Communications Conversations

SEPTEMBER 10, 2020

I was a radio news reporter for three years in St. I reported on just about anything during my time in radio…Breaking news, traffic reports, school board meetings…I even interviewed cats at the humane society one time (look it up; Editor’s Note: Ha! Cloud out of college. Why Life Time?

Radio 167

Radio Journalism Interviews Energy 167

PRSay

JANUARY 8, 2019

As communicators, we work hard to engage with reporters and editors to make them aware of the great work our clients are doing — but we still understand why bosses make these urgent requests. Reporters choose to cover the story because it’s important, thus enhancing the organization’s reputation. If so, how? Make them care.

Storytelling 163

Storytelling Media Nonprofit Government 163

HMA Public Relations

DECEMBER 16, 2020

Today’s #MediaMonday comes to us from Ellen O’Brien, reporter and photographer at the Jewish News. While I’m not Jewish, my fiancé is, and reporting on the community over the last nine months has been a great way for me to learn more about him and get more involved his family’s beliefs and traditions. So, Ellen, time to share!

Local 52

Local Pitching Community Journalism 52

Solo PR Pro

MAY 10, 2022

As long as it's coming from a genuine place, you can land some solid pitches. With journalism resources stretching thinner and thinner, your pitches need to be laser-focused. Looking into the rest of 2022 and beyond, the focus is set on in-depth strategy, personalized pitches and airtight data. The state of journalism in 2022.

Pitching 58

Pitching Media Journalism Data 58

Landis PR

APRIL 12, 2021

How is reporting different at newspapers, TV and wire services? Live reporting is unscripted — it doesn’t go through a copy editor. Spoken words and video must match, so reporters either have to write/talk to the video or find a video that matches what they’re saying. Oh, where to start?

Meeting 98

Meeting Media Print Enterprise 98

Bianchi Biz Blog

JUNE 21, 2022

During the two years it took to transition from driving to writing, I scaled back the driving, did a two-year stint hosting an all-night radio show targeted to truck drivers at CHAM radio in Hamilton, Ontario, and contributed as many stories as I could to various magazines. What advice do you have for PR people that want to pitch you?

Meeting 87

Meeting Media Chemicals Radio 87

Landis PR

MAY 17, 2021

He has been on CNN and national public radio multiple times. Or, perhaps even better, I’d love to visit Barrow, Alaska again for a few months to write about the locals and what concerns them. Finish this sentence: If I am not reporting I am… . What advice do you have for PR people who want to pitch you?

Meeting 92

Meeting Media Retail Radio 92

PR Fuel

JULY 24, 2018

Simple Advice: Write Like You Speak, Reporters Will Listen. It obscures and confuses your main message, and it makes your press release blend in with all the other garbage reporters are being bombarded with all day long. Pretend you’re talking to the reporter (or whoever the intended audience is) at a bar. What’s the solution?

Pitching 40

Pitching Media Small Business Writing 40

Beyond PR

APRIL 6, 2016

By not targeting the right contacts, your perfect pitch can fall on deaf ears. For local news, compile a list of influential outlets in the region; for larger, national stories, think of top outlets across the country and pinpoint their most prominent writers. Consider the importance and impact of the news you’re sharing.

Pitching 40

Pitching Media Radio Print 40

Cision

MARCH 24, 2017

He began as a radio reporter before transitioning to PR in 1999. If you find the compelling human story in what you’re pitching, you’ll be successful. If I had a billion dollars, I would… pay off my home, fund my kids’ college education and donate to charities doing great work in my local community.

Enterprise 227

Enterprise Agency Radio Fashion 227

PR Insiders

MAY 7, 2021

When we talk about the media, we think of newspapers, magazines, TV, and radio. As you pitch yourself as an expert source to the media and successfully gain coverage, you will want to gauge both the quantity of your media appearances and the quality. Social media. Quantity, quality and Google Analytics.

Data 78

Data Newspapers Analytics Measurement 78

Critical Mention

JULY 22, 2020

Acquire accurate data from millions of local and national outlets, reporters, editors, producers, influencers, bloggers and more. Our Media Contact Database will help facilitate the process of finding contacts and preparing pitches. Access records updated for accuracy more frequently than any competitive product.

Media 111

Media Data Local Tools 111

PR Fuel

JANUARY 24, 2022

You may use media outlets like radio or TV for your campaign. If you run a small business, local media can help you reach your target audience. Your pitch has to stand out since journalists get many of them. You should also come up with a report that highlights the campaign’s key performance indicators and objectives.

Creativity 101

Creativity Data Measurement Product Launch 101

Bianchi Biz Blog

JANUARY 24, 2022

It’s absolutely essential and why both our publications support the work organizations like the National Safety Council, PAVE, AAA, Consumer Reports, and the SAE are doing with the “Clearing the Confusion” campaign. I did more traditional news, weather, sports, and farm reporting during my time in AM radio at KJAN.

Meeting 78

Meeting Automotive Media Technology 78

Barokas

DECEMBER 4, 2018

Work with local broadcast producers, radio personalities and podcasters to understand the types of holiday stories they are looking for, and how your contributions might fit in. As always, keep a close eye on news cycles through December, and look for additional opportunities to response pitch breaking news with a holiday angle.

Survey 60

Survey Enterprise Radio Print 60

NewsWhip

MAY 27, 2021

Media consumption habits and local news | Jump to text. Influence of local newspapers | Jump to text. I would say that the fruits of our labor can be anything from a story in the Wall Street Journal, to a local TV segment on CBS, to a sponsored article within women’s books, but we don’t throw spaghetti on the wall.

Healthcare 78

Healthcare Storytelling Communications Local 78

Flatiron Communications

APRIL 13, 2021

Meanwhile, Sara Fischer who writes for another similarly-started news org Axios today reports that former VF editor Graydon Carter’s AirMail newsletter , launched in 2019, expects to employ 40 people by year’s end, up from 30 today. It’s clearly not from a random pitch crossing an email inbox, no matter how provocative the subject line.

Media 41

Media Journalism Reddit Local 41

Communications Conversations

AUGUST 31, 2018

I anchored and reported there for almost 18 years. Many of them have never been reporters. I was a general assignment reporter for the 10 o’clock news and also worked as an investigative and special projects reporter. I was tired of reporting on other people’s lives and missing out on my own. A lot of things.

Media 112

Media Journalism Report Video 112

Katie Paine's Measurement Blog

MAY 25, 2023

Be budget conscious , it may save you a lot of wasted time on pitches for products you can’t afford. If you need local press, however, your choices are more limited. Make sure your vendor’s reporting capabilities match your needs. 2 I need a good way to manage my media lists and keep track of what I’ve sent reporters.

Measurement 52

Measurement Communications Survey System 52

MaccaPR

JULY 8, 2015

If you're a Vice President of Corporate Communications, Chief Marketing Officer or PR Director in Minnesota, there are only a handful of local business media outlets that you. Oh, and formerly a WCCO Radio talk show host and KFAN-AM Radio news director. That kind of PR pitching reveals a shot-gun approach.

Interviews 48

Interviews Radio Journalism Newspapers 48

Sword and the Script

MAY 9, 2017

The elephants were in full dress and didn’t disappoint the many local news station cameras that came out to film the event. 3) Snakes do Drive Time Radio. What we learned along the way was that it also had the potential for broadcast radio as well. for drive time morning radio. The Tao of Hip Hop’s PR Revival.

Publicity 89

Publicity Radio Crisis Crisis Communications 89

Shift Communications

DECEMBER 1, 2016

A brief mention in a local blog, where client SteelHouse’s $2,000 vacation stipend was referenced, immediately struck me as PR gold. It was totally unique – a perfect vehicle for CEO branding and hook for a reporter focused on culture. News & World Report. News & World Report. The story was begging to be told.

Strategy 60

Strategy Print Insurance Insurance 60

Bad Pitch Blog

MAY 20, 2010

We’ve been receiving more than a few pitches from Jennifer on behalf of Retrevo. And for this she’s getting a good pitch seal of approval from the Bad Pitch Blog (we used to call it Glinda the Good Pitch, but how cool is that, really?) Before we post her pitch, we asked Jennifer a few questions.

Pitching 49

Pitching Fashion Report Twitter 49

Beyond PR

MARCH 21, 2016

This week’s highlights include a new columnist at Cosmpolitan, a new editor-in-chief at The Center for Investigative Reporting, and an interview with a cybersecurity policy journalist from The Hill. Lynch has a wide range of experience in writing about economics and politics and has reported from more than fifty countries.

Media 40

Media Fashion Financial Policies 40

Public Relations Sydney

NOVEMBER 16, 2014

Read their articles, view their broadcasts or listen to their radio programs to get a sense of what they report on. Identify and reach out to key journalists Developing a relationship with at least one journalist at each major news outlet in your local area is an excellent start.

Local 90

Local Social Media eBook Meeting 90

Waxing UnLyrical

JULY 2, 2018

KPIs included local media interviews, toolkit downloads, and increased engagement at local chapter levels #measurepr. My degree is in mass comm and I went to school for a career in radio. Universities should teach Writing, Pitching, Attention to Detail, Measurement (of course), and… How to deal with Rejection.

Measurement 40

Measurement Nonprofit Education Social Media 40

PR Fuel

MARCH 17, 2020

Television and radio’s quick ads made it fall from favor for a few decades. Notifying journalists that you have a newsworthy story about your business isn’t quite as easy as calling up the local newspaper and talking to Clark Kent. For one thing, your local newspaper might not be the best fit for the story.

Publicity 62

Publicity Small Business Advertising Advertising 62

Communications Conversations

FEBRUARY 3, 2016

When you hear her talking on the radio, she’s raving about our great state. is exciting, but it’s impossible to promote all of the assets in one breath, so my solution is the rule of three and roundup-style media pitches. I think I counted that blog post on my media report, so thanks! million trips, $337.4

Tourism 60

Tourism Travel Instagram Pitching 60

Bad Pitch Blog

SEPTEMBER 8, 2007

“Fear is the path to the dark side” - Yoda “Speed and sloth are (two of) the paths to bad pitches” – Kevin Dugan Wow, it’s (really) bad when we start ripping off quotes from Star Wars. There’s been an up tick in the number of pitches being sent to me twice. Would you prefer LOL Cats? Sorry, we’re dog people.

Media 40

Media Radio Newspapers Pitching 40

Bad Pitch Blog

FEBRUARY 20, 2009

Today’s TV, radio, and print news is already 24/7. For example, a story in today''s paper was likely born from a missive online, be it an e-mail report or a wire-service tip fed to AM news shows. TV broadcasters will scour the morning papers and overnight online reporting to see what they’re going to report on.

Print 40

Print Radio Web Report 40

Communications Conversations

MAY 3, 2016

Her current project is the promotion of a golf tournament for the USM student radio station, for which she has created sponsorship and player brochures and an advertisement. Furthermore, she worked to improve her writing skills by serving as a community reporter for the Auburn Plainsman. And her rock star tendencies don’t stop there.

Sports 0

Sports Leadership Internal International 0