Cision

JUNE 29, 2015

According to Reuters’ Digital News Report 2015 , an on-line poll about the future of digital news in the United States, the United Kingdom, Germany, Spain, Italy, France, Ireland, Denmark, Finland, Urban Brazil, Japan and Australia, there have been drastic shifts in the amount of news that is accessed through smartphones and other mobile devices.

Comparison 120

Comparison Television Print Social Media 120

Doctor Spin

JANUARY 8, 2022

We got to experience the hippie web (2005-2015) revolving around earned and owned media. One and a half-decade after the dot-com bubble, the money web (2015-present) began to gain momentum. .” But traditional education is slow and time-consuming. Cover photo by Jerry Silfwer ( Prints / Instagram ).

Education 52

Education Industry Web Wikipedia 52

Doctor Spin

JANUARY 8, 2022

We got to experience the hippie web (2005-2015) revolving around earned and owned media. One and a half-decade after the dot-com bubble, the money web (2015-present) began to gain momentum. .” But traditional education is slow and time-consuming. Cover photo by Jerry Silfwer ( Prints / Instagram ).

Industry 52

Industry Web Wikipedia Education 52

Mindful Marketing

SEPTEMBER 19, 2020

Two years ago I wrote about Starbuck’s innovative efforts to serve deaf consumers through a specially-designed store in Washington, D.C. Its mission is to make a life-sustaining service safely available to a group of consumers who are consistently underserved. Furthermore, 3.22

Corporate 103

Corporate Consumer Employee Print 103

Cision

NOVEMBER 30, 2015

Black Friday 2015 has come and gone, and one trend dominated all others: more and more people are purchasing online rather than shopping at brink-and-mortar retailers. This is based upon comparative sales data between 49 annual print ads and three annual TV ads that run on Black Friday, Christmas and Father’s Day. Conclusion.

Social Media 120

Social Media Facebook Print Advertising 120

Stephen Waddington

JULY 10, 2018

A fix for the newsfeed The key difference between an RSS feed and an algorithm driven newsfeed such as Google+, Facebook, LinkedIn or Twitter, is that you are completely in control of the content that you consume. It’s as close to a traditional print product or newsstand as is possible to find on the web. which closed its Yahoo!

Web 68

Web Google Mobile Print 68

Cision

OCTOBER 14, 2015

Cracked , a pop culture-focused humor site, started adding occasional serious topics, such as war refugees from Syria, home foreclosures and sexual assault to its coverage in 2014 and increased the number in 2015. Check out the 2015 Global Social Journalism Study! More data journalism.

Journalism 120

Journalism Trends Local Print 120

Cision

SEPTEMBER 3, 2015

The report is drawn from tracking four months’ worth of social and electronic print media related to the topic, from January to April 2015. Hillary Clinton (@HillaryClinton) February 3, 2015. Key take-aways: What beliefs do your consumers/patients hold close? Mayim Bialik (@missmayim) February 11, 2015.

Healthcare 120

Healthcare Brand Branding Pharmaceuticals 120

ImPRessions - Crenshaw Communications

JANUARY 5, 2017

According to a 2015 Chief Communications Officer survey by Korn Ferry , CCOs in the U.S. Thought leadership is relevant not just to B2B organizations, but to consumer product companies. But PR itself is gaining influence, and rapidly. Though it’s an evolution and not a revolution, that’s the real change for our industry.

Trends 124

Trends SEO Leadership Print 124

Cision

SEPTEMBER 15, 2016

According to a recent study by Fluent , consumers who are reached through a greater number of channels engage more with, and buy more from, brands. The study surveyed 1,802 Americans and found that traditional engagement channels — such as television and print — offer the most reach. billion people in the world, only 2.3

Social Media 120

Social Media Marketing Media Study 120

Communications Conversations

JANUARY 26, 2016

But, a number of stats and reports lately (not to mention consumer behavior trends in general) have got me thinking: We may be well past the tipping point. Meanwhile, print circulation numbers among the nation’s largest newspapers are plummeting. For many years, media relations has been one of the core aspects of PR.

Media Relations 60

Media Relations Media Newspapers Print 60

Reputation Antistress by Sergii Bidenko

DECEMBER 21, 2023

However, marketing miscalculations and consumers' specific views of the world can cause reputational scandals even where they shouldn't have happened. For the 2015 Christmas holidays, the well-known US shopping centre Bloomingdale's published a poster for Rebecca Minkoff in its catalogue.

Reputation 52

Reputation Advertising Advertising Crisis 52

Cision

SEPTEMBER 10, 2015

While the official change was on April 21, 2015, analysts like Bryson Meunier point out that this wasn’t just a one-time event but the beginning of long-term change. Still, on August 27, 2015, Facebook reported that 1 billion users logged in that day , the equivalent of 1 in 7 people on the planet. Of the approximately 3.2

Trends 120

Trends Mobile Web System 120

Marketwired

APRIL 12, 2016

In its 2015 study , Edison Research showed that podcast consumption grew from 11% of the U.S. population in 2006 to 33% in 2015 — a current total of 155 million Americans. While listenership of podcasts is still small, that audience gets increasingly larger each year.

Advertising 100

Advertising Advertising Television Radio 100

Prohibition

AUGUST 9, 2017

Overall, the campaign was hugely successful and achieved more than 146 pieces of radio coverage and 140 pieces of national and regional print coverage, with a total circulation of 337 million for print and 355 million opportunities to hear for radio, and genuinely drove online conversation.

Communications 48

Communications Radio Print Hotels 48

Masters in Communications

FEBRUARY 12, 2022

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. The printing press emerged around 600 years ago, but printed media technically existed for thousands of years.

Ethics 52

Ethics Communications Print Television 52

PR in High Definition

DECEMBER 13, 2017

3D printed cupcake anyone? It is clear that our smartphone assistants are becoming more like virtual companions and soon, millions of consumers will start having meaningful conversations, or even relationships with these virtual assistants, changing the way we interact with one another. Yes please.

Trends 59

Trends How To Retail Google 59

Prohibition

AUGUST 9, 2017

Overall, the campaign was hugely successful and achieved more than 146 pieces of radio coverage and 140 pieces of national and regional print coverage, with a total circulation of 337 million for print and 355 million opportunities to hear for radio, and genuinely drove online conversation.

Communications 48

Communications Radio Print Hotels 48

PR Conversations

JULY 20, 2015

It’s understood that the play’s the thing; however, it was the vibrant community found around each performance that proved an unexpected volunteer adventure at The Toronto Fringe festival 2015. Following are things observed or directly experienced during my volunteer stint at The Toronto Fringe 2015. Hello new #FringeTO Pals!

Community 40

Community Print Twitter Creativity 40

Sword and the Script

DECEMBER 12, 2017

Today’s buyers (whether an organization or consumer) are more informed and choosy about who they decide to do business. 13) Data says it’s fit to print. An increase in the data driven arms race and for many to return to analog or print options to cut through the digital noise.”. .’” – Tom Pick | Webbiquity.

Marketing 102

Marketing Content Marketing Crisis Management Data 102

Contently - Strategy

JULY 22, 2021

After people book, the site’s stories—as well as its companion print magazine—help them make the most of their trip. “We know that more and more people are consuming podcasts.” Then, once the trip is over, Marriott Bonvoy Traveler sparks inspiration for the next adventure.

Travel 58

Travel Hotels Storytelling Content Marketing 58

Rock the Status Quo

MARCH 30, 2015

View image | gettyimages.com Media coverage abounds related to last week’s 2015 F8 Developer Conference – an event for app developers put on by Facebook. It could help Facebook collect data, eavesdrop on customer service and collect consumer information normally proprietary to the brand based on customer interactions.

Facebook 100

Facebook Customer Service YouTube Crisis Management 100

Sword and the Script

MAY 21, 2016

In 2015, there are literally hundreds of channels where consumers access content.”. In his latest book, Content, Inc., It’s this growth in channels that’s reshaped marketing strategy so dramatically, particularly in the digital space.

Social Media 63

Social Media Marketing Media Content Marketing 63

MaccaPR

MARCH 7, 2016

According to statistics from the American Society of News Editors, print news staffing fell by 65 percent from 2005-2015. As print and broadcast newsrooms shrink, a company’s ability to have its media-worthy content at the fingertips of inquiring journalists has never been so vital. Exhibit A: Starbucks.

How To 48

How To Media Print Real Estate 48

Stephen Waddington

DECEMBER 30, 2019

The web was the most significant shift in publishing since the invention of the printing press in the 15th Century. These devices have provided the means for consumers to connect to the internet wherever and whenever. Trust in the news has fallen 11% since 2015. It was also a time of incredible innovation.

Government 103

Government Education Print Ethics 103

Waxing UnLyrical

APRIL 13, 2015

Why: “In 2015, consumer expectations are going to continue to rise. Retailers need to look for ways to connect with the increasingly demanding consumer so that they become fans of the brand, instead of simply customers,” says Dave Hochman as he shares six takeaways for the “C-store” industry.

Web 40

Web Retail Twitter Print 40

Mark My Words

SEPTEMBER 4, 2015

Decades of reclusiveness by the author did not harm the sales of her Mockingbird follow-up, as copies of Go Set a Watchman flew off the shelves, as if they were printed in Hogwarts. Fast forward to 2015 and Thomas Cook was reeling from its callous response to tragedy.

Newspapers 60

Newspapers Print Instagram Twitter 60

PR 20/20

OCTOBER 12, 2017

In 2015, Robert (with Carla Johnson) wrote the book Experiences: The 7th Era of Marketing , which outlines an approach on how content-driven experiences can be created, managed, scaled, promoted, and measured in today’s business environment. The studio believed they just saved a half-million dollars with no downside.

Marketing 53

Marketing Enterprise Print Film 53

MaccaPR

DECEMBER 10, 2014

you give a potential consumer limited options on a landing page, that keeps them focused on what you want them to do. We guide their pay-per-click accounts, and build custom landing pages that house their promotional offers, encouraging people through PPC to print out a coupon or show the offer on a mobile device.

SEO 98

SEO Interviews Blogging Engineering 98

Mindful Marketing

SEPTEMBER 11, 2015

He has developed communications strategies, managed internal teams and placed high-level business and technology coverage for companies in the semiconductor, services, security, cloud, wireless, enterprise software, marketing and consumer device industries. Everything from the deeply technical to those focused on selling to consumers.

Marketing 50

Marketing Wireless Software Journalism 50

Flatiron Communications

NOVEMBER 7, 2015

If you hadn’t heard, the former “Gray Lady,” a name derived from the color (or lack thereof) of its newsprint, just distributed one million Google Cardboard VR viewers to subscribers of its Sunday print edition. Minter Dial (@mdial) November 3, 2015. ” . .

Newspapers 28

Newspapers Film Journalism Web 28

David PR Group

JANUARY 12, 2015

So, just as print media is terminally ill and the college football playoff will eventually be eight teams, I tell you this: The Thin Mints aren’t the same. Are they cookie consumers? Perhaps I’m over-reacting, but changing the go-to Girl Scout cookie might be the first big reputational crisis of 2015. about 2.5%

Reputation 40

Reputation Groups Crisis Viral 40

MaccaPR

AUGUST 26, 2015

By telling the story of how Lego came to be, consumers are getting a behind the scenes look, and, simultaneously, learning about the people who built it. A photo posted by Ben & Jerry's (@benandjerrys) on Jul 31, 2015 at 9:03am PDT. When customers get this rare glimpse, they tend to feel more connected to the company.".

Corporate 48

Corporate Examples Storytelling Brand 48

ZudePR

DECEMBER 30, 2016

Towards the end of 2015, I was feeling distracted. You must turn down time-consuming commitments. Hot off the printed press. But I did consume a lot of news, particularly the Saturday Guardian. 9: Us by David Nicholls (2015) £3.99. Sign Up Now. #1: I had a fuzz in my head. I couldn’t focus properly.

Writing 84

Writing Google Meeting Airlines 84

Frederik Vincx

DECEMBER 11, 2015

PR teams need to adapt to the changing consumer. All communication teams are striving for the attention of the fickle consumer. Your team needs to keep up with and swiftly respond to evolving consumer behavior. Stuart Bruce, PRCA Digital PR Report 2015: Need for more training. From the PRCA Digital PR Report 2015.

How To 60

How To Software System Employee 60