Agility PR Solutions
OCTOBER 17, 2021
Requiring my team at MediaSource, a public relations agency that works mainly in health care, to get vaccinated against COVID-19 was the right thing to do. The post Why healthcare PR agencies should require the COVID-19 vaccine appeared first on Agility PR Solutions.
Scott Public Relations
MARCH 4, 2020
As the divide in wealth continues to grow, it will have a negative impact on other public policy issues as well—including healthcare. Income inequality is a terrible companion for a healthcare system based on a fee-for-service model.
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Scott Public Relations
DECEMBER 19, 2019
Yet as more and more people are educated about what this will do to our weather, storms, agriculture, and even national security, the consequences on one other aspect of life must not be overlooked: healthcare.
Scott Public Relations
DECEMBER 19, 2019
As the divide in wealth continues to grow, it will have a negative impact on other public policy issues as well—including healthcare. Income inequality is a terrible companion for a healthcare system based on a fee-for-service model.
Scott Public Relations
MARCH 4, 2020
Yet as more and more people are educated about what this will do to our weather, storms, agriculture, and even national security, the consequences on one other aspect of life must not be overlooked: healthcare.
Shift Communications
APRIL 19, 2022
By Kristin Villiotte, Vice President, Healthcare. Healthcare in the metaverse? While perhaps best understood in the context of gaming and virtual reality, the metaverse is quickly becoming an important space for healthcare companies. Multichannel healthcare communications.
Scott Public Relations
AUGUST 16, 2019
The changing climate and resultant increase in natural disaster events is driving home how crucial energy is for healthcare. Hospitals and physicians’ offices face obvious problems when intense heat or storms knock the power out, but there are less obvious victims in those who are switching to home healthcare. An increasing number of patients are choosing to receive their healthcare and treatments at home instead of medical institutions.
Scott Public Relations
AUGUST 16, 2019
The changing climate and resultant increase in natural disaster events is driving home how crucial energy is for healthcare. Hospitals and physicians’ offices face obvious problems when intense heat or storms knock the power out, but there are less obvious victims in those who are switching to home healthcare. An increasing number of patients are choosing to receive their healthcare and treatments at home instead of medical institutions.
Scott Public Relations
OCTOBER 13, 2019
Technology is rapidly changing the nature of healthcare: its capability, delivery, and efficiency. Healthcare organizations are constantly coming up with new innovations to improve the abilities of physicians and the outcomes of care, particularly in fields that present more challenges. One of the latest advances, the ABS Virtual Office from Alternative Behavior Strategies (ABS) , is a prime example of how healthcare integration is creating a better system for all involved.
Scott Public Relations
OCTOBER 13, 2019
Technology is rapidly changing the nature of healthcare: its capability, delivery, and efficiency. Healthcare organizations are constantly coming up with new innovations to improve the abilities of physicians and the outcomes of care, particularly in fields that present more challenges. One of the latest advances, the ABS Virtual Office from Alternative Behavior Strategies (ABS) , is a prime example of how healthcare integration is creating a better system for all involved.
Scott Public Relations
AUGUST 20, 2019
If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations. Technology has constantly altered how we communicate since the beginning of civilization.
Ethical Voices
SEPTEMBER 26, 2022
The most important ethics priority for healthcare communicators. Always on the corporate side, never on the agency side, but in multiple industries. Now I’ve been in healthcare now for almost 15 years. You’re in healthcare.
Scott Public Relations
AUGUST 20, 2019
If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations. Technology has constantly altered how we communicate since the beginning of civilization.
PR Daily
NOVEMBER 12, 2021
The company partnered with agency MWWPR to build buzz before the event and continue its success afterward. OMRON Healthcare was on a mission of “Going for Zero” heart attacks and strokes.
Shift Communications
JANUARY 8, 2015
Healthcare providers in particular found creative ways to grasp the hearts of others during this season of giving. Below are three examples of healthcare providers who leveraged the holidays in interesting ways to successfully market to and engage their audiences. This giving campaign is a great example of how healthcare providers can team up with outside brands to reach beyond their usual audience. Account Coordinator, Healthcare Team.
Shift Communications
FEBRUARY 26, 2020
Healthcare, which collectively represents more than 30% of the firm’s business, is the network’s largest sector. By putting our clients first, we don’t get caught up in bureaucracy or agency politics,” said Dini. “We
Shift Communications
APRIL 8, 2015
When it comes to marketing communications (marcom), healthcare providers face constantly evolving challenges – particularly in relation to engaging the newly empowered consumer. As healthcare teams evaluate their marcom plans, addressing a few basic questions can go a long way. The healthcare landscape is constantly changing along with a consumer base that demands ongoing attention and engagement. Healthcare healthcare healthcare PR marcom
Shift Communications
OCTOBER 1, 2014
Non-profits and healthcare organizations face an especially difficult uphill battle as they look to connect with a very specific audience on a limited budget while abiding by regulations. When it comes to non-profits and healthcare organizations, data leaves a lasting impression. The post Healthy Socialization: What Can Social Media Offer Healthcare Organizations? appeared first on SHIFT Communications PR Agency | Boston | New York | San Francisco.
Shift Communications
NOVEMBER 19, 2015
The healthcare industry is unique in that it is simultaneously at the cutting-edge of science, yet woefully behind other industries like retail and finance. Not surprisingly, healthcare is finally working its way into the big data conversation. Not only is that how every company uses big data, plenty of healthcare companies are using big data this way. Data Healthcare Influence Leadership Learning Media Tools
5W PR
OCTOBER 8, 2018
The US Department of Labor estimates 80 percent of healthcare decision in families are made by women. Therefore, it makes sense that healthcare content should target the key decision makers. Compelling marketing campaigns in the healthcare sector for women should include authentic stories of the experiences and challenges women encounter on a day-to-day basis. Healthcare Media Relations Public Relations branding insights marketing PR pr firm pr strategy strategy tips trends
Shift Communications
MARCH 30, 2015
As a Google Analytics Certified Partner , we’re happy to share how Google Analytics can integrate into healthcare and hospitals. As always, if your healthcare institution or hospital would like help implementing Google Analytics, contact SHIFT’s healthcare marketing team ! The post Google Analytics 101 for Hospitals and Healthcare appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin.
Shift Communications
MAY 2, 2017
The importance of effective communications is also increasingly important in the industry where I focus my communications practice – healthcare. With the growing retailization of healthcare and push to arm and empower the consumer, it is clear that the manner by which we discuss and communicate about healthcare issues must be revisited. Healthcare Public Relations
NewsWhip
MAY 27, 2021
The future of storytelling in healthcare communications. In the digital age the rules for reaching an audience change almost constantly, but agencies are rising to the challenge of high expectations for content on newly emerging channels.?. Paul: Healthcare communications.
Culpwrit
NOVEMBER 1, 2021
The post Importance of Openness, Collaboration and Goals in Successful Agency/Client Relationships appeared first on Culpwrit. Advice from a Pro Careers Day in the Life Future Leaders Guest Post DePaul PRAD healthcare PR Kaylee Harrington Stacia Doss
Stephen Waddington
MAY 26, 2021
COVID-19 has seen an explosion of new PR agencies. More than 50 new PR agencies have been founded in the UK during the COVID-19 pandemic according to a report published today by Wadds Inc. COVID-19 UK PR Agency Startup report. agency
ImPRessions - Crenshaw Communications
NOVEMBER 27, 2016
For any brand or business looking to bring on a PR agency , the cost of a quality public relations program is a key factor in the decision. And for the uninitiated, the different methods agencies have for budgeting and billing can be opaque, making it difficult to get an apples-to-apples comparison when reviewing firms. Yet we’re sometimes reluctant to talk about how agencies set their budgets. When might agencies charge more? How do agencies set rates?
Stephen Waddington
AUGUST 12, 2020
Nine entrepreneurs talk about the agencies they’ve launched during the pandemic. If you’ve started an agency during the COVID-19 crisis please get in touch. Why start an agency in 2020, during lockdown? Why start an agency in 2020, during lockdown? agency
Scott Public Relations
APRIL 2, 2020
If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”.
Stephen Waddington
JANUARY 7, 2021
Now is a great time to go freelance or to start an agency. If you’re an agency founder it’s also a good time to think about creating additional value, scaling and growth. So why my optimism around freelancing, new agency starts and scaling? agency
ImPRessions - Crenshaw Communications
DECEMBER 15, 2016
For anyone building a career in public relations, there’s no better environment than a PR agency. If you wind up in a specific sector, like technology or healthcare, an agency is a solid starting point. If your work takes you on a corporate or nonprofit path, the agency experience will offer a foundation. Agency experience is useful no matter where a PR career goes. But agency life is not without stress. Learn the business of agencies.
Shift Communications
JANUARY 4, 2019
However, I knew I wanted it to be in the healthcare industry in one form or another. Reflecting back on the patients I helped and the positions I held, there are three important and unified lessons that have helped me as I entered the world of healthcare PR: patience, empathy and time management. The healthcare industry prepared me to roll with the punches and helped me build my confidence. Dedicated Healthcare Learning Productivity Public Relations
PRSay
FEBRUARY 23, 2017
Those were often the first words out of the mouth of Steve Daley , a former mentor of mine from agency life, when he would hear about the value proposition from a new client. Now, Daley’s Razor is an edict to all of us in healthcare communications as we rally against fake news, propagated either by false motives or old fashioned apathy. Compelling messages that don’t have the benefit of being true aren’t hard to find in healthcare. “Compelling, if true.”.
PR Daily
NOVEMBER 18, 2021
And in the agency world, we already deal with higher turnover than many other others. Here are some things I’m considering and urge my fellow agency leaders to consider as well: 1. Annie Perkins is chief of staff and managing director, consumer & healthcare for SHIFT Communications.
Reputation Us
MAY 22, 2015
Communications Tools Healthcare PR Internal Communication PR Best Practices communications Employee Communications Healthcare Healthcare Communications healthcare pr agency healthcare pr firm healthcare public relations LT Public Relations marketing media relations Patient Experience portland public relations PRSA PRSA Health Academy public relations reputation management social media
Scott Public Relations
SEPTEMBER 3, 2020
If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”.
Shift Communications
NOVEMBER 19, 2015
The healthcare industry is unique in that it is simultaneously at the cutting-edge of science, yet woefully behind other industries like retail and finance. Not surprisingly, healthcare is finally working its way into the big data conversation. Not only is that how every company uses big data, plenty of healthcare companies are using big data this way. Data Healthcare Influence Leadership Learning Media Tools
Scott Public Relations
MAY 13, 2019
If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations.
Shift Communications
JANUARY 12, 2016
Healthcare made a lot of headlines this year. But what does that mean to the healthcare industry? With this in mind, let’s examine a few of 2015’s top healthcare headlines as they’ll be a contributing factor into what happens in 2016 and beyond. The big political healthcare news of 2015 was King vs. Burwell, where the Supreme Court upheld one of the main tenets of President Obama’s healthcare law. The business of healthcare is changing right before our eyes.
Scott Public Relations
OCTOBER 13, 2019
If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations. Journalists have long been the “gatekeepers” of news and information in society.
Stephen Waddington
JANUARY 20, 2021
Now is a great time to start or scale-up an agency. My trend is agency start-ups and scaling in 2021. It has been a boom for online retail, big tech and healthcare; and a bust for culture, entertainment, hospitality, travel and events. agency
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