PR Fuel

JUNE 11, 2020

In this age of social media, you may wonder why your company should even bother to write and issue press releases. Newspapers have less influence, and we can be our own publishers, right? How do you get the attention of that newspaper’s reviewer? Some media will write a story inspired by your release.

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How To Newspapers Analytics SEO 98

Bianchi Biz Blog

APRIL 18, 2022

When I was writing about appliances in Louisville, GE was starting to push induction cooktops. I was researching the story, and on a whim, I reached out to Alton Brown’s people and had a lengthy phone interview with him about chefs using induction systems on set for Iron Chef America, which was at the height of its popularity.

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Meeting Automotive Media Newspapers 78

Cision

NOVEMBER 11, 2015

Dreaming of a major website or newspaper writing about your brand? You won’t get there unless you learn how to pitch journalists with your story. While you’re never guaranteed that a journalist will write about you, these five tips will at least give you a fighting chance. Start Small. Consider publications like steps.

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Pitching Newspapers Writing Local 120

Maxim Behar

JANUARY 28, 2024

More importantly, in the PR business, we need to be able to distinguish where AI can truly be useful, where it can benefit our clients, and how we can protect ourselves from slipping into the vast sea or ocean of information we receive. How are we going to adapt? How do we use the copyrights of the texts it provides us?

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Radio Ethics How To Writing 59

Solo PR Pro

OCTOBER 5, 2021

I was that first grader who wanted to start up a class newspaper,” he jokes when describing himself. He was a frequent contributor to All Things Considered and Morning Edition and ended up as an intern in NPR’s Washington Bureau a year later, gaining extensive industry experience and honing his writing skills.

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Meeting Handbook Newspapers Government 97

PR Fuel

OCTOBER 16, 2020

In this age of social media, you may wonder why your company should even bother to write and issue press releases. Newspapers have less influence, and we can be our own publishers, right? How do you get the attention of that newspaper’s reviewer? Some media will write a story inspired by your release.

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How To Newspapers Analytics SEO 52

PR Fuel

OCTOBER 16, 2020

In this age of social media, you may wonder why your company should even bother to write and issue press releases. Newspapers have less influence, and we can be our own publishers, right? How do you get the attention of that newspaper’s reviewer? Some media will write a story inspired by your release.

How To 52

How To Newspapers Analytics SEO 52

Buzzstream

FEBRUARY 27, 2024

You’ve just completed a great new study, and you’re keen to get journalists to cover your findings, but how do you do that? Writing media pitches for data-led stories or studies is very different from writing a media pitch to promote the launch of a new product, service, or event. What is a Media Pitch?

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Pitching Writing Film How To 83

MaccaPR

APRIL 18, 2017

So Muck Rack indexes every article that the reporter writes and uses big data to make it quickly searchable.”. But even better, many journalists post a URL to their personal websites on their LinkedIn profiles – which either promote their freelance writing or a book they’ve published. Twitter A journalist’s. For example, here’s senior.

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How To YouTube Pitching LinkedIn 121

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

Better Writing Blogs. This awesome blog is a how-to for brands looking to package and distribute the best stories from within their organizations. How does Media Shift , a blog billed as “telling stories of how the shifting media landscape is changing the way we get our news and information” help PR teams write better?

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Blogging Writing Creativity Storytelling 170

Prohibition

JANUARY 14, 2022

Here’s how to put your plan together, what to remember and how you can access specialist support. The same goes for your team : the people who will execute your plan should be the same ones who develop it, so they understand its purpose and know how to execute accordingly. So often, these events come as a complete surprise.

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Crisis How To Crisis Management Crisis Communications 62

5W PR

APRIL 8, 2021

Before the internet, press releases used to only get sent to journalists, and if they were considered to be subpar by the newspaper, they would never get published. If you do this, you just might get a phone call that requests an interview. Before Writing a Press Release. How to Write the Best Press Release?

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Engineering Writing Social Media Report 128

Cision

FEBRUARY 25, 2016

In this interview, Ted Meyer, senior vice president of global public relations and communications of Natixis Global Asset Management, shares his thoughts on the importance of communication during a crisis, how the financial crisis of 2008 is still affecting brands and what PR used to look like before the Internet and social took over.

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Newspapers Financial Crisis System 120

Bianchi Biz Blog

JANUARY 10, 2022

Those experiences helped shape my world view and taught me how to report in difficult situations with patience and empathy, which is a practice I try to take to every story. I might write about a local company or service I never knew existed, and the next day might be an enterprise piece about electric vehicles or the steel industry.

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Meeting Report Automotive Media 74

Barokas

NOVEMBER 1, 2017

As a reporter, I was often tasked with writing 1,500 words on a nonsense subject. If you can write that much on why army green complements horizontal stripes, you can spin a story out of anything. A surefire way to ensure a reporter never opens your pitch is to write an uninteresting subject line.

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Report Fashion Pitching Journalism 68

5W PR

AUGUST 19, 2019

In times past, the goal of a publicist was to get their clients featured in media like newspapers, magazines, radio, and television. PR in its traditional form refers to networking with journalists in a bid to get featured in print publications. With the advent of the internet age, there seem almost infinite avenues to promote a business.

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Digital PR Print Construction Television 76

PRSay

JANUARY 8, 2019

29, Matt Charles, APR, presents a webinar titled “ How to Tell Your Organization’s Story to Get Media Coverage.” But it can still provide large returns on investment by generating earned media coverage that doesn’t cost anything but your time and can elevate your client’s profile with one well-placed article or interview.

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Storytelling Media Nonprofit Government 163

Bianchi Biz Blog

NOVEMBER 16, 2020

Every part of the industry has had to recalibrate and figure out how to design, build, sell and advertise vehicles in this new environment. I recently did a piece that gave a behind-the-scenes look at how FCA’s user-experience team has had to fine-tune the new Uconnect 5 infotainment system during the pandemic while everyone works from home.

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Automotive Meeting Report Media 93

Newsfile

JUNE 28, 2023

Media channels can include newspapers, magazines, television, radio, online news outlets, blogs, and social media platforms. Media mentions happen anytime your business, product or employee is mentioned in newspapers, magazines, online articles, blogs, TV shows, radio programs, podcasts or social media platforms.

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Media Analytics Radio Google 52

Deirdre Breakenridge

MARCH 25, 2015

When I started out in PR, my focus was building relationships with the media who were mostly print journalists at newspapers and trade publications. After all, back in the day, working with a newspaper reporter was completely different than coordinating with a radio show producer. In the late 1980s, the media was cut and dry.

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Pitching Radio Newspapers Print 150

Cision

APRIL 26, 2016

Ashley Simmons, director of communications at the Telecommunications Industry Association, says you must first develop a plan for how you will achieve your goals. Also, write as much and as often as possible – it’s a skill you’ll need to continuously work on and you’ll only improve the more you do it. Rapid Fire Round.

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Telecommunications Public Affairs Newspapers Transportation 120

PR Fuel

SEPTEMBER 16, 2020

You write and publish whatever content you want on Facebook, Instagram, and Twitter. Examples of earned media include newspapers, TV news, magazines, and digital publications. You don’t have to convince a journalist to write your story. It belongs to your company, and you can publish any content you want. Earned Media.

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Crisis Communications Product Launch Crisis Reputation 105

Maxim Behar

OCTOBER 15, 2023

We were advising them on how to present themselves to the media, to their employees, and to the public. And that's why I decided to write this book because I saw these huge changes happening in our business. You can measure how many people have read your article, how many have liked it, and how many have shared it.

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Newspapers Meeting Ethics Social Media 59

Maxim Behar

JANUARY 3, 2021

Maxim Behar shares his experience as an author and interesting facts about his best-selling books for Ramona Portelli's Maltese online media in section Author Interviews. How hard or easy is it to establish and maintain a career in writing? 03.01.2021. I do not know. I am a businessman and a manager, not a professional writer.

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Local Writing Social Media Interviews 52

Cision

AUGUST 11, 2016

In this interview, Howard discusses the challenges facing casino gaming companies, how to deliver an effective message and how to adapt to the immediacy of the media. How did you get your start in corporate communications? It’s rare nowadays that the morning newspaper or the evening news telecast breaks a story.

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Corporate Airlines Financial Journalism 0

Cision

MARCH 29, 2016

In this interview, she discusses what it’s like to work in PR in Asia, what it takes to build a successful brand and how to stay on top of an ever-evolving industry. If so, how? Learn how to defend your brand in real time with Cision’s free white paper! You’ve worked in China, Hong Kong, Singapore and more.

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Local Newspapers Retail Sports 120

Ethical Voices

JANUARY 30, 2023

I saw a column from Scott in a local newspaper and reached out to invite him to be a guest. How to keep truth at the forefront How to ethically deal with advocacy Tell us more about yourself and your career That column is a great opportunity to how I got to where I am.

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Ethics Journalism Radio Television 89

Cision

FEBRUARY 17, 2016

In this interview, he shares the difficulties of military communication, the need for successful communication in all industries and how to use movies as a guide for PR. How did you get your start in PR? Learn how to build a brand journalism strategy with our free white paper! Yet, it can still be extremely powerful.

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Policies Internal International Public Affairs 120

Cision

MAY 4, 2016

In this interview, Rich shares the similarities between journalists and communication professionals, the steps to developing a successful media strategy and how to build strong relationships with journalists. How many pitches is he likely to read? Read closely what they write. Rapid Fire Round.

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Newspapers Journalism Pitching Report 120

Cision

JULY 28, 2016

In this interview, Fred discusses why research is essential for developing a strategy, how to prepare for crises and the constant evolution of the PR industry. How did you get your start in PR? So, I looked at my high school curriculum, and journalism was the only class that would allow me to write every day.

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Pharmaceuticals Nonprofit Healthcare Travel 120

Maxim Behar

JANUARY 11, 2024

And then I get in the shower, and I put my priorities in order during the shower, because when you're alone in the shower you feel free, nobody is in your way, there's no TV, there's no morning blocks, nobody is writing to you on Messenger. At the same time, know how to deal with fake news. But not to learn from the mistakes.

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Leadership Social Media Creativity Ethics 59

Waxing UnLyrical

DECEMBER 14, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Become A Public Relations Star December 14th, 2010 Tweet Guest post by Mike Doman I recently had the pleasure of sitting on the admissions panel for a PR course. That got a big “check&# from me.

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Publicity How To Course Facebook 90

Cision

AUGUST 9, 2016

In this interview, Brandon shares why brands shouldn’t focus too much on competitors, how to streamline your pitches to journalists and how social media can help your brand in a crisis. I joined the journalism classes writing news articles for the college news website and began studying public relations for my degree.

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Crisis Reputation Study Social Media 0

PRSay

JANUARY 19, 2017

Here’s how to do it: Identify a newspaper, magazine, or blog that makes a difference in your industry. Who is the one journalist who most frequently writes pieces in which you’d like to be mentioned? That’s why starting an engagement campaign with a journalist’s content is a great way to get on their radar.

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Pitching Newspapers Writing Social Media 60

Mora Communications

MAY 7, 2015

Whereas you don’t approach a blogger in the same way you would the editor of a newspaper, your presentation still needs to include the same basic compelling elements. I knew he had interviewed quite a few PR firms before he signed with us and I asked him what steered him in our direction. Not by a long shot.

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Social Media Newspapers Media Pitching 49

PR Fuel

DECEMBER 10, 2020

Did you know most newspapers publish upwards of 200 articles a day ? Now you need to know how to write a press release that will catch journalists’ attention. You can write a great press release, but people will look right past it. That means there are a lot of journalists who are hungry for content. What’s the problem?

Media 52

Media Local Newspapers Pitching 52

Maxim Behar

JULY 25, 2023

How do you know how to use these 30 letters.", as Joro Gospodinov said yesterday, because it is not about these thirty letters, it is about how you combine them. At the same time the so called 'tabloids' have huge circulations and we all say: “How come we read tabloids, they have fake news.”, It did not help anybody else.

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Government Education Transportation Internal 52