Rock the Status Quo

MAY 4, 2015

The Differences in Pitch Style & Purpose Are Helpful to Understand I love PR, I love SEO and I really love how well they intersect to grow client reach and conversion. Why do I write about backlink pitches in a PR blog? Is it truly a terrible pitch from an inept PR pro, or is a backlink ploy from an SEO programmer?

SEO 100

SEO Pitching Small Business Agency 100

PR Fuel

NOVEMBER 9, 2021

If you’re trying to write press release headlines, you know it’s a cutthroat world out there! For small businesses, there is so much competition that all of your content needs to be top-notch. When you’re writing a press release, there are a lot of elements to think about. What About Keywords?

Writing 87

Writing Small Business SEO Local 87

Cision

MARCH 13, 2017

Should you invest more in SEO or in PR? While there are many online challenges faced by business today, content marketing, digital marketing, SEO and social media are all trying to achieve a single purpose – increase brand reputation and improve awareness about the company. Bank on Social for SEO & PR.

SEO 229

SEO Social Media Tools Google 229

PR 20/20

JULY 12, 2022

Use your industry expertise to write easy-to-understand blog posts that tie into your product line, technology, or customers. Focus on writing content that speaks to your prospective customers’ questions, wants, desires, and needs to build trust upfront. Let us drive your manufacturing business growth. Create Blog Content.

Company 85

Company Marketing Small Business Google 85

The Proactive Report

NOVEMBER 10, 2016

Not at all – while technology has disrupted PR in many ways it has also made it more accessible to the small business owner with a tiny budget. You need to learn how to write your press releases so that Google will index and rank them. Is it only for the big brands with a large PR budget? There are several to choose from.

Engineering 160

Engineering Google Banking Small Business 160

Norton's Notes

MARCH 4, 2016

I received an email this morning from The Competition and Markets Authority( CMA ), that prickled my interest, it was about an SEO company that has been forced to cease writing fake online reviews for small businesses and remove those already posted.

Writing 28

Writing SEO Small Business Engineering 28

PR 20/20

JANUARY 16, 2023

Beyond content, CMI does break it down into other areas, like SEO, social, and measurement. Ann Handley , the author of Everybody Writes , heads up content at ‘Profs. Buffer authors do their research, writing in-depth posts with ample resources to back up their intelligence. For Social Media, we like…. For Tech , we like….

Blogging 52

Blogging Marketing Pinterest SEO 52

PR Fuel

OCTOBER 26, 2021

Writing a press release and distributing it through appropriate channels will gain you valuable exposure. By writing a press release and submitting it to the right places, you can build such a reputation. Also, consider that a press release writing and distribution company will work alongside your marketing department.

Writing 95

Writing Consumer Small Business Reputation 95

PR Fuel

JUNE 17, 2021

But press release writing is specific, it’s something you have to get right in order to make an impact. This blog outlines all the essential writing tactics you need to know. Write Your Press Release in the Right Format. When it comes to journalistic writing, you want to focus on a strategy known as the inverted pyramid.

Writing 60

Writing SEO Google Local 60

PR Fuel

JULY 19, 2020

Because you have full control over the content of the release, you can also implicate various SEO techniques within the context of the writing. SEO Stability. A newswire service will have an impact on your SEO, but it will only be temporary. Press Release Distribution for Small Businesses.

SEO 83

SEO System Employee Policies 83

ZudePR

JANUARY 21, 2016

You want to learn more about digital marketing and SEO. As all small businesses know, you need to spend your time wisely. When it came to small business marketing, digital marketing, SEO, PR, media relations, crisis management, Glasgow no-one would curate better content than me. You want to learn.

Digg 104

Digg SEO System Reddit 104

Critical Mention

SEPTEMBER 19, 2019

The award-winning , Canadian-based agency, a Critical Mention client, provides agile and responsive public relations, content creation, digital advertising and SEO solutions to those in Vancouver and the Fraser Valley area. The combination of SEO, Digital Ads, PR and Social Media allows us to be a one-stop-shop for clients.

Agency 79

Agency Marketing Media SEO 79

Flack's Revenge

NOVEMBER 29, 2017

I first learned of Stone Temple and their great work in SEO and digital marketing through an acquaintance, and interviewed CEO Eric Enge for a post on Maximize Social Business awhile back. Eric Enge and I are the main performers/presenters, and I also write the scripts and handle social promotion.

Video 153

Video B2B Film Marketing 153

Melissa Agnes

SEPTEMBER 4, 2020

If you choose to do it yourself, ReputationDefender still offers you support by providing you with an extensive social media best practice guide that offers additional SEO best practice tips to help you strengthen your rankings and results on your own. Choosing to maintain your online reputation yourself.

Brand 234

Brand Branding Reputation Crisis 234

PR Fuel

MAY 6, 2021

It isn’t, however, as simple as writing the first thing that comes to mind. Writing a press release is all about grabbing the reader’s attention and keeping it long enough to get your point across to them. It’s also crucial for SEO that you include keywords that your readers might search for.

Examples 101

Examples Writing Product Launch Crisis Management 101

ImPRessions - Crenshaw Communications

APRIL 24, 2018

Business partners. A software targeted to small businesses may look at other service providers for SMBs – those that offer accounting, networking or loans, for example. White papers, simple bylined articles, or guest blog posts are very effective and SEO-worthy ways to collaborate with influencers. Bylined content.

B2B 136

B2B Brand Branding Trade Shows 136

Waxing UnLyrical

JUNE 12, 2018

Amanda DiSilvestro gives small business and entrepreneurs SEO advice ranging from keyword research to recovering from Google Algorithm updates and changes. She writes for the nationally recognized SEO Company HigherVisibility that offers online marketing services to a wide range of companies across the country.

Mobile 65

Mobile SEO Small Business Analytics 65

PR Fuel

OCTOBER 23, 2020

Every once in awhile, your small business has some exciting news to share. This is why most businesses use the best press release distribution service they can find. A quality press release service can offer many extra features to boost the presence of your press releases, SEO (search engine optimization) , and brand awareness.

Software 105

Software Engineering Writing Video 105

PR Fuel

NOVEMBER 2, 2021

How much more revenue could your business generate from the exposure to millions of potential customers? Well, if your business produces regular newsworthy content, you could profit from this information, reaching a wider audience. What’s more, most PR companies offer these packages to small business owners.

Writing 52

Writing System Automotive SEO 52

The Proactive Report

APRIL 11, 2016

Friday’s #DigitalPR Twitter chat with Rafferty Pendery was all about the need for businesses to embrace mobile and prepare for Googles’s next mobile update. Here is the transcript: Q1: 83% of small businesses say a website gives them a competitive advantage – is this any site or is it only true of a good site?

Mobile 100

Mobile Google SEO Web 100

The Proactive Report

APRIL 11, 2016

Friday’s #DigitalPR Twitter chat with Rafferty Pendery was all about the need for businesses to embrace mobile and prepare for Googles’s next mobile update. Here is the transcript: Q1: 83% of small businesses say a website gives them a competitive advantage – is this any site or is it only true of a good site?

Mobile 100

Mobile Google SEO Web 100

Sword and the Script

NOVEMBER 23, 2019

The survey also broke average budgets out by size, with large businesses, with 1000 or more employees investing $405,000; medium-sized businesses with 100-999 employees investing $213,000; and small businesses with 1-99 employees investing: $81,500. How long does it take to write the average blog post?

Content Marketing 136

Content Marketing Study Blogging Marketing 136

PR Fuel

OCTOBER 27, 2020

Even if you are adept at writing, you may not necessarily have the kind of writing skills for a press release. For example, someone selling a new, healthy soda might write “So you thought soda was full of sugar?” SEO Optimized Press Release Examples. To do this, they need to be suitably SEO optimized.

Examples 52

Examples SEO Writing Engineering 52

Cision

MAY 21, 2015

Because after an awesome, inspiring stint with Harley Davidson and Tony Robbins, Amy figured out what she really loves: helping small business owners like you break down BIG, powerful strategies into step-by-step actions…so you can see BIG, powerful results, fast. High Income Business Writing. The Marketing Companion.

Social Media 120

Social Media Marketing Pinterest Media 120

Waxing UnLyrical

MAY 13, 2013

Why: An oldie, but goodie from the WUL vault that talks about the importance of human friendly excerpts to increase readability and SEO placement in Google searches. SurveyAct – New Online Survey Tool for Small Business Owners. Blogging Resources Shonali Burke Writing blogging tips'

Blogging 78

Blogging Exercises Survey Google 78

PR 20/20

MAY 23, 2017

Ann Handley , author of Everybody Writes , heads up content at ‘Profs. They cover a variety of topics, but have a strong focus on SEO and content marketing.”. To learn about search and analytics, we follow: Search Engine Journal ( @sejournal ): New to SEO and search? No problem, we all start somewhere!

Resources 53

Resources Marketing SEO Engineering 53

PR Fuel

MARCH 17, 2020

Your small business may feel like a tiny sapling under a canopy of tall trees. How do you bring attention to your business? There are so many other businesses out there, and people only have so much attention to give. PR helps small businesses build brand awareness and credibility.

Publicity 64

Publicity Small Business Advertising Advertising 64

Sword and the Script

MARCH 17, 2015

WHY WOULD ANYONE WRITE A PITCH IN ALL CAPS?! For a while I thought it was just SEOs trying to build links. Next I blamed well intended but misguided small business owners. Write a good introduction to a story, not a good introduction to a pitch. Many of them would forward me pitches some PR pro had sent.

Pitching 60

Pitching SEO Media Relations Report 60

Cision

DECEMBER 29, 2015

Anne Carton is a small business consultant, digital marketing expert and blogger working with Designhill , the world’s largest online graphic design marketplace. Ann primarily writes about social media and growth hack strategies, SEO and e-commerce.

Content Marketing 120

Content Marketing Trends Marketing Storytelling 120

MaccaPR

JUNE 3, 2014

is to attract small business owners. We have several services for them, such as website design, SEO directory listings, search engine optimization and Facebook marketing management.". We recently offered a free downloadable e-book called “Facebook for Business: The Complete Guide to Increasing Fans & Engagement.”

Marketing 91

Marketing Small Business Interviews Internal 91

Sword and the Script

MARCH 22, 2016

She” was the featured speaker on a PR industry vendor webinar for small businesses – PR on shoestring. Her answer was in response to an audience question on how small business owners, with small budgets, could drive effective PR programs. SEOs, well they still want links, the sort of links that only PR can earn.

Survey 60

Survey System Trends Small Business 60

Waxing UnLyrical

FEBRUARY 7, 2013

. — RedShift Writers (started by yours truly) is a high-powered, lightning fast content writing company customized to the digital/social media era. We are dedicated to providing high quality copywriting/content writing for both humans and search engines. We live to write and write to brand.

Writing 88

Writing Google Pitching Small Business 88

Prohibition

JULY 19, 2018

So in such a busy marketplace, and in an age where the budget can’t always stretch to support content marketing , social media marketing , influencer marketing , advertising, design, e-marketing, PPC, SEO and everything else you’ve been advised to invest in, how can you justify spend to stand out from the crowd? Speech writing.

Publicity 48

Publicity Advertising Advertising Tools 48

ZudePR

JULY 20, 2016

When I’m not doing a good job for clients, I write about digital PR/marketing for publications including Social Media Examiner , SEMRush , PR Daily , PR Moment , MuckRack , and Business2Community. In some small businesses, the owner also produces the product or service, markets it and delivers it to clients.”. 9: Read Books.

Digital PR 60

Digital PR SEO Small Business Blogging 60

Stephen Waddington

SEPTEMBER 18, 2020

I think our industry needs to be as diverse as possible, great writing and creativity can come from anywhere. These metrics don’t just align to ‘awareness’ goals; they consider engagement metrics (what people do as a result of seeing something) and how PR can help drive to dotcom with a sharper understanding of how SEO and backlinks work.

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

Cision

AUGUST 26, 2015

You know there’s at least one person saying “Damn Twitter, I can’t write a Direct Message in under 10k characters.” Managed by Ann Handley, Head of Content at MarketingProfs; author of the WSJ bestseller, “Everybody Writes” The 10 Most Expensive Paid Search Keywords [link]. — ” https://t.co/XuswAAsGAo.

Social Media 120

Social Media Twitter Media Nonprofit 120

Sword and the Script

MAY 27, 2017

Rand Fishkin of Moz explains what the internet looks like with – and without – net neutrality in a Whiteboard Friday video titled Why Net Neutrality Matters for SEO and Web Marketing. 2) Putting small businesses at a disadvantage . c) I will write my two U.S. I will also write my U.S. 1) What is net neutrality?

Marketing 61

Marketing Web Writing Video 61