Flack's Revenge

NOVEMBER 29, 2017

I first learned of Stone Temple and their great work in SEO and digital marketing through an acquaintance, and interviewed CEO Eric Enge for a post on Maximize Social Business awhile back. Through this collaboration I learned of Stone Temple’s very creative use of video. How do you make the topic fun and interesting?

Video 153

Video B2B Film Marketing 153

ImPRessions - Crenshaw Communications

AUGUST 18, 2021

The conversations that take place during a recording are more laid back than a typical interview, and questions are often shared in advance so the guest has time to think through their responses. Thought leadership events keep on giving. Customer case studies sell benefits. The humble customer testimonial still works.

Case Study 390

Case Study B2B Study Interviews 390

Maxim Behar

JANUARY 11, 2024

Today we will focus on Leadership. But you just must convince the people that you are managing, leading, and guiding in your thoughts and that is inherent in leadership. Nowadays it's very important to make a distinction between management and leadership. However, there is leadership. and our speaker is Maxim Behar.

Leadership 59

Leadership Social Media Creativity Ethics 59

Prohibition

APRIL 15, 2020

Whether it’s an internal message from a senior leader to employees or a video for social media explaining your company’s response to the current situation, there’s lots of reasons why you might need to film someone in your company talking to camera over the next few weeks. Film in landscape. Position yourself carefully.

Film 62

Film Leadership How To Video 62

ImPRessions - Crenshaw Communications

APRIL 3, 2020

Even B2B technology companies – normally resistant to many ups and downs – rely on PR from event marketing to drive business development, brand awareness, and thought leadership. Many are racing to learn the fundamentals of live-streaming and online video production. Event producers and programmers are scrambling to adapt.

Conference 284

Conference How To Trade Shows Leadership 284

Flack's Revenge

JULY 28, 2020

We kept in touch and Mitchell recently invited me to do a live video interview. Yet as communicators, we should be comfortable with the video interview format. I strongly recommend you contact him for any thought leadership coaching and writing help (here is his LinkedIn profile ).

Brand 177

Brand Branding Interviews Video 177

Prohibition

MARCH 27, 2020

Huthwaite International thought leadership podcast: Mastering Negotiations. Podcasts are relatively new when it comes to content creation, with celebrities and social media influencers generally filling this space with genres of content including story-telling, celebrity interviews, advice pieces and debate shows.

Leadership 62

Leadership Exercises Trends YouTube 62

ImPRessions - Crenshaw Communications

JULY 10, 2020

Topics of discussion have been focused on the use of video news releases, net neutrality, censorship, continuous cable news coverage and how technology is impacting the media landscape. This weekly podcast features in-depth interviews with smart marketers from all walks of life. The NewsWorthy . Marketing Smarts.

Sports 332

Sports Radio Retail Advertising 332

ImPRessions - Crenshaw Communications

MAY 2, 2023

Instant text-to-video Posting information and materials online is easy but generating interest and engagement is often a lot more difficult. Input text-to-video technology – artificial intelligence that creates videos automatically from written or typed text. Best of all, they’re quick and tailored to the occasion.

Retail 156

Retail Video Pitching Technology 156

MaccaPR

AUGUST 10, 2020

3M, Thomson Reuters and ADP – and by his video, “7 Ways B2B Marketers Are Responding to the CoronaCrisis” – we poured ourselves a quarantini and grilled Chris on how marketers can survive and even thrive during this pandemic. As marketers, this is the time for us to give away the gift of knowledge and thought leadership. Your website.

B2B 71

B2B Interviews Crisis Trade Shows 71

ImPRessions - Crenshaw Communications

APRIL 1, 2021

As Colleen O’Connor from our team puts it, “i t seems like Clubhouse gained massive popularity just when everyone has major Zoom fatigue and the last thing they want to do is log onto another video meeting. ” Clubhouse can drive PR thought leadership potential for PR. No metrics, no worries. makes it 200x harder.”

Leadership 321

Leadership Conference Sports Meeting 321

Bianchi Biz Blog

OCTOBER 17, 2022

But what about the transformation of leadership and business culture we need to get us there? The Finding Gravitas podcast has been an integral part of that mission, sharing stories and strategies from changemakers like the godfather of the EV Dr. Andy Palmer , leadership expert Stephen M.R. Author : Jan Griffiths.

Automotive 87

Automotive Industry Leadership Interviews 87

Flack's Revenge

OCTOBER 21, 2021

To check out videos, head over to Fusion’s YouTube channel. We publish once a month, and so far, have covered: Episode 1 : I interviewed Robin Schaffer , an industry analyst relations expert. We publish via Anchor.fm – you can download audio-only versions there, and from all popular podcasting platforms.

SEO 156

SEO YouTube Interviews B2B 156

Flack's Revenge

OCTOBER 21, 2021

To check out videos, head over to Fusion’s YouTube channel. We publish once a month, and so far, have covered: Episode 1 : I interviewed Robin Schaffer , an industry analyst relations expert. We publish via Anchor.fm – you can download audio-only versions there, and from all popular podcasting platforms.

SEO 156

SEO YouTube Interviews B2B 156

Deirdre Breakenridge

FEBRUARY 26, 2019

With conversations surfacing around executives and senior leadership being more compassionate and having emotional intelligence, it’s time to add the FEEL model to this discussion. Leaders can be strong and have incredible vision, but it’s their ability to FEEL that will interest constituents and drive their vision and passion.

Communications 184

Communications Skype Ethics Leadership 184

PRSay

NOVEMBER 12, 2020

For instance, one of his favorite ways of generating sources was to have a “deskside meeting” with people, talking casually over coffee rather than doing a formal interview. While those quick deskside meetings don’t fit in the Zoom world, O’Connor said he’s now become significantly more likely to use video calls rather than a phone call.

Journalism 211

Journalism Report Interviews Meeting 211

Communications Conversations

DECEMBER 11, 2020

Once I submitted my resume and started the interview process with DKY, the hiring team did a great job communicating expectations, next steps and keeping me informed of their anticipated timeline. If you interviewed with multiple people via video, did you feel that was easier or tougher than doing it in person? Give it a shot.

Interviews 185

Interviews Meeting Video Energy 185

Critical Mention

JANUARY 3, 2019

And then, starting around 2015, compliance leaders that were at those compliance and anti-bribery forums started asking me to share my story with their compliance, commercial and leadership in-house teams, so I started going to corporations to present. And my passport, along with other civil rights (voting, jury duty, etc.) SCHEDULE A DEMO.

Interviews 105

Interviews Ethics Government Internal 105

ImPRessions - Crenshaw Communications

JUNE 20, 2019

Having a PR team is like renting a team of seasoned writers, podcasters and video producers at the ready. Leadership events. Inexperienced executives shouldn’t commit to a media interview or TV appearance without media prep. For tips on perfecting your PR messaging , see our earlier post. Content and more content .

Agency 188

Agency Publicity Media Training Training 188

Communications Conversations

MAY 20, 2020

Others are interviews with titans of industry and business leaders like Kevin Johnson, CEO of Starbucks, who was interviewed by SF CEO, Marc Benioff, just last week. The most recent video interview with Johnson was shared via Twitter in a “live show” format (surprisingly, SF didn’t share the video on LinkedIn though).

Journalism 148

Journalism Brand Branding Interviews 148

PR for Anyone

APRIL 26, 2022

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. ” If you need a refresher on Newsjacking, watch this interview I did with David Meerman Scott who coined the term. .” Elon Musk, Twitter and PR. What does that have to do with PR? EVERYTHING!

Twitter 130

Twitter Pitching Financial Video 130

ImPRessions - Crenshaw Communications

JANUARY 13, 2023

Content skills go hand-in-hand with communications, but even in the video age, coherent and persuasive writing is at the top of the list. Effective writing strengthens media pitches, powers sales presentations, and is often the basis for successful thought leadership. Writing still matters.

Writing 170

Writing Pitching Meeting Communications 170

PRSay

OCTOBER 15, 2021

Most often, a candidate screen is a gateway to a more extensive interview process. Whether it’s by phone or video, don’t let the casual nature of this call fool you into preparing less than you would for a face-to-face interview. Prepare for the interview. The interviewer is most likely taking notes.

Interviews 106

Interviews Travel Meeting Video 106

Communications Conversations

APRIL 17, 2020

Especially given consumers are looking for brands to take leadership right now. General Mills is using Zoom to interview execs on key COVID-related topics. General Mills’ social team didn’t sit idly around very long–they started interviewing key executives a couple weeks ago around COVID-related topics.

Social Media 198

Social Media Brand Branding Employee 198

PRSay

APRIL 9, 2024

In an interview with PRSA Publications Director John Elsasser, Day pointed out that falsehoods are nothing new. Watch the full video interview between Ray Day, APR, and John Elsasser here. The communications profession “must help preserve democracy by working against misinformation, disinformation, and malinformation.”

Education 94

Education Resources Interviews Study 94

PRSay

FEBRUARY 16, 2024

We recently completed 21 focus groups and in-depth interviews with graduates of the Defense Information School’s Mass Communication Foundations (MCF) course. Most communicators for the Department of Defense also create imagery, audio and video. Essential communications skills endure.

Public Affairs 86

Public Affairs Communications Radio Television 86

Sword and the Script

AUGUST 8, 2023

Most companies publish case studies in both HTML (74%) and PDF formats (73%); and More than half (56%) want to try video case studies – but 69% say video is hard or very hard to get customers to agree to, compared to 40% that say the same for text. That is a responsibility that rests squarely on leadership.

Case Study 126

Case Study Study Company B2B 126

PRSay

MAY 4, 2022

PR professionals can help prepare journalists for interviews with deaf actors, writers and other storytellers to help be better allies and more inclusive communicators. The organization offers a guidance document to help prepare journalists for interviews with deaf talent. Durant was once handed a microphone during an interview.

Film 155

Film Communications Media Interviews 155

PRSay

APRIL 23, 2024

The evolved PESO model shows how a video interview such as S&T Live can be transcribed to “create different types of content for your social, for your blog,” etc., “to “Now, you can use AI for that kind of stuff,” Dietrich said. You can use AI to get started, to help you brainstorm ideas for content.”

SEO 135

SEO Television Measurement Google 135

Deirdre Breakenridge

JANUARY 2, 2020

A huge thank you to all of those millennials who took the time to interview with me, and who wanted to share the value of communication, what it means to have trust in a real relationship and what they expect from the important people in their lives.

Exercises 204

Exercises Video Interviews Communications 204

PR in High Definition

FEBRUARY 17, 2017

With the increasing influence of video in marketing content, this phrase is relevant to many these days. Working in PR or marketing, you’ve probably had to help film a company spokesperson for interview, or have been the talent yourself at least once. “I am ready for my close-up”, said Norma Desmond in Sunset Boulevard.

Video 48

Video Film Interviews Retail 48

Flack's Revenge

APRIL 2, 2019

So, when B2BNXT said they wanted to interview me about B2B growth tips, I considered quick tricks that can be easily related in a short interview. This generally comes from a consistent campaign that exposes the market to your news, content and thought leadership. People and companies buy from brands they know and respect.

B2B 120

B2B Strategy Case Study Interviews 120

Cision

JANUARY 13, 2017

Cision CEO Kevin Akeroyd was recently interviewed in Chicago by Bizcast HQ , which highlights innovative businesses wth a unique story to tell. We’re proud to have been a part of their showcase and are sharing just a small segment of the interview that particularly inspired us on leadership, prioritization and communication.

Software 120

Software Interviews Employee Leadership 120

Deirdre Breakenridge

JULY 22, 2019

In August of 2018, 99 Firms reported that Instagram supports approximately 100 million images and videos each day. According to MerchDope , in June of 2019, there were approximately 300 hours of video uploaded to YouTube every minute. Share videos with subtitles, which can be powerful and long posts have meaning too.

Social Media 177

Social Media Media Interviews Instagram 177

Deirdre Breakenridge

DECEMBER 4, 2018

The United Nations Foundation (UNF)’s Girl Up campaign, for example, relies heavily on digital platforms such as Instagram , Facebook , YouTube videos, and blogs to encourage youth to advocate for health, education, and leadership for girls everywhere. Another idea is to upload Instagram Stories and save it to “ Story Highlights.”

Nonprofit 240

Nonprofit Storytelling Instagram Social Media 240

Sword and the Script

AUGUST 14, 2018

10 Fundamentals for Successful B2B Media Interviews. 26% said “better and cheaper video production technology;”. Second, PR needs to think about the video elements – and I don’t mean pitching video – but rather the capacity to be interviewed on video. 5) Factually accuracy over speed of reporting.

Survey 102

Survey Report Media B2B 102

Cision

NOVEMBER 30, 2017

Creating a content contributor guide ensures that the assets you receive — no matter if they’re a one-time blog post, a series of videos or even a research paper — are consistent and follow the tone and style that you use on your blog. establish thought leadership. Interviews. Video Guide. increase brand awareness.

How To 177

How To Guidelines Content Marketing Video 177