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TCIP #060 – Managing The Fort McMurray Wildfire Crisis, With Jordan Redshaw

Melissa Agnes

Welcome to episode #060 of The Crisis Intelligence Podcast, with Melissa Agnes and Jordan Redshaw. The Horse River Wildfire that took place in Fort McMurray, Alberta, Canada, in May 2016 was unprecedented in Canadian history. How Jordan and his team leveraged monitoring tools to help expand the reach of their crisis communications.

Crisis 145
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PRSA 2016 International Conference: Be Aggressive, Be Audacious, Be Bold

Cision

The PRSA 2016 International Conference in Indianapolis brought together some of today’s top thought leaders in the field of communication– and then some. PR Newswire (@PRNewswire) October 23, 2016. PR Newswire (@PRNewswire) October 23, 2016. PR Newswire (@PRNewswire) October 23, 2016. .

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From Crisis Point to Turning Point

Maxim Behar

Nothing proves this point better than the giant scandal that shocked the UK, South Africa, and the entire global PR community, culminating in September 2017, just as I started and restarted this book: the Bell Pottinger case.

Crisis 64
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When Is It OK to Implement an Offensive Crisis Management Strategy?

Melissa Agnes

What is the goal of crisis management? The goal of crisis management is to salvage your organization’s reputation and bottom line when presented with a bad or threatening situation – or so says the majority of people. Whole Foods Market’s offensive crisis management strategy.

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The Challenges for Health Care Communicators as a New Normal Emerges From the COVID-19 Crisis

PRSay

“In April, when the American Heart Association and EMS agencies announced a huge drop in calls and admissions for heart attack and stroke around the country, we informed our patients and the community about the importance of seeking emergency help immediately,” she said. people should not delay visits to physicians and hospitals.

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Solo PR FPRA 2016 Conference Recap

Solo PR Pro

Last week some of the members of the Solo PR PRO community joined us in Tampa Bay, Florida for our main event of 2016. Cheers to another great conference where the Solo PR community learned, laughed, and broke bread together. Are you ready for a crisis? Jennifer Lefkowitz in a session, photo via FPRA. Thank you!

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The Financial Drain of Misinformation

PRSay

The bulk of this loss comes from stock market volatility stemming from financial disinformation campaigns, but the widespread proliferation of misinformation has also forced companies and organizations to increase spending on reputation management, brand safety, employee health and wellness, and crisis communication efforts.

Financial 190