Sword and the Script

DECEMBER 19, 2023

Corporate communications teams emphasized “repurchase” “According to Cision data shared with Fast Company , ‘repurchase’ is among the most common keywords in this season’s earnings releases. Just 28% of 1,034 PR professionals surveyed by Muck Rack in March and April 2023 say they are using generative AI.

B2B 106

B2B Survey Pitching Software 106

Reputation Us

DECEMBER 14, 2022

As we move into 2023, (incidentally, the year of the Rabbit) the year is predicted to be an eventful and regenerating period, with a focus on relationships. As more companies enter Web3, the structure—expected to replace centralized, corporate platforms—will most likely be the future of doing business online by the end of the decade.

Reputation 78

Reputation Insurance Insurance Employee 78

Reputation Us

MARCH 20, 2024

Your company’s reputation is not merely a reflection of your public image, but a tangible asset with measurable impact on the most essential aspects of your operations. The dynamic relationship between your corporate reputation and influencer engagement underscores the importance of building and safeguarding a positive brand image.

Reputation 78

Reputation Journalism Financial Corporate 78

Onclusive

NOVEMBER 8, 2023

Originally Published August 23, 2017; Updated August 9, 2021 ; Updated November 2023 PR is always evolving. Corporate Communications As companies grow, corporate communications become more important. Corporate communications regularly involves interaction with senior leaders and HR departments.

Training 195

Training Media Training Reputation Crisis Communications 195

Reputation Us

FEBRUARY 19, 2024

Your company’s reputation is not merely a reflection of your public image, but a tangible asset with measurable impact on the most essential aspects of your operations. Financial Impact Recent studies confirm that corporate reputation is an invaluable asset with an appreciable impact on a company’s bottom line.

Financial 88

Financial Reputation Corporate Study 88

Wadds Inc.

FEBRUARY 8, 2024

The 2023 Gallagher report reveals the increasing value of internal communications in areas such as culture, strategy, and measurement and persistent challenges for the function to achieve greater management influence. Measurement: surveys and focus groups Measurement of the function has expanded in scope and usage.

Internal 52

Internal International Survey Measurement 52

Wadds Inc.

MARCH 22, 2023

A Deloitte study - Tested, Trusted, Transformed: 2023 Corporate Affairs Report - published in February 2023 sets out the conditions that are required for the corporate affairs function to maintain this elevated status. They are part of the most senior coalition within an organisation and part of decision making.

Publicity 98

Publicity Corporate Employee Interviews 98

Reputation Us

APRIL 15, 2024

Your company’s reputation is not merely a reflection of your public image, but a tangible asset with measurable impact on the most essential aspects of your operations. To review Part Two of our series discussing the value of mitigating risk to your corporate reputation, click here.

Reputation 78

Reputation Financial Consumer Survey 78

Reputation Us

MAY 15, 2024

Your company’s reputation is not merely a reflection of your public image, but a tangible asset with measurable impact on the most essential aspects of your operations. A survey conducted by Bain & Company for its 2023 CEO Stability Guide found that a third of Gen Z consumers say they would boycott a brand with bad labor practices.

Reputation 78

Reputation Financial Employee Survey 78

PRSay

APRIL 5, 2023

Here’s the breakdown: 54% of respondents work at PR agencies, 24% work for corporate PR departments and 22% work as independent PR practitioners. When asked about 2023 budgets, 53 percent of survey respondents said their budgets will increase somewhat this year, while 27% expect their budgets to increase significantly.

Survey 88

Survey Measurement Employee Retail 88

Sword and the Script

APRIL 2, 2024

It was increasingly filled with queries from corporate bloggers with commercial interests rather than journalists with stories to complete on a deadline. Burrelles started white labeling Agility’s technology about this time last year (2023), so its customers stand to benefit as well. Measurement templates.

Reddit 178

Reddit Software B2B Technology 178

Burrelles Fresh Ideas

MARCH 5, 2024

A 2023 Edelman study found that the responsibilities of corporate communications teams are increasing in less traditional areas like digital and social media (72%), monitoring, measurement & analytics (68%), social listening (67%), and audience insights (31%). And it’s not just public relations. Wait, what is earned media?

Media 98

Media Nonprofit Pitching Analytics 98

Sword and the Script

DECEMBER 5, 2023

It took years of blood, sweat and corporate treasure to bring these plans to fruition…and they clearly didn’t come close to hitting ROI objectives. The company says it’s developing a product that uses “large language models” [plural] for PR measurement. Startup Handraise raises $6.3 million in seed funding.

Software 138

Software Reddit Technology B2B 138

Wadds Inc.

SEPTEMBER 27, 2023

Published earlier this year, this is not just a book of communications tips, it seeks to spark a whole corporate mindset shift, putting inclusion at the heart of organisational strategy, with communicators leading the change.

Internal 122

Internal International Case Study Analysis 122

Wadds Inc.

JANUARY 12, 2023

An insightful book, packed full of pithy, punchy truths that would be a useful start to 2023 for any organisational leader. That is a minor quibble, however, for an insightful book which would be a useful start to 2023 for any leader. We’re in an era of huge change. All have the potential to boost or bust an organisation’s reputation.

Reputation 98

Reputation Public Affairs Case Study Internal 98

Wadds Inc.

MARCH 19, 2024

Business value of international communications The Gallagher State of the Sector 2023/24 report sets out the business case for internal communications based on its contribution to culture, strategic alignment and value creation. It’s measured by means of employee engagement. We support productivity, recruitment, retention and safety.

Internal 78

Internal International Communications Employee 78

Wadds Inc.

NOVEMBER 15, 2023

Skees cites as a key moment the CEO of Blackrock, Larry Fink, announcing that the purpose of corporations should no longer just be shareholder value, but achieving “a greater good.” Purposeful Brands - How Purpose and Sustainability Drive Brand Value and Positive Change Kogan Page, 2023 £21.99

Brand 98

Brand Branding Ethics Internal 98

Newsfile

OCTOBER 24, 2023

dollars in 2023. 4 Common PR Communication Mistakes (+ How to Avoid) As a PR pro, avoiding PR communication mistakes can help you build a positive corporate reputation and reap the benefits. USC Annenberg Global Communications Report 2023 Not Being Transparent or Honest Customers are increasingly valuing honesty and transparency.

Communications 52

Communications How To Corporate Training 52

Sword and the Script

DECEMBER 20, 2022

“PR and communications pros will be leaning way more heavily on AI-powered content development tools in 2023. This will contribute to even more noise, and it will make high-quality corporate content both more appreciated and harder to find.”. Part prediction, part hope, and part billion-dollar idea: 2023 may (will?)

Marketing 196

Marketing Content Marketing Data Social Media 196

Wadds Inc.

JANUARY 22, 2024

The book was first published in 2022 and reprinted in 2023. She believes these changes are for the better, tilting the corporate power balance away from the higher echelons and giving employees more say over when, where and how they work. It explores the speed and scale of the impact of AI and COVID-19 on the workplace.

Fashion 52

Fashion Knowledge Base Internal International 52

Stern + Associates

APRIL 13, 2023

In the first four months of 2023, fluctuating temperatures and stronger storms caused ripple effects to food availability and the global supply chain , affecting millions around the world. For companies looking to grow and be good, Green provides an overview of his methodology for measuring real progress in an economy.

Policies 94

Policies Energy Government Crisis 94

5W PR

OCTOBER 11, 2023

First, what is the standard gauge for what constitutes a significant incident, and second, the fear that with full disclosures around incidents and preparedness measures, they would be telegraphing to the very groups they are working to defend themselves against. We’d like to see the SEC withdraw it or shelve it.”

Report 78

Report Company Publicity Banking 78

Sword and the Script

JANUARY 31, 2023

USD according to Google as of January 2023, so with ~313 million shares outstanding ( according to MarketWatch ), my back-of-napkin math puts the deal value in the ballpark of $563 million USD. as per 18 January 2023 and 135% to the last traded price of NOK 7.67 as per 18 January 2023 and 135% to the last traded price of NOK 7.67

Software 78

Software Case Study Technology Tools 78

Newsfile

OCTOBER 24, 2023

Pre-Call Announcements: Use various channels such as email , social media and your corporate website , to help ensure maximum awareness and attendance. Tesla provides an audio of its Q3 2023 earnings call on X below. After, provide an archive video recording or written transcript of the call on your corporate website.

Conference 52

Conference Government Retail Analytics 52

Burrelles Fresh Ideas

FEBRUARY 13, 2024

In 2023, more than 4.89 As per the Sprout Pulse survey 2023 , nearly half (47%) of consumers intend to utilize shopping features within platforms such as Instagram Shops, Facebook Shops, TikTok Shopping, and the like. Looking beyond 2023, many online experiences could become “shoppable.” Increasing Importance of Sustainability.

Social Media 87

Social Media Media Mobile SEO 87

Newsfile

APRIL 13, 2023

We have compiled various earnings press release examples of top companies in 2023. In this example, Ford uses its earnings release to be up front with consumers and share both positive and negative corporate news in the headline. Proctor & Gamble uses this method in their 2023 second-quarter results.

Examples 52

Examples Company Financial Brand 52

Bianchi Biz Blog

MARCH 2, 2023

It’s no secret that people do what’s measured and rewarded. To start with, most corporate clients – marketing directors and procurement executives alike – don’t know many PR agencies … if any. Corporate buyers tell us all the time: “PR agencies all look the same. Easy-peasy. And frankly, they don’t care about PR agencies.

Agency 109

Agency Automotive Engineering Education 109

Katie Paine's Measurement Blog

FEBRUARY 2, 2023

It’s January, and that means we’re supposed to predict what 2023 will bring—or at least provide some perspective on what might happen. So it behooves us to take all measurement predictions with a bucket-load of sand. Definitely in your future for 2023 is change: sometimes unpredictable, often unexpected, and far too often surprising.

Measurement 40

Measurement Analytics Data Reddit 40

Stephen Waddington

MARCH 31, 2019

© Copyright law backward step for sharing economy and measurement Well intentioned EU legislation aimed at empowering content creators is likely to have unintended consequences for digital services in Europe. Campaign landing page and web newsroom tools Access to the corporate website is a battleground in large enterprise organisations.

Survey 68

Survey Enterprise SEO Web 68

Konnect Agency

MAY 17, 2023

According to Hubspot’s “How Each Generation Shops in 2023” report , 33% of Gen Z have bought a product based on an influencer’s recommendation in the past three months. With her expertise, Kalista has partnered with renowned corporations major creating impactful influencer initiatives across various industries.

Agency 52

Agency Marketing YouTube Video 52

Doctor Spin

MARCH 19, 2023

Measuring communications is a critical task for PR professionals. However, the focus on output often precedes strategic choices in what to measure. However, the golden rule of measuring communications is that the choice of metrics has a more significant impact than whatever actions are taken on the measurement’s output.

Measurement 52

Measurement Communications Wikipedia Social Media 52

Sword and the Script

DECEMBER 26, 2023

In addition, this same disruption – led by the 2024 election, the speed of misinformation and continued economic uncertainty – will require a strong measure of GRIT. Authenticity tops metrics bloat and hope “The Merriam-Webster word of the year for 2023 is ‘authentic.’ Whitt , Author, ‘ PR Lessons Learned Along the Way’ 7.

Writing 198

Writing Communications Marketing B2B 198

Maxim Behar

JANUARY 18, 2023

These are my colleagues, we make a huge effort to train them on corporate standards, on attitude to work, on attitude to customers. Host : You mean the main inflation measure for this generation is their family? They don't remember hyperinflation, they don't remember the hard winters, they don't even remember the crisis of 2008-2009.

Government 72

Government Education Course Ethics 72

Reputation Us

FEBRUARY 21, 2023

Every year, the Edelman Trust Barometer measures trust in four institutions – government, media, business and NGOs. But content also includes your press releases, corporate communications and annual report. The post Corporate Reputation: PROVE IT With Stats, Not Adjectives appeared first on ReputationUs.

Reputation 78

Reputation Corporate Content Marketing Survey 78

Ethical Voices

MAY 8, 2023

We also have Cow Corporation, which is a health and beauty company out of Japan that not everybody may have heard of that has made the list 17 times. What are some of the top ethics issues you’re seeing facing companies in 2023 and beyond? We’ve been helping companies measure their ethical culture since 2016.

Ethics 71

Ethics Training Financial Survey 71

Sword and the Script

DECEMBER 28, 2022

It’ll be interesting to see if this remains true in 2023. Read more: Quick Summaries to 5 Surveys of PR and Corporate Communications. Read more: B2B Content Amplification in 2023: A Sure Way to Get More out of Marketing’s Investment in Content. PR measurement. PR measurement. PR measurement.

B2B 122

B2B Marketing Survey Software 122

Ethical Voices

MAY 6, 2023

We also have Cow Corporation, which is a health and beauty company out of Japan that not everybody may have heard of that has made the list 17 times. What are some of the top ethics issues you’re seeing facing companies in 2023 and beyond? We’ve been helping companies measure their ethical culture since 2016.

Ethics 52

Ethics Training Financial Survey 52