Communications Conversations

JANUARY 15, 2019

I’ve noticed some stats and numbers recently that lead me to believe 2019 may be the start to more CEOs embracing social media. Consider a recent BRANDFog survey that found 78% of people prefer to work for a company whose leadership is active on social media. I see a lot of this happening on LinkedIn in 2019.

Government 74

Government Employee LinkedIn Insurance 74

Tribe Builder Media

APRIL 9, 2019

Here is a list of the most popular content marketing , statistics, and thought leadership resources you’ll need to boost your content marketing strategies in 2019. 18 Popular Content Marketing, Statistic, and Thought Leadership Resources for Proven Results in 2019. ? Thought Leadership Strategies.

Resources 65

Resources Content Marketing Marketing Leadership 65

Barokas

JANUARY 9, 2019

Whether you are working with an agency, handling in-house or preparing to kick off the RFP process, there are a handful of key questions to ask in building your media and communications strategy for 2019. Does it include thought leadership? Post and image originally appeared in the WTIA blog, January 8 2019. Should you?

Strategy 60

Strategy Media Pinterest Storytelling 60

Sword and the Script

SEPTEMBER 5, 2023

Agencies are cheap and don’t want to spend on tools that cut into margins. Cision shakes up C-suite again Cision has swapped out its leadership again. Leadership shuffles and company restructuring often followed soon after these transactions. It’s a great idea on paper but in my view, it hasn’t worked well in comms.

Software 170

Software Marketing Leadership B2B 170

Prohibition

OCTOBER 18, 2018

It’s a great problem to have and I would love to say this is all down to the superb leadership from Will and I but it isn’t, it is down to a committed and ambitious team that is constantly looking at new ways to build relationships for their clients. Here’s to another great year in 2019.

Content Marketing 59

Content Marketing Agency Video Marketing 59

PRSay

JUNE 4, 2024

In 2019, he co-founded The Change Agencies , the national network of multicultural and LGBTQ-owned and operated PR firms. Ben Finzel is president of RENEW PR in Washington, D.C, an NGLCC-certified LGBT Business Enterprise. Image credit: dennis ] The post Pride Month in a Year of Loathing: Allies Needed first appeared on PRsay.

Government 209

Government Employee Insurance Insurance 209

Tribe Builder Media

APRIL 9, 2019

Here is a list of the most popular content marketing , statistics, and thought leadership resources you’ll need to boost your content marketing strategies in 2019. 18 Popular Content Marketing, Statistic, and Thought Leadership Resources for Proven Results in 2019. ? Thought Leadership Strategies.

Resources 40

Resources Content Marketing Marketing Leadership 40

ImPRessions - Crenshaw Communications

FEBRUARY 6, 2019

It was based on the National Geographic series Valley of the Boom , about some of the real heroes and villains of the early days of the commercial internet, and it sent me on a trip in the PR agency Wayback Machine. If we’d won it, my agency would have probably been left with a fractured reputation and a stack of unpaid bills.

Agency 220

Agency Retail Reputation Course 220

Sword and the Script

AUGUST 1, 2022

” In open-ended comments, respondents cite digital, internal comms and a greater focus on comms by leadership as among the underlying reasons. DE&I was followed by thought leadership (49%), data & analytics (48%), storytelling (48%), comms strategy (46%), measurement (46%), internal comms (44%) and ESG programs (43%).

Survey 137

Survey Communications Measurement Internal 137

ImPRessions - Crenshaw Communications

JUNE 26, 2019

Public relations teams and their agencies typically want to advise a CEO directly, and we routinely urge leaders to build a public profile through social media and high-level content. To show leadership during a serious crisis situation. Photo by Foto Sushi on Unsplash. Here are some of the most common. . To signal a cultural shift.

Trade Shows 271

Trade Shows Leadership Airlines Corporate 271

Onclusive

DECEMBER 6, 2019

Our post last year on the 10 Best PR and Marketing Conferences to Attend in 2019 was a huge hit, so we’ve added even more insight to bring you 15 of our best conference recommendations. This awards event celebrates the best of the best corporate, agency, nonprofit, and education teams, and the work they produced during the entry period.

Conference 329

Conference Marketing Case Study Measurement 329

PRSay

JUNE 15, 2021

And we have a new President and new leadership in Congress. You need to demonstrate leadership from the highest levels, and you need to have something substantive to say, but you also need to understand that your words must match your actions. Well, COVID-19 of course. Pride is a celebration, yes, but it started as a protest.

Employee 201

Employee Community Leadership Enterprise 201

PR 20/20

SEPTEMBER 8, 2021

I started PR 20/20 in November 2005 out of a spare bedroom in my Cleveland home with a $25,000 loan and a belief that there was a better way to build an agency. Fueled by a mix of youthful exuberance, adrenaline and caffeine, I set out to redefine the marketing agency model with a focus on standardized services and value-based pricing.

Financial 98

Financial Conference Agency Resources 98

PRSay

FEBRUARY 3, 2020

He then went on to open his own agency in New York City, becoming the first African American to gain national prominence as a PR practitioner. According to the Bureau of Labor Statistics’ 2019 report, although women hold nearly 73 percent of all PR management jobs, only 10.7 What does society lose from this gap in leadership diversity?

Publicity 218

Publicity Leadership Groups Creativity 218

Stephen Waddington

OCTOBER 14, 2019

These are the findings of a literature review over four decades from 1982 to 2019 called Women in Public Relations – A Literature Review (1982-2019). At least it did for this agency leader and middle aged white man. Follow this link to download a free copy of the book.

Leadership 89

Leadership Study Journalism Education 89

Communications Conversations

APRIL 23, 2019

After all, agencies and companies want to hire INTERESTING people–not buttoned-up, slick and polished robots. You won’t have much to say in terms of “thought leadership.” ” I’d think about them as an extension of your whole self.

Social Media 98

Social Media Brand Branding LinkedIn 98

ImPRessions - Crenshaw Communications

DECEMBER 17, 2019

Not every tech PR agency is familiar with the ad tech category, but it keeps growing in size and significance. As an industry, ad tech saw considerable change in 2019. Supply path optimization or “SPO” might be the buzziest ad tech acronym of 2019. The opportunities are expanding. Ad Tech Industry Changes Drive PR Opportunities.

Privacy 156

Privacy Advertising Advertising Data 156

Deirdre Breakenridge

SEPTEMBER 4, 2018

This summer, I had the opportunity to intern for Cheray Keyes-Shima , APR, CPRC, at KSC, a marketing, advertising and public relations agency in Sarasota, Florida. Rhys, who is member of the Varsity Women’s Rowing team and the Athletic Leadership Academy, is graduating with the Class of 2019.

Publicity 150

Publicity Conference Film Advertising 150

PR 20/20

SEPTEMBER 17, 2019

Traffic & Conversion Summit 2020 will feature seven tracks including: big ideas, agencies only, digital retailers, digital advertisers, content marketers, conversational marketers and growth hackers. The only conference where marketers, sales and leadership teams get aligned on digital and ignite true business transformation.”.

Conference 97

Conference Marketing Case Study Content Marketing 97

PRSay

JUNE 9, 2021

According to the National Institute on Drug Abuse , in 2019 alone nearly 50,000 people in the United States died from overdoses of opioid drugs that included prescription pain relievers. the French conglomerate that had $11 billion in revenue last year, is the first marketing agency to face a lawsuit in the opioid crisis.

Crisis 166

Crisis Ethics Publicity Marketing 166

PRSay

AUGUST 6, 2019

On the professional sports front, the National Hockey League also skated their way into an incubator of Gen Zers in early 2019. I have even witnessed at least one agency who has taken this approach. Brands should prioritize events and experiences, especially pop-up interactions, if they are looking to engage Gen Zers.”.

Television 158

Television Instagram Consumer Newspapers 158

PRSay

OCTOBER 11, 2019

The most effective PR pros agree measurement is more than impressions, and yet clients and leadership keep requesting those numbers anyway. After meeting a decade ago at an agency where we ranged in seniority (or lack thereof) from assistant account executive to vice president, we reconnected and now gather regularly to talk shop.

Measurement 145

Measurement Pharmaceuticals Nonprofit Leadership 145

Stephen Waddington

DECEMBER 30, 2019

In 2019 it has published papers on disinformation and influencer marketing. Vuelio named this blog the best PR and communications blog in 2019. Other gender issues featured in a book called Women in Public Relations – A Literature Review (1982-2019). It was published by Leeds Beckett University at the Euprera Congress 2019.

Government 103

Government Education Print Ethics 103

ImPRessions - Crenshaw Communications

SEPTEMBER 5, 2018

PR agencies, you’re running for re-election. So whether the PR is handled in-house or with an agency, it’s a good time to demonstrate its value. The end of the year means recaps and 2019 forecasts that reinforce industry expertise or simply take advantage of holiday news holes. PR tips for Q4.

Retail 136

Retail Creativity Leadership Agency 136

Sword and the Script

APRIL 23, 2019

The annual survey polled 210 CEOs, 1,583 PR professionals and 378 students with an eclectic mix of questions to develop the 2019 Global Communications Report. Communications is a function of leadership. You can download a copy of the report here with registration: 2019 Global Communications Report.

Technology 134

Technology Study Communications Survey 134

PR 20/20

SEPTEMBER 8, 2021

I started PR 20/20 in November 2005 out of a spare bedroom in my Cleveland home with a $25,000 loan and a belief that there was a better way to build an agency. Fueled by a mix of youthful exuberance, adrenaline and caffeine, I set out to redefine the marketing agency model with a focus on standardized services and value-based pricing.

Financial 52

Financial Conference Agency Resources 52

Deirdre Breakenridge

MARCH 5, 2019

News releases and their place in 2019. He’s CMO of Spin Sucks, co-founder of three PR agencies, and runs a consultancy. Which of the current core course offerings are essential? What would you drop and why? Should PR programs be more integrated with journalism, marketing, or business, or stand on their own?

Communications 208

Communications Analytics Social Media Media Training 208

PRSay

NOVEMBER 25, 2020

The City College of New York’s (CCNY) advertising/PR program and our PRSSA Chapter faced a parallel challenge this month in recreating our annual Building Bridges career fair to connect talented ad and PR majors with agency recruiters seeking a pipeline of diverse talent for jobs and internships. It was a formidable team effort.

Interviews 120

Interviews Agency Advertising Advertising 120

Bianchi Biz Blog

OCTOBER 28, 2021

In comparing attendance from the show’s last two in-person events (2019 and 2020), attendance somewhat consistent, with 175,212 in 2019 and 171,268 in 2020, when COVID-19 was first hitting China. But based on prior years’ data and the pent-up demand for people to meet, in-person show attendance should remain fairly strong.

Data 76

Data Automotive Transportation Mobile 76

5W PR

JANUARY 13, 2020

2019 is history and a lot of lessons were probably learned. Do sales and senior leadership embrace and support marketing’s vision and plans? According to IMPACT, a HubSpot 2017 and 2018 Agency Partner of the Year, some things include openly discussing and tackling seemingly delicate matters like pricing, comparisons and even problems.

Marketing 78

Marketing Comparison Video Survey 78

PRSay

NOVEMBER 19, 2020

In August 2019, 200 of America’s most influential CEOs gathered under the Business Roundtable banner to officially announce that the pursuit of profit was no longer the sole responsibility of their organizations. Eliott Maidenberg is managing director and partner at JIN , a digital influence and PR agency.

Communications 170

Communications Survey Enterprise Radio 170

wiredPRworks

APRIL 13, 2022

McGuffin Creative Group is a marketing and advertising agency dedicated to banks, financial services and healthcare organizations investing to grow their brands and motivate sales. Before joining McGuffin, Chris launched a digital promotion agency, Slant Marketing, and grew it to more than 25 people.

Financial 52

Financial Social Media Banking Media 52

Konnect Agency

NOVEMBER 26, 2019

Our team at Konnect Agency loves attending events to meet and learn from experts in their respective fields. Earlier this month we attended the 2019 Teen Vogue Summit in Los Angeles. I started at Konnect as a PR intern from a foreign country years ago and worked hard to grow into my role within the agency.

Fashion 75

Fashion Comparison Instagram Social Media 75

Sword and the Script

DECEMBER 21, 2021

This year, we’ve seen brands and agencies alike trying – and struggling – to find and hire strong PR pros. These pros will continue to be in demand – and those in need of public relations assistance should be aware of all the options available to them, including consultants, agencies, and of course hiring in-house.”.

Marketing 215

Marketing Content Marketing Social Media Employee 215

PRSay

MAY 9, 2019

A key focus for many PR professionals in 2019 is figuring out a way to accurately quantify the impact of their work. Sixty-three percent of survey respondents predict their company’s budget for public relations will either increase or remain the same in 2019. Dean Essner is the editorial assistant for PRSA’s publications.

Survey 67

Survey Measurement Communications Advertising 67

Sword and the Script

JUNE 18, 2019

For example, the 2019 JOTW Communications Survey posed this question to 223 PR and communications pros…and we received a wide variety of answers from respondents. 46) “Help transit agencies communicate to the public.”. 51) “My team tells the stories of how my state government agency protects us and our environment.”.

Employee 150

Employee Print Writing Survey 150

Stephen Waddington

NOVEMBER 5, 2019

We’re All Influencers Now provides guidance for agencies, brands and influencers on governance. It’s an area where the PR industry has lacked leadership and been slow to provide guidance. billion in 2019 to £18.4 This includes agencies, brands and influencers. It’s been viewed by more than 1,000 practitioners.

Insurance 68

Insurance Insurance Government Advertising 68