5W PR

JANUARY 13, 2020

In looking ahead, one of the areas to pay close attention to is the health of the company’s digital marketing for 2020. Do sales and senior leadership embrace and support marketing’s vision and plans? Yet another shows company employees introducing themselves and explaining things. ANNUAL CHECK UP.

Marketing 78

Marketing Comparison Video Survey 78

Sword and the Script

AUGUST 17, 2021

Read more: North American Communication Monitor 2020-2021 by the Plank Center for Leadership in Public Relations at the University of Alabama; also see this post on PR ethics based on a separate survey: Code of PR Ethics? The Gray Area of Communicating a Point of View. However, that doesn’t mean the job is easy.

Creativity 95

Creativity Study Ethics Publicity 95

ImPRessions - Crenshaw Communications

DECEMBER 6, 2019

Public faith in many institutions – organized religion, Congress, and the news media — has eroded over four decades. military has enjoyed a fairly consistent upswing in public confidence since the 1970s. We specialize in messaging to those very stakeholders, especially employees, partners, and customers.

Leadership 156

Leadership Corporate Energy Government 156

Onclusive

NOVEMBER 8, 2023

Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D. Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. What do the responsibilities of PR really entail, though?

Training 195

Training Media Training Reputation Crisis Communications 195

PRSay

NOVEMBER 4, 2022

Surgeon General Vivek Murthy took a stand publicly against misinformation, calling it “ an urgent threat to public health.”. From the beginning of the pandemic, the focus of my employer, a nationally ranked health system, had become safeguarding public health. I was heartened when, more than a year into the COVID-19 pandemic, U.S.

Ethics 164

Ethics Social Media Education Resources 164

Stern + Associates

NOVEMBER 13, 2023

Obviously, companies cannot and perhaps should not take a public stance on every issue. But for reasons that include both customer and employee relations, some type of statement when big events occur has become expected. The key is to make sure the stance aligns with audiences and company values/goals.

Trends 116

Trends Communications Conference Leadership 116

Onclusive

AUGUST 9, 2021

Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D. Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. Executive Thought Leadership. later as our roles evolve.

Training 370

Training Media Training Reputation Crisis Communications 370

ImPRessions - Crenshaw Communications

MAY 25, 2023

Her newsletter has over a million subscribers, making her, as of December 2020, the most successful individual author of a paid publication on Substack. Because Substack is a subscription-based model, it has attracted established journalists, writers, and entire publications. politics and history.

Analysis 156

Analysis B2B Interviews Tools 156

PRSay

APRIL 5, 2021

companies, hosted by The Conference Board ESG Center in the wake of the 2020 U.S. Insights are also from the Center’s recent survey of 84 large public and private firms on how companies and their employee-funded PACs responded to the Capitol riot and objections to the election certification. Engage and educate stakeholders.

Report 173

Report Company Government Conference 173

Flack's Revenge

OCTOBER 15, 2020

And I just addressed some of these questions in my recent podcast appearance , with host Marti Sanchez , who also runs content and thought leadership firm Influence Podium. And it’s 2020, so I get a pass on cussing. I’ve written often about the evolution of PR here. It doesn’t mean anything. Comments from our Team.

Leadership 282

Leadership Social Media Trends Facebook 282

Stephen Waddington

SEPTEMBER 16, 2021

Internal communication and how organisations engage employees is a critical factor in successful transformation projects. Internal communication has proven to be an important management function during the COVID-19 pandemic, helping organisations manage issues such as leadership communication, furlough, illness, and working from home.

Internal 92

Internal International Communications Employee 92

Sword and the Script

AUGUST 1, 2022

” In open-ended comments, respondents cite digital, internal comms and a greater focus on comms by leadership as among the underlying reasons. Michelle Garrett , PR consultant, Garrett Public Relations. The lack of employee experience is a new challenge near the top of the list for the first time. It’s hard to predict.”

Survey 129

Survey Communications Measurement Internal 129

Sword and the Script

JULY 13, 2021

Businesses have faced problem after problem since March of 2020 and the people they relied on the most to help navigate unchartered waters have been professional communicators. Business leaders who think great comms can solve poor leadership.”. I just started in an ambitious company with 10,000 employees and a comms team of two.

Communications 161

Communications Survey Education Leadership 161

Sword and the Script

SEPTEMBER 8, 2020

Their study was published in the Journal of Promotion Management and summarized in a piece for the Institute for Public Relations ( IPR ). B2B thought leadership drives perceptions, trust and sales A survey of 3,000+ business executives by Edelman and LinkedIn connected B2B thought leadership to trust and sales.

Survey 94

Survey Industry Leadership Study 94

PRSay

JULY 10, 2023

Among them, do brands have a responsibility to develop a public political strategy? Consider the ongoing fallout over the pressure that Disney faced from employees to respond to Florida’s Parental Rights in Education Act, signed by Gov. America’s political polarization raises urgent questions that communication leaders must address.

Brand 145

Brand Branding Nonprofit Government 145

Sword and the Script

DECEMBER 21, 2021

Year of the employee. 2022 is going to be known as the year of the employee. Public relations is HOT right now. These pros will continue to be in demand – and those in need of public relations assistance should be aware of all the options available to them, including consultants, agencies, and of course hiring in-house.”.

Marketing 214

Marketing Content Marketing Social Media Employee 214

PRSay

DECEMBER 17, 2020

The shift to remote work in 2020 has revealed, or perhaps clarified, a class divide. At least half of employees who cannot telework say they’re concerned about being exposed to the coronavirus from the people they come into contact with at work, or unknowingly infecting others. Photo illustration: marish ].

Survey 190

Survey Employee Video Education 190

PRSay

JANUARY 22, 2021

A global pandemic, economic downturns, political uncertainty and broad public protest over racial inequality had an insurmountable impact. After dealing daily with the health and financial concerns for employees and their families in a COVID world, genuine empathy will underpin all communications as never before. Empathy is essential.

Trends 184

Trends Communications Skype Employee 184

PRSay

APRIL 7, 2020

Based on surveys conducted on March 6–10 in 10 countries, the research shows the following: Employees trust employer communications. Edelman’s 2020 Trust Barometer, published on Jan. 19, found that employees trust their employers far more than they trust governments or news media. Employees expect frequent updates.

Crisis 149

Crisis Company Communications Government 149

PRSay

OCTOBER 27, 2020

“In times of great adversity, we see the very best leaders rise to the top,” James Wright said while presenting the workshop “Navigating through Crisis with Confidence: Lessons in Crisis Management From COVID-19,” at PRSA’s ICON 2020 virtual conference. asked his employees to remember three numbers: six, 20 and 100. Visa CEO Alfred F.

Crisis Management 125

Crisis Management Crisis Employee Conference 125

PRSay

OCTOBER 22, 2021

In February 2020, as the coronavirus raced toward pandemic proportions, Delta Air Lines made the difficult decision to suspend its flights to China, where the outbreak had originated. Things began to continually get worse,” said Kristin Seay, Delta’s director of employee communications.

Crisis 78

Crisis Airlines Travel Internal 78

PRSay

AUGUST 13, 2020

Those of us who are activists may be reluctant to go public about our affiliations for fear of losing clients or alienating the boss or C-suite. In those cases, do we swallow our discomfort and remain professional above all else, or do we join the employees who are rising up as internal activists?

System 187

System Public Affairs Employee Nonprofit 187

PRSay

AUGUST 25, 2020

There’s usually a ton of women in PR,” but “we need people of color and then, on top of that, we need people of color who are gay in leadership positions.”. Kimberly Aldunate is a senior studying public relations and advertising with a specialization in social media and marketing analytics at Florida International University in Miami.

Community 188

Community Brand Branding Resources 188

Sword and the Script

FEBRUARY 16, 2021

Business also scored well among those who know it best: their employees. The Edelman survey offered additional context: 59% indicated they felt “most news organizations are more concerned with supporting an ideology or political position than with informing the public”. Thought leadership requires actual thought and leadership.

Government 136

Government Survey Ethics Media 136

Sword and the Script

MAY 4, 2021

times Klear’s revenue in 2020. The company has been explicit that M&A is part of its growth strategy – ever since it raised $400 million in capital from a public offering in late 2020. Social Chorus said it’s redesigning its employee engagement platform FirstUp Studio. The price tag was $17.8 PR tech mentions.

Tools 99

Tools Survey Pitching Analytics 99

ImPRessions - Crenshaw Communications

JULY 6, 2016

Both the practice and business of public relations has grown enormously in recent years. It’s expected to reach $20 billion by the year 2020. And as PR budgets have increased, the day-to-day practice of public relations has changed. Thought leadership isn’t just for B2B brands. billion, up from $13.5

SEO 204

SEO Analytics Measurement B2B 204

Solo PR Pro

SEPTEMBER 8, 2020

It's Ethics month and a good time to review the public relations code of ethics. While Morris wrote it as a love song, for me, it is an anthem of strong leadership. In companies, a weak foundation may manifest as employee dissatisfaction, inconsistent quality, and churn of people and customers. Written by Karen Swim.

Ethics 71

Ethics Crisis Leadership Training 71

PRSay

JUNE 29, 2020

Let’s recognize the power of public relations to shape ideas and forge opinion,” said Galloway, vice president of communications for Wells Fargo Bank and chair of the PRSA 2020 International Conference. “PR Increasingly, corporate cultures encourage employees to be their authentic selves.

Community 105

Community Banking Corporate Conference 105

Communications Conversations

AUGUST 8, 2019

” That’s typically code for: he was a jerk to employees. Are we starting to see the phasing out of **holes in communications leadership positions? Not qualities that define great leadership. First, what about Jeff Shelman , senior director of comms and public affairs at Best Buy? Personal comments.

Public Affairs 68

Public Affairs Leadership Reputation Sports 68

Stern + Associates

APRIL 15, 2022

Vice Chairman of S&P Global and Chairman of CERAWeek , he is the author of several books including “ The New Map: Energy, Climate, and the Clash of Nations ” (2020), which examines major trends that will shape the world and drive us into the future. Global Shifts Are Creating Opportunities.

Energy 62

Energy Government Internal International 62

Solo PR Pro

APRIL 8, 2021

Bernadette went on to hold positions at print publications like the Orlando Business Journal and worked as a website producer at a TV news station before deciding to make the jump to PR. In fact, she didn’t bring on her second full-time employee until October 2020, about six years after starting the business.

Meeting 97

Meeting Journalism Employee Storytelling 97

PRSay

SEPTEMBER 18, 2020

The following is adapted from Dick Martin’s book about Marilyn Laurie’s life in public relations, “ Marilyn: A Woman in Charge ” (PR Museum Press, 2020). All proceeds from the sale of the book — available in hardcover, softcover and as an ebook — benefit the Museum of Public Relations.

eBook 184

eBook Policies Government Engineering 184

Reputation Us

JUNE 21, 2021

billion, Cedar Rapids, Iowa): Our employees have a voice and decision-making mechanism for the causes our credit union supports. Iowa’s first Sister Society of the Global Women’s Leadership Network: Collins Community Credit Union created and developed a branch of GWLN, bringing it home to Iowa and our mission. It starts at the top.

Financial 78

Financial Education Community Employee 78

Reputation Us

JUNE 21, 2021

billion, Cedar Rapids, Iowa): Our employees have a voice and decision-making mechanism for the causes our credit union supports. Iowa’s first Sister Society of the Global Women’s Leadership Network: Collins Community Credit Union created and developed a branch of GWLN, bringing it home to Iowa and our mission. It starts at the top.

Financial 78

Financial Education Community Employee 78

PRSay

MAY 15, 2020

During the 60-minute session, panelists discussed how they are supporting their clients and employees during the COVID-19 crisis, as well as their approach to brand messaging and media relations. Greg Beaubien is a frequent contributor to PRSA’s publications. Remaining authentic. Photo credit: Brian mcGowan.

Agency 117

Agency Crisis Communications Consumer 117

PRSay

AUGUST 6, 2019

By 2020, Gen Z will account for 40 percent of all consumers according to an Accenture report , and some experts estimate their current spending power to be as much as $140 billion. Once a week, they have a dedicated group of college-age Gen Zers visit their firm and share the latest trends and insights with agency employees.

Television 158

Television Instagram Consumer Newspapers 158

PRSay

AUGUST 31, 2020

The court held that Title VII of the Civil Rights Act of 1964 protects employees from being discriminated against based on their sexual orientation or gender identity. It was clear to us that there was an awareness issue at play” in a matter of public concern. Greg Beaubien is a frequent contributor to PRSA publications.

Communications 86

Communications Media Training System Training 86