Shift Communications

MAY 10, 2022

We cover Facebook, Instagram , Twitter, LinkedIn , and now Pinterest, YouTube and TikTok marketing strategy. TikTok marketing strategy. minutes, it’s poised to be the top growing and engaged with platform in 2022. TL; DR: If your audience falls in the 10-29 age demographic, you should already have a presence and strategy.

Pinterest 78

Pinterest YouTube Social Media Trends 78

Communications Conversations

DECEMBER 2, 2021

many of us will start the planning process for 2022. And, given the changes in: consumer behaviors, platforms and content, social media marketers would be wise to take this chance to truly evaluate their strategies and approaches. ” Or, “Do we have budget to hire the agency/consultant to do that?”

Strategy 106

Strategy B2C B2B Resources 106

Sword and the Script

OCTOBER 11, 2022

That’s according to 53% of the 483 communicators that responded to the 5th Annual JOTW Strategic Communications Survey for 2022 ( summary and highlights ). Agencies, on the other hand, have a very different view. This is followed – with quite some distance – by execution (37%) and planning and strategy (32%).

Agency 147

Agency B2C B2B Survey 147

Communications Conversations

MAY 26, 2022

Think about how much work it takes for a company or agency to produce one Instagram post. If you’re an agency billing a blended rate of $200 an hour that’s $1,400 per Insta post! According to a recent report from Meltwater/Social Media Today, 61% say social listening is a key part of their social media marketing strategy.

Social Media 143

Social Media Marketing Media Community 143

Prohibition

DECEMBER 22, 2022

We celebrated our 10-year anniversary, were named a Top 10 PR Agency by Prolific North, moved to a new office in the heart of Leeds City Centre and added more faces to our team – it’s been an amazing year all around. Here are some of our most-read top picks: Best and Worst PR campaigns of 2022 so far. Moving to a new HQ.

Case Study 62

Case Study Energy Creativity Agency 62

Konnect Agency

FEBRUARY 3, 2022

After the last two years of navigating the unexpected, we’re hopeful 2022 brings some normalcy back to the picture. With safety precautions in place, socialization is a top priority for our social wellbeing, but also business strategies. What an Influencer Marketing Agency Brings to the Table.

Agency 52

Agency Marketing Conference Instagram 52

Konnect Agency

FEBRUARY 3, 2022

After the last two years of navigating the unexpected, we’re hopeful 2022 brings some normalcy back to the picture. With safety precautions in place, socialization is a top priority for our social wellbeing, but also business strategies. What an Influencer Marketing Agency Brings to the Table.

Agency 52

Agency Marketing Conference Instagram 52

Solo PR Pro

JANUARY 3, 2023

As we kick off a new year, we took some time to reflect on all the content we published in 2022. Top 10 blog posts published on Solo PR Pro in 2022. Here are 10 of our favorite blog posts published on the Solo PR Pro blog in 2022. 5 Tips for Working with the Media in 2022. One thing that hasn't changed?

Blogging 91

Blogging Small Business Tools Journalism 91

Shift Communications

JANUARY 17, 2023

Those words sum up the climate of 2022 and early 2023. It has made communications strategy trickier — and more crucial — for organizations of all sizes and kinds. What does a performance communications strategy look like? Changeable. Temperamental. Unpredictable. Here’s what they said. Focus on performance communications.

Strategy 78

Strategy Communications Leadership Employee 78

Prohibition

JANUARY 20, 2023

We’re looking back at our favourite campaigns of 2022, as well as the PR disasters of the year. A Rift to the Upside Down Stranger Things was the most watched show on Netflix in 2022, and the global activations ahead of the season four launch will definitely have helped with those ratings. A great example of how not to do PR.

Fashion 62

Fashion Apparel Instagram Social Media 62

5W PR

DECEMBER 29, 2021

That’s why one of the biggest trends in 2022 is going to be brands focusing their PR and marketing efforts on TikTok. While this isn’t the newest trend to emerge on social media platforms, using micro-influencers have remained an important marketing strategy for companies on social media platforms. Social Media E-Commerce.

Social Media 60

Social Media Trends Media Instagram 60

5W PR

APRIL 28, 2022

For those of you who don’t know, Clutch is an independent B2B review and rating platform designed to help clients connect with the right service providers, agencies, and consultancies for their needs. What I have found unique is the combination of their consistent strategy and spontaneous creativity. We’re ready to help you anytime.

Public Affairs 88

Public Affairs B2B B2C Analysis 88

ImPRessions - Crenshaw Communications

FEBRUARY 27, 2023

In her new role, Patrice will work alongside agency partner Chris Harihar and other members of the agency’s adtech team to service clients like Cooler Screens and Digital Remedy. Anna brings over a decade of experience in the B2B PR industry, including leadership roles in agency and SaaS startup environments.

B2B 156

B2B Leadership Communications Agency 156

Shift Communications

JANUARY 12, 2022

As brands build out 2022 strategies and activations, it’s only natural to reflect on the past year’s successes and determine key takeaways to draw inspiration from. Some of the key takeaways for 2022 brand campaigns? Brands started to operate more “normally” once again. Explore new platforms. Keep it authentic.

Brand 88

Brand Branding Consumer Social Media 88

PRSay

FEBRUARY 23, 2022

Monthly livestreams on the PRSA LinkedIn page take readers deeper into stories covered in Strategies & Tactics. Weiner spoke with John Elsasser, editor-in-chief of Strategies & Tactics , during a Feb. He’s encouraged by the number of data scientists now working at PR agencies and on corporate communications teams.

LinkedIn 126

LinkedIn Strategy Measurement Analytics 126

ImPRessions - Crenshaw Communications

JANUARY 5, 2022

Check out my recent post Unique Ways PR Pros Can (and Should) Consume News to spark ideas for staying on top of industry news in 2022. . Improve client comms – Throughout a PR agency career, no two clients will be the same. Take time for yourself – This is my personal goal for 2022. Another is to start small. .

Writing 310

Writing LinkedIn Social Media SEO 310

Remote PR Jobs

DECEMBER 12, 2022

Businesses and Agencies. Dec 12, 2022. Like any marketing strategy, it is important for clients to identify their company goals. It is crucial for you and your PR team to understand every element of your client’s brand in order to implement the best PR strategies. Jobs Database. public relations. Categories.

Privacy 264

Privacy Meeting Strategy Social Media 264

Communications Conversations

JANUARY 4, 2022

I helped long-time friend Emily Negrin at Inari with social media strategy and content. And, I performed a couple social media audits for my friend Kiersten Schroeder at Clutch (a small agency in Minneapolis). But I’m excited to see where this group goes in 2022. Now, onto 2022! We just started in Nov.,

Meeting 60

Meeting Groups Social Media LinkedIn 60

PR 20/20

SEPTEMBER 29, 2022

Creative content should be a key element of your marketing strategy as it has the power to build trust, gain new customers, and convert them to leads. Read below for three crucial takeaways from MNTN Vice President of Marketing Ali Haeri’s session at HubSpot’s 2022 INBOUND conference. Upgrade your content marketing strategy.

B2B 61

B2B Creativity Content Marketing Measurement 61

Shift Communications

DECEMBER 9, 2021

This provides insights to pivot the content strategy to best meet the needs of followers. The post Why Executive Positioning on Social Media Is a 2022 Communications Imperative appeared first on SHIFT Communications: A Performance Communications Agency + PR Firm in Boston | New York | San Francisco.

Social Media 113

Social Media Communications Media Leadership 113

Bianchi Biz Blog

MAY 13, 2022

Government agencies usually require them. And many PR agencies simply hate them. Most agencies have been burned in the RFP process. Sometimes, it was a case of a sham RFP process, conducted only to leverage the incumbent agency into lower pricing. You won’t share pertinent information relating to your agency outreach.

Agency 76

Agency Automotive Mobile Exercises 76

Agility PR Solutions

JANUARY 6, 2022

Public relations agencies and corporate communications departments are busy with 2022 planning. CDEGIRS are the seven most important letters in the alphabet for PR pros because you cannot have a comprehensive public relations strategy without featuring CSR, DEI and ESG initiatives.

Publicity 155

Publicity Corporate Agency Strategy 155

Konnect Agency

JANUARY 7, 2022

With 2022 trending to be a year for franchise development and sales growth , a critical role in the growth will be developing franchise lead generation which is important and can be challenging. How A PR Agency Fine-Tunes Your Strategy Plan. How A PR Agency Targets Your Audience.

Agency 52

Agency Local Newspapers Interviews 52

Konnect Agency

JANUARY 7, 2022

With 2022 trending to be a year for franchise development and sales growth , a critical role in the growth will be developing franchise lead generation which is important and can be challenging. How A PR Agency Fine-Tunes Your Strategy Plan. How A PR Agency Targets Your Audience.

Agency 52

Agency Local Newspapers Interviews 52

Konnect Agency

FEBRUARY 7, 2022

While the future of live events continues to be murky, PR agencies are cracking the code on how to host and get the most out of digital and virtual events. Why Brands Should Embrace Digital Events With the Help of a PR Agency. Three Ways a PR Agency Can Maximize Your Digital Event. Looking for a PR agency?

Agency 59

Agency Creativity Examples Conference 59

Konnect Agency

MARCH 7, 2022

This strategy ensures you are meeting your customer where you are with the end result of bringing new consumers into your sales funnel and turning them into loyal, long-term buyers. How A PR Agency Can Elevate Your Product Launch. A great way to give significant time back to the company is by leaning on a PR Agency.

Product Launch 59

Product Launch Agency Consumer Film 59

Konnect Agency

FEBRUARY 7, 2022

While the future of live events continues to be murky, PR agencies are cracking the code on how to host and get the most out of digital and virtual events. Why Brands Should Embrace Digital Events With the Help of a PR Agency. Three Ways a PR Agency Can Maximize Your Digital Event. Looking for a PR agency?

Agency 52

Agency Creativity Examples Conference 52

Stephen Waddington

JULY 19, 2022

Rosie Ryves-Webb, Senior Communications Officer, UK Health Security Agency. If it formed part of the foundations / strategy in any working environment and crucially, were done properly, we’d be on to a winner. Connect with Liz | LinkedIn | Twitter. The societal opportunity for public relations is huge. Communication is everywhere.

Mobile 142

Mobile Meeting Course LinkedIn 142

Communications Conversations

JANUARY 11, 2022

However, I’m hopeful 2022 will be different. Who am I looking forward to meeting in 2022? And, she’s worked with some pretty stellar agencies including Knock, Little & Co. 8 – Erin Newkirk, Head of Global Brand Strategy, Caribou Coffee. CeCe Porter. Laurel Hood. Again, not too great, actually.

Exercises 60

Exercises Meeting Energy Retail 60

The Hoffman Agency

MARCH 9, 2023

Constance (Account director France) and I leaving for the WAW By Micaela Somma, Associate Account Executive My journey at The Hoffman Agency started in July 2022. I discovered the agency a bit by chance. There was no one reason why I agreed to work with The Hoffman Agency – there were several!

Agency 36

Agency Energy Travel Study 36

The Hoffman Agency

MARCH 9, 2023

Constance (Account director France) and I leaving for the WAW By Micaela Somma, Associate Account Executive My journey at The Hoffman Agency started in July 2022. I discovered the agency a bit by chance. There was no one reason why I agreed to work with The Hoffman Agency – there were several!

Agency 36

Agency Energy Travel Study 36

Konnect Agency

MARCH 7, 2022

This strategy ensures you are meeting your customer where you are with the end result of bringing new consumers into your sales funnel and turning them into loyal, long-term buyers. How A PR Agency Can Elevate Your Product Launch. A great way to give significant time back to the company is by leaning on a PR Agency.

Product Launch 52

Product Launch Agency Consumer Film 52

Sword and the Script

SEPTEMBER 19, 2022

I’ve spent the past few weeks breaking down the survey results from The 5th Annual JOTW Strategic Communications Survey for 2022 (see these posts covering the executive summary , top challenges , organizational trust in media and views on media bias ). So says a 2022 survey conducted by PRWeek for ICR.

Survey 81

Survey Corporate Communications Financial 81

ImPRessions - Crenshaw Communications

SEPTEMBER 22, 2022

With advertisers taking notice of the growth, there’s been an uptick in brands adding streaming to their media ad spend strategy, resulting in more streaming-specific PR goals for adtech providers. Here are three key trends PR professionals in media and ad tech need to be aware of while developing strategy. by 2024. .

Trends 170

Trends Advertising Advertising Video 170

ImPRessions - Crenshaw Communications

SEPTEMBER 22, 2022

With advertisers taking notice of the growth, there’s been an uptick in brands adding streaming to their media ad spend strategy, resulting in more streaming-specific PR goals for adtech providers. Here are three key trends PR professionals in media and ad tech need to be aware of while developing strategy. by 2024. .

Trends 170

Trends Advertising Advertising Video 170

5W PR

DECEMBER 26, 2022

billion users by the end of 2022. It continues to be one of the most downloaded apps on Apple’s app store (as of Q2 2022). The post TikTok Stats for Marketers appeared first on Public Relations Blog | 5W PR Agency | PR Firm. TikTok is expected to hit 1.8 Additionally, on average, TikTok users spend 45.8

Marketing 88

Marketing YouTube Advertising Advertising 88

Prohibition

OCTOBER 25, 2022

Here we’ve summarised our top tips for brands when it comes to using TikTok to compliment a PR strategy. Top 5 luxury PR campaigns from 2022 so far . With the app currently catering to around 30 million monthly visitors, and projected to surpass 1.5 Tap into trends to inform PR proposals . The importance of storytelling in PR.

Strategy 71

Strategy Brand Branding B2C 71