it engaging and memorable, allowing you to […] The post 5 tips to help you hold a successful press event in 2023 appeared first on Agility PR Solutions.

Meeting 91

Meeting Strategy Media Relations Media 91

Garrett Public Relations

DECEMBER 7, 2023

As another year draws to a close and brands look ahead to 2024, what marketing and public relations advice can help guide us as we make plans? 49% of marketers say they feel “more optimistic” about the U.S. economy, up from 30.1% 49% of marketers say they feel “more optimistic” about the U.S. economy, up from 30.1%

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Marketing Brand Branding Publicity 214

Bianchi Biz Blog

JUNE 15, 2023

The show opens to the public Saturday, Sept. According to show officials, the 2023 event has garnered strong support from Ford, GM and Stellantis – with all three committed to participating with their full brand portfolio. Technology Days/AutoMobili-D and the Mobility Global Forum are slated for Wednesday, Sept. 13 – Thursday, Sept.

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Automotive Mobile Technology Transportation 78

Bianchi Biz Blog

MAY 26, 2022

It’s that time of year again, time to start thinking about your company’s plans for CES 2023, which is primed for a big comeback this year. 5-8, 2023, with Media Days Jan. If your company is seeking PR opportunities at the show, which offers a lot of public relations and market attention opportunities, you must act fast.

Mobile 87

Mobile Technology Automotive Meeting 87

Bianchi Biz Blog

MARCH 20, 2023

Craig Cole, Senior Editor at EV Pulse Doug Newcomb, Freelance Automotive Journalist Jerry Hirsch, Technology and Innovation Editor at Automotive News Andrew Schunk, Reporter at Rubber News Chris Clonts, Senior Editor, Automotive & Electronic Technology, SAE Media Group Bob Gritzinger, Editor-in-Chief, Media Sites at WardsAuto & Principal Analyst—Advanced (..)

Meeting 77

Meeting Automotive Media Technology 77

Wadds Inc.

OCTOBER 12, 2023

AI tools can help public relations practitioners work more efficiently and effectively, but the focus on generative AI content overlooks more strategic and disruptive applications. View AI in public relations and management on Beautiful.ai That’s a saving on 1 to 1.5 days of work per week.

Publicity 105

Publicity Tools Exercises Ethics 105

Sword and the Script

MARCH 14, 2023

That context serves two purposes in this briefing: First, Kwittken is a bona fide public relations person that’s grown an agency, sold it and then stuck around to see things through. In March of 2023, it added generative AI to its software. He understands the business of PR and the pain that current tech tools do not solve.

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Software Media Relations Pitching Media 85

Bianchi Biz Blog

AUGUST 31, 2023

Author: Jaclyn Bussert Jaclyn is a senior account executive at Bianchi PR with 12 years of B2B PR experience assisting and supporting our account teams in a variety of public relations activities. If you have a favorite podcast to add, please comment below.

Transportation 87

Transportation Automotive Mobile Interviews 87

Business Wire

MARCH 2, 2023

In a webinar with Black PR Wire , The State of Black Media 2023 , a panel of media experts and professionals, moderated by Traci Cloyd , shared their candid and powerful insights on Black media in America today.

Blogging 351

Blogging Media Trends Twitter 351

Buchanan PR

JUNE 6, 2023

PHILADELPHIA (June 6, 2023) – Buchanan Public Relations LLC, a full-service public relations, digital, and crisis communications firm in Bryn Mawr, Pennsylvania announced today it has hired Lauren Scully as an Account Coordinator. I am thrilled to join the team full-time as an Account Coordinator”, said Scully.

Publicity 52

Publicity Crisis Communications Policies Crisis 52

Landis PR

MARCH 20, 2023

Photo courtesy of Pixabay The highly anticipated Muck Rack 2023 State of Journalism Report , which the company released at SXSW on March 15, 2023, provides valuable insight into the ever-changing media landscape and how journalists perceive their work.

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Journalism Newspapers YouTube LinkedIn 52

PReview: A Blog by NewsVoir

JANUARY 10, 2023

In 2023, we are heading towards a world which works virtually and physically simultaneously. The post How to become a successful PR Freelancer in 2023? appeared first on PReview: Blog for PR, Digital Marketing and Media Professionals. While still in its infancy, Metaverse is likely to have […].

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How To Meeting Blogging Brand 52

HMA Public Relations

NOVEMBER 22, 2023

Following a survey within the Public Relations Global Network to break down perceptions and trends on earned media, Justin Liggin is covering the key findings from the report and the impact of earned media transformation in this post. Read more!

Media 98

Media Survey Report Trends 98

ImPRessions - Crenshaw Communications

JANUARY 5, 2024

Those who work in PR and media have seen a whirlwind 2023. We’re getting a handle on how to use generative AI ethically and with impact , riding the waves of an evolving social media landscape, and navigating unpredictable news cycles. This isn’t to be mistaken with the overall quality of the publication,” she adds. “We

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Trends Industry Government Data 333

Stern + Associates

FEBRUARY 22, 2023

While ChatGPT’s rise was a great moment of success for the brand itself and for the mainstream adoption in AI, the moment had another unintended consequence, as it thrust technology creators and brands into the public spotlight. Need help with your tech communications in 2023? Connect with us to build an exciting future for your brand.

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Communications Technology Software Resources 62

Bianchi Biz Blog

MAY 26, 2022

It’s that time of year again, time to start thinking about your company’s plans for CES 2023, which is primed for a big comeback this year. 5-8, 2023, with Media Days Jan. If your company is seeking PR opportunities at the show, which offers a lot of public relations and market attention opportunities, you must act fast.

Mobile 52

Mobile Technology Automotive Meeting 52

ImPRessions - Crenshaw Communications

JULY 10, 2023

As a PR agency that works with high-growth companies, including many technology brands, we talk a lot about why public relations is important for the tech industry. Reach a Wider Audience In the past, PR was largely limited to traditional media outlets such as newspapers, magazines, television, and radio.

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Technology Television Web Social Media 266

Bianchi Biz Blog

JANUARY 8, 2024

Jennifer Ramsay is the editor-at-large at Endeavor Business Media, where she curates the Market Moves newsletters, a series of cross-industry publications pulled together from various Endeavor Business Media outlets covering electric vehicles, manufacturing, energy, infrastructure and cybersecurity.

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Meeting Energy Local Media 97

Bianchi Biz Blog

SEPTEMBER 21, 2023

Based on our 30+ years of PR experience, many of those supporting automotive clients at CES, we’ve identified several key media relations facts, challenges your company could face and the opportunities that could potentially surround them: Even with millions of square feet of CES exhibit space, it goes fast.

Technology 93

Technology Automotive Mobile Interviews 93

Wadds Inc.

JANUARY 26, 2023

If you’ve worked in the public relations industry over the past decade or more you’ve had a front row view of the disruption of the media industry. The future of media relations is not what it seems. Many public relations practitioners start their career working with the media.

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Pitching Media Print Social Media 124

Bianchi Biz Blog

JANUARY 18, 2024

This year, however, the number of vehicle technology suppliers grew significantly over 2023 – effective doubling from 300+ in 2023 to 700+ this year. From a public relations standpoint, some 25,000+ pieces of content or stories helped to generate more than 160 billion media impressions for CES and its exhibitors.

Automotive 110

Automotive Technology Transportation Trade Shows 110

Stern + Associates

NOVEMBER 13, 2023

So, what changed in 2023 when it comes to executive visibility and the ways company leaders communicated with stakeholders? Obviously, companies cannot and perhaps should not take a public stance on every issue. In many ways the fundamentals of good communication, messaging and branding remain the same.

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Trends Communications Conference Leadership 116

Burrelles Fresh Ideas

MARCH 5, 2024

Securing earned media is still the highest priority for most public relations professionals. Yes, it’s true that in today’s digital landscape, public relations professionals no longer rely on earned media alone. However, media pitching and media relations to secure earned media still dominate the industry.

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Media Nonprofit Pitching Analytics 97

ImPRessions - Crenshaw Communications

OCTOBER 23, 2023

New York, NY (October 23, 2023) – Mod Op , a full-service digital marketing agency accelerating customer growth through human creativity and automation, today announced the acquisition of Crenshaw Communications , a leading public relations firm headquartered in New York City.

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Agency Communications B2C Creativity 156

Bianchi Biz Blog

DECEMBER 15, 2022

While our blog is focused on the automotive and mobility public relations space, we found a few trending topics in our most popular posts. CES 2023: PR Facts That Every Vehicle Technology & Mobility Supplier Should Know. CES 2023: The Top 5 Mistakes Mobility Tech & Automotive Suppliers Need to Avoid.

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