Solo PR Pro

OCTOBER 5, 2021

He grew up in a family of avid news consumers — rifling through the New York Times and watching the evening news on TV were daily pastimes. “I to San Francisco to cover this brand new thing called the internet, he started covering a lot of startups, interviewing CEOs of companies large and small.

Meeting 97

Meeting Handbook Newspapers Government 97

Sword and the Script

JUNE 7, 2022

I’ve experienced it from all sorts of angles – working for a company that was acquired, working for the acquiring company, and even had a little run with a divestiture, that coincidentally, I’d pick up again as a client years later. The combined company later rebranded under the Onclusive name. Critical Mention vs. TVEyes.

Software 85

Software Internal International Pitching 85

PR 20/20

MARCH 6, 2020

At the time, the Clevelander was wrapping up his first book, The Marketing Agency Blueprint , in which he laid out the disruptive path he had blazed through the marketing industry since founding his agency, PR 20/20 , in 2004. Otherwise, you could look at what we’re doing as just teaching people to better predict and influence consumers.

Ethics 52

Ethics Conference Technology Employee 52

PR Conversations

SEPTEMBER 26, 2011

To the first point D’Anselmi indicates that while Linux is not even mentioned in Microsoft’s 2004 report , a careful reader would equally be disappointed by not finding any reference to neighborhood air filters and smells in the McDonalds’ 2004 report …plus many other organizational examples. Explanations.

Report 40

Report Enterprise Policies YouTube 40

Communications Conversations

DECEMBER 11, 2017

I have been impressed with the focus that the company as a whole has put on its culture as well. Medicare is a federally-run program, so in addition to understanding the need of agents and consumers, we also have to understand and adhere to the regulatory environment. Do you feel that decision has paid off? Why or why not?

Insurance 60

Insurance Insurance Sports Groups 60

Where the Fishermen Ain't

DECEMBER 8, 2014

Businesses all too often forget what it was like to be the people who had the itch that inspired them to found the company that scratched it for others. Named for a lyric in a Megadeth song , it was composed of Seagram’s 7 or Crown Royal with a tiny splash of cola, consumed as a shot. Remembering What It Was Like to Be a Fan.

Energy 38

Energy Consumer Industry Company 38

MaccaPR

MARCH 24, 2016

Mothers are one of the most interesting consumer groups, as they’re always talking about their daughters and the dynamics as those girls hit puberty. Dove’s ‘Real Beauty’ started in 2004, so it’s 12 years old. Dove made consumers rethink a category — soap and lotion — that’s generally pretty boring and sparks low involvement.”.

Brand 48

Brand Branding Local YouTube 48

PR Conversations

SEPTEMBER 13, 2018

One thing that most people agree is that “ the way individuals look for work and companies identify and recruit talent ” is changing. Calculating a demography for public relations is incredibly unreliable, but data for 2004/2005 suggested two percent of PR practitioners in the UK work in small consultancies or self-employed.

Survey 82

Survey Resources Agency Training 82

Maxim Behar

NOVEMBER 15, 2023

However, we try to create real news or tell the truth to the consumers, to the services, to the products, to the projects of our clients. Then I started making a newspaper in the director's office at the company and selling it in the neighborhood for 2 cents. Most people who work in my company are under 30 years old.

Hotels 64

Hotels Newspapers Journalism Ethics 64

Mindful Marketing

NOVEMBER 30, 2018

For those who find a way to purchase e-cigarettes, there are plenty of choices-- over 460 different brands are competing for consumers. When e-cigarettes first hit the market in 2004 , there was a sense of optimism: ‘Here’s a safer way for smokers to satisfy that desire and hopefully kick the habit entirely.’

Chemicals 50

Chemicals Viral Consumer Study 50

Cision

NOVEMBER 10, 2016

Here are some success stories of companies that use insights cleverly. Dove’s research on “The Real Truth About Beauty” (first commissioned in 2004 and then revisited in 2010 and 2015) highlighted a universal problem related to beauty and body image. Dove is considered a pioneer when it comes to leveraging data.

Data 292

Data Big Data Strategy How To 292

David PR Group

APRIL 1, 2016

Founded in 2004, the online review site, Yelp, often confounds business owners. It is, without question, one of the dominant review sites and one that often outperforms company websites on search results. As a business, Yelp is another example of a classic Internet-created company.

Mobile 40

Mobile Reputation Hotels Tools 40

Stephen Waddington

SEPTEMBER 29, 2021

The Taylor Bennett Foundation , Blueprint and mine and Sarah Waddington’s community interest company Socially Mobile aim to make specific interventions but this issue needs to be addressed downstream. It has displaced responsibility for carbon emissions from industry to the consumer for more than two decades.

Industry 153

Industry Publicity Agency Community 153

Cision

SEPTEMBER 3, 2015

While the report is far-ranging ( you can get it here ), in this post I want to share some observations about the role of influencers in the vaccine controversy that can help healthcare and pharmaceutical companies considering more closely aligning their brands with influencers: Some influencers reach a lot more than others, so choose carefully.

Healthcare 120

Healthcare Brand Branding Pharmaceuticals 120