Cision

JULY 14, 2016

recommends keeping a close eye on the industry and market to ensure your brand is always current in its strategies. What drew you to the PR industry? Knowing I had a way with words, I eventually wanted to find an industry that utilized those skills and allowed for creativity. I was hired on the spot and never looked back.

Travel 120

Travel Agriculture Tourism Internal 120

Sword and the Script

DECEMBER 21, 2021

This year, we’ve seen brands and agencies alike trying – and struggling – to find and hire strong PR pros. These pros will continue to be in demand – and those in need of public relations assistance should be aware of all the options available to them, including consultants, agencies, and of course hiring in-house.”.

Marketing 215

Marketing Content Marketing Social Media Employee 215

Sword and the Script

DECEMBER 31, 2019

The median salary breaks down across corporate, agency and non-profit sectors of PR as follows: corporate communications median salary was $127,100; PR agency median salary was $96,000, and non-profit communications salary was $85,000. . 4) Earned Media: 3 PR Studies Quantifying the Impact of Media Relations on Sales.

Blogging 81

Blogging Publicity Marketing Survey 81

Prohibition

APRIL 29, 2017

We won Prolific North’s and the CIPR’s Agency of the year and we had a record year with a number of exciting new account wins, including several high street brands, and as a result we need to expand our growing team yet again. As you’ve probably figured out, we’re no relics when it comes to clever public relations.

Agency 54

Agency Creativity Hotels Social Media 54

Communications Conversations

MAY 30, 2018

“I’m done with agency life. You could replace “agency life” with “corporate life” and insert a whole other sub-set of people, too. So, sometimes people start talking about finding a job in another industry. It’s too many hours, too stressful and I have other things I’d like to do.”

Apparel 106

Apparel Public Affairs Training Corporate 106

Mindful Marketing

JULY 15, 2015

The profession itself continues to be one of extreme pressure, having landed once again on CareerCast’s list of the most stressful jobs in America for 2014 – at No. This has been a long time issue, fueled by PR agencies that build budgets based on hourly rates and want as much content pumped out as possible in those hours.

Analytics 50

Analytics Measurement Crisis Communications Tools 50

ZudePR

JANUARY 21, 2016

So, back in early 2014, I plunged headlong into content curation. Content marketing had been mushrooming and seemed to explode as 2013 turned into 2014. When it came to small business marketing, digital marketing, SEO, PR, media relations, crisis management, Glasgow no-one would curate better content than me. Truthfully.

Digg 104

Digg SEO System Reddit 104

ZudePR

FEBRUARY 22, 2016

You work in PR but you’re finding it increasingly hard to persuade clients that media relations and a bit of social media dabbling cuts the mustard. On the other hand (in December 2014) Facebook drives around a quarter of overall traffic to websites , rivalling organic search. You need hard facts. And invest. #3:

Social Media 75

Social Media SEO Media Local 75

ZudePR

JULY 20, 2016

In 2014, a whopping 581,000 businesses started up in the UK. I’m a 43-year-old traditional-media-relations-guy-turned-digital-PR. When I’m not doing a good job for clients, I write about digital PR/marketing for publications including Social Media Examiner , SEMRush , PR Daily , PR Moment , MuckRack , and Business2Community.

Digital PR 60

Digital PR SEO Small Business Blogging 60

Communications Conversations

MAY 3, 2016

He mastered media relations managing information for national outlets like ESPN and Sports Illustrated. His popularity and ability to inspire students has played a critical role in the success of the school’s investor relations club where he has steadily grown his knowledge and responsibility. Courtney Mains @courtneyamains.

Sports 0

Sports Leadership Internal International 0

Sword and the Script

DECEMBER 20, 2022

There are so many thoughtful contributions – from people working on both the in-house and agency sides. b) More pay-to-play opportunities to participate in national media relations opportunities. c) More companies create their own content and channels to reach audiences instead of traditional media channels.

Marketing 198

Marketing Content Marketing Data Social Media 198

Sword and the Script

DECEMBER 26, 2023

Public relations will be pivotal in elevating trust through promotions of client wins, industry accreditations, awards, analyst remarks and influencer endorsements. This year, we saw in-house teams get downsized and agency budgets get reduced. The second is an increase in ‘pay for play’ publishing.

Writing 200

Writing Communications Marketing B2B 200

Cision

MARCH 16, 2016

Here, she shares the biggest lesson she’s learned throughout her career, what it means to deliver impactful media coverage and how the rise in influencers is affecting the PR industry. What drew you to the PR industry? I desperately wanted to break into the media industry once I’d graduated so I took a job as a secretary at OK!

Wireless 120

Wireless Creativity Industry Agency 120

Communications Conversations

JULY 23, 2019

HOWEVER… If you take a closer look at the 2019 list, you quickly realize almost the entire list is made up of agency folks. I only found THREE people who WEREN’T agency people on the list! What’s more, it wasn’t just agency people–it was one specific agency! ” – Dan Bonebright.

Transportation 122

Transportation Social Media Corporate Agency 122

MaccaPR

JANUARY 6, 2015

From brand strategies and social media tips to content marketing and the death of PR spin, below are the top 10 MaccaPR posts of 2014 based on the most total views and social media engagement. Top 10 MaccaPR Blog Posts of 2014. #1. Is it website or Web site?

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

Sword and the Script

DECEMBER 26, 2017

First, I think data provides a wide canvas of the happenings in the industry. PR and media relations statistics. Social media marketing statistics. Paid media and advertising statistics. PR and Media Relations Statistics. Earned Media Poised for New Prominence ). State of Blogging ).

Content Marketing 127

Content Marketing SEO Social Media Marketing 127

Bianchi Biz Blog

MARCH 27, 2023

Since 2014, Bianchi PR has been the Detroit automotive/mobility member of the Public Relations Global Network. With 54 member PR agencies in virtually every major market around the world, PRGN gives our clients local PR expertise and boots on the ground in just about any market they might need support. PRGN has got you covered!

Agency 79

Agency Automotive Local Meeting 79

ZudePR

MAY 31, 2015

“The lightbulb went off when I realised the blog was a great way to educate, raise awareness about pressing industry topics, and to collaborate with people I couldn’t normally reach. An experienced PR agency CEO, Jeff is a publisher, editor, and blogger at The PR Coach. Otherwise, it’s all pretty much out there.”

Communications 81

Communications How To Blogging Content Marketing 81

ZudePR

DECEMBER 30, 2016

Here’s an extract: “How to create interesting content for a boring product or stale industry. All 160 episodes since July 2014. I’ve consciously veered off at complete tangents to a conventional PR company’s core skillset (media relations) since setting up my own business nearly 2.5 Boy meets girl.

Writing 84

Writing Google Meeting Airlines 84

Stephen Waddington

DECEMBER 5, 2018

Media relations remains an important part of the execution of a public relations campaign alongside paid, shared and owned media. Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement.

Media Relations 115

Media Relations Media Print Newspapers 115

Frederik Vincx

DECEMBER 11, 2015

One of the big reasons that most agencies have not invested in reengineering their agency model is down to the money it has taken to do this (£500,000 by our last count) and also the lack of digital knowledge of most agency owners, who have grown up in a very traditional PR career. Doing new work requires new ways of working.

How To 60

How To Software System Employee 60

MaccaPR

FEBRUARY 10, 2015

The Nashville-bred superstar has leveraged every element of her social identity – on Facebook, Twitter, Instagram, Tumblr, Pinterest, Vevo and YouTube – to make "1989" the #1 best-selling album of 2014. Yet the marketing genius that fueled Taylor Swift’s rise to mad levels of worldwide-stardom goes far beyond her mastery of media relations.

Social Media 48

Social Media Marketing Media YouTube 48

Sword and the Script

DECEMBER 11, 2018

There’s something in here for every discipline of marketing – be it strategy, PR, content marketing, SEO, digital, social media, customer marketing, and so much more. It’s a list worth perusing carefully because there are real gems in here from CMOs, agency leaders and many consummate professionals. 7: Lou Hoffman.

Social Media 98

Social Media Marketing Media Creativity 98

Sword and the Script

FEBRUARY 4, 2020

Liesa Opitz provides several use cases for the tool on the Talkwalker blog , including this one for the auto industry (see screenshot below). Some of the conversation segments, like motorsports, are “predictable”, but others, like the “music industry,” are a surprise. She also supports programming for 10 social media channels.

Software 105

Software Analysis Data Tools 105

Stuart Bruce

MARCH 17, 2014

The future of PR panel kicked off with an excellent keynote by Paul Holmes of The Holmes Report who gave an overview of the public relations industry around the world and where he saw its future. Stuart Bruce (@stuartbruce) March 11, 2014. The Holmes Report (@holmesreport) March 11, 2014. ChrisDougoud) March 11, 2014.

Communications 153

Communications Conference Groups Reputation 153