wiredPRworks

MAY 23, 2022

Almost nobody, except maybe David Letterman, was making top 10 lists in 2007. Talk about your LinkedIn networking experiences on your blog and in your marketing communications and make your LinkedIn site [www.linkedin.com/in/yourname] as prominent as your home page URL in all communications. Why would anyone want 10 ways?

LinkedIn 52

LinkedIn How To B2B Social Media 52

Deirdre Breakenridge

JANUARY 13, 2015

Since 2007, 57 keynote speakers at Apple’s Worldwide Development conference have been men. This represents quite an imbalance, especially given many of the products marketed at the conference targeted women, and that women account for 89 percent of the decisions to buy consumer electronics. A Guest Post By Sara Capra. Sara Capra.

Conference 150

Conference Training Healthcare Policies 150

Communications Conversations

AUGUST 11, 2017

And, it’s mostly predicated on the belief, and expectation, quite frankly, that the mainstream media will always be numero uno in the PR/marketing game. But, look how much has changed in 10 years (keep in mind, in 2007, the iPhone was invented). So, what’s the result of the market losing 50% of these jobs?

Media Relations 87

Media Relations Media Local Leadership 87

PRSay

DECEMBER 27, 2022

The escalating war in Ukraine further restricts the petroleum market, wreaking havoc on gas prices and supply chains. If the communications industry learned anything else from the Great Recession of 2007–2009, then it was the importance of maintaining brand awareness through the tough times.

Trends 126

Trends Pitching Twitter Nonprofit 126

wiredPRworks

FEBRUARY 8, 2017

Way back in 2007, NACE DC invited me to share futuristic “ New Age Marketing ” ideas. MACE Meeting Planner and Event Marketing Speakers to Follow – and Watch! In this multi-faceted session, we’ll breeze through a WIRED social selling strategy you can use to map out future event marketing success.

Marketing 40

Marketing Conference Meeting Social Media 40

PR 20/20

SEPTEMBER 8, 2021

Fueled by a mix of youthful exuberance, adrenaline and caffeine, I set out to redefine the marketing agency model with a focus on standardized services and value-based pricing. Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept. Invest in your future! That tagline has never been more relevant than it is today.

Financial 52

Financial Conference Agency Resources 52

Shift Communications

SEPTEMBER 13, 2017

According to a working paper from the National Bureau of Economic Research, the market share of shadow banks in the mortgage market nearly tripled from 2007-2015. Shadow bank origination shares as a fraction of total originations for all mortgages in HMDA between 2007 and 2015.

Banking 79

Banking Financial Advertising Advertising 79

Communications Conversations

JANUARY 15, 2019

In fact, I remember Richard Branson being on Twitter in 2007! Consider a recent BRANDFog survey that found 78% of people prefer to work for a company whose leadership is active on social media. Final trend : Recruitment marketing pressures will continue to mount. But, the notion of the social CEO has really never taken off.

Government 74

Government Employee LinkedIn Insurance 74

PRSay

NOVEMBER 25, 2020

Building on our traditional event, Building Bridges, spearheaded in 2007 by then CCNY PRSSA President Stacy-Ann Edwards Effs, we forged a strong working partnership between student leaders and faculty to network multicultural students to the profession.

Interviews 120

Interviews Agency Advertising Advertising 120

Cision

MARCH 29, 2016

Here’s Gable’s insight as to how some PR professionals craft their boilerplate section: “Many companies think of the boilerplate as a dumping ground for unsubstantiated claims of leadership, professional jargon and copy from marketing materials.” ” How you communicate yourself to the world is important.

Retail 120

Retail Pitching Print Writing 120

PR 20/20

SEPTEMBER 19, 2017

In fact, PR 20/20 became HubSpot’s first agency partner back in 2007 —a decision that continues to fuel and inspire our business. The HubSpot Growth Stack aims to solve our number one setback as data-driven marketers: the “ elusive, fully-integrated marketing stack.” Marketing: To Attract Visitors …. Yep, we were too.

Marketing 40

Marketing Tools Data Report 40

Bianchi Biz Blog

FEBRUARY 22, 2021

In 2018, with the support of my publisher and corporate leadership, I enrolled in a 12-week professional truck driving course at Waukesha County Technical College in Waukesha, Wisconsin. I started my professional career in 2007 as the assistant editor for a publication serving the recreational vehicle market.

Groups 55

Groups Meeting Transportation Media 55

wiredPRworks

NOVEMBER 23, 2016

To help you do that, here’s a refresh of a Thanksgiving PR post originally published in 2007. About Barbara Rozgonyi: Marketing Expert Speaker, Sales Trainer, Business Development Consultant and Executive Leadership Coach. Named one of the top 50 content marketing influencers on Twitter, Barbara’s digital brand is @wiredPRworks.

LinkedIn 40

LinkedIn Local Social Media Leadership 40

Critical Mention

JANUARY 3, 2019

And then, starting around 2015, compliance leaders that were at those compliance and anti-bribery forums started asking me to share my story with their compliance, commercial and leadership in-house teams, so I started going to corporations to present. Q: What are your company’s marketing initiatives for 2019? Until next time!

Interviews 105

Interviews Ethics Government Internal 105

Doctor Spin

JANUARY 19, 2024

Being informed and granted a bigger picture is a typical leadership privilege. 11 Evil Leadership Techniques. The Qualities of Leadership: Direction, Communication, and Obfuscation. Stiglitz, who won the Nobel Prize in Economics in 2001 for analysing markets with asymmetric information. 1 Silfwer, J. 2013, May 3).

Wikipedia 52

Wikipedia Leadership eBook Exercises 52

PR Conversations

FEBRUARY 28, 2018

Analysis based on interviews with 40 CEOS highlights that “CEOs frequently return to the idea that communication directors urgently needed to enhance their core leadership skills. Further research, for example, to compare levels of professional development with that in other professions such as marketing, management or HR would be useful.

Training 65

Training Ethics Data Analysis 65

Communications Conversations

FEBRUARY 6, 2018

And, it’s served her well–in her 10-plus years with Ingersoll Rand, she’s moved up from communications specialist in 2007 to communications lead for Thermo King, and now, Trane, in the last few years. That’s not a skill everyone possesses, but it seems almost second-nature to Heidi.

Energy 68

Energy Corporate Travel Internal 68

PR Conversations

AUGUST 18, 2011

Perhaps even more dangerous, the remit of PR is restricted to a smaller, subservient role under the marketing tent. Ira Basen’s 2007 six-part, award-winning CBC Radio Show, Spin Cycles: the spin, the spinners and the spun , proved to be highly influential for me. A bit of the back story. Same with documentary film makers.

Construction 40

Construction Internal International SEO 40

Stuart Bruce

DECEMBER 29, 2014

She’s currently the chair of Global Alliance (the confederation of the world’s major PR and communication management associations and institutions), but has also been president of the Chartered Institute of Public Relations (in fact under her leadership we finally achieved chartered status).

Ethics 96

Ethics Local Blogging Internal 96

Stephen Waddington

AUGUST 27, 2018

The first model is publicity or press agent, the second is public relations information model, the third asymmetric persuasion, and the final one — the two-way symmetrical model — has become accepted as a formal definition of best practice for communication in Western markets between an organisation and its audiences.

Communications 60

Communications Analysis Web Handbook 60

ZudePR

MAY 31, 2015

You work in public relations, SEO, content marketing or social media marketing. You’re thinking of completely overhauling how you market your company. So I jotted down a list of PR/digital/SEO/content marketing influencers. Michael blogs at B2B Marketing Insider. Adam is a digital marketer.

Communications 81

Communications How To Blogging Content Marketing 81

Waxing UnLyrical

NOVEMBER 1, 2010

McCormick also serves on the board of directors for Plank Center for Public Relations Leadership at the University of Alabama and the University of Florida Department of Public Relations Advisory Council; served as the president of the PRSA Foundation in 2006 and 2007, and has been a co-chair of the Champions for PRSSA since 2005.

Measurement 103

Measurement Education Facebook Course 103

Sword and the Script

FEBRUARY 25, 2017

In 2007 the unit I was supporting in Iraq was going home – but not before a short period of overlap with the replacements. In marketing, it’s become the CMO playbook. And that’s the theme for this week’s Unscripted Marketing links [UML]. 1) The Market for Marketing Talent Tightens. See these related posts: .

Marketing 73

Marketing Employee Survey Social Media 73

Maxim Behar

NOVEMBER 15, 2021

Maxim Behar: We had the prospect in the late 1990s, when we knew the sacred date January 1, 2007, when Bulgaria enters EU. If we go back to 2007 and compare it, the difference is huge, people will be surprised. And now that 2007 has passed, and suddenly the expectations seem to have faded. Maxim: Very good market.

How To 52

How To Government Television System 52