Shift Communications

NOVEMBER 10, 2016

Digital health continues to grow as evident from reports across the industry, including those covered by Healthcare Informatics and Healthcare Dive. Changing healthcare economies – value-based care, market consolidation, major players entering/exiting state insurance exchanges, etc. – Victoria Khamsombath. Account Manager.

Healthcare 144

Healthcare How To Analytics Mobile 144

Deirdre Breakenridge

FEBRUARY 15, 2017

ET, the #PRStudChat community will gather to discuss the different opportunities in PR from owning your own business to agency PR and in-house communications for an organization. Senators, leading consumer brands and national non-profit organizations ranging from tech to healthcare to the fine arts.

Twitter 281

Twitter System Community Healthcare 281

PRSay

MAY 26, 2020

In April, when the American Heart Association and EMS agencies announced a huge drop in calls and admissions for heart attack and stroke around the country, we informed our patients and the community about the importance of seeking emergency help immediately,” she said. Smith said a key component of the campaign is generating earned media.

Communications 191

Communications Crisis System Healthcare 191

Cision

JUNE 14, 2016

In this interview, Kipp shares his thoughts on the challenges healthcare brands face, adapting brand communication globally and the ways in which technology has transformed communication. Technology is rapidly transforming healthcare and communication, and I’m thrilled to be working at that intersection.

Healthcare 0

Healthcare Creativity Consumer Government 0

ISEBOX

OCTOBER 13, 2016

August 2016 marked a pretty dubious one-year anniversary for Duschesnay, makers of Diclegis and promotional partner of the celebrity, Kim Kardashian. The issue for healthcare PR pros is accountability and control over the people distributing your content. Get to know the FDA’s alter ego across the pond: European Medicines Agency.

Pharmaceuticals 70

Pharmaceuticals Healthcare Social Media Analysis 70

Scott Public Relations

APRIL 2, 2020

According to a just released study by the Knight Foundation, more than 100 million Americans did not vote in the 2016 election, representing 43% of the eligible voting-age population. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Why is this important? Thanks for reading.

Insurance 71

Insurance Insurance Healthcare Technology 71

ISEBOX

JUNE 29, 2016

The Agency has already spoken on post-marketing reporting requirements via Guidance issued in January 2014. In June 2014, the Agency stated its position on how healthcare PR executives can adhere to its rules when using platforms with limited characters (aka, Twitter, Google Ads, etc).

Pharmaceuticals 79

Pharmaceuticals Advertising Advertising Healthcare 79

ISEBOX

OCTOBER 19, 2016

It’s Pharmaceutical PR 101: Speed matters in healthcare communications. And that’s just the Top 3, as of October 1, 2016. These people represent your potential audience and they are turning to social media for healthcare-related information. No more excuses for avoiding social media in healthcare communications.

Pharmaceuticals 70

Pharmaceuticals Social Media Healthcare Marketing 70

PRSay

JANUARY 28, 2020

At this year’s Grammy Awards, held in the wake of Kobe Bryant’s tragic death, Lizzo used her moment on stage to preach a message of “connectivity” and using music to “reach out,” while Leonardo DiCaprio used his Oscars moment in 2016 to make a statement about climate change months after 2015 was noted as the warmest year on record.

Case Study 176

Case Study Healthcare Film Brand 176

ImPRessions - Crenshaw Communications

JULY 17, 2017

The empowerment of the healthcare and health information consumer will be larger and more significant than ever before. This is an existential threat to ad agencies, of course, but it also poses challenges and limitations for PR firms in ad networks as well as independents. Mobile is still growing. It all comes back to content.

Trends 159

Trends Mobile Advertising Advertising 159

ISEBOX

JANUARY 26, 2017

In 2016, the average ransom demand was $679 (up from $294 in 2015). Popular Science called medical devices the biggest cyberattack threat of 2016. And you know things are serious when the FDA speaks, like they did via Final Guidance for Industry released December 28, 2016: Postmarket Management of Cybersecurity in Medical Devices.

Pharmaceuticals 70

Pharmaceuticals Healthcare Enterprise Policies 70

Scott Public Relations

AUGUST 27, 2019

Major current events, from the vote on Brexit to the American elections in 2016, seem driven by misinformation—but is this a realistic perception? If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations.

Insurance 45

Insurance Insurance Healthcare Communications 45

Scott Public Relations

MAY 13, 2019

Or the emotional damage to the healthcare providers who deal with physical damage caused by one human to others. 1,637 children were killed by guns in 2016. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Each year, more than 70,000 Americans are injured by guns. Absolutely.

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

PRSay

AUGUST 31, 2016

EST. But keep in mind if we limit ethical discussions to just September, we will be doing our teams, our employees, our agencies and our organizations a disservice. Best practices for Ethics Curriculum in Public Relations – Sept. If you see an ethical issue, carve out time in your team meetings to discuss it and get people’s thoughts.

Ethics 113

Ethics Policies Healthcare Journalism 113

Scott Public Relations

MAY 13, 2019

Or the emotional damage to the healthcare providers who deal with physical damage caused by one human to others. 1,637 children were killed by guns in 2016. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Each year, more than 70,000 Americans are injured by guns. Absolutely.

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

ISEBOX

DECEMBER 14, 2016

But that’s just what the agency did with its recent on “ General Wellness: Policy for Low Risk Devices. ” Obviously, mobile apps in the healthcare environment deserve the attention of pharma marketers, but there’s more to the story than just the numbers. We’re wrapping up 2016 with additional articles in the pharma regulatory series.

Mobile 70

Mobile Pharmaceuticals Healthcare Product Launch 70

Scott Public Relations

AUGUST 27, 2019

Major current events, from the vote on Brexit to the American elections in 2016, seem driven by misinformation—but is this a realistic perception? If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations.

Healthcare 40

Healthcare Insurance Insurance Communications 40

Shift Communications

JUNE 19, 2017

Almost certainly not, except for certain regulated businesses like healthcare and finance. It was enacted into law in May 2016, and enforcement penalties begin in May 2018. cta] The post GDPR Primer for Marketing and Public Relations appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin.

Publicity 163

Publicity Marketing Privacy Advertising 163

Communications Conversations

MARCH 29, 2019

In the span of five years, Tess has excelled in marketing, communications, production, and business development roles in agencies, on the client side, and with non-profits. Over the last two years, Amelia has played an integral role in shaping how our agency approaches influencer engagement in the healthcare industry.

Social Media 128

Social Media Agriculture Marketing Media 128

PR Conversations

FEBRUARY 28, 2018

I see agencies offering communication research and audit services when they appear to have no-one in their team with any qualifications in research. Source: Chartered Institute of Public Relations (CIPR) State of the Profession Report (2016). Source: VMA Group Report: Inside Insight (2017).

Training 65

Training Ethics Data Analysis 65

Communications Conversations

MAY 3, 2016

Courtney is the director of Allen Hall PR our student run public relations agency at the University of Oregon and the president of the American Women in Sports Media chapter. In addition, Kathryn is highly active in The Agency at Southern Miss, the student run firm. Courtney Mains @courtneyamains. nominated by Dean Mundy).

Sports 0

Sports Leadership Internal International 0

Ethical Voices

DECEMBER 12, 2022

I’ve spent the last 25 years of my career in corporate communication as an agency owner, and with WE Communications who acquired my business back in 2016. Our agency is committed to sharing our diversity numbers. We need to do better like most agencies. Tokenization is an issue. We’re doing okay.

Ethics 73

Ethics Brand Branding Internal 73

Ethical Voices

JANUARY 22, 2024

I’ve been in the public relations business for a little over 30 years now in both corporate and agency backgrounds, a partner in a PR firm for 13 years, and an executive with Advent Health, a large, not-for-profit healthcare system. What is the most difficult ethical challenge you ever confronted?

Ethics 77

Ethics How To Training Employee 77

Shift Communications

JUNE 10, 2016

cta] The post SHIFT Wins 16 Bell Ringer Awards appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin. Our values not only guide who we are, but the work we do. Contact us , get started, and next year you might be on stage with us! Catherine Allen. Executive Vice President.

Travel 0

Travel Healthcare B2B Resources 0

Mindful Marketing

JULY 28, 2015

In terms of industry focus, healthcare, manufacturing and professional services are sweet spots for us. To us, storytelling is far more than a technique or tactic or cute parlor trick, though plenty of agencies that claim to be storytellers are mostly relying on story as one of those kinds of tools.

Interviews 50

Interviews Communications Storytelling Marketing 50