Inside the Mind of a Daily Newspaper Business Editor: Q&A With Thom Kupper of the Star Tribune


If you’re a corporate communications or public relations executive in Minnesota, the status of our state’s largest newspaper – the Minneapolis-based Star Tribune , with more than 250 editors and reporters – is always of intense interest.

A Journalist’s POV: 3 Questions From A PR Agency

ImPRessions - Crenshaw Communications

We at Crenshaw pride ourselves on nurturing real relationships with journalists, beyond mere constant pitching. We avoid general real estate stories and articles that take a broad look at housing affordability issues.

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NYT ends internal pitching for front page

PR Daily

The paper making digital real estate a priority over print placement may have an impact on how PR pros should pitch in the future. Newspapers seem to finally be getting a handle on how to effectively publish on the Web; PR pros may want to adjust accordingly

Red Cross decries ‘beneficiary’ designation in Panama Papers

PR Daily

As these two foundations have no shareholders themselves, they provided a useful cover for the real beneficiary of the offshore account. Fox News reported an email cited by the two newspapers suggests Mossack Fonseca deliberately kept the Red Cross in the dark.

MediaPulse | A Weekly Media Round-Up


2 ( FishbowlNY ); Top Bloomberg editor Josh Tyrangiel departs ( The New York Times ); The Newspaper Association of America names David Chavern president and CEO ( NAA ); Ralph Lauren announces he will step down as CEO of his brand after 48 years ( Mashable ); Jack Dorsey will allegedly be named permanent CEO of Twitter ( re/code ); and speaking of, Edward Snowden joined Twitter this week ( Business Insider ).

13 ways to get on a journalist's good side

PR Daily

Roxana Baiceanu, Point Homes communication specialist, says, “When we have a story we think will be of interest to the media, we already have a list of real estate journalists who follow this kind of news. Pitching journalists can be difficult for a novice or even a seasoned PR pro.

Research Shows Journalists Want More Multimedia from PR Pros

Beyond PR

She likes producing infographics and has created a few, including for a winemaker and a commercial real estate property manager, but the media hasn’t yet used any of them. Many of those images show up in magazines, newspapers and blogs, she says.

PR Agency Best Practices for Common Content Roadblocks

Beyond PR

Think about newspaper articles that direct readers to “continue story on page 53.” When working with clients to create engaging content, PR agencies must navigate a number of personal, emotional and habitual obstacles. The goal may be clear, but the path treacherous.

Old Journalism’s Demise.Good News For Us!

Bad Pitch Blog

While most recognized that Web properties are two-way streets, venerable newspapers and ages-old magazines kept thinking they ruled our worlds. As a guy who wrote for dozens of newspapers in the 1980s, I can report (get it?)

Sex in the City Pitch

Bad Pitch Blog

The site offers NY Event Listings, FREE Friends n'' Dating, Real Estate and Jobs for the NY Metro area and its completely free to view and post! Take one issue/edition of any magazine or newspaper and count the number of times you see them used! This pitch might remind you of Sex in the City. It reminds the Bad Pitch blog of Clueless. Thanks to our friend for sending this along. We shall respect your request for anonymity. That said, lets do this.

Pretty Decent Pitch: From The Laermer Files

Bad Pitch Blog

THE NEWEST BUSINESS MAGAZINE TO HIT THE BIG APPLE LAUNCHES: Empire NY is the Magazine To Grant New Yorkers Needed Insight into The Art Of Success April 16, 2002 (New York) – On April 19, New York finally gets a business magazine to match its own moxie: Empire NY magazine comes out, in the nick of time, so we can get some real info about ideas, innovation, money and power. Finally, New Yorkers can get real insight into how to succeed in an extremely competitive town.”