Melissa Agnes

JUNE 3, 2014

It also presents risks of viralization and losing very public control. The definition of a crisis is: A negative situation or event that occurs that impacts, or risks impacting, the organization’s reputation and/or bottom line over the long-term. Interview with Taylor Guitars: The Power of Real-Time Communication.

Airlines 206

Airlines Crisis Wikipedia Social Media 206

ImPRessions - Crenshaw Communications

APRIL 10, 2017

The video, which went viral by Monday morning after being posted on Facebook by another passenger, is plenty disturbing. We explained the scenario to the customer,” Mr. If that seems expensive, look at the video, think about the outrage, and consider the reputation damage involved. It’s hard to put a price tag on reputation.

Airlines 159

Airlines Hotels Reputation Crisis 159

Prohibition

JANUARY 24, 2022

What causes a crisis to go viral? Prohibition PR is a full-service agency specialising in crisis communication, reputation management , and strategic messaging. With our wealth of media contacts and track record of good work, we’ll craft the perfect strategy to repair your reputation. Reputation management.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

PR in High Definition

JULY 22, 2019

The phrase went viral back in May when a doctored video appeared to show US politician Nancy Pelosi drunk in a TV interview. Imagine waking up to find a doctored video of you has gone viral, you’re being showered with vile abuse and you’re almost powerless in disproving its authenticity.

Media 74

Media Viral Video Newspapers 74

ImPRessions - Crenshaw Communications

SEPTEMBER 20, 2018

Fast Company’s feature on the founders went viral – with the headline Two Ex-Googlers Want To Make Bodegas And Mom-And-Pop Corner Stores Obsolete. At the very time when Silicon Valley’s reputation has started to fray, it really did seem to want to put the bodega out of business, while borrowing its own cultural status in the bargain.

Corporate 149

Corporate Viral Community Crisis 149

5W PR

APRIL 8, 2021

Finally, another great benefit of press releases these days is their ability to potentially go viral, especially since they’re easily accessible via any device that can connect to the internet, which means they’re able to generate a lot of buzz. If you do this, you just might get a phone call that requests an interview.

Engineering 128

Engineering Writing Social Media Report 128

Presspage

AUGUST 24, 2023

The principle categorizes content into three main types: ‘Hero’ content aims to create viral, high-impact (video) content, often tied to significant events or campaigns, to attract a massive audience. Porsche had to find the right equilibrium to tell their stories effectively while safeguarding the brand's reputation.

Storytelling 78

Storytelling Data YouTube Strategy 78

Flack's Revenge

NOVEMBER 29, 2017

I first learned of Stone Temple and their great work in SEO and digital marketing through an acquaintance, and interviewed CEO Eric Enge for a post on Maximize Social Business awhile back. They are meant to build our reputation as helpful experts in our industry. What was your most popular video?

Video 153

Video B2B Film Marketing 153

ImPRessions - Crenshaw Communications

DECEMBER 21, 2016

As we get ready for the new year, we’ve interviewed some tech PR specialists to get their take on what’s around the corner. PR and CX go hand in hand, since it’s PR’s role to burnish a brand reputation and the job can only be done when the customer experience lives up to expectations. CX goes hard.

B2B 120

B2B Customer Service Software Technology 120

Prohibition

JULY 10, 2019

The commercial went viral, was featured in almost all national publications and generated more than four million views on YouTube in just two days. The top nine PR crises of 2019 so far including fashion disasters and damaged reputations. 5) A phone company who didn’t communicate: Huawei’s damaged reputation.

Fashion 75

Fashion Telecommunications Crisis Training 75

Karen Freberg

JANUARY 14, 2021

With the past few years – I’ve had to change and address items AS I AM IN THE CLASSROOM because of breaking news, new platform changes, and campaigns that went viral. From being productive in research, having a reputation in the industry, and have social proof of your work in the industry amongst other things.

Social Media 88

Social Media Media Resources Creativity 88

ImPRessions - Crenshaw Communications

MAY 15, 2018

Within four days, amid a public and media reaction and a deepening crisis, CEO Mark Zuckerberg launched an apology tour with social posts, a more contrite and complete news statement, and TV interviews. As of this post, it has reclaimed $134B in lost market value. Carnival Cruise – the unsinkable PR ship.

Crisis 136

Crisis Privacy Airlines Facebook 136

PRSay

APRIL 18, 2024

I wanted to be so over-rehearsed that I could be silly with the fans, and not lose my train of thought,” she told TIME in her “Person of the Year” interview of her Eras Tour. Album: Reputation ) Prioritize relationships. How you respond to a reputational issue and bounce back from adversity speak volumes about your leadership.

Leadership 187

Leadership Storytelling Viral Banking 187

The Resolution Blog

JANUARY 8, 2018

Tip of the month: “Take someone in finance to lunch and learn how you make money ” This is just one of the amazing tips from the Queen of metrics Katie Paine in this interview on PR News. Check out this interview to begin to improve your measurement today. Greater reach but also a potential reputation issue. The results?

Tools 136

Tools Publicity Measurement SEO 136

NewsWhip

NOVEMBER 11, 2021

Let’s take a look at how a brand like State Farm could make sure they’re up to date with what their partners are saying that may affect reputation. The image below shows a dashboard with a Timeline of interest in the two days up to the Aaron Rodgers interview with Pat McAfee. million by November 9th. .

Reputation 78

Reputation Brand Branding Reddit 78

Prohibition

JANUARY 14, 2022

A PR crisis is a negative story about your brand that threatens the reputation of your organisation, causes reputational damage, or negatively impacts sales or stock value. A PR crisis can destroy a reputation in an instant, so it’s crucial to have a plan in place. What is a PR Crisis? Or it could be an act of terrorism.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Waxing UnLyrical

OCTOBER 17, 2011

positive, neutral or negative) and prioritized according to potential reputational impact. While the viral nature of social media influenced the success of the Break Up, it was the campaign’s cross-channel approach that ensured it. Thanks to Hillan for taking the time to take part in this interview.

Publicity 87

Publicity Banking YouTube Social Media 87

MaccaPR

SEPTEMBER 13, 2016

Sponsors from Speedo to Ralph Lauren fell away from Lochte, as social media posters and journalists feasted on the crushed reputation of the 32-year-old Olympian. The reporter posted the mother’s story on Twitter, which went viral with over 3,000 retweets. The cover-up cost him four sponsors, his reputation and – maybe – his career.”.

Crisis 48

Crisis Airlines Reputation Corporate 48

Remote PR Jobs

SEPTEMBER 25, 2023

Public relations (PR) is work that helps a business or individual cultivate a positive reputation with the public through various paid and earned communications. But one traditional medium that has bridged the gap between the two worlds is public relations.

Media 100

Media Print Radio Consumer 100

PR Conversations

APRIL 27, 2015

Which real, historical or fictional person or brand would you like to give a reputation makeover? As everyone with a smart phone and Internet access can become a citizen journalist, PR pros position themselves to help organizations and individuals respond effectively when a misstep is caught on camera or goes viral on YouTube.

Film 40

Film Crisis Communications Ethics Crisis 40

PR Conversations

APRIL 27, 2015

Which real, historical or fictional person or brand would you like to give a reputation makeover? As everyone with a smart phone and Internet access can become a citizen journalist, PR pros position themselves to help organizations and individuals respond effectively when a misstep is caught on camera or goes viral on YouTube.

Film 40

Film Crisis Communications Ethics Crisis 40

Cision

JULY 5, 2016

In this interview, Kathy discusses the importance of knowing what is being said about your brand, how to properly prepare for potential crises and why basic marketing principles are still relevant today. Having a social media initiative go viral is not a good goal – what is the intended net result?

Nonprofit 227

Nonprofit Crisis Viral Groups 227

ImPRessions - Crenshaw Communications

DECEMBER 31, 2018

For public relations and reputation experts, it’s easy to point out the brands and personalities who mishandled bad news or missed opportunities after public mistakes. They knew the press would want fresh faces for interviews, so they organized a deep bench of media-savvy spokespersons and messages for journalists and news crews.

Fashion 255

Fashion Reputation Social Media Brand 255

Prohibition

DECEMBER 17, 2021

A crisis occurs when there is a severe risk or threat to the reputation, business, and organisational viability. A crisis can negatively impact your brand and reputation on multiple levels if it’s left unaddressed. If a crisis occurs, it could harm your reputation and relationship with team members, customers and shareholders.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Cision

APRIL 6, 2016

Conduct open ended focus group interviews with six to eight clients and prospects, and you will hit the heart of the matter in 30 minutes flat with real concerns, perceptions, opinions and suggestions. But here are a few that get noticed and boost market reputation. 3 Content Marketing Wins with Buyer Personas.

How To 120

How To Tools Exercises Viral 120

Waxing UnLyrical

JUNE 25, 2014

Social media is very susceptible to human error, things are said in the heat of the moment without enough forward planning, and a large follower base can mean something goes viral in minutes. If you wouldn’t let someone be interviewed about the business on live TV, you shouldn’t let them have access to your social account.

Social Media 83

Social Media Media Viral Tools 83

Buzzstream

JANUARY 17, 2018

If you’ve got some viral posts, then you’re ready for that “ebook.”. Designing an infographic is an excellent way of making your viral written content more popular and lifting up your posts that performed poorly. One thing an advanced guide does is give you a bigger reputation as an expert in your field.

eBook 108

eBook Infographics Pinterest How To 108

NewsWhip

JUNE 23, 2021

And I would say they don’t make the headlines maybe on a regular basis, but I think whatever infrastructure segment you are in, you have to have the expectation that you have the ability to go viral. And I feel that, I see that coming off this interview, which I’m really enjoying. You can just happen. read more. #19:

Data 78

Data Media Analytics Energy 78

ImPRessions - Crenshaw Communications

MARCH 3, 2022

Before his election Zelensky was best known for his starring role in a popular TV series about a history teacher who wins the presidency after a video of his anti-government rant goes viral. Zelensky has a similar reputation in Ukraine. But he soon ran into obstacles, and his popularity suffered.

Video 368

Video Government Leadership Viral 368

Buzzstream

NOVEMBER 10, 2020

You could have a contact list brimming with journalists, and a potentially-viral campaign, but if you hit send on a flat pitch don’t be surprised if you fail to get opens or coverage. Always ensure you use a reputable source that is as unbiased as possible. Get weekly exclusives (find a celebrity, conduct the interview etc.).

Pitching 164

Pitching Writing Digital PR How To 164

MaccaPR

SEPTEMBER 14, 2015

Yet, few have asked the more urgent question that faces all brands in this era when smartphones guarantee that a spokes-celebrity’s scandals will be documented for viral eternity: Why wait to act until a brand’s spokesperson is arrested, convicted and imprisoned, his perp walk (and your brand’s collapse) documented across the America?

Brand 48

Brand Branding Crisis Social Media 48

Flatiron Communications

NOVEMBER 28, 2018

After six months of reporting for which five Times journalists interviewed more than 50 people in and outside of the company, it was clear that Facebook?—?and It said little about fake accounts or the organic posts created by Russian trolls that had gone viral on Facebook, disclosing only that Russian agents had spent roughly $100,000?—?a

Facebook 44

Facebook Public Affairs Crisis Crisis Management 44