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How to Turn Your Brand Crisis into PR Success with Ease

Cision

One negative comment can attract thousands of tweets and reactions, turning that single comment into a full-blown PR crisis. When a PR crisis hits, confusion, anxiety, and chaos can shake up your organization. In fact, you can turn a brand crisis into a PR success if you act fast swiftly. — United (@united) April 10, 2017.

Crisis 271
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3 Attributes of a Strong and Practical Crisis Management Governance Model

Melissa Agnes

Note: The following is an excerpt taken from my new book, Crisis Ready–Building an Invincible Brand in an Uncertain World , which is available for purchase on Amazon. The importance of solid and practical crisis management governance model. This is the team responsible for the organization’s crisis management and response.

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The PR Winners And Losers Of 2021

ImPRessions - Crenshaw Communications

they weren’t even integrated into the iPhone until 2017. Peloton was riding high just before Christmas after its speedy response to a fast-breaking PR crisis. The social audio platform didn’t suffer a PR crisis so much as a drop off the radar screen. QR codes have been used in Asia for years, but here in the U.S.

Facebook 310
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Crisis communications: lessons learned from 4 examples

Presspage

Miami Airport: emergency communications and fact-checking In September 2017, Hurricane Irma hit the east coast of the United States. Because of the immediacy and potential for information to travel quickly, social media is a great tool for brands to use during a crisis, but things can easily get out of hand.

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Crisis communications: lessons learned from 4 examples

Presspage

Miami Airport: emergency communications and fact-checking In September 2017, Hurricane Irma hit the east coast of the United States. Because of the immediacy and potential for information to travel quickly, social media is a great tool for brands to use during a crisis, but things can easily get out of hand.

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The 22 Responsibilities of PR and What They Entail

Onclusive

Originally Published August 23, 2017; Updated August 9, 2021 ; Updated November 2023 PR is always evolving. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Crisis Communications There were some serious PR blunders in 2020.

Training 195
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The 21 Responsibilities of PR and What They Entail

Onclusive

Originally Published August 23, 2017; Updated August 9, 2021. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Internal Communications. Crisis Communications. PR is always evolving. How do you know what’s working?

Training 370