Stephen Waddington

SEPTEMBER 24, 2018

The CIPR has forged relationships with the Federation of Small Business and the Confederation of Business Industry in the past six months in a bid to assert the value of public relations. A new #PRpays campaign aims to highlight the strategic value of public relations to the business community.

Video 60

Video Publicity Travel Small Business 60

Cision

MAY 18, 2016

In this interview, Sonja discusses how to tailor communication based on culture, the process of developing a global communication strategy and why it’s so important to send the right message to the right audience at the right time. We are winning more and more international clients, and our presence in other countries grows rapidly.

Corporate 159

Corporate Groups Local Enterprise 159

Karen Freberg

JANUARY 5, 2022

Whether it is a portfolio piece, or an item that can be used in an interview to position a student ahead of the rest of the candidates. For my graduate class, I am actually going to ask them to create from start to finish an influencer marketing plan for a small business in Louisville. New(ish) assignments. Why am I doing this?

Social Media 98

Social Media Media Course Small Business 98

Ethical Voices

APRIL 3, 2023

It was really striking the balance between protecting the information that I had to share with the board, and knowing when and how I must trust and keep and safeguard confidences both internally and externally, while really trying to foster our transparent culture with my team. Listen to the full interview, with bonus content, here.

Ethics 78

Ethics Privacy Data Financial 78

Cision

JULY 27, 2016

In this interview, Monique discusses how to successful plan events, how social media can benefit your organization and how to create messages that resonate. UNCF is a fast-paced organization with a lot of moving parts, local offices and internal divisions. The thing that gets me up in the morning is…my internal clock.

Nonprofit 120

Nonprofit Local Travel Social Media 120

Deirdre Breakenridge

NOVEMBER 3, 2016

How do you stand out during and after job interviews? Siera is also on the Marketing Committee for South Jersey Young Professionals Association and provides freelance social media services to small businesses in South Jersey. What are important tips to know when searching for a career in PR? And many more!

Trade Shows 150

Trade Shows Community Social Media Resources 150

Communications Conversations

MARCH 29, 2019

I think about people like LeeAnn Rasachak and Sarah Reckard whom I met more than 10 years ago now (they were one of my first PR Rock Star interviews!). Back in Minnesota, Tess served as a Digital Production Intern with On Being, then moved into her latest role as Communications & Engagement Coordinator for Appetite for Change.

Social Media 128

Social Media Agriculture Marketing Media 128

PR for Anyone

SEPTEMBER 15, 2021

It is International Country Music Day, National Apple Dumpling Day, National Concussion Awareness Day. I’ve kind of become known as the PR lady in pink. But something that I could do. So I hope you see how this could work. It is Citizenship Day. It is Constitution Day.

Pitching 130

Pitching Television System Local 130

The Resolution Blog

MAY 24, 2017

How refusing to offer AVE’s led to two global AMEC awards and very happy clients On May 17th, 2017 AMEC announced the winners for their International Communication Effectiveness awards. Bright HR is a people management software company that enables HR managers and small business owners to effortlessly manage staff absence.

Measurement 136

Measurement B2B Google Financial 136

Solo PR Pro

JULY 25, 2017

The best small business owners are constantly innovating. Before I started my blog (in the days of corporate brochure websites), I wrote a business column for the International Association of Business Communicators. Daria is a senior marketing communications and digital strategist. It’s in our DNA.

Groups 46

Groups Small Business Blogging Resources 46

OnePitch

JUNE 16, 2022

Read below for the entire interview with Desiree: 1.) Of course, the day wouldn’t be complete without a steady drumbeat of client calls and internal meetings to hash out priorities and deliverables. An offer for more information either via an interview with a brand representative or through further discussion with me.

Pitching 64

Pitching Consumer How To Meeting 64

Mindful Marketing

FEBRUARY 15, 2017

Truth be told, most startups and new small businesses can stand to do a little of their own PR at first. What to consider for your first foray into PR What are our business goals? No PR executive can do a good job if you don’t make it clear what you are trying to achieve as a business. That depends.

Agency 50

Agency Crisis Communications Measurement Analytics 50

Communications Conversations

FEBRUARY 3, 2015

No offense to the many, many people I’ve interviewed for this series before, but this specific PR Rock Star interview may be my favorite. I sat on a team of smart and driven women and got to participate in a handful of internal communication, PR and creative services projects. I loved my time at Supervalu.

Interviews 60

Interviews Corporate Meeting Customer Service 60

Waxing UnLyrical

OCTOBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali PR Is As PR Does October 28th, 2010 Tweet Just a little bit crazy This has been a bit of a crazy week for me (actually, it’s been a bit of a crazy last few weeks for me, but who’s counting?).

Conference 66

Conference Measurement Tourism Twitter 66

Prohibition

JANUARY 14, 2022

Will you hold an external or internal press conference? Who is responsible for internal communication – talking to employees about what has happened and how the company intends to deal with it? That’s why it’s so important to monitor the media for your brand, especially if you’re a small business.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

PR Conversations

OCTOBER 11, 2018

When I interviewed women about working in PR in the 1970s and 1980s , they universally described their initial experiences as ‘exciting’ having moved into the occupation by accident. I do some work with Lions Clubs International in the British Isles – in fact, I became a member earlier this year.

Communications 104

Communications Community Measurement Study 104

MaccaPR

JUNE 3, 2014

Recently I had the pleasure of sitting down to interview Catherine in honor of Inbound Marketing Week , which is being coordinated by HubSpot to encourage professionals to share knowledge about their own inbound marketing. is to attract small business owners. ” It''s a popular topic among our small business owner audience.

Marketing 91

Marketing Small Business Interviews Internal 91

PR 20/20

NOVEMBER 29, 2022

For small businesses, start-ups, and short-term goals, we'd recommend following Ready North's Marketing Growth Hackathon TM to identify quick wins and accelerate success. Every marketing plan should start with an honest internal marketing assessment. Internal brand surveys. Management team interviews.

Marketing 52

Marketing Analytics eBook System 52

Communications Conversations

JULY 18, 2019

Although it was long overdue, the timing seemed right to interview this PR Rock Star. Today’s TV station intern could be an executive producer in a few years. Here’s an easy tip: accompany your clients to TV stations for interviews/demonstrations. Tell us about your current role as owner and consultant at Peg Roessler PR.

Local 94

Local Course Community Interviews 94

Stephen Waddington

SEPTEMBER 18, 2020

Topics range from audience targeting, social media, partnership working, reputation, pitching to radio and community building through to public affairs, internal comms, leadership, coaching and the psychology of decision-making. Broaden your recruitment practises, including sourcing, job descriptions and interview panels.

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

The Stalwart Blog

APRIL 26, 2020

There’s a ton of content, past video information, and interviews so you can kind of pick through it and figure out what’s important to you. This show is basically focused on providing a voice to the small business community. It’s been really kind of a great small business movement here in South Orange County.

Crisis 78

Crisis Local Facebook Social Media 78

Victorious PR

FEBRUARY 22, 2023

and Wall Street Journal just BEGGING us for a quote from a small business owner just like you! You also know that you barely had time to get this far — or, hello, team member of CEO who was too busy to watch this video! We are regularly approached by top tier publications like Inc. And we have no one to send them to!

Publicity 52

Publicity Video Pitching Google 52

Maxim Behar

MARCH 6, 2022

In an exclusive interview with the Indian Valasys Media, Maxim Behar revealed his secret to success: individuality. I have been associated with the public relations business almost for the past 28 years. The individuality transcends both to his personal and professional life. And it took a couple of months.

B2B 52

B2B Communications Media Newspapers 52

Cision

MAY 21, 2015

Because after an awesome, inspiring stint with Harley Davidson and Tony Robbins, Amy figured out what she really loves: helping small business owners like you break down BIG, powerful strategies into step-by-step actions…so you can see BIG, powerful results, fast. 11) Mark Schaefer and Tom Webster. The Marketing Companion. Content Inc.

Social Media 120

Social Media Marketing Pinterest Media 120

PR Fuel

OCTOBER 16, 2018

Do you think attempting to mislead the public as to what was really going on gave them a better shot at their next job interview? Consumers and members of the media like to know who they are doing business with. Including a company history, whether it be a biography of your business or a timeline of important events, is useful.

Web 40

Web Pitching Local Report 40

Remote PR Jobs

SEPTEMBER 25, 2023

You can just craft your own media strategy and hire a few interns to execute it for you. That means, I write for the WSJ’s small business section, so don’t pitch me your Walmart story. Figure out what you do and don’t want to say before the interview—there’s no changing your tune after the fact. And I’m tired of it.

Print 100

Print Media Pitching Writing 100